{"id":10099,"date":"2025-08-28T09:50:33","date_gmt":"2025-08-28T09:50:33","guid":{"rendered":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/"},"modified":"2026-03-19T16:12:02","modified_gmt":"2026-03-19T16:12:02","slug":"pendo-analytics-review","status":"publish","type":"post","link":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/","title":{"rendered":"Pendo Analytics: In-Depth Review (+Better Alternative)"},"content":{"rendered":"<p>Pendo Analytics is a top player in the field of <a href=\"https:\/\/userpilot.com\/product\/product-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">product analytics<\/a> and user engagement, with an established user base and feature-rich offering. However, does the tool live up to its hype?<\/p>\n<p>In this comprehensive review, I&#8217;ll dig into the details of Pendo Analytics. I&#8217;ll examine its functionalities, assess its strengths and weaknesses, and introduce an alternative that offers a more comprehensive solution with better value for money.<\/p>\n<h2><strong>What is Pendo?<\/strong><\/h2>\n<p><a href=\"https:\/\/userpilot.com\/blog\/pendo-features-review\/\" target=\"_blank\" rel=\"noopener\"><u>Pendo<\/u><\/a> is a software experience management adoption platform that lets product teams monitor product usage, analyze user behavior, and publish in-app guides. The no-code solution focuses on increasing <a href=\"https:\/\/userpilot.com\/blog\/user-engagement\/\" target=\"_blank\" rel=\"noopener noreferrer\"><u>user engagement<\/u><\/a> and driving <a href=\"https:\/\/userpilot.com\/blog\/feature-adoption-101\/\">feature adoption<\/a>.<\/p>\n<p>Additionally, <a href=\"https:\/\/userpilot.com\/blog\/pendo-surveys\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pendo lets you survey<\/a> and segment customers, build product roadmaps, and see how many site visitors or MAUs your web app is getting. However, certain features like data explorer, product engagement score, resource center, product discovery and journey orchestration suites, or NPS surveys are only available on the highest-tier plans or as costly add-ons.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_9e1b964da6935e0665af3647a9b58448_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_9e1b964da6935e0665af3647a9b58448_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_9e1b964da6935e0665af3647a9b58448_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_9e1b964da6935e0665af3647a9b58448_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_9e1b964da6935e0665af3647a9b58448_800.png\" alt=\"Pendo-dashboard-2025\" \/><\/picture><figcaption>Pendo analytics dashboard example.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 3 []\">Pendo for product analytics: Summary<\/h2>\n<p>Pendo has powerful product analytics capabilities, with a rich selection of native features and several third-party integrations. The core Pendo Analytics products are accessible even in the <a href=\"https:\/\/userpilot.com\/blog\/pendo-free\" target=\"_blank\" rel=\"noopener noreferrer\">Pendo Free<\/a> plan.<\/p>\n<p>Here\u2019s a closer look at Pendo\u2019s user behavior and product analytics functionalities:<\/p>\n<ul>\n<li><strong>Native analytics:<\/strong> Pendo collects data on everything that happens in your app. You\u2019ll be able to track the number of views, clicks, and interactions that specific <a href=\"https:\/\/userpilot.com\/blog\/in-app-guidance-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">in-app guides<\/a> or product areas get. Once you install Pendo, you can collect data even retroactively. However, the data isn&#8217;t displayed in real time and only refreshes once an hour.<\/li>\n<li><strong>Unlimited page and feature tagging: <\/strong>Pendo lets you tag pages and features without code, which simplifies <a href=\"https:\/\/userpilot.com\/blog\/glossary-what-is-event-tracking\/\" target=\"_blank\" rel=\"noopener noreferrer\">event tracking<\/a>. You can then monitor their performance and uncover trends.<\/li>\n<li><strong>Paths:<\/strong> The paths analytics section of your Pendo account shows you which paths users take when coming from a specific page or which path they took to get to a particular page. You\u2019ll also be able to sort this data by specific segments and date, or see the paths taken by individual visitor IDs.<\/li>\n<li><strong>Retention:<\/strong> Pendo\u2019s retention analytics dashboard lets you see <a href=\"https:\/\/userpilot.com\/blog\/cohort-retention-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">cohort retention data<\/a> from month to month. You\u2019ll also be able to toggle between visitors and accounts, switch between weekly or monthly views, and measure retention for specific segments.<\/li>\n<li><strong>Funnels:<\/strong> Pendo\u2019s <a href=\"https:\/\/userpilot.com\/blog\/user-funnel\/\" target=\"_blank\" rel=\"noopener noreferrer\">funnel<\/a> analytics can tell you how many unique visitors have seen your funnels, how many attempts have been made to get through them, and the average time it takes to complete the funnel. You\u2019ll also be able to see completion rates and sort by date or segments.<\/li>\n<li><strong>Data explorer:<\/strong> Data explorer provides insights into user behavior by querying event, guide, or app data and visualizing trends. You can filter by metadata and event properties, compare segments and date ranges, or add formulas. Data Explorer is available on Pendo&#8217;s paid plans.<\/li>\n<li><strong>Workflows and workflow journeys:<\/strong> You can analyze which users complete <a href=\"https:\/\/userpilot.com\/blog\/type-of-automation-flows-for-customer-retention\/\" target=\"_blank\" rel=\"noopener noreferrer\">workflows<\/a> set up with Pendo Orchestrate, a paid add-on.<\/li>\n<li><strong>Web analytics:<\/strong> Web analytics shows where users come from and what they do next. It uses channel, referrer, and UTM data. Available on paid plans.<\/li>\n<li><strong>Product Engagement Score (PES):<\/strong> The Product Engagement Score report allows you to assess your product&#8217;s overall performance and health based on behavioral metrics: Adoption, <a href=\"https:\/\/userpilot.com\/blog\/user-stickiness\/\" target=\"_blank\" rel=\"noopener noreferrer\">Stickiness<\/a>, and Growth. Available on paid plans.<\/li>\n<li><strong>Session replays: <\/strong>With <a href=\"https:\/\/userpilot.com\/blog\/pendo-session-replay\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pendo&#8217;s session replay<\/a> module, you can watch real-time user sessions.<\/li>\n<li><strong>Analytics widgets:<\/strong> Pendo\u2019s home dashboard lets you choose which widgets you\u2019d like to add or remove. You\u2019ll be able to select from various analytics widgets that track product goals, feature adoption, guide views, time-on-app, and other core metrics.<\/li>\n<li><strong>Third-party integrations:<\/strong> Pendo has integrations with tools like Salesforce, Intercom, Segment, Slack, and more. Linking your Pendo account with these third-party solutions will make <a href=\"https:\/\/userpilot.com\/blog\/data-sync\/\" target=\"_blank\" rel=\"noopener noreferrer\">syncing and sharing data<\/a> seamless.<\/li>\n<\/ul>\n<p>Now, let&#8217;s go into Pendo&#8217;s most crucial individual reports and dashboards in more detail.<\/p>\n<h2>Pendo&#8217;s user base reports<\/h2>\n<p>Pendo lets you get a granular view into your customers and analyze them on the visitor and account level. Let&#8217;s take a look at which views the platform offers.<\/p>\n<ul>\n<li><strong>Visitor report:<\/strong> <a href=\"https:\/\/userpilot.com\/blog\/user-tracking-tool\/\" target=\"_blank\" rel=\"noopener noreferrer\">Visitor report<\/a> lets you monitor data on your customers split into segments, including their metadata, product usage, and survey responses.<\/li>\n<\/ul>\n<figure id=\"attachment_294425\" aria-describedby=\"caption-attachment-294425\" style=\"width: 2088px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294425 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/pendo-visitor-report.png\" alt=\"Pendo visitor report\" width=\"2088\" height=\"1366\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/pendo-visitor-report.png 2088w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/pendo-visitor-report-450x294.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/pendo-visitor-report-1024x670.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/pendo-visitor-report-768x502.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/pendo-visitor-report-1536x1005.png 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/pendo-visitor-report-2048x1340.png 2048w\" sizes=\"(max-width: 2088px) 100vw, 2088px\" \/><figcaption id=\"caption-attachment-294425\" class=\"wp-caption-text\">Pendo Customer Usage report.<\/figcaption><\/figure>\n<ul>\n<li data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;464a3f8a-1845-4d36-a8e0-d34d22294d3e&quot;},&quot;listItem&quot;,{}]\"><strong>Account report:<\/strong> Similarly, you can create a summary report on the company level to see how given <a href=\"https:\/\/userpilot.com\/blog\/account-expansion-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">accounts<\/a> use your product.<\/li>\n<\/ul>\n<figure id=\"attachment_294443\" aria-describedby=\"caption-attachment-294443\" style=\"width: 2010px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294443\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Core-Event-Usage-report.png\" alt=\"Pendo Core Event usage report\" width=\"2010\" height=\"1198\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Core-Event-Usage-report.png 2010w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Core-Event-Usage-report-450x268.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Core-Event-Usage-report-1024x610.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Core-Event-Usage-report-768x458.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Core-Event-Usage-report-1536x915.png 1536w\" sizes=\"(max-width: 2010px) 100vw, 2010px\" \/><figcaption id=\"caption-attachment-294443\" class=\"wp-caption-text\">Pendo Core Event usage report.<\/figcaption><\/figure>\n<ul>\n<li data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;7e8584b8-4c9e-451a-92c5-eca0eda21ad0&quot;},&quot;listItem&quot;,{}]\"><strong>Segments dashboard:<\/strong> The segments dashboard lets you view all segments and filter by the teammates who created the segment. You\u2019ll also be able to see when the segment was last updated, which user created it, and the rules associated with it.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/segments-createsegment_1ad16b9d41f7254586e0ac0fbe265c21_800.png 1x, https:\/\/images.storychief.com\/account_6827\/segments-createsegment_1ad16b9d41f7254586e0ac0fbe265c21_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/segments-createsegment_1ad16b9d41f7254586e0ac0fbe265c21_800.png 1x, https:\/\/images.storychief.com\/account_6827\/segments-createsegment_1ad16b9d41f7254586e0ac0fbe265c21_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/segments-createsegment_1ad16b9d41f7254586e0ac0fbe265c21_800.png\" alt=\"Creating-user-segments-pendo\" \/><\/picture><figcaption>User segments in Pendo.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 3 []\">Pendo user behavior reports<\/h2>\n<p><a href=\"https:\/\/userpilot.com\/blog\/user-behavioral-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">User behavior<\/a> reports let you uncover how users interact with your app. You&#8217;ll be able to see <a href=\"https:\/\/userpilot.com\/blog\/user-journey-map-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">user journeys<\/a>, track conversions and retention, and detect friction points to optimize user experience. Let&#8217;s take a look at a few report types that Pendo offers.<\/p>\n<h3>Pendo for funnel analysis<\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/user-funnel\/\" target=\"_blank\" rel=\"noopener\"><u>User funnels<\/u><\/a> help you track the customer journey from the awareness stage to conversion or even advocacy. Here are the Pendo features you can use for <a href=\"https:\/\/userpilot.com\/blog\/conversion-funnel-analysis\/\" target=\"_blank\" rel=\"noopener\"><u>funnel analysis<\/u><\/a> and tracking:<\/p>\n<ul>\n<li>Funnel charts: Pendo lets you generate <a href=\"https:\/\/userpilot.com\/blog\/funnel-charts\/\" target=\"_blank\" rel=\"noopener\"><u>funnel charts<\/u><\/a> that help you visualize multi-step funnels, see which stages most users get stuck on, and view the average completion time for each funnel within your product. You\u2019ll also be able to track the overall completion rate of funnels and group your funnels.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_1dd810f9b7ff1f6ee2eeaf8d8b4dfb96_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_1dd810f9b7ff1f6ee2eeaf8d8b4dfb96_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_1dd810f9b7ff1f6ee2eeaf8d8b4dfb96_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_1dd810f9b7ff1f6ee2eeaf8d8b4dfb96_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_1dd810f9b7ff1f6ee2eeaf8d8b4dfb96_800.png\" alt=\"funnel-charts-pendo-2025\" \/><\/picture><figcaption>Funnel report in Pendo.<\/figcaption><\/figure>\n<ul>\n<li>\n<p data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;d0d38ae6-5e79-4d59-bcd0-2bd40c135e9f&quot;},&quot;listItem&quot;,{}]\"><strong>Step breakdown:<\/strong> This view will give you data on the total number of unique visitors a funnel got, the conversion rate on each step, and the step duration. Also, you can export your funnel data as a step breakdown CSV file for further analysis.<\/p>\n<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_7beaa64fb1aaf3679e655b388d2af1f9_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_7beaa64fb1aaf3679e655b388d2af1f9_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_7beaa64fb1aaf3679e655b388d2af1f9_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_7beaa64fb1aaf3679e655b388d2af1f9_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_7beaa64fb1aaf3679e655b388d2af1f9_800.png\" alt=\"funnel-step-breakdown-Pendo-2025\" \/><\/picture><figcaption>Funnel step breakdown in Pendo.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 3 []\">Pendo for path analytics<\/h3>\n<p>Understanding the in-app paths your users take is just as important as being familiar with the <a href=\"https:\/\/userpilot.com\/blog\/conversion-path\/\" target=\"_blank\" rel=\"noopener\"><u>conversion path<\/u><\/a> they\u2019re on before subscribing. Path reports let you uncover real product navigation patterns and the most successful (and unsuccessful) <a href=\"https:\/\/userpilot.com\/blog\/user-flow-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">user flows<\/a>. Here&#8217;s what Pendo offers:<\/p>\n<ul>\n<li><strong>Path builder:<\/strong> Pendo\u2019s no-code path builder lets you create a new path by selecting the starting page, date range, and target segment. If you have a multi-app subscription, you can also enable cross-app path analysis.<\/li>\n<li><strong>Visual reports:<\/strong> Pendo\u2019s path reports are generated in a chart format to help you visualize the paths. You\u2019ll also be able to zoom in on each step of the path to get more detailed insights, share reports with teammates, and export them as CSV files.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/path-chart-zoom_e928969355db7c8f2e0085330b3450e7.gif 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/path-chart-zoom_e928969355db7c8f2e0085330b3450e7.gif 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/path-chart-zoom_e928969355db7c8f2e0085330b3450e7.gif\" alt=\"Path_Chart_Zoom\" \/><\/picture><figcaption>Pendo\u2019s path report zoom-in.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 3 []\">Pendo for retention analytics<\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/retention-analysis\/\" target=\"_blank\" rel=\"noopener\"><strong><u>Retention analysis<\/u><\/strong><\/a> is a crucial part of understanding why customers abandon your product, so you can implement <a href=\"https:\/\/userpilot.com\/blog\/churn-prevention-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">churn prevention strategies<\/a>.<\/p>\n<p>Here are the selected features of Pendo&#8217;s retention analysis reports:<\/p>\n<ul>\n<li><strong>Cohort analysis:<\/strong> You can conduct <a href=\"https:\/\/userpilot.com\/blog\/cohort-retention-analysis\/\" target=\"_blank\" rel=\"noopener\"><strong><u>cohort retention analysis<\/u><\/strong><\/a> by seeing what percentage of each cohort is retained on a month-to-month basis. You can also sort this retention data by segment, cohort size, or date range to filter results.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/retention-breakdowntable_4d977d9670c901077e526fdb84bf4c62_800.png 1x, https:\/\/images.storychief.com\/account_6827\/retention-breakdowntable_4d977d9670c901077e526fdb84bf4c62_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/retention-breakdowntable_4d977d9670c901077e526fdb84bf4c62_800.png 1x, https:\/\/images.storychief.com\/account_6827\/retention-breakdowntable_4d977d9670c901077e526fdb84bf4c62_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/retention-breakdowntable_4d977d9670c901077e526fdb84bf4c62_800.png\" alt=\"Pendo-Retention_BreakdownTable-2025\" \/><\/picture><figcaption>Pendo\u2019s retention cohort breakdown.<\/figcaption><\/figure>\n<ul>\n<li data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;c8b47f09-8361-4916-bc63-e0c3e7caa1df&quot;},&quot;listItem&quot;,{}]\"><strong>Benchmark reporting: <\/strong>Pendo lets you compare your retention rates with industry standards to set goals.<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-294462\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Retention-chart-industry-benchmarks-pendo.png\" alt=\"Retention chart industry benchmark Pendo\" width=\"1904\" height=\"1124\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Retention-chart-industry-benchmarks-pendo.png 1904w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Retention-chart-industry-benchmarks-pendo-450x266.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Retention-chart-industry-benchmarks-pendo-1024x605.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Retention-chart-industry-benchmarks-pendo-768x453.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Retention-chart-industry-benchmarks-pendo-1536x907.png 1536w\" sizes=\"(max-width: 1904px) 100vw, 1904px\" \/><\/p>\n<h3 data-pm-slice=\"1 3 []\">Pendo workflow reports<\/h3>\n<p>With Pendo&#8217;s workflows reports, you can analyze if the users are taking crucial <a href=\"https:\/\/userpilot.com\/blog\/user-activation-for-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">activation steps<\/a> in your app, from the start to the endpoint. Workflows are available for paid plans.<\/p>\n<p>Here&#8217;s how Pendo approaches workflow reporting:<\/p>\n<ul>\n<li><strong>Workflow completion and attempt rates: <\/strong>You can view the number of visitors who completed or started a workflow within a given time frame, and filter the reports by specific in-app guides to determine if they affected completion rates. You can also track time-to-complete.<\/li>\n<\/ul>\n<figure id=\"attachment_294480\" aria-describedby=\"caption-attachment-294480\" style=\"width: 1730px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294480 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-completion-rate-chart-Pendo.png\" alt=\"Workflow completion rate chart Pendo\" width=\"1730\" height=\"1228\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-completion-rate-chart-Pendo.png 1730w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-completion-rate-chart-Pendo-450x319.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-completion-rate-chart-Pendo-1024x727.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-completion-rate-chart-Pendo-768x545.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-completion-rate-chart-Pendo-1536x1090.png 1536w\" sizes=\"(max-width: 1730px) 100vw, 1730px\" \/><figcaption id=\"caption-attachment-294480\" class=\"wp-caption-text\">Workflow completion chart in Pendo<\/figcaption><\/figure>\n<ul>\n<li data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;5c56f21f-4313-4c5d-b6ec-3c635856ad9e&quot;},&quot;listItem&quot;,{}]\"><strong>Workflow journeys<\/strong>: For completed workflows, you can access a view that lets you compare different journeys. You can, for example, see how many completed attempts each route generates, average completion times, or insights that highlight <a href=\"https:\/\/userpilot.com\/blog\/friction-points\/\" target=\"_blank\" rel=\"noopener noreferrer\">friction points<\/a>.<\/li>\n<\/ul>\n<figure id=\"attachment_294497\" aria-describedby=\"caption-attachment-294497\" style=\"width: 2408px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294497 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-journey-Pendo.png\" alt=\"Workflow journey Pendo\" width=\"2408\" height=\"1304\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-journey-Pendo.png 2408w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-journey-Pendo-450x244.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-journey-Pendo-1024x555.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-journey-Pendo-768x416.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-journey-Pendo-1536x832.png 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Workflow-journey-Pendo-2048x1109.png 2048w\" sizes=\"(max-width: 2408px) 100vw, 2408px\" \/><figcaption id=\"caption-attachment-294497\" class=\"wp-caption-text\">Completed workflow journeys view in Pendo.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\">Product engagement score (PES)<\/h3>\n<p>Product Engagement Score is Pendo&#8217;s original metric that&#8217;s supposed to objectively measure <a href=\"https:\/\/userpilot.com\/blog\/customer-engagement-strategy\/\" target=\"_blank\" rel=\"noopener noreferrer\">customer engagement<\/a> based on their in-app actions. The metric is calculated based on Adoption, Stickiness, and Growth factors. After initial configuration, Pendo automatically tracks and updates the score.<\/p>\n<figure id=\"attachment_294515\" aria-describedby=\"caption-attachment-294515\" style=\"width: 1826px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294515\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Product-Engagement-Score-chart-in-Pendo.png\" alt=\"Product Engagement Score chart in Pendo\" width=\"1826\" height=\"1214\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Product-Engagement-Score-chart-in-Pendo.png 1826w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Product-Engagement-Score-chart-in-Pendo-450x299.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Product-Engagement-Score-chart-in-Pendo-1024x681.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Product-Engagement-Score-chart-in-Pendo-768x511.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Product-Engagement-Score-chart-in-Pendo-1536x1021.png 1536w\" sizes=\"(max-width: 1826px) 100vw, 1826px\" \/><figcaption id=\"caption-attachment-294515\" class=\"wp-caption-text\">Product Engagement Score chart in Pendo.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\">Pendo Insights<\/h3>\n<p>Pendo Insights is an AI-powered analytics tool that automatically summarizes data points, providing automated advice on the best actions to <a href=\"https:\/\/userpilot.com\/blog\/user-retention\/\" target=\"_blank\" rel=\"noopener noreferrer\">increase user retention<\/a>. The insights are account-level and refresh weekly.<\/p>\n<figure id=\"attachment_294533\" aria-describedby=\"caption-attachment-294533\" style=\"width: 1664px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294533\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Insights.png\" alt=\"Pendo Insights\" width=\"1664\" height=\"895\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Insights.png 1664w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Insights-450x242.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Insights-1024x551.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Insights-768x413.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Insights-1536x826.png 1536w\" sizes=\"(max-width: 1664px) 100vw, 1664px\" \/><figcaption id=\"caption-attachment-294533\" class=\"wp-caption-text\">Main view of Pendo Insights.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 1 []\">Pendo dashboards for product growth analysis<\/h2>\n<p>Monitoring <a href=\"https:\/\/userpilot.com\/blog\/growth-analytics\/\" target=\"_blank\" rel=\"noopener\"><u>growth analytics<\/u><\/a> and extracting insights from product KPIs are crucial for any SaaS business. Cross-referencing different reports helps the product teams spot patterns and correlations, which translates to more informed <a href=\"https:\/\/userpilot.com\/blog\/product-strategy\/\" target=\"_blank\" rel=\"noopener noreferrer\">product decisions<\/a>.<\/p>\n<p>Pendo offers customizable dashboards that combine different data points and reports. You can use templates or compose them out of different widgets with reports on user behavior, product usage, NPS, and more.<\/p>\n<figure id=\"attachment_294550\" aria-describedby=\"caption-attachment-294550\" style=\"width: 2560px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294550\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Feature-Adoption-Dashboard-scaled.png\" alt=\"Pendo Feature Adoption Dashboard\" width=\"2560\" height=\"1197\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Feature-Adoption-Dashboard-scaled.png 2560w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Feature-Adoption-Dashboard-450x210.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Feature-Adoption-Dashboard-1024x479.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Feature-Adoption-Dashboard-768x359.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Feature-Adoption-Dashboard-1536x718.png 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Feature-Adoption-Dashboard-2048x958.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-294550\" class=\"wp-caption-text\">Pendo Dashboard with a movable widget.<\/figcaption><\/figure>\n<p data-pm-slice=\"1 3 []\">Apart from the metrics and reports I already mentioned above, here are a few more examples of visualizations that you can add to your dashboards:<\/p>\n<ul>\n<li><strong>Feature adoption:<\/strong> Pendo&#8217;s <a href=\"https:\/\/userpilot.com\/blog\/feature-adoption\/\" target=\"_blank\" rel=\"noopener noreferrer\">feature adoption<\/a> report lets you see features that drive a certain percentage of all click volume within your product. This helps you identify your growth drivers.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/dashboard-featureadoptionwidget-save_4b613edb753ccac24a488ab88e342c13_800.jpg 1x, https:\/\/images.storychief.com\/account_6827\/dashboard-featureadoptionwidget-save_4b613edb753ccac24a488ab88e342c13_1600.jpg 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/dashboard-featureadoptionwidget-save_4b613edb753ccac24a488ab88e342c13_800.jpg 1x, https:\/\/images.storychief.com\/account_6827\/dashboard-featureadoptionwidget-save_4b613edb753ccac24a488ab88e342c13_1600.jpg 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/dashboard-featureadoptionwidget-save_4b613edb753ccac24a488ab88e342c13_800.jpg\" alt=\"Pendo_Dashboard_FeatureAdoption_2025\" \/><\/picture><figcaption>Pendo Feature Adoption report settings.<\/figcaption><\/figure>\n<ul>\n<li>\n<p data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;1b5015d5-548c-4308-9bf2-68c9bec5e2ab&quot;},&quot;listItem&quot;,{}]\"><strong>Product Areas:<\/strong> Product areas let you sort analytics, <a href=\"https:\/\/userpilot.com\/blog\/how-to-measure-product-adoption\/\" target=\"_blank\" rel=\"noopener noreferrer\">monitor adoption<\/a>, track events, and keep tabs on overall growth across each section. Note that you\u2019ll need to upgrade to a paid plan in order to use this feature.<\/p>\n<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_838c27b28e7ea24cc2db281a94555395_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_838c27b28e7ea24cc2db281a94555395_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_838c27b28e7ea24cc2db281a94555395_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_838c27b28e7ea24cc2db281a94555395_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_838c27b28e7ea24cc2db281a94555395_800.png\" alt=\"Product-Areas-Pendo\" \/><\/picture><figcaption>Pendo\u2019s Product Areas.<\/figcaption><\/figure>\n<ul>\n<li data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;6d051c7d-7c17-40c3-abae-47cdef3b4ab0&quot;},&quot;listItem&quot;,{}]\"><strong>Time to first use:<\/strong> It lets you understand the average time it takes visitors to first engage with one or more selected events.<\/li>\n<\/ul>\n<figure id=\"attachment_294569\" aria-describedby=\"caption-attachment-294569\" style=\"width: 2560px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294569 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-time-to-first-use-dashboard-scaled.png\" alt=\"Pendo time to first use dashboard\" width=\"2560\" height=\"988\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-time-to-first-use-dashboard-scaled.png 2560w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-time-to-first-use-dashboard-450x174.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-time-to-first-use-dashboard-1024x395.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-time-to-first-use-dashboard-768x296.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-time-to-first-use-dashboard-1536x593.png 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-time-to-first-use-dashboard-2048x791.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-294569\" class=\"wp-caption-text\">Pendo&#8217;s time-to-first-use report.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 3 []\">Pendo analytics for user feedback<\/h2>\n<p>Pendo enables feedback collection through <a href=\"https:\/\/userpilot.com\/blog\/types-of-nps-surveys\/\" target=\"_blank\" rel=\"noopener noreferrer\">NPS surveys<\/a> and polls (which are part of in-app guides). Pendo users can also manually add user feedback in the Pendo Listen platform. As you can see, Pendo&#8217;s approach to feedback is decentralized, with survey data analytics scattered between different places in the tool.<\/p>\n<ul>\n<li><strong>NPS:<\/strong> NPS is a separate module, so it comes with a dedicated report and a dashboard widget. You can track your <a href=\"https:\/\/userpilot.com\/blog\/good-nps-score\/\" target=\"_blank\" rel=\"noopener noreferrer\">NPS score<\/a>, the number of <a href=\"https:\/\/userpilot.com\/blog\/nps-detractors-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">detractors<\/a> and promoters, or page and feature usage for each group.<\/li>\n<\/ul>\n<figure id=\"attachment_294586\" aria-describedby=\"caption-attachment-294586\" style=\"width: 514px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294586 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/NPS-score-Pendo.png\" alt=\"NPS score Pendo\" width=\"514\" height=\"465\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/NPS-score-Pendo.png 514w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/NPS-score-Pendo-450x407.png 450w\" sizes=\"(max-width: 514px) 100vw, 514px\" \/><figcaption id=\"caption-attachment-294586\" class=\"wp-caption-text\">Pendo&#8217;s NPS widget with score, response rate, and promoters, passives, and detractors breakdown.<\/figcaption><\/figure>\n<ul>\n<li data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;39fdfe82-56d5-4437-b5b7-a3d82effb9b6&quot;},&quot;listItem&quot;,{}]\"><strong>Polls analysis:<\/strong> You can access poll metrics through guide analytics and sift through questions, responses, or activity rates. On top of that, you can add Pendo\u2019s poll widget to the home dashboard. Unfortunately, each widget can only track one poll, and it only shows summarized data rather than showing you the full responses.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_47d642f8b824a9736aeb971ab9a4d76b_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_47d642f8b824a9736aeb971ab9a4d76b_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_47d642f8b824a9736aeb971ab9a4d76b_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_47d642f8b824a9736aeb971ab9a4d76b_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_47d642f8b824a9736aeb971ab9a4d76b_800.png\" \/><\/picture><figcaption>Example of a poll result in Pendo.<\/figcaption><\/figure>\n<ul>\n<li data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;39fdfe82-56d5-4437-b5b7-a3d82effb9b6&quot;},&quot;listItem&quot;,{}]\"><strong>Pendo Listen:<\/strong> Available on the two highest-tier plans, Pendo Listen is a product discovery platform. It has a roadmapping and <a href=\"https:\/\/userpilot.com\/blog\/product-idea-validation\/\" target=\"_blank\" rel=\"noopener noreferrer\">idea validation<\/a> functionality, but also centralizes customer feedback and provides tools to tag, organize, and uncover trends.<\/li>\n<\/ul>\n<figure id=\"attachment_294605\" aria-describedby=\"caption-attachment-294605\" style=\"width: 1535px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294605\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Feedback-view-in-Pendo-Listen.png\" alt=\"Feedback view in Pendo Listen\" width=\"1535\" height=\"1000\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Feedback-view-in-Pendo-Listen.png 1535w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Feedback-view-in-Pendo-Listen-450x293.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Feedback-view-in-Pendo-Listen-1024x667.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Feedback-view-in-Pendo-Listen-768x500.png 768w\" sizes=\"(max-width: 1535px) 100vw, 1535px\" \/><figcaption id=\"caption-attachment-294605\" class=\"wp-caption-text\">Feedback view in Pendo Listen.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 3 []\">Pendo analytics for in-app guides<\/h2>\n<p>One of Pendo&#8217;s core features is in-app guides, which let you set up <a href=\"https:\/\/userpilot.com\/blog\/interactive-walkthroughs-improve-onboarding\/\" target=\"_blank\" rel=\"noopener noreferrer\">interactive walkthroughs<\/a> and <a href=\"https:\/\/userpilot.com\/blog\/user-onboarding-flow\/\" target=\"_blank\" rel=\"noopener noreferrer\">onboarding flows<\/a> to help your users navigate the app. You can analyze the guides&#8217; performance in an independent report or correlate it with other metrics on the dedicated dashboard.<\/p>\n<ul>\n<li><strong>Tracking guide goals<\/strong>: Pendo lets you track how many visitors took a specific action after viewing the guide.<\/li>\n<\/ul>\n<figure id=\"attachment_294622\" aria-describedby=\"caption-attachment-294622\" style=\"width: 1048px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294622\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Guide-goal-monitoring-in-Pendo.png\" alt=\"Guide goal monitoring in Pendo\" width=\"1048\" height=\"934\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Guide-goal-monitoring-in-Pendo.png 1048w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Guide-goal-monitoring-in-Pendo-450x401.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Guide-goal-monitoring-in-Pendo-1024x913.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Guide-goal-monitoring-in-Pendo-768x684.png 768w\" sizes=\"(max-width: 1048px) 100vw, 1048px\" \/><figcaption id=\"caption-attachment-294622\" class=\"wp-caption-text\">Guide goal monitoring in Pendo.<\/figcaption><\/figure>\n<p data-pm-slice=\"1 1 [&quot;bulletList&quot;,{&quot;id&quot;:&quot;3b8d453b-77dd-4baa-bbc9-d1affc629229&quot;},&quot;listItem&quot;,{}]\"><strong>Monitoring key metrics:<\/strong> A comprehensive guide dashboard provides a bird&#8217;s-eye view of your guides&#8217; performance, including top stats, guide views chart, feature overlay, time-on-guide, activity, poll responses, and more.<\/p>\n<figure id=\"attachment_294640\" aria-describedby=\"caption-attachment-294640\" style=\"width: 1648px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294640\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Weekly-views-chart-for-Pendo-Guides.png\" alt=\"Weekly views chart for Pendo Guides\" width=\"1648\" height=\"429\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Weekly-views-chart-for-Pendo-Guides.png 1648w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Weekly-views-chart-for-Pendo-Guides-450x117.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Weekly-views-chart-for-Pendo-Guides-1024x267.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Weekly-views-chart-for-Pendo-Guides-768x200.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Weekly-views-chart-for-Pendo-Guides-1536x400.png 1536w\" sizes=\"(max-width: 1648px) 100vw, 1648px\" \/><figcaption id=\"caption-attachment-294640\" class=\"wp-caption-text\">Weekly views chart for <a href=\"https:\/\/userpilot.com\/blog\/pendo-guides\/\">Pendo Guides<\/a>.<\/figcaption><\/figure>\n<ul data-pm-slice=\"3 3 []\">\n<li><strong>Guides dashboard widget:<\/strong> Guides are yet another widget you can add to the dashboard to cross-reference guides usage data with product usage and user behavior data. This helps you see how your <a href=\"https:\/\/userpilot.com\/blog\/best-in-app-messaging-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">in-app engagement elements<\/a> actually affected activation and adoption.<\/li>\n<\/ul>\n<h2>Pendo for predictive analytics<\/h2>\n<p>Pendo&#8217;s product analytics product focuses on retrospective behavioral metrics. There is no built-in \u201c<a href=\"https:\/\/userpilot.com\/blog\/predictive-customer-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">predictive analytics<\/a>\u201d feature in Pendo Analytics itself; you\u2019d need Pendo Insights (a separate AI-driven offering) for predictive modeling.<\/p>\n<h2>Pendo&#8217;s session replays<\/h2>\n<p>Session replays are a valuable product analytics tool, and a part of Pendo&#8217;s analytics offering from the Core plan onward. With the <a href=\"https:\/\/userpilot.com\/blog\/session-replay-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\">session replay tool<\/a>, you can watch playbacks of users&#8217; interactions with your web apps to uncover friction points and <a href=\"https:\/\/userpilot.com\/blog\/ux-mistakes\/\" target=\"_blank\" rel=\"noopener noreferrer\">UX issues<\/a>.<\/p>\n<ul>\n<li><strong>Pendo replay library<\/strong>: Pendo lets you save clips, create playlists, and file issues. Replays are stored in the library, where you can filter the clips based on accounts, features, <a href=\"https:\/\/userpilot.com\/blog\/frustrated-session\/\" target=\"_blank\" rel=\"noopener noreferrer\">frustration signals<\/a>, and more.<\/li>\n<li><strong>Flexible replay viewings<\/strong>: The library is not the only place to watch session replays in Pendo. Notably, you can also access them through funnels or path reports, details pages, and add a dashboard widget.<\/li>\n<\/ul>\n<figure id=\"attachment_294657\" aria-describedby=\"caption-attachment-294657\" style=\"width: 2560px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294657 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-session-replay-scaled.png\" alt=\"Pendo session replay\" width=\"2560\" height=\"1452\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-session-replay-scaled.png 2560w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-session-replay-450x255.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-session-replay-1024x581.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-session-replay-768x436.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-session-replay-1536x871.png 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-session-replay-2048x1162.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-294657\" class=\"wp-caption-text\">Pendo session replays players with a list of event tags.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 1 []\">Pendo for A\/B testing<\/h2>\n<p>Pendo natively supports <a href=\"https:\/\/userpilot.com\/blog\/ab-testing-product-management\/\" target=\"_blank\" rel=\"noopener noreferrer\">A\/B test<\/a>s through its Guides module. You can create two (or more) random user segments and compare outcomes in the Guide Metrics dashboard.<\/p>\n<p>Pendo also lets you define your key <a href=\"https:\/\/userpilot.com\/blog\/success-metrics-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">success metrics<\/a>, whether that\u2019s click-through rate on a call-to-action, guide completion percentage, or feature adoption lift, and then monitor each variant\u2019s performance. You can set statistical confidence thresholds to know exactly when a winner emerges, schedule experiments to run only during peak usage windows, and automatically roll out the top-performing guide to all users.<\/p>\n<figure id=\"attachment_294675\" aria-describedby=\"caption-attachment-294675\" style=\"width: 1480px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294675 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Ab-testing-pendo-analytics.png\" alt=\"A\/B test settings in Pendo\" width=\"1480\" height=\"1642\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Ab-testing-pendo-analytics.png 1480w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Ab-testing-pendo-analytics-406x450.png 406w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Ab-testing-pendo-analytics-923x1024.png 923w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Ab-testing-pendo-analytics-768x852.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Ab-testing-pendo-analytics-1384x1536.png 1384w\" sizes=\"(max-width: 1480px) 100vw, 1480px\" \/><figcaption id=\"caption-attachment-294675\" class=\"wp-caption-text\">A\/B test settings in Pendo.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 1 []\">Pendo pricing<\/h2>\n<p>As you could see, the list of Pendo&#8217;s user behavior and product analytics features is long. Now, how much do you have to pay for all of that?<\/p>\n<p><a href=\"https:\/\/userpilot.com\/blog\/pendo-pricing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pendo&#8217;s paid plans<\/a> are custom-quoted (no public list prices). The Free, Base, Core, Pulse, and Ultimate plans each introduce more advanced features. However, many of them are available only on the highest plans (e.g., no NPS or Listen below Pulse) or as paid add-ons (extra costs for guide experiments, journey orchestration, or data synchronization on all plans but Ultimate).<\/p>\n<p>There is also a <a href=\"https:\/\/userpilot.com\/blog\/pendo-free\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pendo Free<\/a> plan (with up to 500 MAUs, which won&#8217;t last you long) and a 14-day trial of its paid tiers so you can test everything before you buy.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_1e85263fb6f467755426bd4124987270_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_1e85263fb6f467755426bd4124987270_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_1e85263fb6f467755426bd4124987270_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_1e85263fb6f467755426bd4124987270_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/10\/image_1e85263fb6f467755426bd4124987270_800.png\" alt=\"pendo-pricing-2025\" \/><\/picture><figcaption>Pendo&#8217;s pricing plans.<\/figcaption><\/figure>\n<p data-pm-slice=\"1 1 []\">According to <a href=\"https:\/\/www.vendr.com\/marketplace\/pendo\" target=\"_blank\" rel=\"noopener noreferrer\">Vendr<\/a>, Pendo&#8217;s median price is $48,400, which is much higher compared to competitors. Vendr users also cite unpredictably growing prices and uplifts on renewals.<\/p>\n<figure id=\"attachment_294267\" aria-describedby=\"caption-attachment-294267\" style=\"width: 649px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294267 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Vendr-Median.png\" alt=\"Pendo Vendr Median\" width=\"649\" height=\"284\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Vendr-Median.png 649w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Vendr-Median-450x197.png 450w\" sizes=\"(max-width: 649px) 100vw, 649px\" \/><figcaption id=\"caption-attachment-294267\" class=\"wp-caption-text\">Pendo Vendr Median<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 3 []\">Pros and cons of Pendo\u2019s product analytics<\/h2>\n<p>Pendo Analytics is a feature-rich suite for user behavior and product analytics that can help uncover product usage data. As long as you have time and resources to go through the various data points and reports, you can refine your product analytics processes.<\/p>\n<p>What do users say about Pendo Analytics? It scores <a href=\"https:\/\/www.g2.com\/products\/pendo-io-pendo\/reviews#reviews\" target=\"_blank\" rel=\"noopener noreferrer\">4.4 on G2<\/a>, with many positive reviews. However, there are a few recurring complaints, mostly revolving around complex UI, unjustified pricing, and occasional data discrepancies.<\/p>\n<p>Let&#8217;s take a look at Pendo Analytics&#8217; pros and cons in more detail.<\/p>\n<h3>Pros of Pendo analytics<\/h3>\n<p><strong>\u2705 Comprehensive feature set:<\/strong> Pendo offers a wide array of features for product analytics. The variety of reports, views, and data points helps dive deep into user insights and spot growth opportunities. Additionally, since in-app user engagement and user feedback features live on one platform, all the collected data is easy to compare and correlate, removing the necessity for a separate <a href=\"https:\/\/userpilot.com\/blog\/customer-analytics-platforms\/\" target=\"_blank\" rel=\"noopener noreferrer\">analytics software<\/a>.<\/p>\n<p><strong>\u2705 Out-of-the-box functionality:<\/strong> Pendo offers \u201cout-of-the-box\u201d analytics, requiring minimal setup and configuration, with many features set up mostly no-code. This means you can start gaining insights into your product usage quickly.<\/p>\n<p><strong>\u2705 Segmentation and targeting:<\/strong> Pendo allows you to segment your user base and target <a href=\"https:\/\/userpilot.com\/blog\/types-of-user-segmentation\/\" target=\"_blank\" rel=\"noopener noreferrer\">specific user groups<\/a> with customized messaging and experiences. This can be a powerful tool for improving user engagement and conversion rates.<\/p>\n<figure id=\"attachment_294694\" aria-describedby=\"caption-attachment-294694\" style=\"width: 1062px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294694 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-feedback-on-user-insights.png\" alt=\"Pendo G2 review user insights\" width=\"1062\" height=\"349\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-feedback-on-user-insights.png 1062w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-feedback-on-user-insights-450x148.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-feedback-on-user-insights-1024x337.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-feedback-on-user-insights-768x252.png 768w\" sizes=\"(max-width: 1062px) 100vw, 1062px\" \/><figcaption id=\"caption-attachment-294694\" class=\"wp-caption-text\">Pendo&#8217;s positive G2 review praising product insights and user guidance features.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 3 []\">Cons of Pendo analytics<\/h3>\n<p>\u26a0\ufe0f <strong>High and non-transparent pricing:<\/strong> If you want to access the whole suite of Pendo analytics products, things will get very expensive, very fast. Opaque MAU-based pricing with undisclosed add-on fees, as well as uplifts at renewal, make total costs unpredictable (and often substantially higher than initial quotes). Pendo also requires multi-year commitments to lock in pricing caps.<\/p>\n<figure id=\"attachment_294747\" aria-describedby=\"caption-attachment-294747\" style=\"width: 671px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294747\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Vendr-feedback-on-Pendos-steep-renewal-lifts.png\" alt=\"Vendr feedback on Pendo's steep renewal lifts\" width=\"671\" height=\"198\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Vendr-feedback-on-Pendos-steep-renewal-lifts.png 671w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Vendr-feedback-on-Pendos-steep-renewal-lifts-450x133.png 450w\" sizes=\"(max-width: 671px) 100vw, 671px\" \/><figcaption id=\"caption-attachment-294747\" class=\"wp-caption-text\">Vendr feedback about Pendo&#8217;s steep renewal lifts.<\/figcaption><\/figure>\n<figure id=\"attachment_294728\" aria-describedby=\"caption-attachment-294728\" style=\"width: 1051px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294728 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-review-steep-pricing.png\" alt=\"Pendo negative review steep pricing\" width=\"1051\" height=\"482\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-review-steep-pricing.png 1051w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-review-steep-pricing-450x206.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-review-steep-pricing-1024x470.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-review-steep-pricing-768x352.png 768w\" sizes=\"(max-width: 1051px) 100vw, 1051px\" \/><figcaption id=\"caption-attachment-294728\" class=\"wp-caption-text\">Pendo&#8217;s G2 review mentioning high pricing and overwhelming UI.<\/figcaption><\/figure>\n<p><strong>\u26a0\ufe0f Limited data integration:<\/strong> Pendo&#8217;s <a href=\"https:\/\/userpilot.com\/blog\/customer-data-integration\/\" target=\"_blank\" rel=\"noopener noreferrer\">data integration<\/a> options may not be as extensive as some other analytics platforms. Additionally, only one integration is included in the initial price. This could limit your ability to combine data from various sources for a more holistic view.<\/p>\n<p><strong>\u26a0\ufe0f Learning curve:<\/strong> Pendo has a steep learning curve, especially for users who are new to analytics platforms. The feature-richness turns into a double-edged sword when you actually have to dig through the tool to uncover insights. This sentiment is often cited by our customers who switched to <a href=\"https:\/\/userpilot.com\/\">Userpilot<\/a> from Pendo. For example, <a href=\"https:\/\/userpilot.com\/blog\/shelterluv-case-study\/\" target=\"_blank\" rel=\"noopener noreferrer\">Shelterluv<\/a> felt the complexity didn&#8217;t allow them to use the tool to its full potential.<\/p>\n<blockquote><p><em>&#8220;One of the biggest feedback the team had about Pendo was like, we just don\u2019t know how to use it. And it\u2019s hard to figure out. We don\u2019t have the time to just like, sit and read through everything to figure out how to use it.&#8221; <\/em><em>\u2013 Matthew Brown, Senior Customer Solutions Manager at Shelterluv<\/em><\/p><\/blockquote>\n<figure id=\"attachment_294799\" aria-describedby=\"caption-attachment-294799\" style=\"width: 1075px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294799 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-G2-review-learning-curve.png\" alt=\"Pendo negative G2 review learning curve\" width=\"1075\" height=\"418\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-G2-review-learning-curve.png 1075w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-G2-review-learning-curve-450x175.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-G2-review-learning-curve-1024x398.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-negative-G2-review-learning-curve-768x299.png 768w\" sizes=\"(max-width: 1075px) 100vw, 1075px\" \/><figcaption id=\"caption-attachment-294799\" class=\"wp-caption-text\">Pendo&#8217;s G2 review from a Design professional mentioning steep learning curve.<\/figcaption><\/figure>\n<p><strong>\u26a0\ufe0f Customization complexity:<\/strong> While Pendo is easy to set up initially, customizing it to suit unique business needs can be more complex. Advanced configurations may require technical expertise.<\/p>\n<p><strong>\u26a0\ufe0f No real-time data:<\/strong> In all of Pendo&#8217;s reports, data refreshes hourly.<\/p>\n<p><strong>\u26a0\ufe0f Modular licensing complexity: <\/strong>Core features (<a href=\"https:\/\/userpilot.com\/blog\/how-to-analyze-nps-responses\/\" target=\"_blank\" rel=\"noopener noreferrer\">NPS analysis<\/a>, branching logic, AI, resource center) live in separate add-ons or top tiers. So, the promise of a comprehensive product analytics platform is only fulfilled after you purchase multiple packages.<\/p>\n<p><strong>\u26a0\ufe0f Fragmented analytics UI:<\/strong> Reporting split across Data Explorer, Guides, Listen, and Dashboards significantly slows time to insight. Additionally, surveys and NPS live in different modules. This can lead to data discrepancies.<\/p>\n<figure id=\"attachment_294781\" aria-describedby=\"caption-attachment-294781\" style=\"width: 751px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-294781 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Feedback-on-Pendo-fragmented-UI-from-Reddit.png\" alt=\"Feedback on Pendo fragmented UI from Reddit\" width=\"751\" height=\"328\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Feedback-on-Pendo-fragmented-UI-from-Reddit.png 751w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Feedback-on-Pendo-fragmented-UI-from-Reddit-450x197.png 450w\" sizes=\"(max-width: 751px) 100vw, 751px\" \/><figcaption id=\"caption-attachment-294781\" class=\"wp-caption-text\"><a href=\"https:\/\/www.reddit.com\/r\/UXResearch\/comments\/1gefjnc\/do_you_use_pendo\/\" target=\"_blank\" rel=\"noopener\">Reddit user&#8217;s comment<\/a> on Pendo&#8217;s fragmented interface.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 3 []\">Userpilot: A better alternative to Pendo analytics<\/h2>\n<p>If you feel the cons listed above may affect Pendo&#8217;s value for money too much to justify the purchase, consider looking into <a href=\"https:\/\/userpilot.com\/blog\/pendo-vs-userpilot\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pendo&#8217;s alternatives, such as\u00a0Userpilot<\/a>.<\/p>\n<p>As a fast, reliable, and comprehensive product growth platform, Userpilot offers robust\u00a0<a href=\"https:\/\/userpilot.com\/blog\/userpilot-analytics\/\" target=\"_blank\" rel=\"noopener\"><u>analytics features<\/u><\/a><u>,<\/u>\u00a0plus allows you to collect and analyze user feedback\u00a0and trigger personalized <a href=\"https:\/\/userpilot.com\/blog\/omnichannel-customer-experience\/\" target=\"_blank\" rel=\"noopener noreferrer\">omnichannel experiences<\/a> spanning in-app guides, email, and mobile.<\/p>\n<h3>Why should you choose Userpilot over Pendo?<\/h3>\n<p>When it comes to product analytics, there are a few reasons why Userpilot is a better choice than Pendo.<\/p>\n<ul>\n<li><strong>Easy to use and set up<\/strong>. Userpilot has a more intuitive UI, which makes it easier to use all the features to their full advantage. It&#8217;s an argument we often hear from our customers who switched over from Pendo. For example, <a href=\"https:\/\/userpilot.com\/blog\/cuvama-case-study\/\" target=\"_blank\" rel=\"noopener noreferrer\">Cuvama<\/a> felt the complexity makes them use the tool&#8217;s product analytics very rarely:<\/li>\n<\/ul>\n<blockquote><p><em>&#8220;High price was one of the decision criteria to move from Pendo because we were paying lots, and we were not using it.&#8221; \u2013 Leyre Iniguez, Customer Experience Lead<\/em><\/p><\/blockquote>\n<ul>\n<li><strong>Centralized product and user data<\/strong>. In Userpilot, you have all the product data you need under one roof, with readily available reports. For Pendo, reporting is split between modules, which may cause problems trying to connect different data points and build dashboards.<\/li>\n<li><strong>Real-time data.<\/strong> Unlike Pendo and their hourly refresh, Userpilot lets you see real-time user data whenever you log in.<\/li>\n<li><strong>Clear pricing and higher value for money. <\/strong>Userpilot&#8217;s pricing starts at $299 (billed annually), with most features readily included in a plan. Therefore, you don&#8217;t risk running into unexpected pricing ramp-ups necessary to use all the product analytics features you need. It\u2019s much more cost-effective, according to Vendr, too.<\/li>\n<\/ul>\n<figure id=\"attachment_294816\" aria-describedby=\"caption-attachment-294816\" style=\"width: 676px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294816\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-Vendr-median.png\" alt=\"Userpilot Vendr median\" width=\"676\" height=\"317\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-Vendr-median.png 676w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-Vendr-median-450x211.png 450w\" sizes=\"(max-width: 676px) 100vw, 676px\" \/><figcaption id=\"caption-attachment-294816\" class=\"wp-caption-text\">Userpilot Vendr median.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 1 []\"><strong>Overview of Userpilot\u2019s analytics functionality<\/strong><\/h2>\n<p>Userpilot&#8217;s <a href=\"https:\/\/userpilot.com\/blog\/product-analytics\/\" target=\"_blank\" rel=\"noopener\">product analytics<\/a> lets you collect and analyze user behavior and product usage data. You can observe granular product analytics, such as which features have the highest adoption rates, and big-picture insights like trend reports.<\/p>\n<p>Here are Userpilot\u2019s top product <a href=\"https:\/\/userpilot.com\/blog\/userpilot-analytics\/\" target=\"_blank\" rel=\"noopener\"><u>analytics features<\/u><\/a>:<\/p>\n<h3>Take a deep dive into product analytics with intuitive dashboards<\/h3>\n<p>Userpilot&#8217;s <a href=\"https:\/\/userpilot.com\/blog\/analytics-dashboard\/\" target=\"_blank\" rel=\"noopener noreferrer\">analytics dashboards<\/a> let you track and correlate different data points, reports, and trends. You can build them from scratch, but Userpilot also offers multiple templates that show crucial insights on product usage, new user activation, core feature engagement, user retention, and more, so the time to value is much shorter than for Pendo Analytics.<\/p>\n<figure id=\"attachment_260158\" aria-describedby=\"caption-attachment-260158\" style=\"width: 1000px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-260158\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/02\/New-user-activation-dashboard-in-Userpilot.gif\" alt=\"New user activation dashboard in Userpilot\" width=\"1000\" height=\"563\" \/><figcaption id=\"caption-attachment-260158\" class=\"wp-caption-text\">New user activation dashboard in <a href=\"https:\/\/userpilot.com\/userpilot-demo\/\" target=\"_blank\" rel=\"noopener\">Userpilot<\/a>.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\"><strong>Uncover usage trends with data analysis trends report<\/strong><\/h3>\n<p>Trend analysis allows you to visualize <a href=\"https:\/\/userpilot.com\/blog\/event-data\/\" target=\"_blank\" rel=\"noopener\"><u>event data<\/u><\/a> at the user and company levels.<\/p>\n<p>For example, you could visualize the total number of users who completed a particular event (including custom events), unique users, active users (DAUs, WAUs, and MAUs), as well as the count per user.<\/p>\n<p>This is not limited to a single event either. You can use the feature to visualize multiple trends in one graph. For example, you could use it to track main <a href=\"https:\/\/userpilot.com\/blog\/user-activation-for-saas\/\" target=\"_blank\" rel=\"noopener\"><u>activation<\/u><\/a> events like \u2018created a flow\u2019 and feature usage.<\/p>\n<p>Of course, the feature enables product managers to filter the\u00a0<a href=\"https:\/\/userpilot.com\/blog\/event-analytics\/\" target=\"_blank\" rel=\"noopener\"><u>event analytics<\/u><\/a> data for more granular <a href=\"https:\/\/userpilot.com\/blog\/product-analysis\/\" target=\"_blank\" rel=\"noopener\"><u>analysis<\/u><\/a>. For example, you could filter data by company name or device type. You can also add custom formulas and export the data into a CSV file.<\/p>\n<figure id=\"attachment_285391\" aria-describedby=\"caption-attachment-285391\" style=\"width: 2560px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-285391\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/03\/Trend-analysis-in-Userpilot-scaled.png\" alt=\"Trend analysis in Userpilot\" width=\"2560\" height=\"1438\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/03\/Trend-analysis-in-Userpilot-scaled.png 2560w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/03\/Trend-analysis-in-Userpilot-450x253.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/03\/Trend-analysis-in-Userpilot-1024x575.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/03\/Trend-analysis-in-Userpilot-768x431.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/03\/Trend-analysis-in-Userpilot-1536x863.png 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/03\/Trend-analysis-in-Userpilot-2048x1151.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-285391\" class=\"wp-caption-text\">Feature engagement trend report in <a href=\"https:\/\/userpilot.com\/userpilot-demo\/\" target=\"_blank\" rel=\"noopener\">Userpilot<\/a>.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\"><strong>Unveil conversions across key stages with funnel analysis<\/strong><\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/conversion-funnel-analysis\/\" target=\"_blank\" rel=\"noopener\"><u>Funnel analysis<\/u><\/a> allows you to track <a href=\"https:\/\/userpilot.com\/blog\/saas-average-conversion-rate\/\" target=\"_blank\" rel=\"noopener\"><u>conversion rates<\/u><\/a> at key stages of the <a href=\"https:\/\/userpilot.com\/blog\/user-journey-analytics\/\" target=\"_blank\" rel=\"noopener\"><u>user journey<\/u><\/a> and view the average conversion time.<\/p>\n<p>Thanks to that, you will be able to easily identify <a href=\"https:\/\/userpilot.com\/blog\/friction-points\/\" target=\"_blank\" rel=\"noopener\"><u>friction points<\/u><\/a> and drop-offs. If lots of users fail to progress from one stage to another, that\u2019s the spot that needs <a href=\"https:\/\/userpilot.com\/blog\/funnel-optimization\/\" target=\"_blank\" rel=\"noopener\"><u>optimizing<\/u><\/a>.<\/p>\n<p>Of course, identifying the exact source of friction will require further investigation. You could target the users who have dropped off with <u>surveys<\/u> or watch their session recordings.<\/p>\n<p>Funnels in Userpilot will allow you to break down the data for detailed analysis of the conversion rates. For example, you could display conversion data across different <a href=\"https:\/\/userpilot.com\/blog\/saas-pricing-models\/\" target=\"_blank\" rel=\"noopener\"><u>price plans<\/u><\/a> or <a href=\"https:\/\/userpilot.com\/blog\/saas-user-segments\/\" target=\"_blank\" rel=\"noopener\"><u>user segments<\/u><\/a> next to each other in one <a href=\"https:\/\/userpilot.com\/blog\/funnel-charts\/\" target=\"_blank\" rel=\"noopener\"><u>funnel chart<\/u><\/a>.<\/p>\n<figure id=\"attachment_277437\" aria-describedby=\"caption-attachment-277437\" style=\"width: 1468px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-277437 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/03\/image11.gif\" alt=\"Funnel analysis Userpilot\" width=\"1468\" height=\"832\" \/><figcaption id=\"caption-attachment-277437\" class=\"wp-caption-text\">Funnel analysis in <a href=\"https:\/\/userpilot.com\/userpilot-demo\/\" target=\"_blank\" rel=\"noopener\">Userpilot<\/a>.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\">Track user retention and user engagement trends with retention reports<\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/user-retention\/\" target=\"_blank\" rel=\"noopener noreferrer\">User retention<\/a> is critical for the success of digital products. It&#8217;s linked to the product\u2019s ability to consistently deliver value to the users and is a key measure of business health. Userpilot will let you easily assess user engagement over time by tracking who performs a given action and when. You can see the results as a trend view or a cohort table and see which users retained.<\/p>\n<figure id=\"attachment_235878\" aria-describedby=\"caption-attachment-235878\" style=\"width: 1495px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-235878 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/09\/retention-report-filters.gif\" alt=\"retention report\" width=\"1495\" height=\"935\" \/><figcaption id=\"caption-attachment-235878\" class=\"wp-caption-text\">Filtering through <a href=\"https:\/\/userpilot.com\/userpilot-demo\/\" target=\"_blank\" rel=\"noopener\">Userpilot<\/a>&#8216;s retention report.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\">Enhance app experiences through flow analytics<\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/flow-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\"><u>Flow analytics<\/u><\/a> enables <a href=\"https:\/\/userpilot.com\/blog\/product-team-structure\/\" target=\"_blank\" rel=\"noopener\"><u>product teams<\/u><\/a> to extract granular insights about user interactions with in-app experiences at the step level.<\/p>\n<p>For example, if your onboarding flow consists of a number of <a href=\"https:\/\/userpilot.com\/blog\/in-app-messages\/\" target=\"_blank\" rel=\"noopener\"><u>in-app messages<\/u><\/a>, you will be able to analyze in detail which users interacted with them and completed the step, and which of them dropped off.<\/p>\n<figure id=\"attachment_294851\" aria-describedby=\"caption-attachment-294851\" style=\"width: 1625px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-294851\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-flow-analytics-scaled.png\" alt=\"Userpilot flow analytics\" width=\"1625\" height=\"2560\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-flow-analytics-scaled.png 1625w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-flow-analytics-286x450.png 286w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-flow-analytics-650x1024.png 650w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-flow-analytics-768x1210.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-flow-analytics-975x1536.png 975w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Userpilot-flow-analytics-1300x2048.png 1300w\" sizes=\"(max-width: 1625px) 100vw, 1625px\" \/><figcaption id=\"caption-attachment-294851\" class=\"wp-caption-text\"><a href=\"https:\/\/userpilot.com\/userpilot-demo\/\" target=\"_blank\" rel=\"noopener\">Userpilot<\/a> flow analytics.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 3 []\">Test and experiment with A\/B testing<\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/ab-testing-product-management\/\" target=\"_blank\" rel=\"noopener\"><u>A\/B testing<\/u><\/a> feature allows you to conduct different experiments on your in-app flows. These are:<\/p>\n<ul>\n<li>Controlled A\/B Test: To assess the effectiveness of a single flow by comparing its performance against a control group that doesn\u2019t see the flow.<\/li>\n<li>Head-to-Head A\/B Test: To compare the effectiveness of two different flows.<\/li>\n<li>Controlled <a href=\"https:\/\/userpilot.com\/blog\/multivariate-testing-vs-ab-testing\/\" target=\"_blank\" rel=\"noopener\"><u>Multivariate Test<\/u><\/a>: To compare the performance of various flows against a control group.<\/li>\n<\/ul>\n<figure id=\"attachment_290857\" aria-describedby=\"caption-attachment-290857\" style=\"width: 1892px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-290857\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/08\/AB-test-example-userpilot.png\" alt=\"A\/B test settings in Userpilot\" width=\"1892\" height=\"950\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/08\/AB-test-example-userpilot.png 1892w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/08\/AB-test-example-userpilot-450x226.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/08\/AB-test-example-userpilot-1024x514.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/08\/AB-test-example-userpilot-768x386.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/08\/AB-test-example-userpilot-1536x771.png 1536w\" sizes=\"(max-width: 1892px) 100vw, 1892px\" \/><figcaption id=\"caption-attachment-290857\" class=\"wp-caption-text\">A\/B test settings in <a href=\"https:\/\/userpilot.com\/userpilot-demo\/\" target=\"_blank\" rel=\"noopener\">Userpilot<\/a>.<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\">Learn more about user behavior with session replays<\/h3>\n<p><a href=\"https:\/\/userpilot.com\/product\/session-recording\/\" target=\"_blank\" rel=\"noopener noreferrer\"><u>Userpilot\u2019s session replays<\/u><\/a> give you the \u201cwhy\u201d behind <a href=\"https:\/\/userpilot.com\/blog\/quantitative-data\/\" target=\"_blank\" rel=\"noopener noreferrer\">quantitative data<\/a> in real time. You can tag user sessions, add comments, and collaborate with other teams to resolve issues faster.<\/p>\n<figure id=\"attachment_274736\" aria-describedby=\"caption-attachment-274736\" style=\"width: 1872px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-274736 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/01\/collab-session-rec-userpilot.png\" alt=\"collab-session-rec-userpilot\" width=\"1872\" height=\"1419\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/01\/collab-session-rec-userpilot.png 1872w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/01\/collab-session-rec-userpilot-450x341.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/01\/collab-session-rec-userpilot-1024x776.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/01\/collab-session-rec-userpilot-768x582.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/01\/collab-session-rec-userpilot-1536x1164.png 1536w\" sizes=\"(max-width: 1872px) 100vw, 1872px\" \/><figcaption id=\"caption-attachment-274736\" class=\"wp-caption-text\"><a href=\"http:\/\/Learn more about user behavior with session replays Userpilot\u2019s session replays give you the \u201cwhy\u201d behind quantitative data in real time. You can tag user sessions, add comments, and collaborate with other teams to resolve issues faster.\" target=\"_blank\" rel=\"noopener\">Userpilot<\/a>&#8216;s session replay with a tag.<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 1 []\">Track user behavior and product usage with Userpilot product analytics<\/h2>\n<p>Pendo Analytics offers a comprehensive feature set for user behavior and product analytics. I especially like the flexibility of their widget-based dashboards and the easily-accessible session replays.<\/p>\n<p>That being said, getting the full advantage of Pendo&#8217;s rich offering is not that easy. First of all, Pendo Analytics has a steep learning curve. Without a dedicated data team, you may find it time-consuming to manually set up all the dashboards.<\/p>\n<p>Additionally, a lot of Pendo&#8217;s features are hidden under expensive add-ons, so Pendo&#8217;s price tends to grow exponentially with time, especially for companies in a rapidly scaling phase.<\/p>\n<p>Pendo also underperforms in terms of in-app feedback and polls, with the data points scattered between different modules, and NPS only available for high-tier plans.<\/p>\n<p>To get better value for money with an easy-to-use UI and real-time, centralized data, why not try Userpilot? Test it out by\u00a0<a href=\"https:\/\/userpilot.com\/userpilot-demo\/\" target=\"_blank\" rel=\"noopener\"><u>booking a demo today<\/u><\/a>.<\/p>\n<p>(And if you&#8217;re already a Pendo analytics user and would like to make a switch to Userpilot, we now offer a 50% off your current Pendo contract price or renewal rate, plus free and full access to Userpilot until your Pendo contract expires.)<\/p>\n<hr \/>\n<p><em>Userpilot strives to provide accurate information to help businesses determine the best solution for their particular needs. Due to the dynamic nature of the industry, the features offered by Userpilot and others often change over time. The statements made in this article are accurate to the best of Userpilot\u2019s knowledge as of its publication\/most recent update on August 29th, 2025.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many SaaS businesses rate Pendo Analytics among the best in the industry. The question is: do the analytics features offered by Pendo live up to the hype?<\/p>\n","protected":false},"author":24,"featured_media":271952,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[111],"tags":[330,578,346,347,348,453,428,431],"class_list":["post-10099","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comparison","tag-customer-analytics","tag-customer-behavior-analytics","tag-product-analytics","tag-product-analytics-software","tag-product-analytics-tools","tag-saas-analytics-software","tag-user-analytics","tag-user-behaviour-analytics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>An Honest Review of Pendo Analytics<\/title>\n<meta name=\"description\" content=\"Many SaaS businesses rate Pendo Analytics among the best in the industry. The question is: do the analytics features offered by Pendo live up to the hype?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"An Honest Review of Pendo Analytics\" \/>\n<meta property=\"og:description\" content=\"Many SaaS businesses rate Pendo Analytics among the best in the industry. The question is: do the analytics features offered by Pendo live up to the hype?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/\" \/>\n<meta property=\"og:site_name\" content=\"Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-28T09:50:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-19T16:12:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1876\" \/>\n\t<meta property=\"og:image:height\" content=\"1228\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Emilia Korczynska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emilia Korczynska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"28 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/\"},\"author\":{\"name\":\"Emilia Korczynska\",\"@id\":\"https:\/\/userpilot.com\/blog\/#\/schema\/person\/5796e18acd5548943b72c36d3469e61d\"},\"headline\":\"Pendo Analytics: In-Depth Review (+Better Alternative)\",\"datePublished\":\"2025-08-28T09:50:33+00:00\",\"dateModified\":\"2026-03-19T16:12:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/\"},\"wordCount\":4474,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png\",\"keywords\":[\"customer analytics\",\"customer behavior analytics\",\"product analytics\",\"product analytics software\",\"product analytics tools\",\"saas analytics software\",\"user analytics\",\"user behaviour analytics\"],\"articleSection\":[\"Comparison\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/\",\"url\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/\",\"name\":\"An Honest Review of Pendo Analytics\",\"isPartOf\":{\"@id\":\"https:\/\/userpilot.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png\",\"datePublished\":\"2025-08-28T09:50:33+00:00\",\"dateModified\":\"2026-03-19T16:12:02+00:00\",\"author\":{\"@id\":\"https:\/\/userpilot.com\/blog\/#\/schema\/person\/5796e18acd5548943b72c36d3469e61d\"},\"description\":\"Many SaaS businesses rate Pendo Analytics among the best in the industry. The question is: do the analytics features offered by Pendo live up to the hype?\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#primaryimage\",\"url\":\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png\",\"contentUrl\":\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png\",\"width\":1876,\"height\":1228,\"caption\":\"Pendo Analytics: In-Depth Review + Better Alternative\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/userpilot.com\/blog\/#website\",\"url\":\"https:\/\/userpilot.com\/blog\/\",\"name\":\"Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/userpilot.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/userpilot.com\/blog\/#\/schema\/person\/5796e18acd5548943b72c36d3469e61d\",\"name\":\"Emilia Korczynska\",\"description\":\"Passionate about SaaS product growth, and both pre-sign-up and post-sign-up marketing. Talk to me about improving your acquisition, activation, and retention strategy. VP of Marketing at Userpilot.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/emiliakorczynska\/\"],\"url\":\"https:\/\/userpilot.com\/blog\/author\/emiliauserpilot-io\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"An Honest Review of Pendo Analytics","description":"Many SaaS businesses rate Pendo Analytics among the best in the industry. The question is: do the analytics features offered by Pendo live up to the hype?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/","og_locale":"en_US","og_type":"article","og_title":"An Honest Review of Pendo Analytics","og_description":"Many SaaS businesses rate Pendo Analytics among the best in the industry. The question is: do the analytics features offered by Pendo live up to the hype?","og_url":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/","og_site_name":"Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog","article_published_time":"2025-08-28T09:50:33+00:00","article_modified_time":"2026-03-19T16:12:02+00:00","og_image":[{"width":1876,"height":1228,"url":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png","type":"image\/png"}],"author":"Emilia Korczynska","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Emilia Korczynska","Est. reading time":"28 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#article","isPartOf":{"@id":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/"},"author":{"name":"Emilia Korczynska","@id":"https:\/\/userpilot.com\/blog\/#\/schema\/person\/5796e18acd5548943b72c36d3469e61d"},"headline":"Pendo Analytics: In-Depth Review (+Better Alternative)","datePublished":"2025-08-28T09:50:33+00:00","dateModified":"2026-03-19T16:12:02+00:00","mainEntityOfPage":{"@id":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/"},"wordCount":4474,"commentCount":0,"image":{"@id":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#primaryimage"},"thumbnailUrl":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png","keywords":["customer analytics","customer behavior analytics","product analytics","product analytics software","product analytics tools","saas analytics software","user analytics","user behaviour analytics"],"articleSection":["Comparison"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/","url":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/","name":"An Honest Review of Pendo Analytics","isPartOf":{"@id":"https:\/\/userpilot.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#primaryimage"},"image":{"@id":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#primaryimage"},"thumbnailUrl":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png","datePublished":"2025-08-28T09:50:33+00:00","dateModified":"2026-03-19T16:12:02+00:00","author":{"@id":"https:\/\/userpilot.com\/blog\/#\/schema\/person\/5796e18acd5548943b72c36d3469e61d"},"description":"Many SaaS businesses rate Pendo Analytics among the best in the industry. The question is: do the analytics features offered by Pendo live up to the hype?","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/userpilot.com\/blog\/pendo-analytics-review\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/userpilot.com\/blog\/pendo-analytics-review\/#primaryimage","url":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png","contentUrl":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/05\/Pendo-Analytics-In-Depth-Review-Better-Alternative.png","width":1876,"height":1228,"caption":"Pendo Analytics: In-Depth Review + Better Alternative"},{"@type":"WebSite","@id":"https:\/\/userpilot.com\/blog\/#website","url":"https:\/\/userpilot.com\/blog\/","name":"Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/userpilot.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/userpilot.com\/blog\/#\/schema\/person\/5796e18acd5548943b72c36d3469e61d","name":"Emilia Korczynska","description":"Passionate about SaaS product growth, and both pre-sign-up and post-sign-up marketing. Talk to me about improving your acquisition, activation, and retention strategy. VP of Marketing at Userpilot.","sameAs":["https:\/\/www.linkedin.com\/in\/emiliakorczynska\/"],"url":"https:\/\/userpilot.com\/blog\/author\/emiliauserpilot-io\/"}]}},"_links":{"self":[{"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/posts\/10099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/comments?post=10099"}],"version-history":[{"count":36,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/posts\/10099\/revisions"}],"predecessor-version":[{"id":631851,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/posts\/10099\/revisions\/631851"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/media\/271952"}],"wp:attachment":[{"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/media?parent=10099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/categories?post=10099"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/tags?post=10099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}