{"id":109500,"date":"2025-06-23T13:00:26","date_gmt":"2025-06-23T13:00:26","guid":{"rendered":"https:\/\/userpilot.com\/blog\/free-trial-length-saas\/"},"modified":"2025-03-27T22:16:19","modified_gmt":"2025-03-27T22:16:19","slug":"%e5%85%8d%e8%b4%b9%e8%af%95%e7%94%a8%e7%9a%84%e9%95%bf%e5%ba%a6-saas","status":"publish","type":"post","link":"https:\/\/userpilot.com\/blog\/%e5%85%8d%e8%b4%b9%e8%af%95%e7%94%a8%e7%9a%84%e9%95%bf%e5%ba%a6-saas\/","title":{"rendered":"\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u671f\u5e94\u8be5\u6709\u591a\u957f\uff1f"},"content":{"rendered":"<p data-pm-slice=\"1 1 []\">\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u671f\u5e94\u8be5\u6709\u591a\u957f\uff0c\u4ee5\u63a8\u52a8<a href=\"https:\/\/userpilot.com\/solutions\/customer-retention-software\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u4fdd\u7559<\/a>\uff1f<\/p>\n<p>\u514d\u8d39\u8bd5\u7528\u671f\u662f\u4f01\u4e1a\u4e3b\u5411\u5176\u6f5c\u5728\u5ba2\u6237\u63a8\u9500\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u826f\u597d\u53ef\u80fd\u6027\uff0c\u7136\u800c\u4eba\u4eec\u5bf9\u514d\u8d39\u8bd5\u7528\u671f\u7684\u957f\u5ea6\u6709\u53cc\u91cd\u60f3\u6cd5\u3002<\/p>\n<p>\u6709\u4e9b\u4eba\u4e3b\u5f20\u8fdb\u884c\u77ed\u671f\u8bd5\u9a8c\uff087\u5929\uff09\uff0c\u4ee5\u4fbf\u4e3a\u7528\u6237\u521b\u9020\u7d27\u8feb\u611f\u3002 \u8fd8\u6709\u4eba\u8bf4\uff0c\u66f4\u957f\u7684\u514d\u8d39\u8bd5\u7528\u671f\uff08+14\u5929\uff09\u8ba9\u7528\u6237\u5728\u95f2\u6687\u65f6\u63a2\u7d22\u4f60\u7684\u4ea7\u54c1\uff0c\u5b83\u53d8\u5f97\u66f4\u6709\u7c98\u6027\u3002<\/p>\n<p>\u516c\u53f8\u9700\u8981\u505c\u6b62\u4ec5\u4ec5\u4ece\u5929\u6570\u4e0a\u8003\u8651\u514d\u8d39\u8bd5\u7528\uff0c\u8fd8\u8981\u8003\u8651\u7528\u6237\u884c\u4e3a\u3002<\/p>\n<p>\u5728\u8fd9\u7bc7\u6587\u7ae0\u4e2d\uff0c\u6211\u4eec\u5c06\u6df1\u5165\u63a2\u8ba8\u4f60\u5e94\u8be5\u5982\u4f55\u8bbe\u8ba1\u514d\u8d39\u8bd5\u7528\uff0c\u77ed\u671f\u514d\u8d39\u8bd5\u7528\u4e0e\u957f\u671f\u514d\u8d39\u8bd5\u7528\u7684\u597d\u5904\uff0c\u4ee5\u53ca\u4e0d\u540c\u7684\u514d\u8d39\u8bd5\u7528\u6a21\u5f0f\u3002<\/p>\n<p>\u5728\u672c\u6587\u7ed3\u675f\u65f6\uff0c\u4f60\u5c06\u80fd\u591f\u786e\u5b9a\u54ea\u79cd\u8bd5\u7528\u62a5\u4ef7\u5bf9\u4f60\u7684\u5546\u4e1a\u6a21\u5f0f\u6700\u6709\u6548<strong>\u3002<\/strong><\/p>\n<h2 data-pm-slice=\"1 1 []\">TL;DR<\/h2>\n<ul>\n<li>\u5728<a href=\"https:\/\/userpilot.com\/blog\/freemium-free-trial-jana-frejova-spendesk\/\" target=\"_blank\" rel=\"noopener\"> \u514d\u8d39\u8bd5\u7528<\/a>\u671f\u95f4\uff0c\u5ba2\u6237\u5728\u6709\u9650\u7684\u65f6\u95f4\u5185\u514d\u8d39\u8bd5\u7528\u4ea7\u54c1\/\u670d\u52a1\uff0c\u4ee5\u4fbf\u4ed6\u4eec\u5728\u5b9e\u9645\u8d2d\u4e70\u4e4b\u524d\u4e86\u89e3\u4ea7\u54c1\u7684\u4ef7\u503c\u548c\u5982\u4f55\u6ee1\u8db3\u4ed6\u4eec\u7684\u9700\u6c42\u3002<\/li>\n<li>\u514d\u8d39\u8bd5\u7528\u53ef\u4ee5\u63d0\u9ad8<a href=\"https:\/\/userpilot.com\/blog\/saas-free-trial-best-practices\/\"> SaaS\u7684\u8f6c\u5316\u7387<\/a>\uff0c\u7f29\u77ed\u4ef7\u503c\u5b9e\u73b0\u65f6\u95f4\uff0c\u5e76\u63a8\u52a8\u4ea7\u54c1\u6fc0\u6d3b\u7387\u3002<\/li>\n<li>\u5929\u6570\u548c\u501f\u8bb0\u5361\u8981\u6c42\u5e76\u4e0d\u662f\u754c\u5b9a\u514d\u8d39\u8bd5\u7528\u7684\u552f\u4e00\u56e0\u7d20\u3002 \u4f60\u4e5f\u53ef\u4ee5\u5bf9\u5176\u4ed6\u56e0\u7d20\u8fdb\u884c\u521b\u610f\uff0c\u5982\u4f60\u7684\u8bbe\u8ba1\u548c\u5bf9\u7528\u6237\u7684\u6fc0\u52b1\u3002<\/li>\n<li>\u5728B2B\u9886\u57df\uff0c\u66f4\u5178\u578b\u7684\u505a\u6cd5\u662f\u8981\u6c42\u63d0\u4f9b\u652f\u4ed8\u4fe1\u606f\uff0c\u5e76\u6709\u4e00\u4e2a\u9ad8\u63a5\u89e6\u7684\u8bd5\u7528\u671f\u5165\u804c\u7a0b\u5e8f\u3002<\/li>\n<li>\u540c\u65f6\uff0c\u5927\u591a\u6570B2C\u4f01\u4e1a\u7ed9\u5ba2\u6237\u7684\u8bd5\u7528\u671f\u53ea\u6709\u4e03\u5929\uff0c\u5728\u6ca1\u6709\u4efb\u4f55\u9500\u552e\u53c2\u4e0e\u7684\u60c5\u51b5\u4e0b\u63a2\u7d22\u4e00\u5207\u3002<\/li>\n<li>\u514d\u8d39\u8bd5\u7528\u671f\u7684\u957f\u77ed\u53d6\u51b3\u4e8e\u51e0\u4e2a\u56e0\u7d20\uff0c\u5bf9\u4e8e\u4e0d\u540c\u7684\u884c\u4e1a\u548c\u4ea7\u54c1\u53ef\u80fd\u662f\u4e0d\u540c\u7684\u3002 \u5982\u679c\u4f60\u6709\u4e00\u4e2a\u590d\u6742\u7684\u4ea7\u54c1\uff0c\u4f60\u53ef\u80fd\u9700\u8981\u66f4\u957f\u7684\u8bd5\u7528\u671f\uff0c\u4f46\u5982\u679c\u4f60\u7684\u670d\u52a1\u5f88\u5bb9\u6613\u4f7f\u7528\uff0c\u4f60\u7684\u8bd5\u7528\u671f\u5e94\u8be5\u66f4\u77ed\u3002<\/li>\n<li>\u4e3a\u4e86\u5c06\u514d\u8d39\u8bd5\u7528\u7528\u6237\u8f6c\u5316\u4e3a\u4ed8\u8d39\u5ba2\u6237\uff0c\u8981\u7559\u4e0b\u826f\u597d\u7684\u7b2c\u4e00\u5370\u8c61\uff0c\u5e76<a href=\"https:\/\/userpilot.com\/blog\/personalized-onboarding-for-saas\/\" target=\"_blank\" rel=\"noopener\">\u4f7f\u4ed6\u4eec\u7684\u5165\u804c\u4f53\u9a8c\u4e2a\u6027\u5316<\/a>\u3002<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/onboarding-welcome-email-examples\/\" target=\"_blank\" rel=\"noopener\">\u7528\u5165\u804c\u90ae\u4ef6<\/a>\u53d6\u4ee3\u9a8c\u8bc1\u90ae\u4ef6\uff0c\u4ee5\u907f\u514d\u5ba2\u6237\u7684\u632b\u8d25\u611f\u3002<\/li>\n<li>\u5229\u7528\u4f60\u4ea7\u54c1\u4e2d\u7684<a href=\"https:\/\/userpilot.com\/blog\/blank-slate-ui-design-examples\/\">\u7a7a\u767d\u72b6\u6001<\/a>\uff0c\u4e3a\u4f60\u7684\u5ba2\u6237\u63d0\u4f9b\u989d\u5916\u7684\u4ef7\u503c\u3002<\/li>\n<li>\u4ea4\u4e92\u5f0f\u6f14\u7ec3\u548c\u5165\u804c\u68c0\u67e5\u8868\u5c06\u6709\u52a9\u4e8e\u8ba9\u4f60\u7684\u7528\u6237\u8fdb\u5165<a href=\"https:\/\/userpilot.com\/blog\/4-aha-moment-examples\/\" target=\"_blank\" rel=\"noopener\">&#8220;Aha\u65f6\u523b<\/a>&#8220;\u3002<\/li>\n<li>\u6536\u96c6\u5ba2\u6237\u53cd\u9988\u548c\u5ba2\u6237\u884c\u4e3a\u6570\u636e\uff0c\u4ee5<a href=\"https:\/\/userpilot.com\/blog\/customer-insight\/\" target=\"_blank\" rel=\"noopener\">\u6539\u5584\u7528\u6237\u4f53\u9a8c<\/a>\uff0c<a href=\"https:\/\/userpilot.com\/blog\/friction-points\/\" target=\"_blank\" rel=\"noopener\">\u4fee\u590d\u6469\u64e6\u70b9<\/a>\u3002<\/li>\n<li>\u514d\u8d39\u8bd5\u7528\u7ed3\u675f\u540e\uff0c\u7528\u6237\u8981\u4e48\u79bb\u5f00\u4f60\u7684\u4ea7\u54c1\uff0c\u8981\u4e48\u6ce8\u518c\u4f60\u7684\u4e00\u4e2a\u5b9a\u4ef7\u8ba1\u5212\u3002<\/li>\n<\/ul>\n<div class=\"container-wrap-cta-cs p-fix\">\n<div class=\"wrapper-summit-cta-mobile\">\n<div class=\"cta-inside\">\n<p><img decoding=\"async\" class=\"fav-icon-cta\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2022\/10\/Fav-png.png\" \/><\/p>\n<h3>\u73b0\u5728\u5c31\u514d\u8d39\u8bd5\u7528Userpilot!<\/h3>\n<div class=\"cta-button-icons\">\n<p><a class=\"logo-section-link\" href=\"https:\/\/userpilot.com\/userpilot-demo\">\u83b7\u53d6\u6f14\u793a<\/a><\/p>\n<ul>\n<li>14\u5929\u8bd5\u7528<\/li>\n<li>\u4e0d\u9700\u8981\u4fe1\u7528\u5361<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"image-half\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2022\/10\/Img-usp-preview-drk-1.png\" alt=\"\" \/><\/div>\n<\/div>\n<\/div>\n<h2>\u4ec0\u4e48\u662f\u514d\u8d39\u8bd5\u7528\u671f\uff1f<\/h2>\n<p>\u5728\u6211\u4eec\u5f00\u59cb\u8ba8\u8bba\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u671f\u5e94\u8be5\u6709\u591a\u957f\u4e4b\u524d\uff0c\u6211\u4eec\u5fc5\u987b\u4ecb\u7ecd\u4ec0\u4e48\u662f\u8bd5\u7528\u671f\uff0c\u5176\u76ee\u7684\u662f\u4ec0\u4e48\u3002<\/p>\n<p>\u514d\u8d39\u8bd5\u7528\u662f\u4e00\u79cd\u6a21\u5f0f\uff0c\u5ba2\u6237\u5728\u6709\u9650\u7684\u65f6\u95f4\u5185\u514d\u8d39\u8bd5\u7528\u4ea7\u54c1\/\u670d\u52a1\uff0c\u8fd9\u6837\u4ed6\u4eec\u53ef\u4ee5\u5728\u5b9e\u9645\u4ed8\u6b3e\u4e4b\u524d\u4e86\u89e3\u4ea7\u54c1\u5982\u4f55\u6ee1\u8db3\u4ed6\u4eec\u7684\u9700\u6c42\u3002<\/p>\n<h2>\u4e3a\u4ec0\u4e48\u514d\u8d39\u8bd5\u7528\u671f\u7684\u957f\u5ea6\u5f88\u91cd\u8981<\/h2>\n<p>\u73b0\u5728\u6211\u4eec\u4e86\u89e3\u4e86\u4ec0\u4e48\u662f\u514d\u8d39\u8bd5\u7528\uff0c\u8ba9\u6211\u4eec\u6765\u4e86\u89e3\u4e00\u4e0b\u4e0d\u540c\u7684\u8bd5\u7528\u957f\u5ea6\u53ef\u4ee5\u4e3a\u4f60\u548c\u4f60\u7684\u7528\u6237\u63d0\u4f9b\u54ea\u4e9b\u597d\u5904\u3002 \u9664\u4e86\u8ba9\u7528\u6237\u5728\u51b3\u5b9a\u8d2d\u4e70\u4f60\u7684\u4ea7\u54c1\/\u670d\u52a1\u4e4b\u524d\u4f53\u9a8c\u4ef7\u503c\uff0c\u514d\u8d39\u8bd5\u7528\u8fd8\u6709\u4ee5\u4e0b\u597d\u5904\uff1a<\/p>\n<h3>\u7f29\u77ed\u4ef7\u503c\u5b9e\u73b0\u65f6\u95f4\uff0c\u63d0\u9ad8\u8f6c\u6362\u7387<\/h3>\n<p>\u4e00\u4e2a\u6210\u529f\u7684\u514d\u8d39\u8bd5\u7528\u5728\u5f88\u5927\u7a0b\u5ea6\u4e0a\u53d6\u51b3\u4e8e\u7528\u6237\u7684\u5165\u804c\u57f9\u8bad\u3002 \u4f60\u8981\u786e\u4fdd\u4f60\u8ba9\u5ba2\u6237\u4ece\u6700\u521d\u7684\u6ce8\u518c\u5f00\u59cb\u5c31\u53c2\u4e0e\u8fdb\u6765\uff0c\u76f4\u5230\u6700\u540e\u3002<\/p>\n<p>\u5728\u6b63\u786e\u7684\u65f6\u95f4\u63d0\u4f9b\u6b63\u786e\u7684\u6307\u5bfc\uff0c\u4ee5<a href=\"https:\/\/userpilot.com\/blog\/reduce-time-to-value-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u51cf\u5c11\u7528\u6237\u7684\u4ef7\u503c\u65f6\u95f4<\/a>\u3002<\/p>\n<h3>\u5e26\u9886\u7528\u6237\u5ea6\u8fc7 &#8220;AHA &#8220;\u65f6\u523b\uff0c\u8fbe\u5230\u6fc0\u6d3b\u9636\u6bb5<\/h3>\n<p>\u90a3\u4e2a\u65f6\u5019\uff0c\u5f53\u6240\u6709\u7684\u4e8b\u60c5\u90fd\u53d1\u751f\u4e86\uff0c\u4ed6\u4eec\u770b\u5230\u4f60\u7684\u4ea7\u54c1\u662f\u5982\u4f55\u5e2e\u52a9\u4ed6\u4eec\u5b8c\u6210\u5de5\u4f5c\u7684\uff0c\u8fd9\u88ab\u79f0\u4e3a&#8221;&#8221;\u3002<a href=\"https:\/\/userpilot.com\/blog\/the-aha-moment-for-product-onboarding-activation\/\" target=\"_blank\" rel=\"noopener noreferrer\">Aha! \u77ac\u95f4\u3002<\/a>&#8220;\u5728LinkedIn\uff0c\u5b83\u662f\u6dfb\u52a0\u4f60\u7684\u7b2c\u4e00\u4e2a\u8fde\u63a5\uff1b\u5728Spotify\uff0c\u5b83\u662f\u5efa\u7acb\u4e00\u4e2a\u64ad\u653e\u5217\u8868\uff1b\u5bf9\u4e8eUserpilot\uff0c\u5b83\u662f\u521b\u9020\u4f60\u7684\u7b2c\u4e00\u4e2a\u4ea7\u54c1\u4f53\u9a8c\u3002<\/p>\n<p>\u4f60\u5982\u4f55\u8ba9\u4ed6\u4eec\u5230\u8fbe\u8fd9\u4e00\u523b\uff1f<\/p>\n<p>\u9996\u5148\uff0c\u8ba9\u4ed6\u4eec\u5c3d\u53ef\u80fd\u5bb9\u6613\u5730\u5230\u8fbe\u5173\u952e\u7684\u6fc0\u6d3b\u70b9\u3002<\/p>\n<p>\u4f60\u53ef\u4ee5\u4e3a\u65b0\u7528\u6237\u63d0\u4f9b\u4e00\u4e2a\u5165\u804c\u4f53\u9a8c\uff0c\u5f15\u5bfc\u4ed6\u4eec\u53c2\u52a0\u6fc0\u6d3b\u6d3b\u52a8\u3002 \u7136\u540e\u5728\u4ed6\u4eec\u6267\u884c\u6838\u5fc3\u884c\u52a8\uff0c\u8ba9\u4ed6\u4eec\u4eb2\u8eab\u4f53\u9a8c\u4f60\u7684\u4ea7\u54c1\u7684\u4ef7\u503c\u540e\uff0c\u4f60\u53ef\u4ee5\u8ba4\u4e3a\u4ed6\u4eec\u88ab &#8220;<a href=\"https:\/\/userpilot.com\/blog\/user-activation-benchmarks\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6fc0\u6d3b<\/a>&#8220;<a href=\"https:\/\/userpilot.com\/blog\/user-activation-benchmarks\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e86<\/a>\u3002<\/p>\n<h2>\u514d\u8d39\u8bd5\u7528\u671f\u7684\u7c7b\u578b<\/h2>\n<p>\u5929\u6570\u548c\u501f\u8bb0\u5361\u8981\u6c42\u5e76\u4e0d\u662f\u754c\u5b9a\u514d\u8d39\u8bd5\u7528\u7684\u552f\u4e00\u56e0\u7d20\u3002 \u4f60\u4e5f\u53ef\u4ee5\u5bf9\u5176\u4ed6\u56e0\u7d20\u8fdb\u884c\u521b\u610f\uff0c\u5982\u4f60\u7684\u8bbe\u8ba1\u548c\u5bf9\u7528\u6237\u7684\u6fc0\u52b1\u3002 \u4ee5\u4e0b\u662f\u514d\u8d39\u8bd5\u7528\u671f\u7684\u4e00\u4e9b\u5e38\u89c1\u7c7b\u578b\uff1a<\/p>\n<ul>\n<li><strong>\u6a21\u5757\u5316\u8bd5\u7528 <\/strong>&#8211;\u8bd5\u7528\u5ba2\u6237\u8fdb\u5165\u4ea7\u54c1\uff0c\u6bcf\u4e2a\u529f\u80fd\u90fd\u6709\u81ea\u5df1\u7684\u8bd5\u7528\u3002 \u5f53\u4f60\u6709\u4e00\u4e2a\u590d\u6742\u7684\u4ea7\u54c1\u5e76\u60f3\u5efa\u7acb\u4e00\u4e2a\u529f\u80fd\u7684\u5c42\u6b21\u65f6\uff0c\u8fd9\u662f\u5f88\u597d\u7684\u3002<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/free-trial-and-product-demo\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n<strong>\u5148\u6f14\u793a\uff0c\u540e\u514d\u8d39\u8bd5\u7528 <\/strong><br \/>\n<\/a>&#8211; \u7528\u6237\u53ea\u6709\u5728\u5f97\u5230\u6f14\u793a\u540e\u624d\u8fdb\u5165\u514d\u8d39\u8bd5\u7528\u671f\u3002 \u8fd9\u4f7f\u9500\u552e\u4eba\u5458\u6709\u80fd\u529b\u5728\u5141\u8bb8\u4ed6\u4eec\u8fdb\u5165\u4ea7\u54c1\u4e4b\u524d\uff0c\u5bf9\u7ebf\u7d22\u8fdb\u884c\u8d44\u683c\u5ba1\u67e5\uff0c\u5e76\u5c3d\u53ef\u80fd\u5730\u6559\u80b2\u4ed6\u4eec\u3002<\/li>\n<li><strong>\u81ea\u52a8\u5ef6\u957f <\/strong>&#8211; \u7528\u6237\u53ef\u4ee5\u5728\u5b8c\u6210\u5165\u804c\u57f9\u8bad\u7684\u6b65\u9aa4\u6216\u5c1d\u8bd5\u6240\u6709\u529f\u80fd\u540e\u5ef6\u957f\u514d\u8d39\u8bd5\u7528\u671f\u3002 \u4f60\u4e5f\u53ef\u4ee5\u5c1d\u8bd5\u63d0\u4f9b\u5956\u52b1\uff0c\u4ee5\u6362\u53d6\u63a8\u8350\u5176\u4ed6\u7528\u6237\u6216\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u5206\u4eab\u4f60\u7684\u4ea7\u54c1\u3002<\/li>\n<li><strong>\u9009\u62e9\u6027\u7684\u514d\u8d39\u8bd5\u7528<\/strong>&#8211;\u4e0d\u9700\u8981\u4fe1\u7528\u5361\uff0c\u5728\u8bd5\u7528\u671f\u7ed3\u675f\u540e\uff0c\u7528\u6237\u9700\u8981\u6709\u610f\u8bc6\u5730\u5ef6\u957f\u8bd5\u7528\u671f\u4ee5\u8d2d\u4e70\u8ba1\u5212[\u5982Userpilot]\u3002<\/li>\n<li><strong>\u9009\u62e9\u9000\u51fa\u514d\u8d39\u8bd5\u7528<\/strong>&#8211;\u5728\u8bd5\u7528\u5f00\u59cb\u524d\u9700\u8981\u4fe1\u7528\u5361\uff0c\u5982\u679c\u7528\u6237\u5728\u514d\u8d39\u8bd5\u7528\u7ed3\u675f\u524d\u4e0d\u53d6\u6d88\uff0c\u4ed6\u4eec\u4f1a\u88ab\u81ea\u52a8\u6536\u53d6\u7b2c\u4e00\u4e2a\u6708\u7684\u8d39\u7528[\u4f8b\u5982\u4e9a\u9a6c\u900aprime]\u3002<\/li>\n<li><strong>\u65e0\u9650\u6b21\u514d\u8d39\u8bd5\u7528<\/strong>&#8211; \u7528\u6237\u53ef\u4ee5\u4f7f\u7528\u6240\u6709\u7684\u529f\u80fd\u3002<\/li>\n<li><strong>\u6709\u9650\u7684\u514d\u8d39\u8bd5\u7528 <\/strong>&#8211;\u7528\u6237\u53ea\u80fd\u4f7f\u7528\u6709\u9650\u7684\u529f\u80fd\uff0c\u4f8b\u5982\u6700\u4f4e\u7684\u8ba1\u5212\u3001\u9009\u5b9a\u7684\u8ba1\u5212\u6216\u7279\u5b9a\u6570\u91cf\u7684\u5173\u952e\u64cd\u4f5c\uff08\u4f8b\u5982\u5173\u952e\u8bcd\u67e5\u8be2&#8211;\u5728Mangool\u7684KW\u67e5\u627e\u5668\u4e2d\u6bcf24\u5c0f\u65f6100\u6b21\uff09\u3002<\/li>\n<\/ul>\n<p>\u7136\u540e\uff0c\u6839\u636e\u4f60\u7684\u5546\u4e1a\u6a21\u5f0f\uff0c\u4f60\u6709\u4e0d\u540c\u7684\u514d\u8d39\u8bd5\u7528\u6807\u51c6\u3002 \u4e00\u822c\u6765\u8bf4\uff0c\u8981\u6c42\u63d0\u4f9b\u4ed8\u6b3e\u7ec6\u8282\u5e76\u6709\u4e00\u4e2a\u9ad8\u63a5\u89e6\u7684\u5165\u804c\u8fc7\u7a0b\u5728B2B\u4e2d\u66f4\u4e3a\u5e38\u89c1\u3002<\/p>\n<p>\u5982\u679c\u4f60\u662fB2C\uff0c\u5927\u591a\u6570\u516c\u53f8\u8ba9\u4ed6\u4eec\u7684\u7528\u6237\u53ea\u57287\u5929\u5185\u63a2\u7d22\u4e00\u5207\uff0c\u4e0d\u6d89\u53ca\u9500\u552e\u3002<\/p>\n<h2>\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u671f\u5e94\u8be5\u6709\u591a\u957f\uff1f<\/h2>\n<p>\u5728\u51b3\u5b9a\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u671f\u9700\u8981\u591a\u957f\u65f6\uff0c\u4f60\u5e94\u8be5\u8003\u8651\u5230\u51e0\u4e2a\u56e0\u7d20\u3002 \u8981\u6839\u636e\u4f60\u6240\u63d0\u4f9b\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u786e\u5b9a\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u671f\u957f\u5ea6\uff0c\u53ef\u80fd\u9700\u8981\u4e00\u4e9b\u8bd5\u9a8c\u548c\u9519\u8bef\u3002<\/p>\n<p>\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u671f\u5e94\u8be5\u662f\u8fbe\u5230\u4f60\u7684 &#8220;Aha\uff01Moment &#8220;\u5e76\u6267\u884c\u88ab\u8ba4\u4e3a\u662f &#8220;<a href=\"https:\/\/userpilot.com\/blog\/improve-user-activation\/\" target=\"_blank\" rel=\"noopener\">\u6fc0\u6d3b<\/a>&#8220;\u7684\u5173\u952e\u884c\u52a8\u6240\u9700\u7684\u65f6\u95f4\u3002 14-30\u5929\u5bf9B2B\u516c\u53f8\u6765\u8bf4\u662f\u6700\u5e38\u89c1\u7684\u3002 \u77ed\u65f6\u95f4\u7684\u514d\u8d39\u8bd5\u7528\uff087\u5929\uff09\u5bf9\u4e8e\u589e\u52a0\u8d2d\u4e70\u8fc7\u7a0b\u7684\u7d27\u8feb\u6027\u975e\u5e38\u597d\uff0c\u4f46\u66f4\u53ef\u80fd\u88abB2C\u516c\u53f8\u4f7f\u7528\u3002<\/p>\n<p>\u5982\u679c\u4f60\u6709\u4e00\u4e2a\u590d\u6742\u7684\u4ea7\u54c1\uff0c\u4f60\u53ef\u80fd\u9700\u8981\u66f4\u957f\u7684\u8bd5\u7528\u671f\uff0c\u4f46\u5982\u679c\u4f60\u7684\u670d\u52a1\u5f88\u5bb9\u6613\u4f7f\u7528\uff0c\u4f60\u7684\u8bd5\u7528\u671f\u5e94\u8be5\u66f4\u77ed\u3002<\/p>\n<p>\u6bcf\u4e2a\u516c\u53f8\u7684\u8d22\u52a1\u72b6\u51b5\u4e5f\u662f\u4e0d\u540c\u7684\u3002 \u6709\u4e9b\u4eba\u53ef\u80fd\u6709\u8d44\u91d1\u652f\u630160\u5929\u7684\u8bd5\u7528\uff0c\u6240\u4ee5\u4ed6\u4eec\u5bf9\u81ea\u5df1\u7684\u7406\u60f3\u7528\u6237\u4e86\u5982\u6307\u638c\u3002<\/p>\n<p>\u90a3\u4e48\uff0c\u5728\u8bbe\u5b9a\u514d\u8d39\u8bd5\u7528\u671f\u957f\u5ea6\u65f6\uff0c\u4f60\u8fd8\u5e94\u8be5\u8003\u8651\u54ea\u4e9b\u56e0\u7d20\uff1f<\/p>\n<ul>\n<li>\u8bd5\u7528\u671f\u7684\u957f\u77ed\u5c06\u5982\u4f55\u5f71\u54cd\u4f60\u7684\u9500\u552e\u5468\u671f\uff1f \u5982\u679c\u514d\u8d39\u8bd5\u7528\u57287\u5929\u5185\u7ed3\u675f\uff0c\u4f60\u662f\u5426\u6709\u8db3\u591f\u7684\u9500\u552e\u4ee3\u8868\u6765\u5b8c\u6210\uff1f \u4f60\u662f\u5426\u6709\u538b\u529b\u8981\u5feb\u901f\u5b8c\u6210\u9500\u552e\uff1f<\/li>\n<li>\u5728\u8bd5\u7528\u671f\u5185\uff0c\u4f60\u80fd\u5728\u8d22\u52a1\u4e0a\u652f\u6301\u6570\u767e\u6216\u6570\u5343\u540d\u7528\u6237\u591a\u4e45\uff1f<\/li>\n<li>\u5982\u679c\u4f60\u6709\u4e00\u5927\u5806\u7684\u529f\u80fd\uff0c\u4f60\u53ef\u80fd\u4e5f\u9700\u8981\u4e00\u4e2a\u6f14\u793a\u3002<\/li>\n<\/ul>\n<p>\u8ba9\u6211\u4eec\u6765\u770b\u770b\u77ed\u671f\u548c\u957f\u671f\u8bd5\u7528\u671f\u7684\u597d\u5904\u3002<\/p>\n<h3>\u77ed\u671f\u514d\u8d39\u8bd5\u7528\u671f\u5bf9SaaS\u516c\u53f8\u7684\u597d\u5904<\/h3>\n<p>\u5c06\u77ed\u671f\u514d\u8d39\u8bd5\u7528\u5b9a\u4e49\u4e3a\u4e0d\u8d85\u8fc77\u5929\u662f\u6709\u610f\u4e49\u7684\u3002 \u4e8b\u5b9e\u4e0a\uff0c\u6709\u4e9b\u4ea7\u54c1\u5bf9\u7528\u6237\u975e\u5e38\u53cb\u597d\uff0c\u4e0d\u9700\u898130\u5929\u751a\u81f314\u5929\u5c31\u80fd\u8ba9\u7528\u6237\u770b\u5230\u4ef7\u503c\u3002<\/p>\n<p>\u4ed6\u4eec\u7684\u7528\u6237\u5728\u6ce8\u518c\u65f6\u5c31\u60f3\u77e5\u9053\u4ea7\u54c1\u80fd\u89e3\u51b3\u4ed6\u4eec\u7684\u95ee\u9898\u3002<\/p>\n<p>\u56e0\u6b64\uff0c\u516c\u53f8\u9009\u62e9\u4e86\u77ed\u6682\u7684\u514d\u8d39\u8bd5\u7528\u671f\uff0c\u56e0\u4e3a<strong>\u5b83<\/strong>\u4e3a\u8d2d\u4e70\u8fc7\u7a0b<strong>\u589e\u52a0\u4e86\u4e00\u79cd\u7d27\u8feb\u611f<\/strong>\u3002 \u7528\u6237\u4f1a<strong>\u66f4\u8ba4\u771f\u5730\u5bf9\u5f85\u8fd9\u6bb5\u65f6\u95f4<\/strong>\uff0c\u6240\u4ee5\u4f01\u4e1a\u4f1a\u5145\u5206\u5173\u6ce8\u3002<\/p>\n<p>\u8fd9\u4e9b\u77ed\u671f\u8bd5\u9a8c\u5bf9SaaS\u7684B2C\u9886\u57df\u66f4\u6709\u6548\uff0c\u56e0\u4e3a\u4eba\u4eec\u60f3\u8981\u5b8c\u6210\u7684\u5de5\u4f5c\u8981\u7b80\u5355\u5f97\u591a\u3002 \u8bd5\u7528\u65f6\u95f4\u8fc7\u957f\u6216\u5305\u62ec<a href=\"https:\/\/userpilot.com\/blog\/create-better-product-tours\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4ea7\u54c1\u6f14\u7ec3\u7684<\/a>\u8fd9\u4e2a\u7a7a\u95f4\u8ba9\u7528\u6237\u611f\u5230\u538c\u70e6\uff0c\u4ed6\u4eec\u66f4\u6709\u53ef\u80fd\u53d8\u5f97\u4e0d\u6d3b\u8dc3\u3002<\/p>\n<p>\u5f53\u4eba\u4eec\u66f4\u5feb\u5730\u8f6c\u6362\u65f6\uff0c\u4f60\u7684<strong>\u5ba2\u6237\u83b7\u53d6\u6210\u672c\uff08CAC\uff09\u4e5f\u4f1a\u51cf\u5c11<\/strong>\u3002 \u8bd5\u7528\u65f6\u95f4\u8d8a\u957f\uff0c\u9500\u552e\u5468\u671f\u5c31\u8d8a\u957f\uff0c\u8fd9\u610f\u5473\u7740CAC\u8d8a\u9ad8\u3002 \u6709\u4e86\u66f4\u77ed\u7684\u8bd5\u7528\u671f\u548c\u66f4\u77ed\u7684\u9500\u552e\u5468\u671f\uff0c\u4f60\u7684\u9500\u552e\u548c\u5ba2\u6237\u6210\u529f\u56e2\u961f\u5c06\u6709\u66f4\u5c11\u7684\u6f5c\u5728\u5ba2\u6237\u9700\u8981\u7ba1\u7406\uff0c\u53ef\u4ee5\u63d0\u4f9b\u66f4\u591a\u7684\u652f\u6301\u3002<\/p>\n<h4>\u77ed\u6682\u8bd5\u9a8c\u7684\u4f8b\u5b50\u548c\u5b83\u4e3a\u4ec0\u4e48\u6709\u6548<\/h4>\n<p>Sleeknote\u63d0\u4f9b\u4e0d\u8d85\u8fc77\u5929\u7684\u77ed\u671f\u514d\u8d39\u8bd5\u7528\u3002<\/p>\n<figure style=\"width: 800px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/sleeknote-7-day-trial-free-trial-period.png\" alt=\"Sleeknote 7\u5929\u514d\u8d39\u8bd5\u7528\" width=\"800\" height=\"405\" \/><figcaption class=\"wp-caption-text\">Sleeknote\u514d\u8d39\u8bd5\u7528\u3002<\/figcaption><\/figure>\n<p data-pm-slice=\"1 1 []\">\u8fd9\u662f\u4e00\u4e2a\u7b80\u5355\u7684\u5de5\u5177\uff0c\u5728\u7ebf\u4f01\u4e1a\u4f7f\u7528\u5b83\u6765\u4e3a\u5176\u5ba2\u6237\u53d1\u8d77\u8425\u9500\u6d3b\u52a8\u3002<\/p>\n<p>\u4f60\u4e00\u8fdb\u5165\u4ea7\u54c1\uff0c\u5c31\u4f1a\u770b\u5230\u4e00\u4e2a<a href=\"https:\/\/userpilot.com\/blog\/new-client-onboarding-checklist-template\/\" target=\"_blank\" rel=\"noopener\">\u68c0\u67e5\u8868<\/a>\uff0c\u76f4\u63a5\u6307\u5411\u4ed6\u4eec\u7684\u6fc0\u6d3b\u70b9\u3002<\/p>\n<p>\u7531\u4e8e\u8be5\u8f6f\u4ef6\u53ea\u6709\u51e0\u4e2a\u6838\u5fc3\u529f\u80fd\uff0c\u7528\u6237\u5728\u6ce8\u518c\u548c\u8bbe\u7f6e\u4ea7\u54c1\u7684\u524d\u4e24\u5206\u949f\u5185\u5c31\u80fd\u610f\u8bc6\u5230\u5176\u4ef7\u503c\u3002 \u4e03\u5929\u7684\u65f6\u95f4\u8db3\u4ee5\u8ba9\u7528\u6237\u505a\u51fa\u8d2d\u4e70\u51b3\u5b9a\u3002<\/p>\n<figure style=\"width: 800px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/sleeknote-free-trial-period.png\" alt=\"Sleeknote\u514d\u8d39\u8bd5\u7528\u671f\" width=\"800\" height=\"259\" \/><figcaption class=\"wp-caption-text\">Sleeknote\u5165\u804c\u68c0\u67e5\u8868\u3002<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h3 data-pm-slice=\"1 1 []\">\u957f\u65f6\u95f4\u514d\u8d39\u8bd5\u7528\u671f\u5bf9SaaS\u516c\u53f8\u7684\u597d\u5904<\/h3>\n<p>\u5982\u679c\u514d\u8d39\u8bd5\u7528\u8d85\u8fc714\u5929\uff0c\u5219\u88ab\u8ba4\u4e3a\u662f\u957f\u671f\u8bd5\u7528\u3002 \u5728\u9500\u552e\u6709\u591a\u4e2a\u7528\u4f8b\u548c\u6b21\u8981\u529f\u80fd\u7684\u4ea7\u54c1\u65f6\uff0c\u8fd9\u53ef\u80fd\u662f\u6700\u4f73\u9009\u62e9\u3002<\/p>\n<p><strong>\u90a3\u4e48\uff0c\u4e3a\u4ec0\u4e48B2B\u516c\u53f8\u5e0c\u671b\u6709\u4e00\u4e2a14\u5929\u4ee5\u4e0a\u7684\u514d\u8d39\u8bd5\u7528\u671f\uff1f<\/strong><\/p>\n<ul>\n<li>\u7528\u6237\u5728\u6ca1\u6709\u4efb\u4f55\u538b\u529b\u7684\u60c5\u51b5\u4e0b\u4e86\u89e3\u4ea7\u54c1\u3002<\/li>\n<li>\u76ee\u6807\u7528\u6237\u6b63\u5728\u5bfb\u627e\u4e00\u4e2a\u5b8c\u6574\u7684\u89e3\u51b3\u65b9\u6848\uff0c\u5e76\u9700\u8981\u65f6\u95f4\u6765\u63a2\u7d22\u6bcf\u4e00\u4e2a\u53ef\u80fd\u7684\u597d\u5904\u3002<\/li>\n<li>\u4e00\u4e2a\u4f1f\u5927\u7684SaaS\u514d\u8d39\u8bd5\u7528\u4f53\u9a8c\u4e3a\u4ed6\u4eec\u7684\u90e8\u95e8\u63d0\u4f9b\u4e86\u4e00\u4e2a\u5f3a\u6709\u529b\u7684\u8bba\u636e\uff0c\u8bf4\u660e\u4e3a\u4ec0\u4e48\u4f60\u7684\u89e3\u51b3\u65b9\u6848\u5728\u62e5\u6324\u7684\u5e02\u573a\u4e2d\u662f\u66f4\u597d\u7684\u3002<\/li>\n<li>\u4eba\u4eec\u4f1a\u5bf9\u4ed6\u4eec\u6295\u5165\u4e24\u5468\u4ee5\u4e0a\u65f6\u95f4\u5b66\u4e60\u548c\u5b9e\u65bd\u7684\u4ea7\u54c1\u4ea7\u751f\u611f\u60c5\u3002 \u8fd9\u4f7f\u5f97\u8f6c\u6362\u53d8\u5f97\u66f4\u52a0\u56f0\u96be\u3002<\/li>\n<li>\u5982\u679c\u4f60\u7684\u4ea7\u54c1\u9700\u8981IT\u6216\u5ba2\u6237\u6210\u529f\u7684\u534f\u52a9\u6765\u8bbe\u7f6e\u5e76\u6574\u5408\u5230\u6280\u672f\u5806\u6808\u4e2d\uff0c\u90a3\u4e48\u957f\u671f\u8bd5\u7528\u5c31\u66f4\u6709\u610f\u4e49\u3002<\/li>\n<\/ul>\n<p>\u8bb8\u591a\u516c\u53f8\u5bf9\u5b9e\u65bd\u957f\u671f\u514d\u8d39\u8bd5\u7528\u72b9\u8c6b\u4e0d\u51b3\uff0c\u56e0\u4e3a\u4ed6\u4eec\u8ba4\u4e3a\u4ed6\u4eec\u7684\u4ea7\u54c1\u4f1a\u88ab\u90a3\u4e9b\u65e0\u610f\u8d2d\u4e70\u7684\u4eba\u6324\u57ae\u3002 \u901a\u5e38\u60c5\u51b5\u4e0b\uff0c\u8fd9\u53d6\u51b3\u4e8e\u4f60\u7684\u76ee\u6807\u4eba\u7fa4\u3001\u4f60\u7684\u4fe1\u606f\u4f20\u9012\u548c\u4f60\u7684<a href=\"https:\/\/userpilot.com\/blog\/product-positioning-strategies-misconceptions-in-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\"> \u4ea7\u54c1\u5b9a\u4f4d<\/a>\u3002<\/p>\n<h4>\u957f\u65f6\u95f4\u8bd5\u9a8c\u7684\u4f8b\u5b50\u4ee5\u53ca\u4e3a\u4ec0\u4e48\u5b83\u80fd\u53d1\u6325\u4f5c\u7528<\/h4>\n<p>Dropbox\u610f\u8bc6\u5230\uff0c\u77ed\u6682\u7684\u514d\u8d39\u8bd5\u7528\u53ef\u80fd\u4f1a\u5413\u8dd1\u5bfb\u627e\u5b8c\u6574\u89e3\u51b3\u65b9\u6848\u7684\u6f5c\u5728\u7528\u6237\u3002 \u4ed6\u4eec\u8fd8\u53d1\u73b0\uff0c\u7ed9\u7528\u6237\u66f4\u591a\u7684\u65f6\u95f4\u4f7f\u4ed6\u4eec\u66f4\u96be\u505c\u6b62\u4f7f\u7528\u5176\u4ea7\u54c1\u3002<\/p>\n<figure style=\"width: 1912px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/dropbox-free-trial-period.png\" alt=\"Dropbox\u7684\u514d\u8d39\u8bd5\u7528\u957f\u5ea6\" width=\"1912\" height=\"883\" \/><figcaption class=\"wp-caption-text\">Dropbox\u4e3a\u5176\u4e0d\u540c\u7684\u5b9a\u4ef7\u8ba1\u5212\u63d0\u4f9b30\u5929\u7684\u514d\u8d39\u8bd5\u7528\u3002<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 1 []\">\u5982\u4f55\u5c06\u514d\u8d39\u8bd5\u7528\u7528\u6237\u8f6c\u5316\u4e3a\u4ed8\u8d39\u5ba2\u6237\uff1f<\/h2>\n<p>\u5f53\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u7528\u6237\u6cbf\u7740\u4ed6\u4eec\u7684<a href=\"https:\/\/userpilot.com\/blog\/user-experience-journey-mapping\/\" target=\"_blank\" rel=\"noopener noreferrer\"> \u7528\u6237\u65c5\u7a0b<\/a>\u524d\u8fdb\u65f6\uff0c\u4f60\u7684\u5de5\u4f5c\u5c31\u662f\u8ba9\u4ed6\u4eec\u4ece\u767b\u5f55\u7684\u90a3\u4e00\u523b\u8d77\u5c31\u53c2\u4e0e\u8fdb\u6765\u3002<\/p>\n<p>\u5982\u679c\u5165\u804c\u57f9\u8bad\u8fc7\u4e8e\u590d\u6742\u6216\u4e0d\u5c3d\u5982\u4eba\u610f\uff0c\u90a3\u4e48\u4ed6\u4eec\u6709\u591a\u5c11\u5929\u7684\u65f6\u95f4\u5e76\u4e0d\u91cd\u8981\u3002 \u4ed6\u4eec\u5c06\u5728\u7b2c1\u5929\u540e\u53d6\u6d88\u3002<\/p>\n<p>\u56e0\u6b64\uff0c\u6211\u4eec\u5c06\u4efb\u4f55\u4ea7\u54c1\u7684\u8bd5\u7528\u7528\u6237\u8f6c\u5316\u4e3a\u4ed8\u8d39\u5ba2\u6237\u7684\u7406\u60f3\u5165\u804c\u4f53\u9a8c\u5206\u89e3\u4e3a\u6700\u91cd\u8981\u7684\u65f6\u523b\uff1a<strong>\u524d2\u5206\u949f\uff0c<\/strong> <strong>\u524d2\u5c0f\u65f6\uff0c<\/strong>\u4ee5\u53ca<strong>\u524d2\u5929<\/strong>\u3002<\/p>\n<h2>\u514d\u8d39\u8bd5\u7528\u7684\u524d2\u5206\u949f<\/h2>\n<p>\u589e\u52a0<a href=\"https:\/\/userpilot.com\/blog\/day-one-retention\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7b2c\u4e00\u5929\u7684\u4fdd\u7559\u7387<\/a>\u7684\u5173\u952e\u662f\u521b\u9020\u6b63\u786e\u7684\u7b2c\u4e00\u5370\u8c61\u3002 \u8bb8\u591a\u7528\u6237\u5728<a href=\"https:\/\/cxl.com\/blog\/first-impressions-matter-the-importance-of-great-visual-design\/#:~:text=People%20form%20their%20opinion%20about,makes%20a%20great%20first%20impression.\" target=\"_blank\" rel=\"noopener noreferrer\">\u6700\u521d\u7684\u51e0\u79d2\u949f<\/a>\u5185\u5bf9\u4ea7\u54c1\u4e0b\u5b9a\u51b3\u5fc3\u662f\u5f88\u5e38\u89c1\u7684\uff0c\u6240\u4ee5\u8fd9\u91cc\u4f60\u53ef\u4ee5\u505a\u4ec0\u4e48\u6765\u5e2e\u52a9\u4ed6\u4eec\u505a\u51fa\u6709\u5229\u4e8e\u4f60\u7684\u51b3\u5b9a\u3002<\/p>\n<h3>\u7559\u4e0b\u826f\u597d\u7684\u7b2c\u4e00\u5370\u8c61<\/h3>\n<p>\u5b8c\u7f8e\u7684\u4ecb\u7ecd\u662f\u5bf9\u4e00\u4e2a\u7528\u4f8b\u7684\u4e2a\u6027\u5316\u4ecb\u7ecd\u3002 \u867d\u7136\u8bb8\u591a\u4eba\u53ef\u80fd\u4f1a\u60f3\u7ed9\u4e00\u4e2a\u4e00\u6b21\u6027\u7684\u95ee\u5019\u6216\u5f00\u59cb\u4e00\u4e2a\u957f\u7684\u4ea7\u54c1\u4e4b\u65c5\uff0c\u4f46\u4f7f\u7528\u4e00\u4e2a<a href=\"https:\/\/userpilot.com\/blog\/greeting-message-for-new-customers\/\" target=\"_blank\" rel=\"noopener\">\u6b22\u8fce\u6a21\u5f0f<\/a>\u5e76\u8be2\u95ee\u7528\u6237\u4ed6\u4eec\u60f3\u7528\u4f60\u7684\u4ea7\u54c1\u505a\u4ec0\u4e48\u5de5\u4f5c\u66f4\u6709\u6210\u6548\u3002<\/p>\n<figure style=\"width: 1353px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/postify-welcome-survey-free-trial-period.png\" alt=\"\u6b22\u8fce\u8c03\u67e5\" width=\"1353\" height=\"682\" \/><figcaption class=\"wp-caption-text\">Postify\u901a\u8fc7\u6b22\u8fce\u8c03\u67e5\u6765\u6536\u96c6\u5ba2\u6237\u6570\u636e\u3002 <a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener\">\u7528Userpilot\u521b\u5efa\u4f60\u81ea\u5df1\u7684\u6b22\u8fce\u8c03\u67e5\u3002<\/a><\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\">\u4e2a\u6027\u5316\u7684\u5ba2\u6237\u65c5\u7a0b<\/h3>\n<p>\u73b0\u5728\uff0c\u4f60\u5df2\u7ecf\u4ece\u4f60\u7684\u6b22\u8fce\u5c4f\u5e55\u4e0a\u6536\u96c6\u4e86\u5ba2\u6237\u6570\u636e\uff0c\u4f60\u53ef\u4ee5\u6839\u636e\u7528\u6237<a href=\"https:\/\/userpilot.com\/blog\/jtbd-product-management\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7684JTBD<\/a>\u6765\u4f7f\u7528\u5b83\u6765\u4e2a\u6027\u5316\u7528\u6237\u65c5\u7a0b\u3002<\/p>\n<p>\u901a\u8fc7<a href=\"https:\/\/userpilot.com\/blog\/customer-segmentation\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u7ec6\u5206<\/a>\uff0c\u6709\u6548\u7684\u4e2a\u6027\u5316\u662f\u53ef\u80fd\u7684\u3002 Userpilot\u5141\u8bb8\u4f60\u4f7f\u7528\u4e0d\u540c\u7684\u8fc7\u6ee4\u5668\u5bf9\u7528\u6237\u8fdb\u884c\u7ec6\u5206\uff0c\u5e76\u9488\u5bf9\u4e0d\u540c\u7684\u7528\u6237\u89d2\u8272\u89e6\u53d1\u4e00\u4e2a\u4e2a\u6027\u5316\u7684\u5165\u804c\u6d41\u7a0b\u3002<\/p>\n<figure style=\"width: 3096px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/user-segmentation-jtbd-free-trial-period.png\" alt=\"\u7528Userpilot\u8fdb\u884c\u7528\u6237\u7ec6\u5206\" width=\"3096\" height=\"1580\" \/><figcaption class=\"wp-caption-text\">\u7528Userpilot\u8fdb\u884c\u7528\u6237\u7ec6\u5206\u3002<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\">\u4f7f\u7528\u5165\u804c\u68c0\u67e5\u8868\u6765\u5e2e\u52a9\u7528\u6237\u63a2\u7d22\u67d0\u4e9b\u529f\u80fd<\/h3>\n<p>\u5165\u804c<a href=\"https:\/\/userpilot.com\/blog\/user-onboarding-checklist-tips\/\" target=\"_blank\" rel=\"noopener\">\u68c0\u67e5\u8868<\/a>\u662f\u5411\u4f60\u7684\u7528\u6237\u5c55\u793a\u4f60\u7684\u4ea7\u54c1\u7684\u4e3b\u8981\u529f\u80fd\u800c\u4e0d\u4f7f\u4ed6\u4eec\u611f\u5230\u538c\u70e6\u7684\u4e00\u4e2a\u597d\u65b9\u6cd5\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u4f60\u53ef\u4ee5\u5b9a\u5236\u4e00\u4e2a\u7b26\u5408\u4ed6\u4eec\u4f7f\u7528\u60c5\u51b5\u7684\u68c0\u67e5\u6e05\u5355\uff0c\u4f46\u4ecd\u7136\u76f4\u63a5\u5bfc\u81f4\u4f60\u7684 &#8220;aha\u65f6\u523b&#8221;\u3002<\/p>\n<p>\u8fd9\u5c06\u5e2e\u52a9\u4ed6\u4eec\u719f\u6089\u4f60\u7684\u4ea7\u54c1\u7684\u4e3b\u8981\u529f\u80fd\uff0c\u5e76\u5c06\u6fc0\u52b1\u4ed6\u4eec\u5b8c\u6210\u68c0\u67e5\u6e05\u5355\u3002<\/p>\n<p>\u4e3a\u4e86\u53d6\u5f97\u66f4\u597d\u7684\u6548\u679c\uff0c\u4fdd\u6301\u4f60\u7684\u68c0\u67e5\u6e05\u5355\u7b80\u5355\uff0c\u6700\u591a5\u9879\u4efb\u52a1\u3002<\/p>\n<figure style=\"width: 2000px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/userpilot-checklist-free-trial-period.png\" alt=\"\u7528Userpilot\u5efa\u7acb\u7684\u5165\u804c\u68c0\u67e5\u8868\u3002\" width=\"2000\" height=\"1300\" \/><figcaption class=\"wp-caption-text\">\u7528Userpilot\u5efa\u7acb\u7684\u5165\u804c\u68c0\u67e5\u8868\u3002<\/figcaption><\/figure>\n<div class=\"container-wrap-cta-cs p-fix\">\n<div class=\"wrapper-summit-cta-mobile\">\n<div class=\"cta-inside\">\n<p><img decoding=\"async\" class=\"fav-icon-cta\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2022\/10\/Fav-png.png\" \/><\/p>\n<h3>\u7528Userpilot\u5efa\u7acb\u4e00\u4e2a\u514d\u4ee3\u7801\u7684\u5165\u804c\u68c0\u67e5\u8868\u3002<\/h3>\n<div class=\"cta-button-icons\">\n<p><a class=\"logo-section-link\" href=\"https:\/\/userpilot.com\/userpilot-demo\">\u83b7\u53d6\u6f14\u793a<\/a><\/p>\n<ul>\n<li>14\u5929\u8bd5\u7528<\/li>\n<li>\u4e0d\u9700\u8981\u4fe1\u7528\u5361<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"image-half\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2022\/10\/Img-usp-preview-drk-1.png\" alt=\"\" \/><\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h3 data-pm-slice=\"1 1 []\">\u4e0d\u8981\u7528\u9a8c\u8bc1\u90ae\u4ef6\u63a8\u5f00\u6f5c\u5728\u5ba2\u6237<\/h3>\n<p>\u51fa\u4e8e\u5b89\u5168\u539f\u56e0\uff0c\u7535\u5b50\u90ae\u4ef6\u786e\u8ba4\u662f\u5fc5\u8981\u7684\u3002 \u4f60\u9700\u8981\u786e\u4fdd\u4f60\u7684\u7528\u6237\u662f\u771f\u5b9e\u7684\u3002<\/p>\n<p>\u7136\u800c\uff0c\u8fd9\u5e76\u4e0d\u610f\u5473\u7740\u4f60\u5fc5\u987b\u5728\u7528\u6237\u6ce8\u518c\u65f6\u7acb\u5373\u8981\u6c42\u5b83\u3002 \u800c\u4e14\uff0c\u4f60\u7edd\u5bf9\u4e0d\u5e94\u8be5\u5728\u7528\u6237\u6ce8\u518c\u514d\u8d39\u8bd5\u7528\u65f6\u5c06\u5176\u4f5c\u4e3a\u5f3a\u5236\u6027\u8981\u6c42\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u5b83\u8fd8\u4f1a\u4ea7\u751f<a href=\"https:\/\/userpilot.com\/blog\/user-friction\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6469\u64e6<\/a>\uff0c\u63a8\u8fdf\u7528\u6237\u5f00\u59cb\u63a5\u89e6\u4ea7\u54c1\u7684\u65f6\u523b\u3002 \u5982\u679c\u4f60\u5728\u514d\u8d39\u8bd5\u7528\u5f00\u59cb\u65f6\u5c31\u5f3a\u5236\u8981\u6c42\u5b83\uff0c\u90a3\u4e48\u8fd9\u4e2a\u65f6\u523b\u53ef\u80fd\u6c38\u8fdc\u4e0d\u4f1a\u5230\u6765\u3002 \u7528\u6237\u6839\u672c\u4e0d\u4f1a\u7406\u4f1a\u3002<\/p>\n<p>\u4e3a\u4e86\u907f\u514d\u8fd9\u79cd\u60c5\u51b5\uff0c\u9996\u5148\uff0c\u8ba9\u7528\u6237\u8fdb\u5165\u4ea7\u54c1\u5185\u90e8\uff0c\u8ba9\u4ed6\u4eec\u5f00\u59cb\u53c2\u4e0e\u3002 \u53ea\u6709\u5728\u8fd9\u65f6\uff0c\u4f7f\u7528\u4e00\u4e2a\u5c0f\u7684\u6a2a\u5e45\uff0c\u7ed9\u4ed6\u4eec\u4e00\u4e2a\u6e29\u548c\u7684\u63d0\u793a\uff0c\u4ee5\u786e\u8ba4\u4ed6\u4eec\u7684\u7535\u5b50\u90ae\u4ef6\u3002<\/p>\n<figure style=\"width: 877px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/jivochat-email-varification-banner-free-trial-period.png\" alt=\"\u7535\u5b50\u90ae\u4ef6\u9a8c\u8bc1\u63d0\u9192 \" width=\"877\" height=\"422\" \/><figcaption class=\"wp-caption-text\">\u5e94\u7528\u7a0b\u5e8f\u5185\u7684\u6a2a\u5e45\u63d0\u9192\u6709\u5173\u7535\u5b50\u90ae\u4ef6\u9a8c\u8bc1\u3002<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 3 []\">\u4ece\u4f60\u7684\u4ea7\u54c1\u4e2d\u7684\u7a7a\u767d\u72b6\u6001\u4e2d\u83b7\u76ca<\/h3>\n<p>\u5728\u514d\u8d39\u8bd5\u7528\u671f\uff0c\u4f60\u7684\u4e3b\u8981\u5de5\u4f5c\u662f\u63d0\u4f9b\u6301\u7eed\u7684\u4ef7\u503c\u548c\u6539\u5584\u7528\u6237\u4f53\u9a8c\u3002<a href=\"https:\/\/userpilot.com\/blog\/empty-state-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7a7a\u95f2\u72b6\u6001<\/a>\u662f\u5c55\u793a\u4f60\u7684\u4ea7\u54c1\u3001\u51cf\u5c11\u632b\u6298\u611f\u3001\u51cf\u5c11<a href=\"https:\/\/userpilot.com\/blog\/time-to-value\/#:~:text=right%20into%20it!-,TL%3BDR,the%20value%20of%20your%20product.\" target=\"_blank\" rel=\"noopener noreferrer\">\u4ef7\u503c\u65f6\u95f4<\/a>\u4ee5<a href=\"https:\/\/userpilot.com\/blog\/customer-retention-rate-metrics-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u63d0\u9ad8\u4fdd\u7559\u7387<\/a>\u7684\u7edd\u4f73\u673a\u4f1a\u3002<\/p>\n<p>\u4f46\u5728\u4e00\u4e2a\u7a7a\u8361\u8361\u7684\u56fd\u5bb6\u5c4f\u5e55\u4e0a\uff0c\u4f60\u80fd\u5305\u62ec\u4ec0\u4e48\u5462\uff1f \u8fd9\u91cc\u6709\u4e09\u4ef6\u4e8b\u9700\u8981\u8003\u8651\uff1a<\/p>\n<ol>\n<li><strong>\u5c55\u793a\u4f60\u7684\u4ea7\u54c1\uff1a <\/strong>\u5982\u679c\u4f60\u7684\u4ea7\u54c1\u662f\u4e00\u4e2a\u89c6\u9891\u5de5\u5177\uff0c\u90a3\u4e48\u7528\u4f60\u7684\u4ea7\u54c1\u521b\u5efa\u4e00\u4e2a\u5165\u804c\u89c6\u9891\u662f\u4e00\u4e2a\u4f1f\u5927\u7684\u60f3\u6cd5\uff0c\u4ee5\u5c55\u793a\u4f60\u7684\u5de5\u5177\u5e76\u5f15\u53d1\u7528\u6237\u7684Aha\u65f6\u523b\u3002<\/li>\n<li><strong>\u63d2\u5165\u5feb\u901f\u6559\u7a0b\uff1a<\/strong>\u4e0e\u5176\u8ba9\u7528\u6237\u81ea\u884c\u5176\u662f\uff0c\u4e0d\u5982\u7528\u5fae\u89c6\u9891\u3001<a href=\"https:\/\/userpilot.com\/blog\/how-to-create-tooltips\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5de5\u5177\u63d0\u793a<\/a>\u6216<a href=\"https:\/\/userpilot.com\/blog\/modal-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6a21\u7248\u7684<\/a> <a href=\"https:\/\/userpilot.com\/blog\/video-tutorials\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6559\u7a0b<\/a>\u6765\u5f15\u5bfc\u4ed6\u4eec\u3002<\/li>\n<li><strong>\u4e3a\u66f4\u590d\u6742\u7684\u5e94\u7528\u7a0b\u5e8f\u6dfb\u52a0\u6f14\u793a\u6570\u636e\uff1a<\/strong>\u5bf9\u4e8e\u590d\u6742\u7684\u5e94\u7528\u7a0b\u5e8f\uff0c\u6f14\u793a\u6570\u636e\u6709\u52a9\u4e8e\u8bbe\u5b9a\u6b63\u786e\u7684\u9884\u671f\u3002 \u6536\u96c6\u6216\u6dfb\u52a0\u6570\u636e\u7684\u65f6\u95f4\u8d8a\u957f\uff0c\u7528\u6237\u4f53\u9a8c\u4ef7\u503c\u7684\u65f6\u95f4\u5c31\u8d8a\u957f\u3002<\/li>\n<\/ol>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/0S4CBpzc1JE\" width=\"100%\" height=\"400px\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2 data-pm-slice=\"1 3 []\">\u514d\u8d39\u8bd5\u7528\u7684\u524d2\u5c0f\u65f6<\/h2>\n<p>\u5728\u8fd9\u4e00\u70b9\u4e0a\uff0c\u5927\u591a\u6570\u7528\u6237\u53ef\u80fd\u81f3\u5c11\u5df2\u7ecf\u51fb\u4e2d\u4e86\u4f60\u7684 &#8220;aha\u65f6\u523b&#8221;\uff0c\u6216\u8005\u5df2\u7ecf\u63a5\u8fd1\u4e86\u5b83\u3002<\/p>\n<p>\u4e0b\u4e00\u6b65\u662f\u521b\u5efa\u4e00\u4e2a\u4e8c\u7ea7\u4f53\u9a8c\u6d41\u7a0b\u3002 \u8fd9\u5c31\u662f\u6839\u636e\u7528\u6237\u7684\u884c\u4e3a\u4e3a\u4ed6\u4eec\u521b\u9020\u4f53\u9a8c&#8211;\u4f60\u53ef\u4ee5\u901a\u8fc7\u67e5\u770b\u4f60\u4e3a\u4ed6\u4eec\u8bbe\u5b9a\u7684\u76ee\u6807\u6765 &#8220;\u8bfb\u61c2 &#8220;\u4ed6\u4eec\u3002<\/p>\n<p>\u8fd9\u662f\u4e00\u4e2a\u63d0\u4f9b\u989d\u5916\u4ef7\u503c\u5e76\u5411\u7528\u6237\u5c55\u793a\u5982\u4f55\u7528\u5df2\u7ecf\u719f\u6089\u7684\u529f\u80fd\u505a\u66f4\u591a\u4e8b\u60c5\u7684\u5b8c\u7f8e\u65f6\u673a\u3002<\/p>\n<h3>\u4f7f\u7528\u5165\u804c\u90ae\u4ef6\u6765\u63d0\u4f9b\u989d\u5916\u4ef7\u503c<\/h3>\n<p>\u5165\u804c\u90ae\u4ef6\u662f\u4e00\u4e2a\u5f88\u597d\u7684\u673a\u4f1a\uff0c\u53ef\u4ee5\u6559\u80b2\u65b0\u7528\u6237\u4f7f\u7528\u4f60\u7684\u4ea7\u54c1\uff0c\u5e76\u4e0e\u4ed6\u4eec\u5206\u4eab\u4e00\u4e9b\u5173\u4e8e\u67d0\u4e9b\u529f\u80fd\u7684\u6709\u7528\u63d0\u793a\u3002<\/p>\n<p>\u8fd9\u4e5f\u544a\u8bc9\u4f60\u7684\u7528\u6237\uff0c\u4f60\u4e0d\u4ec5\u5728\u4ed6\u4eec\u4e3a\u4f60\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u4ed8\u8d39\u65f6\u5173\u5fc3\u4ed6\u4eec\u3002<\/p>\n<p>\u5728\u4f60\u7684<a href=\"https:\/\/userpilot.com\/blog\/onboarding-welcome-email-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5165\u804c\u90ae\u4ef6<\/a>\u4e2d\u53ef\u4ee5\u5305\u62ec\u4e00\u4e9b\u6709\u7528\u7684\u4fe1\u606f\uff1a<\/p>\n<ul>\n<li>\u63a2\u7d22\u4f60\u7684\u4ea7\u54c1\u7684\u7b80\u5355\u65b9\u6cd5\u3002<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/best-customer-onboarding-videos-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5165\u804c\u89c6\u9891\u6559\u7a0b<\/a>\u3002<\/li>\n<li>\u5bf9\u4f60\u7684\u7279\u70b9\u548c\u529f\u80fd\u8fdb\u884c\u7b80\u77ed\u7684\u603b\u7ed3\u3002<\/li>\n<li>\u4e00\u4efd\u5173\u4e8e\u5982\u4f55\u5f00\u59cb\u4f7f\u7528\u4f60\u7684\u4ea7\u54c1\u7684\u6e05\u5355\u3002<\/li>\n<li>\u4f60\u7684\u7528\u6237\u53ef\u80fd\u60f3\u8981\u53c2\u52a0\u7684\u7f51\u7edc\u7814\u8ba8\u4f1a\u3002<\/li>\n<li>\u4e00\u4e2a\u5f15\u5bfc\u7528\u6237\u63a2\u7d22\u4f60\u7684\u5b9a\u4ef7\u8ba1\u5212\u7684CTA\u3002<\/li>\n<\/ul>\n<figure style=\"width: 583px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/campaign-monitor-onboarding-email-free-trial-period.png\" alt=\"\u5165\u804c\u90ae\u4ef6\" width=\"583\" height=\"813\" \/><figcaption class=\"wp-caption-text\">\u5982\u4f55\u7528\u5165\u804c\u90ae\u4ef6\u63d0\u4f9b\u989d\u5916\u7684\u4ef7\u503c\u3002<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h3 data-pm-slice=\"1 1 []\">\u4f7f\u7528\u4ea4\u4e92\u5f0f\u6f14\u7ec3\u6765\u7a81\u51fa\u4f60\u7684\u5173\u952e\u7279\u5f81<\/h3>\n<p>\u4e0e\u5176\u4f7f\u7528<a href=\"https:\/\/userpilot.com\/blog\/everybody-hates-product-tours\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5197\u957f\u7684\u4ea7\u54c1\u5bfc\u89c8<\/a>\uff0c\u8ba9\u4f60\u7684\u7528\u6237\u611f\u5230\u538c\u70e6\uff0c\u65e0\u6cd5\u63a8\u52a8\u884c\u52a8\uff0c\u4e0d\u5982\u4f7f\u7528\u5e26\u6709\u4e0a\u4e0b\u6587\u5de5\u5177\u63d0\u793a\u7684\u4e92\u52a8\u5f0f\u5bfc\u89c8\uff0c\u53ef\u4ee5\u6839\u636e\u81ea\u5b9a\u4e49\u4e8b\u4ef6\u6216\u5728\u7528\u6237\u4e0e\u7279\u5b9a\u529f\u80fd\u4e92\u52a8\u540e\u89e6\u53d1\u3002<\/p>\n<p><a href=\"https:\/\/userpilot.com\/blog\/interactive-walkthroughs-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4ea4\u4e92\u5f0f\u6f14\u7ec3<\/a>\u9f13\u52b1\u7528\u6237\u5728\u524d\u8fdb\u524d\u5b8c\u6210\u4e00\u4e2a\u52a8\u4f5c\uff0c\u4ece\u800c\u53c2\u4e0e\u5230\u4ea7\u54c1\u4e2d\u6765\u3002 \u8fd9\u4f7f\u7528\u6237\u80fd\u591f\u5728\u5b9e\u8df5\u4e2d\u5b66\u4e60\uff0c\u800c\u4e0d\u662f\u70b9\u51fb &#8220;\u4e0b\u4e00\u6b65&#8221;\u3002<\/p>\n<p>\u5b83\u4f7f\u6574\u4e2a\u8bd5\u7528\u671f\u66f4\u6709\u5438\u5f15\u529b\u3002 \u5ba2\u6237\u901a\u8fc7\u5f53\u4e0b\u81ea\u5df1\u7684\u5b9e\u9645\u5c1d\u8bd5\u6765\u5b66\u4e60\u5982\u4f55\u505a\u57fa\u672c\u7684\u884c\u52a8\u3002<\/p>\n<figure style=\"width: 1024px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/Rocketbots-interactive-walkthrough-free-trial-period.gif\" alt=\"\u706b\u7bad\u7b52\u7684\u4e92\u52a8\u6f14\u7ec3\" width=\"1024\" height=\"509\" \/><figcaption class=\"wp-caption-text\">\u4f7f\u7528\u4ea4\u4e92\u5f0f\u6f14\u7ec3\u6765\u5438\u5f15\u7528\u6237\u5e76\u5e26\u4ed6\u4eec\u53c2\u89c2\u3002<\/figcaption><\/figure>\n<div class=\"container-wrap-cta-cs p-fix\">\n<div class=\"wrapper-summit-cta-mobile\">\n<div class=\"cta-inside\">\n<p><img decoding=\"async\" class=\"fav-icon-cta\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2022\/10\/Fav-png.png\" \/><\/p>\n<h3>\u7528Userpilot\u5efa\u7acb\u65e0\u4ee3\u7801\u7684\u4e92\u52a8\u6f14\u7ec3\u3002<\/h3>\n<div class=\"cta-button-icons\">\n<p><a class=\"logo-section-link\" href=\"https:\/\/userpilot.com\/userpilot-demo\">\u83b7\u53d6\u6f14\u793a<\/a><\/p>\n<ul>\n<li>14\u5929\u8bd5\u7528<\/li>\n<li>\u4e0d\u9700\u8981\u4fe1\u7528\u5361<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"image-half\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2022\/10\/Img-usp-preview-drk-1.png\" alt=\"\" \/><\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h2 data-pm-slice=\"1 1 []\"><strong>\u514d\u8d39\u8bd5\u7528\u7684\u524d2\u5929<\/strong><\/h2>\n<p><a href=\"https:\/\/www.convinceandconvert.com\/digital-marketing\/how-to-convert-free-opt-in-trial-users-into-paying-customers\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e24\u4e09\u5929<\/a>\u540e\uff0c\u4f60\u7684\u6f5c\u5728\u7528\u6237\u53ef\u80fd\u5df2\u7ecf\u5bf9\u4f60\u7684\u4ea7\u54c1\u4e0b\u4e86\u51b3\u5fc3\u3002 \u4ed6\u4eec\u81f3\u5c11\u5df2\u7ecf\u901a\u8fc7\u4e86\u4f60\u7684\u5165\u804c\u57f9\u8bad\u6216\u4e92\u52a8\u6f14\u7ec3\uff0c\u5bf9\u4f60\u7684\u4ea7\u54c1\u5982\u4f55\u8fd0\u4f5c\u6709\u4e86\u76f8\u5f53\u597d\u7684\u4e86\u89e3\u3002<\/p>\n<p>\u90a3\u4e48\uff0c\u4e3a\u4ec0\u4e48\u8981\u628a\u514d\u8d39\u8bd5\u7528\u671f\u4fdd\u7559\u8fd9\u4e48\u4e45\uff1f \u90a3\u4e48\uff0c\u5bf9\u4e00\u4e2a\u4ea7\u54c1\u4e0b\u5b9a\u51b3\u5fc3\u548c\u5b9e\u9645\u8d2d\u4e70\u662f\u4e24\u4ef6\u975e\u5e38\u4e0d\u540c\u7684\u4e8b\u60c5\u3002<\/p>\n<p>\u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u5728\u4e24\u5929\u7684\u65f6\u95f4\u91cc\uff0c\u4f60\u8981\u5411\u7528\u6237\u5c55\u793a\u4f60\u7684\u4e00\u5207\u3002<\/p>\n<h3>\u7528\u63d0\u9192\u90ae\u4ef6\u91cd\u65b0\u5438\u5f15\u4e0d\u6d3b\u8dc3\u7684\u8bd5\u7528\u7528\u6237<\/h3>\n<p>\u5982\u679c\u4f60\u7684\u4e00\u4e9b\u7528\u6237\u5df2\u7ecf\u505c\u6b62\u4f7f\u7528\u4f60\u7684\u4ea7\u54c1\uff0c\u8fd9\u8fd8\u4e0d\u662f\u4e00\u4e2a\u653e\u5f03\u4ed6\u4eec\u7684\u7406\u7531\u3002<\/p>\n<p><a href=\"https:\/\/userpilot.com\/blog\/saas-win-back-email-campaign-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u56de\u9988\u90ae\u4ef6<\/a>\u662f\u4fdd\u7559\u548c<a href=\"https:\/\/userpilot.com\/blog\/reengage-inactive-users-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u91cd\u65b0\u5438\u5f15\u4e0d\u6d3b\u8dc3\u7528\u6237<\/a>\u7684\u6709\u529b\u5de5\u5177<a href=\"https:\/\/userpilot.com\/blog\/reengage-inactive-users-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u3002<\/a>\u8fd9\u5c01\u90ae\u4ef6\u9700\u8981\u63d0\u9192\u4ed6\u4eec\u4e3a\u4ec0\u4e48\u5f00\u59cb\u4f7f\u7528\u4f60\u7684\u4ea7\u54c1\uff0c\u4ee5\u53ca\u4ed6\u4eec\u80fd\u7528\u5b83\u5b9e\u73b0\u4ec0\u4e48\u3002<\/p>\n<p>\u5982\u679c\u8fd9\u4e9b\u7528\u6237\u5bf9\u4f60\u7684\u516c\u53f8\u6709\u5f88\u9ad8\u7684\u4ef7\u503c\uff0c\u4f60\u53ef\u4ee5\u5c1d\u8bd5\u5728\u4f60\u7684\u7535\u5b50\u90ae\u4ef6\u4e2d\u5305\u62ec\u4e00\u4e2a\u6298\u6263\u3002<\/p>\n<figure style=\"width: 702px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/reengaging-email-free-trial-period.png\" alt=\"\u5438\u5f15\u4eba\u7684\u7535\u5b50\u90ae\u4ef6\" width=\"702\" height=\"2078\" \/><figcaption class=\"wp-caption-text\">\u91cd\u65b0\u53c2\u4e0e\u7684\u7535\u5b50\u90ae\u4ef6\u3002<\/figcaption><\/figure>\n<h3 data-pm-slice=\"1 1 []\">\u6536\u96c6\u5ba2\u6237\u7684\u53cd\u9988\u610f\u89c1\u5e76\u8fdb\u884c\u76f8\u5e94\u7684\u6539\u8fdb<\/h3>\n<p>\u5982\u679c\u4f60\u60f3\u4e3a\u4f60\u7684\u7528\u6237\u521b\u9020\u6700\u597d\u7684\u514d\u8d39\u8bd5\u7528\u4f53\u9a8c\uff0c\u4f60\u9700\u8981\u503e\u542c\u4ed6\u4eec\u7684\u610f\u89c1\u3002<\/p>\n<p>\u5e94\u7528\u5185\u8c03\u67e5\u5141\u8bb8\u4f60<a href=\"https:\/\/userpilot.com\/blog\/build-in-app-surveys-saas\/\" target=\"_blank\" rel=\"noopener\"> \u6536\u96c6<\/a>\u6709\u5173\u67d0\u4e9b\u4e92\u52a8\u6216\u6574\u4f53\u4f53\u9a8c\u7684<a href=\"https:\/\/userpilot.com\/blog\/build-in-app-surveys-saas\/\" target=\"_blank\" rel=\"noopener\"> \u5b9e\u65f6\u5ba2\u6237\u53cd\u9988<\/a>\u3002<\/p>\n<p>\u901a\u8fc7Userpilot\uff0c\u4f60\u53ef\u4ee5\u521b\u5efa\u548c\u5b9a\u5236\u8c03\u67e5\u95ee\u5377\uff0c\u6807\u8bb0\u5ba2\u6237\u7684\u53cd\u5e94\uff0c\u5e76\u5bf9\u5176\u8fdb\u884c\u66f4\u8be6\u7ec6\u7684\u5206\u6790\u3002<\/p>\n<p>\u4e0d\u8981\u5fd8\u4e86\u901a\u8fc7\u8054\u7cfb\u88ab\u8c03\u67e5\u7684\u5ba2\u6237\u5e76\u611f\u8c22\u4ed6\u4eec\u7684\u56de\u5e94\uff0c\u59cb\u7ec8\u5173\u95ed\u53cd\u9988\u56de\u8def\u3002 \u8fd9\u4e0d\u4ec5\u4f1a\u8ba9\u4ed6\u4eec\u611f\u5230\u88ab\u8d5e\u8d4f\uff0c\u800c\u4e14\u5e2e\u52a9\u4ed6\u4eec\u8ba4\u8bc6\u5230\u4ed6\u4eec\u7684\u58f0\u97f3\u5728\u4ea7\u54c1\u6539\u8fdb\u7a0b\u5e8f\u4e2d\u5f88\u91cd\u8981\u3002<\/p>\n<figure style=\"width: 1920px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/in-app-survey-free-trial-period.png\" alt=\"\u5e94\u7528\u5185\u8c03\u67e5\" width=\"1920\" height=\"926\" \/><figcaption class=\"wp-caption-text\">\u901a\u8fc7\u5e94\u7528\u5185\u8c03\u67e5\u6536\u96c6\u5ba2\u6237\u53cd\u9988\u3002<\/figcaption><\/figure>\n<div class=\"container-wrap-cta-cs p-fix\">\n<div class=\"wrapper-summit-cta-mobile\">\n<div class=\"cta-inside\">\n<p><img decoding=\"async\" class=\"fav-icon-cta\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2022\/10\/Fav-png.png\" \/><\/p>\n<h3>\u7528Userpilot\u521b\u5efa\u548c\u5b9a\u5236\u5e94\u7528\u5185\u8c03\u67e5\u3002<\/h3>\n<div class=\"cta-button-icons\">\n<p><a class=\"logo-section-link\" href=\"https:\/\/userpilot.com\/userpilot-demo\">\u83b7\u53d6\u6f14\u793a<\/a><\/p>\n<ul>\n<li>14\u5929\u8bd5\u7528<\/li>\n<li>\u4e0d\u9700\u8981\u4fe1\u7528\u5361<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"image-half\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2022\/10\/Img-usp-preview-drk-1.png\" alt=\"\" \/><\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h3 data-pm-slice=\"1 1 []\">\u76d1\u6d4b\u5ba2\u6237\u884c\u4e3a\u4ee5\u53d1\u73b0\u6469\u64e6\u70b9<\/h3>\n<p>\u5bf9\u4e8e\u7528\u6237\u6765\u8bf4\uff0c\u5728\u8bd5\u7528\u671f\u5185\u4f53\u9a8c\u4ed6\u4eec\u5b8c\u6210JTBD\u6240\u9700\u7684\u6bcf\u4e00\u9879\u529f\u80fd\u662f\u975e\u5e38\u91cd\u8981\u7684\u3002 \u5426\u5219\uff0c\u4ed6\u4eec\u53ef\u80fd\u65e0\u6cd5\u4ece\u4ea7\u54c1\u4e2d\u83b7\u5f97\u6700\u5927\u7684\u4ef7\u503c\u800c\u53d8\u5f97\u4e0d\u6d3b\u8dc3\u3002<\/p>\n<p>\u4f60\u9700\u8981\u76d1\u6d4b<a href=\"https:\/\/userpilot.com\/blog\/customer-interactions-guide\/\" target=\"_blank\" rel=\"noopener\">\u5ba2\u6237<\/a>\u4e0e\u4f60\u4ea7\u54c1\u7684\u4e0d\u540c\u529f\u80fd\u7684<a href=\"https:\/\/userpilot.com\/blog\/customer-interactions-guide\/\" target=\"_blank\" rel=\"noopener\">\u4e92\u52a8<\/a>\u60c5\u51b5\uff0c\u770b\u770b\u662f\u5426\u6709\u4efb\u4f55\u672a\u88ab\u5145\u5206\u5229\u7528\u7684\u529f\u80fd\u4f1a\u5bfc\u81f4\u5ba2\u6237\u6d41\u5931\u3002<\/p>\n<p>\u8981\u505a\u5230\u8fd9\u4e00\u70b9\uff0c\u8bf7\u4f7f\u7528\u7279\u5f81\u6807\u7b7e\u5e76\u67e5\u770b\u7ed3\u679c\u3002 Userpilot\u7684\u529f\u80fd\u6807\u7b7e\u5141\u8bb8\u4f60\u6807\u8bb0\u4e0d\u540c\u7684UI\u5143\u7d20\uff0c\u5e76\u67e5\u770b\u5b83\u4ece\u67d0\u4e00\u7528\u6237\u7fa4\u4e2d\u83b7\u5f97\u7684\u70b9\u51fb\u91cf\u548c\u5176\u4ed6\u4e92\u52a8\u3002<\/p>\n<p>\u5982\u679c\u4f60\u6ce8\u610f\u5230\u4efb\u4f55\u6469\u64e6\uff0c\u4f60\u53ef\u4ee5\u7528\u4e0a\u4e0b\u6587\u7684\u5de5\u5177\u63d0\u793a\u6765\u5c55\u793a\u8be5\u529f\u80fd\uff0c\u4ee5\u4fbf\u5728\u8bd5\u7528\u671f\u5185\u63d0\u4f9b\u6700\u5927\u4ef7\u503c\u3002<\/p>\n<figure style=\"width: 1920px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/feature-tagging-free-trial-period.gif\" alt=\"Userpilot\u529f\u80fd\u6807\u7b7e\" width=\"1920\" height=\"942\" \/><figcaption class=\"wp-caption-text\">\u4f7f\u7528\u529f\u80fd\u6807\u7b7e\u6765\u76d1\u63a7\u5e94\u7528\u5185\u7684\u5ba2\u6237\u4e92\u52a8\u3002<\/figcaption><\/figure>\n<h2 data-pm-slice=\"1 1 []\">\u514d\u8d39\u8bd5\u7528\u671f\u7ed3\u675f\u540e\u4f1a\u600e\u6837\uff1f<\/h2>\n<p>\u5f53\u514d\u8d39\u8bd5\u7528\u671f\u7ed3\u675f\u540e\uff0c\u5982\u679c\u7528\u6237\u8fd8\u6ca1\u6709\u9009\u62e9\u5b9a\u4ef7\u65b9\u6848\uff0c\u4ed6\u4eec\u7684\u8d26\u6237\u5c06\u5728\u8bd5\u7528\u671f\u7ed3\u675f\u65f6\u81ea\u52a8\u51bb\u7ed3\uff0c\u4ed6\u4eec\u7684\u514d\u8d39\u8bd5\u7528\u4f53\u9a8c\u5c06\u7acb\u5373\u7ed3\u675f\u3002<\/p>\n<p>\u7136\u800c\uff0c\u5982\u679c\u4ed6\u4eec\u5728\u514d\u8d39\u8bd5\u7528\u671f\u7ed3\u675f\u524d\u9009\u62e9\u4e86\u4e00\u4e2a\u5b9a\u4ef7\u8ba1\u5212\uff0c\u4ed6\u4eec\u7684\u8d26\u6237\u5c06\u81ea\u52a8\u8f6c\u6362\u4e3a\u4ed8\u8d39\u4f1a\u5458\u3002 \u8fd9\u65f6\uff0c\u7528\u6237\u7684\u8d26\u5355\u671f\u5f00\u59cb\u4e86\uff0c\u4ed6\u4eec\u9700\u8981\u63d0\u4f9b\u4ed8\u6b3e\u4fe1\u606f\uff0c\u8fd9\u6837\u4f60\u5c31\u53ef\u4ee5\u7ee7\u7eed\u6536\u53d6\u4ed8\u6b3e\u3002<\/p>\n<p>\u7528\u6237\u53ef\u4ee5\u968f\u65f6\u53d6\u6d88\u4ed6\u4eec\u7684\u8d26\u6237\u8ba2\u9605\u3002 \u5bf9\u4e8e\u53d6\u6d88\u8d26\u6237\u8ba2\u9605\uff0c\u4f60\u53ef\u4ee5\u968f\u65f6\u7533\u8bf7\u3002<\/p>\n<h2>\u5982\u4f55\u8ba1\u7b97\u514d\u8d39\u8bd5\u7528\u7684\u8f6c\u5316\u7387\uff1f<\/h2>\n<p>\u4f60\u7684<a href=\"https:\/\/userpilot.com\/blog\/saas-free-trial-best-practices\/\" target=\"_blank\" rel=\"noopener\">\u8bd5\u7528\u8f6c\u5316\u7387<\/a>\u662f\u6307\u514d\u8d39\u8bd5\u7528\u7ed3\u675f\u540e\uff0c\u6700\u7ec8\u6ce8\u518c\u4ed8\u8d39\u8ba1\u5212\u7684\u8bd5\u7528\u7528\u6237\u7684\u767e\u5206\u6bd4\u3002<\/p>\n<p>\u8981\u8ba1\u7b97\u4f60\u7684\u514d\u8d39\u8bd5\u7528\u7387\uff0c\u8bf7\u4f7f\u7528\u8fd9\u4e2a\u516c\u5f0f\uff1a<\/p>\n<p>\u8bd5\u7528\u8f6c\u5316\u7387=\u8bd5\u7528\u8f6c\u4ed8\u8d39\u7528\u6237\u6570\/\u8bd5\u7528\u7528\u6237\u6570\u3002<\/p>\n<p>\u5047\u8bbe\u4f60\u7684\u4ea7\u54c1\u6709500\u4e2a\u8bd5\u7528\u7528\u6237\uff0c\u5176\u4e2d90\u4eba\u6700\u7ec8\u6210\u4e3a\u4ed8\u8d39\u5ba2\u6237\u3002 \u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u4f60\u7684\u8bd5\u9a8c\u8f6c\u6362\u7387\u5c06\u662f\uff1a<\/p>\n<p>90\/500 x 100 = 18%<\/p>\n<figure style=\"width: 800px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2021\/09\/SaaS-Free-Trial-free-trial-period.png\" alt=\"SaaS\u514d\u8d39\u8bd5\u7528\u8f6c\u6362\u7387\" width=\"800\" height=\"467\" \/><figcaption class=\"wp-caption-text\">\u5982\u4f55\u8ba1\u7b97SaaS\u514d\u8d39\u8bd5\u7528\u7684\u8f6c\u6362\u7387\u3002<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h2 data-pm-slice=\"1 1 []\">\u4ec0\u4e48\u662f\u597d\u7684\u514d\u8d39\u8bd5\u7528\u8f6c\u5316\u7387\uff1f<\/h2>\n<p>\u73b0\u5728\u6211\u4eec\u5df2\u7ecf\u5b66\u4f1a\u4e86\u5982\u4f55\u8ba1\u7b97\u514d\u8d39\u8bd5\u7528\u7684\u8f6c\u5316\u7387\uff0c\u8ba9\u6211\u4eec\u6765\u5b66\u4e60\u4ec0\u4e48\u662fSaaS\u516c\u53f8\u7684\u826f\u597d\u8f6c\u5316\u7387\u3002<\/p>\n<p>\u5173\u4e8e\u514d\u8d39\u8bd5\u7528\u8f6c\u5316\u7387\u7684\u6709\u8da3\u4e4b\u5904\u5728\u4e8e\uff0cSaaS\u884c\u4e1a\u6709\u5404\u79cd\u57fa\u51c6\u3002<\/p>\n<p>\u8fd9\u53d6\u51b3\u4e8e\u4f60\u4f7f\u7528\u7684\u514d\u8d39\u8bd5\u7528\u7c7b\u578b\uff0c\u4f60\u7684\u4ea7\u54c1\u7684\u590d\u6742\u6027\uff0c\u4f60\u7684\u53d7\u4f17\uff08B2C\u4e0eB2B\uff09\uff0c\u4ee5\u53ca\u4f60\u5bf9\u5165\u804c\u57f9\u8bad\u7684\u91cd\u89c6\u7a0b\u5ea6\u3002<\/p>\n<p>\u7136\u800c\uff0c<a href=\"https:\/\/userpilot.com\/blog\/saas-average-conversion-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\">SaaS\u7684\u5e73\u5747\u8f6c\u6362\u7387<\/a>\u5982\u4e0b\uff1a<\/p>\n<ul>\n<li>\u5982\u679c\u4f60\u5728B2B\u9886\u57df\u6709\u4e00\u4e2a\u76f8\u5bf9\u8f83\u65b0\u7684\u4ea7\u54c1\uff0c\u5c3d\u91cf\u4e89\u53d6\u8fbe\u5230<strong> 15%-30%<\/strong>\u7684\u6bd4\u7387<strong> \u3002<\/strong><\/li>\n<li><strong>15%<\/strong>\u88ab\u8ba4\u4e3a\u662f\u4e00\u4e2a\u597d\u7684\u6bd4\u7387\uff0c<strong>25%<\/strong>\u662f\u4f60\u5e94\u8be5\u4e89\u53d6\u7684B2B\u884c\u4e1a\u5e73\u5747\u6c34\u5e73\uff0c\u800c<strong>30%<\/strong>\u4ee5\u4e0a\u7684\u8f6c\u6362\u7387\u662f\u975e\u5e38\u597d\u7684\u3002<\/li>\n<li>\u5982\u679c\u4f60\u5df2\u7ecf\u5728\u5e02\u573a\u4e0a\u6709\u4e86\u4e00\u5b9a\u7684\u65f6\u95f4\uff0c\u5e76\u4e14\u4f7f\u7528\u9000\u51fa\u5f0f\u514d\u8d39\u8bd5\u7528\uff0c\u4f60\u5c06\u60f3\u628a\u5e73\u5747\u8f6c\u6362\u7387\u5b9a\u5728<strong> 50-75%<\/strong>\u4e4b\u95f4<strong> 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