{"id":119016,"date":"2024-10-03T09:10:34","date_gmt":"2024-10-03T09:10:34","guid":{"rendered":"https:\/\/userpilot.com\/blog\/retention-kpis\/"},"modified":"2025-03-27T22:02:29","modified_gmt":"2025-03-27T22:02:29","slug":"%e4%bf%9d%e7%95%99-kpis","status":"publish","type":"post","link":"https:\/\/userpilot.com\/blog\/%e4%bf%9d%e7%95%99-kpis\/","title":{"rendered":"\u7559\u4f4f\u5ba2\u6237\u7684\u5173\u952e\u7ee9\u6548\u6307\u6807\uff1a\u8861\u91cf\u5ba2\u6237\u4fdd\u7559\u7387\u7684 10 \u4e2a\u6307\u6807\u4ee5\u53ca\u5982\u4f55\u6539\u8fdb\u8fd9\u4e9b\u6307\u6807"},"content":{"rendered":"<p>\u60a8\u662f\u5426\u6b63\u5728\u5bfb\u627e\u5408\u9002\u7684 KPI \u6765\u8ddf\u8e2a\u548c\u63d0\u9ad8\u5ba2\u6237\u4fdd\u7559\u7387\uff1f<\/p>\n<p>\u5728\u65e0\u9700\u83b7\u53d6\u65b0\u5ba2\u6237\u7684\u60c5\u51b5\u4e0b\uff0c<a href=\"https:\/\/userpilot.com\/solutions\/customer-retention-software\" target=\"_blank\" rel=\"noopener noreferrer\">\u7559\u4f4f\u5ba2\u6237<\/a>\u662f\u53d1\u5c55 SaaS \u4ea7\u54c1\u7684\u5173\u952e\u56e0\u7d20\u3002<\/p>\n<p>\u798f\u5e03\u65af\u300b\u79f0\uff0c\u7559\u4f4f\u73b0\u6709\u5ba2\u6237\u7684\u6295\u8d44\u6210\u672c\u662f\u5438\u5f15\u65b0\u5ba2\u6237\u6210\u672c\u7684 5 \u500d\uff0c\u800c\u300a\u7535\u5b50\u5fe0\u8bda\u7ecf\u6d4e\u5b66\u300b\u5219\u8ba4\u4e3a\uff0c\u5373\u4f7f\u5ba2\u6237\u7559\u5b58\u7387\u4ec5\u63d0\u9ad8 5%\uff0c\u4e5f\u80fd\u5c06\u5229\u6da6\u63d0\u9ad8 25% \u81f3 95%\u3002<\/p>\n<p>\u56e0\u6b64\uff0c\u8ba9\u6211\u4eec\u6765\u4e86\u89e3\u4e00\u4e0b\u60a8\u5e94\u8be5\u5f00\u59cb\u8ddf\u8e2a\u54ea\u4e9b\u7559\u4f4f\u4eba\u624d\u7684\u5173\u952e\u7ee9\u6548\u6307\u6807\uff01<\/p>\n<h2><strong>TL;DR<\/strong><\/h2>\n<ul>\n<li>\u5ba2\u6237\u4fdd\u7559\u7387\u662f\u4e00\u4e2a SaaS \u6307\u6807\uff0c\u7528\u4e8e\u8861\u91cf\u4ea7\u54c1\u957f\u671f\u4fdd\u7559\u5ba2\u6237\u7684\u80fd\u529b\u3002<\/li>\n<li>\u60a8\u5e94\u8be5\u5173\u6ce8 10 \u4e2a\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807\uff0c\u5305\u62ec<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/how-to-increase-retention-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u4fdd\u7559\u7387<\/a><\/li>\n<li>\u6bcf\u6708\u7ecf\u5e38\u6027\u6536\u5165<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/saas-metrics-101-ltv-lifetime-value\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c<\/a><\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/increase-product-stickiness-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">DAU \u5bf9 MAU \u6bd4\u7387<\/a><\/li>\n<li>\u91cd\u590d\u8d2d\u4e70\u7387<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/expansion-mrr\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6269\u5efa MRR<\/a><\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/how-to-improve-customer-satisfaction-scores\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u6ee1\u610f\u5ea6\u5f97\u5206<\/a><\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/net-promoter-score-nps-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u51c0\u63a8\u5e7f\u8005\u5f97\u5206<\/a>(NPS)<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/customer-health-score\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u5065\u5eb7\u8bc4\u5206<\/a><\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/reduce-churn-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6536\u5165\u6d41\u5931\u7387<\/a><\/li>\n<li><a href=\"https:\/\/www.saasgrowthhacker.com\/average-churn-rate-in-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">SaaS \u4ea7\u54c1\u7684\u6708\u6d41\u5931\u7387<\/a>\u4e00\u822c\u5728<a href=\"https:\/\/www.saasgrowthhacker.com\/average-churn-rate-in-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">3% \u5230 8% \u4e4b\u95f4<\/a>\uff0c<a href=\"https:\/\/www.groovehq.com\/blog\/saas-conversion-survey-results\" target=\"_blank\" rel=\"noopener noreferrer\">\u5e74\u6d41\u5931\u7387\u5728 32% \u5230 50% \u4e4b\u95f4<\/a>\u3002<\/li>\n<li>\u60a8\u53ef\u4ee5\u901a\u8fc7<a href=\"https:\/\/userpilot.com\/blog\/best-user-onboarding-experience\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6539\u8fdb\u7528\u6237\u5165\u95e8<\/a>\u3001\u63d0\u4f9b<a href=\"https:\/\/userpilot.com\/blog\/interactive-walkthroughs-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e92\u52a8\u6f14\u793a<\/a>\u548c<a href=\"https:\/\/userpilot.com\/blog\/help-center-widget\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5e94\u7528\u5185\u5e2e\u52a9\u4e2d\u5fc3<\/a>\u6765\u63d0\u9ad8<a href=\"https:\/\/userpilot.com\/blog\/best-user-onboarding-experience\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7528\u6237<\/a>\u7559\u5b58\u7387\u3002<\/li>\n<li>\u60a8\u8fd8\u53ef\u4ee5<a href=\"https:\/\/userpilot.com\/blog\/best-customer-feedback-tools-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6536\u96c6<\/a>\u6709\u5173\u7528\u6237\u60c5\u7eea\u7684<a href=\"https:\/\/userpilot.com\/blog\/best-customer-feedback-tools-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u53cd\u9988<\/a>\uff0c\u5e76\u636e\u6b64\u91c7\u53d6\u884c\u52a8\u3002<\/li>\n<li>\u6709\u4e86<a href=\"https:\/\/userpilot.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Userpilot<\/a> \u8fd9\u6837\u7684\u5de5\u5177\uff0c\u60a8\u65e0\u9700\u7f16\u5199\u4efb\u4f55\u4ee3\u7801\u5373\u53ef\u521b\u5efa\u6240\u6709\u8fd9\u4e9b\u529f\u80fd\u3002<a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">\u9884\u7ea6\u6f14\u793a<\/a>\uff0c\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\uff01<\/li>\n<\/ul>\n<div class=\"container-wrap-cta-cs p-fix\" style=\"border: 1px solid #dadada; border-radius: 5px;\">\n<div class=\"wrapper-cta-white-ver\">\n<div class=\"cta-inside-white\">\n<p><img decoding=\"async\" class=\"fav-icon-cta\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/06\/userpilot-fav-square.png\" \/><\/p>\n<h3>\u5229\u7528 Userpilot \u6539\u8fdb\u60a8\u7684 KPI \u7559\u5b58\u7387<\/h3>\n<div class=\"cta-button-icons-white\">\n<p><a class=\"logo-section-link\" href=\"https:\/\/userpilot.com\/userpilot-demo\">\u83b7\u53d6\u6f14\u793a<\/a><\/p>\n<ul>\n<li>14\u5929\u8bd5\u7528<\/li>\n<li>\u4e0d\u9700\u8981\u4fe1\u7528\u5361<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"image-half\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/06\/usp-cta.png\" alt=\"\" \/><\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h2><strong>\u4ec0\u4e48\u662f\u7559\u4f4f\u5ba2\u6237\uff1f<\/strong><\/h2>\n<p>\u5ba2\u6237\u4fdd\u7559\u7387\u662f\u6307\u4ea7\u54c1\u5c06\u65b0\u5ba2\u6237\u8f6c\u5316\u4e3a\u56de\u5934\u5ba2\u7684\u80fd\u529b\u3002 \u5f53\u5ba2\u6237\u8ba4\u4e3a\u60a8\u7684\u4ea7\u54c1\u6709\u8db3\u591f\u7684\u4ef7\u503c\u5e76\u957f\u671f\u575a\u6301\u4f7f\u7528\u65f6\uff0c\u5c31\u4f1a\u51fa\u73b0\u8fd9\u79cd\u60c5\u51b5\u3002<\/p>\n<h2><strong>\u4ec0\u4e48\u662f SaaS \u7684\u5173\u952e\u7ee9\u6548\u6307\u6807\uff1f<\/strong><\/h2>\n<p>\u5ba2\u6237\u7559\u5b58\u6307\u6807\u6216\u5173\u952e\u7ee9\u6548\u6307\u6807\u662f\u4e00\u79cd\u6570\u5b57\u8861\u91cf\u6807\u51c6\uff0c\u53ef\u5e2e\u52a9\u60a8\u786e\u5b9a\u4ea7\u54c1\u6240\u7559\u5b58\u7684\u5ba2\u6237\u6570\u91cf\u3002 \u8fd9\u6837\uff0c\u60a8\u5c31\u53ef\u4ee5\u8861\u91cf\u8fd9\u4e9b\u5ba2\u6237\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u4e3a\u60a8\u5e26\u6765\u7684\u603b\u4ef7\u503c\u3002<\/p>\n<p>\u5ba2\u6237\u4fdd\u7559\u7387\u3001\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c\u3001\u5ba2\u6237\u6d41\u5931\u7387\u548c\u51c0\u4fc3\u8fdb\u8005\u5f97\u5206\u662f\u5ba2\u6237\u4fdd\u7559\u6307\u6807\u548c\u5173\u952e\u7ee9\u6548\u6307\u6807\u7684\u4e00\u4e9b\u4f8b\u5b50\u3002<\/p>\n<h2><strong>\u4e3a\u4ec0\u4e48\u8ddf\u8e2a\u7559\u7528\u7387\u5173\u952e\u7ee9\u6548\u6307\u6807\u5f88\u91cd\u8981\uff1f<\/strong><\/h2>\n<p>\u8ba2\u9605\u5f0f\u5546\u4e1a\u6a21\u5f0f\u7684\u5927\u90e8\u5206\u6536\u5165\u6765\u81ea\u8001\u5ba2\u6237\uff0c\u800c\u4e0d\u662f\u65b0\u5ba2\u6237\u3002<\/p>\n<p>\u5f53\u60a8\u8ddf\u8e2a\u5ba2\u6237\u4fdd\u7559\u6307\u6807\u65f6\uff0c\u60a8\u5c31\u4f1a\u91c7\u53d6\u79ef\u6781\u63aa\u65bd<a href=\"https:\/\/userpilot.com\/blog\/reduce-churn-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u51cf\u5c11<\/a>\u5ba2\u6237<a href=\"https:\/\/userpilot.com\/blog\/reduce-churn-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6d41\u5931<\/a>\uff0c\u5e76\u91c7\u53d6\u63aa\u65bd\u63d0\u9ad8\u5ba2\u6237\u5fe0\u8bda\u5ea6\u3002<\/p>\n<p>\u4e3a\u4e86\u63d0\u9ad8\u4ea7\u54c1\u7684\u5ba2\u6237<a href=\"https:\/\/userpilot.com\/blog\/customer-engagement-marketing-strategies-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u53c2\u4e0e\u5ea6<\/a>\u548c\u5ba2\u6237\u6ee1\u610f\u5ea6\uff0c\u60a8\u53ef\u4ee5\u8fdb\u4e00\u6b65\u5206\u6790\u8fd9\u4e9b\u4fe1\u606f\u5e76\u627e\u51fa<a href=\"https:\/\/userpilot.com\/blog\/friction-points\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6469\u64e6\u70b9<\/a>\u3002<\/p>\n<p>\u56e0\u6b64\uff0c\u6ca1\u6709\u5ba2\u6237\u7ef4\u7cfb\u6307\u6807\uff0c\u5c31\u65e0\u6cd5\u8861\u91cf\u5ba2\u6237\u7ef4\u7cfb\u6218\u7565\u7684\u6709\u6548\u6027\u3002<\/p>\n<h2><strong>\u5ba2\u6237\u4fdd\u7559\u57fa\u51c6<\/strong><\/h2>\n<p>\u5982\u679c\u60a8\u4e0d\u786e\u5b9a\u81ea\u5df1\u4ea7\u54c1\u7684\u5ba2\u6237\u4fdd\u7559\u7387\u662f\u591a\u5c11\uff0c\u60a8\u5e94\u8be5\u4ece\u884c\u4e1a\u5e73\u5747\u6c34\u5e73\u5165\u624b\u3002<\/p>\n<p>\u9274\u4e8e<a href=\"https:\/\/www.saasgrowthhacker.com\/average-churn-rate-in-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">SaaS \u4ea7\u54c1\u7684<\/a>\u5178\u578b<a href=\"https:\/\/www.saasgrowthhacker.com\/average-churn-rate-in-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6708\u6d41\u5931\u7387\u5728 3% \u81f3 8% \u4e4b\u95f4<\/a>\uff0c\u76ee\u6807\u5e73\u5747\u7559\u5b58\u7387\u5e94\u5728 92% \u81f3 97% \u4e4b\u95f4\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u7531\u4e8e<a href=\"https:\/\/www.groovehq.com\/blog\/saas-conversion-survey-results\" target=\"_blank\" rel=\"noopener noreferrer\">\u5e74\u6d41\u5931\u7387\u901a\u5e38\u5728 32% \u5230 50% \u4e4b\u95f4<\/a>\uff0c\u56e0\u6b64\u5e73\u5747\u7559\u5b58\u7387\u5e94\u5728 50% \u5230 68% \u4e4b\u95f4\u3002<\/p>\n<p>\u4f46\u662f\uff0c\u60a8\u4e0d\u5e94\u8be5\u603b\u662f\u5c06\u81ea\u5df1\u7684\u8868\u73b0\u4e0e\u884c\u4e1a\u6807\u51c6\u76f8\u6bd4\u8f83\u3002 \u9996\u5148\u8981\u8bbe\u5b9a\u76ee\u6807\uff0c\u5e76\u6839\u636e\u76ee\u6807\u8861\u91cf\u81ea\u5df1\u7684\u8868\u73b0\u3002<\/p>\n<h2><strong>10 \u4e2a\u8861\u91cf\u5ba2\u6237\u4fdd\u7559\u7387\u7684\u6307\u6807<\/strong><\/h2>\n<p>\u4ee5\u4e0b\u662f 10 \u4e2a\u6700\u91cd\u8981\u7684\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807\u548c\u8861\u91cf\u6807\u51c6\uff0c\u53ef\u5e2e\u52a9\u60a8\u8861\u91cf\u5ba2\u6237\u7ef4\u7cfb\u60c5\u51b5\u3002<\/p>\n<h3><strong>\u5ba2\u6237\u4fdd\u7559\u5173\u952e\u7ee9\u6548\u6307\u6807 1\uff1a\u5ba2\u6237\u4fdd\u7559\u7387<\/strong><\/h3>\n<p>\u5ba2\u6237\u4fdd\u7559\u7387\u8861\u91cf\u7684\u662f\u9996\u6b21\u8d2d\u4e70\u4ea7\u54c1\u540e\u7ee7\u7eed\u4f7f\u7528\u4ea7\u54c1\u7684\u7528\u6237\u767e\u5206\u6bd4\u3002 \u60a8\u53ef\u4ee5\u7528\u5b83\u6765\u5224\u65ad\u60a8\u7684\u4ea7\u54c1\u5728\u83b7\u5f97\u5ba2\u6237\u540e\u662f\u5426\u80fd\u957f\u671f\u7559\u4f4f\u5ba2\u6237\u3002 \u6839\u636e\u7ecf\u9a8c\uff0c\u9ad8\u5ba2\u6237\u4fdd\u7559\u7387\u610f\u5473\u7740\u9ad8\u5229\u6da6\u7387\u3002<\/p>\n<p>\u8981\u8ba1\u7b97\u5ba2\u6237\u4fdd\u7559\u7387\uff0c\u9700\u8981\u8ba1\u7b97\u671f\u672b\u7684\u5ba2\u6237\u6570\u91cf\u51cf\u53bb\u5728\u6b64\u671f\u95f4\u83b7\u5f97\u7684\u65b0\u5ba2\u6237\u6570\u91cf\uff0c\u7136\u540e\u7528\u8fd9\u4e2a\u6570\u5b57\u9664\u4ee5\u671f\u521d\u7684\u5ba2\u6237\u603b\u6570\uff0c\u518d\u4e58\u4ee5 100\uff0c\u5c31\u5f97\u51fa\u4e86\u5ba2\u6237\u4fdd\u7559\u7387\u3002<\/p>\n<figure style=\"width: 1824px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/2508d144-d4d8-4d92-bb7e-f21453226f32.png\" alt=\"\u4fdd\u7559\u7387\u8ba1\u7b97\u516c\u5f0f\u3002\" width=\"1824\" height=\"1200\" \/><figcaption class=\"wp-caption-text\">\u4fdd\u7559\u7387\u8ba1\u7b97\u516c\u5f0f\u3002<\/figcaption><\/figure>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u5ba2\u6237\u4fdd\u7559\u7387\uff1f<\/strong><\/h4>\n<p>\u5728\u6709\u6548\u7684<a href=\"https:\/\/userpilot.com\/blog\/product-retention-strategies\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u7ef4\u7cfb\u6218\u7565<\/a>\u4e2d\uff0c\u9996\u5148\u4e5f\u662f\u6700\u91cd\u8981\u7684\u4e00\u9879<a href=\"https:\/\/userpilot.com\/blog\/product-retention-strategies\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6218\u7565<\/a>\u5c31\u662f<strong>\u4e3a\u65b0\u5ba2\u6237\u63d0\u4f9b\u4e2a\u6027\u5316\u7684\u5165\u804c\u57f9\u8bad\uff0c\u4ee5\u7f29\u77ed\u5b9e\u73b0\u4ef7\u503c\u7684\u65f6\u95f4\u3002<\/strong><\/p>\n<p>\u9996\u5148\uff0c\u60a8\u9700\u8981\u5229\u7528<a href=\"https:\/\/userpilot.com\/blog\/welcome-survey\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6b22\u8fce\u8c03\u67e5<\/a>\u4ece\u65b0\u7528\u6237\u90a3\u91cc\u6536\u96c6\u6709\u4ef7\u503c\u7684\u6570\u636e\u3002 \u8fd9\u4e9b\u4fe1\u606f\u5c06\u5e2e\u52a9\u60a8\u4e86\u89e3\u7528\u6237\u7684\u75db\u70b9\uff0c\u5e76\u786e\u5b9a\u4ed6\u4eec\u9700\u8981<a href=\"https:\/\/userpilot.com\/blog\/jtbd-product-management\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5b8c\u6210<\/a>\u7684\u5173\u952e &#8220;<a href=\"https:\/\/userpilot.com\/blog\/jtbd-product-management\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5de5\u4f5c<\/a>&#8220;\u3002<\/p>\n<figure style=\"width: 488px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/b8a8de7c-154b-4bf9-a822-0539e365f5ca.gif\" alt=\"\u6b22\u8fce\u8c03\u67e5\" width=\"488\" height=\"472\" \/><figcaption class=\"wp-caption-text\">\u6b22\u8fce\u8c03\u67e5\u793a\u4f8b<\/figcaption><\/figure>\n<p>\u60a8\u53ef\u4ee5\u5229\u7528\u6536\u96c6\u5230\u7684\u6570\u636e\u5bf9<a href=\"https:\/\/userpilot.com\/blog\/user-segmentation\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u8fdb\u884c\u7ec6\u5206<\/a>\uff0c\u5e76\u89e6\u53d1<a href=\"https:\/\/userpilot.com\/blog\/personalized-onboarding-for-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e2a\u6027\u5316\u7684\u5165\u804c\u4f53\u9a8c<\/a>\u3002 \u8fd9\u5c06\u7f29\u77ed\u5b9e\u73b0\u4ef7\u503c\u7684\u65f6\u95f4\uff0c\u63d0\u9ad8\u6fc0\u6d3b\u7387\uff0c\u4ece\u800c\u6709\u52a9\u4e8e\u63d0\u9ad8\u5ba2\u6237\u4fdd\u7559\u7387\u3002<\/p>\n<figure style=\"width: 1895px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/6f6c5591-4599-4aa2-b8d2-030cd57c40a4.png\" alt=\"Userpilot \u4e2d\u7684\u5ba2\u6237\u7ec6\u5206\" width=\"1895\" height=\"595\" \/><figcaption class=\"wp-caption-text\">Userpilot \u4e2d\u7684\u5ba2\u6237\u7ec6\u5206<\/figcaption><\/figure>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 2\uff1a\u6bcf\u6708\u7ecf\u5e38\u6027\u6536\u5165<\/strong><\/h3>\n<p>MRR \u662f\u6307\u4ea7\u54c1\u5728\u4e00\u4e2a\u6708\u5185\u4ea7\u751f\u7684\u6536\u5165\uff0c\u901a\u5e38\u662f\u901a\u8fc7\u8ba2\u9605\u4ea7\u751f\u7684\u6536\u5165\u3002 \u8fd9\u4e00\u6307\u6807\u7528\u4e8e\u9884\u6d4b\u3001\u8d22\u52a1\u89c4\u5212\u4ee5\u53ca\u8861\u91cf\u4ea7\u54c1\u7684\u589e\u957f\u7387\u548c\u53d1\u5c55\u52bf\u5934\u3002<\/p>\n<figure style=\"width: 1824px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/734f4eeb-37a0-429d-be8d-658d98021a27.png\" alt=\"\u6bcf\u6708\u7ecf\u5e38\u6027\u6536\u5165\u3002\" width=\"1824\" height=\"1200\" \/><figcaption class=\"wp-caption-text\">\u6bcf\u6708\u7ecf\u5e38\u6027\u6536\u5165\u3002<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>\u8981\u8ba1\u7b97 MRR\uff0c\u9996\u5148\u9700\u8981\u786e\u5b9a\u6bcf\u4e2a\u6d3b\u8dc3\u8d26\u6237\u7684\u5e73\u5747\u6536\u5165\uff08ARPU\uff09\u3002 \u7136\u540e\uff0c\u5c06\u6b64\u503c\u4e58\u4ee5\u6bcf\u6708\u6d3b\u8dc3\u7528\u6237\u603b\u6570\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u5982\u679c\u60a8\u6709 6,500 \u4e2a\u6d3b\u8dc3\u8d26\u6237\uff0c\u6bcf\u4e2a\u6d3b\u8dc3\u8d26\u6237\u7684\u5e73\u5747\u6536\u5165\u4e3a 25 \u7f8e\u5143\uff0c\u90a3\u4e48\u60a8\u7684 MRR \u5c31\u662f 6,500 * 25 = 162,500 \u7f8e\u5143\u3002<\/p>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u6bcf\u6708\u7ecf\u5e38\u6027\u6536\u5165<\/strong><\/h4>\n<p>MRR \u8d8a\u9ad8\uff0c\u8868\u660e\u5ba2\u6237\u4fdd\u7559\u7387\u8d8a\u9ad8\uff0c\u5ba2\u6237\u6d41\u5931\u7387\u8d8a\u4f4e\u3002 \u4f60\u53ef\u4ee5\u901a\u8fc7\u4ee5\u4e0b\u65b9\u5f0f\u6765\u6539\u8fdb<\/p>\n<ul>\n<li>\u4ea7\u54c1\u6559\u7a0b\u548c<a href=\"https:\/\/userpilot.com\/blog\/interactive-walkthroughs-improve-onboarding\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e92\u52a8\u6f14\u793a<\/a>\u3002<\/li>\n<li>\u9f13\u52b1\u7528\u6237<a href=\"https:\/\/userpilot.com\/blog\/delightful-products\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7ee7\u7eed<\/a>\u4f7f\u7528\u7684\u5fe0\u8bda\u5ea6\u8ba1\u5212\u548c\u5956\u52b1\u63aa\u65bd\u3002<\/li>\n<li>\u901a\u8fc7\u5de5\u5177\u63d0\u793a\u3001\u6a21\u5f0f\u548c\u6a2a\u5e45\u8fdb\u884c\u5347\u7ea7\u63d0\u793a\u3002<\/li>\n<\/ul>\n<p>\u8fd9\u5c31\u662f Mailchimp \u9f13\u52b1\u7528\u6237\u5347\u7ea7\u8d26\u6237\u7684\u65b9\u5f0f\u3002<\/p>\n<figure style=\"width: 800px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.storychief.com\/account_6827\/Mailchimp-upgrade-prompt_56041179dcace9f5d2bf85dcfda3083f_800.png\" alt=\"Mailchimp \u5347\u7ea7\u63d0\u793a\" width=\"800\" height=\"156\" \/><figcaption class=\"wp-caption-text\">Mailchimp \u7684\u5347\u7ea7\u63d0\u793a<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 3\uff1a\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c<\/strong><\/h3>\n<p>\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c\u8861\u91cf\u7684\u662f\u5728\u53cc\u65b9\u5173\u7cfb\u5b58\u7eed\u671f\u95f4\uff0c\u4f60\u4ece\u5355\u4e2a\u5ba2\u6237\u8eab\u4e0a\u53ef\u671b\u83b7\u5f97\u7684\u6536\u5165\u3002 \u5b83\u663e\u793a\u4e86\u4e00\u4e2a\u5ba2\u6237\u7684\u4ef7\u503c\uff0c\u4ee5\u53ca\u4f60\u5e94\u8be5\u82b1\u591a\u5c11\u94b1\u6765\u7559\u4f4f\u4ed6\u4eec\u3002<\/p>\n<p>\u8981<a href=\"https:\/\/userpilot.com\/blog\/calculate-lifetime-value-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u8ba1\u7b97 CLV<\/a>\uff0c\u5fc5\u987b\u7528\u6bcf\u4e2a\u8d26\u6237\u7684\u5e73\u5747\u6536\u5165\uff08ARPA\uff09\u9664\u4ee5\u6307\u5b9a\u65f6\u95f4\u5185\u7684\u5ba2\u6237\u6d41\u5931\u7387\u3002<\/p>\n<figure style=\"width: 1824px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/d21e6fc6-3308-4784-9fe0-9b17d04424c7.png\" alt=\"\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c\u3002\" width=\"1824\" height=\"1200\" \/><figcaption class=\"wp-caption-text\">\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c\u3002<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/userpilot.com\/blog\/ltv-cac-ratio-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u8f83\u9ad8\u7684\u7ec8\u8eab\u4ef7\u503c<\/a>\u8868\u660e\uff0c\u60a8\u7684\u73b0\u6709\u5ba2\u6237\u8ba4\u4e3a\u60a8\u7684\u4ea7\u54c1\u5177\u6709\u957f\u671f\u4ef7\u503c\uff0c\u56e0\u6b64\u4ed6\u4eec\u4f1a\u7ee7\u7eed\u4f7f\u7528\u3002<\/p>\n<p>\u7559\u4f4f\u5ba2\u6237\u5bf9\u4efb\u4f55 SaaS \u516c\u53f8\u6765\u8bf4\u90fd\u81f3\u5173\u91cd\u8981\uff0c\u56e0\u4e3a\u5b83\u80fd\u964d\u4f4e\u5e73\u5747\u5ba2\u6237\u83b7\u53d6\u6210\u672c\u3002 \u6b64\u5916\uff0c\u60a8\u8fd8\u53ef\u4ee5\u786e\u5b9a\u8c01\u662f\u6700\u8d5a\u94b1\u7684\u5ba2\u6237\u3002<\/p>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c\uff1f<\/strong><\/h4>\n<p>\u867d\u7136\u521d\u7ea7\u5165\u804c\u53ef\u4ee5\u63d0\u9ad8\u7b2c\u4e00\u5929\u7684\u7559\u5b58\u7387\uff0c\u4f46\u60a8\u9700\u8981<a href=\"https:\/\/userpilot.com\/blog\/secondary-onboarding\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e8c\u7ea7\u5165\u804c<\/a>\u548c\u5ba2\u6237\u7559\u5b58\u7b56\u7565\u6765\u63d0\u9ad8 CLV\u3002 \u901a\u8fc7\u4e8c\u6b21\u5165\u804c\u57f9\u8bad\uff0c\u60a8\u7684\u5ba2\u6237\u53ef\u4ee5\u66f4\u52a0\u719f\u6089\u65b0\u529f\u80fd\uff0c\u5e76\u5c06\u5176\u4e0e\u5176\u4f7f\u7528\u6848\u4f8b\u8054\u7cfb\u8d77\u6765\u3002<\/p>\n<p>\u8981\u5f00\u53d1\u5f15\u4eba\u5165\u80dc\u7684\u4e8c\u6b21\u5165\u804c\u6d41\u7a0b\uff0c\u60a8\u53ef\u4ee5\u5229\u7528\u68c0\u67e5\u5355\u3001\u4f53\u9a8c\u6d41\u548c\u672c\u5730\u5de5\u5177\u63d0\u793a\u7b49\u7528\u6237\u754c\u9762\u7ec4\u4ef6\u3002 \u60a8\u53ef\u4ee5\u4f7f\u7528<a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">Userpilot<\/a> \u521b\u5efa\u6240\u6709\u8fd9\u4e9b\u514d\u4ee3\u7801\u529f\u80fd\u3002<\/p>\n<figure style=\"width: 999px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/wp-content\/uploads\/2022\/07\/tooltip-with-a-video-userpilot-retention-kpis.gif\" alt=\"\u4f7f\u7528 Userpilot \u521b\u5efa\u5de5\u5177\u63d0\u793a\" width=\"999\" height=\"462\" \/><figcaption class=\"wp-caption-text\">\u4f7f\u7528 Userpilot \u521b\u5efa\u5de5\u5177\u63d0\u793a<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 4\uff1a\u4ea7\u54c1\u7c98\u6027<\/strong><\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/increase-product-stickiness-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">DAU \u5bf9 MAU \u7684\u6bd4\u7387<\/a>\u662f\u8861\u91cf\u4ea7\u54c1\u7c98\u6027\uff08\u7528\u6237\u5b9a\u671f\u8fd4\u56de\u4ea7\u54c1\u7684\u6bd4\u7387\uff09\u7684\u826f\u597d\u6307\u6807\u3002<\/p>\n<p>\u8fd9\u662f\u4e00\u4e2a\u5173\u952e\u7684<a href=\"https:\/\/userpilot.com\/blog\/product-metrics\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4ea7\u54c1\u6307\u6807<\/a>\uff0c\u60a8\u5e94\u8be5\u901a\u8fc7\u8861\u91cf\u5b83\u6765\u4e86\u89e3\u60a8\u7684\u4ea7\u54c1\u662f\u5426\u521b\u9020\u4e86\u4ef7\u503c\u3002<\/p>\n<p>\u8981\u8ba1\u7b97<a href=\"https:\/\/userpilot.com\/blog\/increase-product-stickiness-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4ea7\u54c1\u7c98\u6027<\/a>\uff0c\u53ea\u9700\u627e\u51fa\u65e5<a href=\"https:\/\/userpilot.com\/blog\/how-to-increase-monthly-active-users\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6d3b\u8dc3\u7528\u6237<\/a>\u548c<a href=\"https:\/\/userpilot.com\/blog\/how-to-increase-monthly-active-users\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6708\u6d3b\u8dc3\u7528\u6237<\/a>\uff0c\u7136\u540e\u5c06\u4e24\u8005\u76f8\u9664\u5373\u53ef\u3002<\/p>\n<figure style=\"width: 1824px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/1d287336-48e2-48aa-9534-d0f27965271b.png\" alt=\"DAU \u4e0e MAU \u4e4b\u6bd4\u3002\" width=\"1824\" height=\"1200\" \/><figcaption class=\"wp-caption-text\">DAU \u4e0e MAU \u4e4b\u6bd4\u3002<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u4ea7\u54c1\u7c98\u6027\uff1f<\/strong><\/h4>\n<p>\u8981\u63d0\u9ad8 DAU \u5230 MAU \u7684\u6bd4\u7387\uff0c\u91cd\u70b9\u662f<a href=\"https:\/\/userpilot.com\/blog\/increase-product-stickiness-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u63d0\u9ad8\u4ea7\u54c1\u7c98\u6027<\/a>\u3002 \u60a8\u53ef\u4ee5\u901a\u8fc7\u4ee5\u4e0b\u65b9\u5f0f\u8fd9\u6837\u505a<\/p>\n<ul>\n<li>\u5f00\u53d1\u5f15\u4eba\u5165\u80dc\u7684<a href=\"https:\/\/userpilot.com\/blog\/customer-experience-management\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7528\u6237\u4f53\u9a8c<\/a>\u3002<\/li>\n<li>\u63d0\u9ad8<a href=\"https:\/\/userpilot.com\/blog\/feature-adoption-metrics-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u529f\u80fd\u91c7\u7528\u7387<\/a>\u3002<\/li>\n<li>\u5236\u5b9a\u79ef\u6781\u4e3b\u52a8\u7684\u8ffd\u52a0\u9500\u552e\u7b56\u7565\uff0c\u5411\u73b0\u6709\u7528\u6237\u4ecb\u7ecd\u66f4\u6709\u4ef7\u503c\u7684\u529f\u80fd\u3002<\/li>\n<li>\u5229\u7528\u5ba2\u6237\u6ee1\u610f\u5ea6<a href=\"https:\/\/userpilot.com\/blog\/good-onboarding-surveys\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u8c03\u67e5<\/a>\u6536\u96c6\u53cd\u9988\u610f\u89c1\uff0c\u627e\u51fa\u6469\u64e6\u70b9\uff0c\u6539\u8fdb\u6700\u4f73\u529f\u80fd\u3002<\/li>\n<\/ul>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 5\uff1a\u91cd\u590d\u8d2d\u4e70\u7387<\/strong><\/h3>\n<p>\u8fd9\u4e00\u5173\u952e\u7ee9\u6548\u6307\u6807\u8861\u91cf\u7684\u662f\u5ba2\u6237\u91cd\u590d\u8d2d\u4e70\u6b21\u6570\u5360\u5ba2\u6237\u603b\u6570\u7684\u767e\u5206\u6bd4\u3002 \u8fd9\u4e00\u6307\u6807\u91cf\u5316\u4e86\u60a8\u7684\u56de\u5934\u5ba2\u4e1a\u52a1\uff0c\u5e76\u4ece\u4e00\u822c\u610f\u4e49\u4e0a\u8bc1\u660e\u4e86\u60a8\u7684\u5ba2\u6237\u5fe0\u8bda\u5ea6\u3002<\/p>\n<p>\u8981\u4f7f\u7528\u91cd\u590d\u8d2d\u4e70\u7387\u516c\u5f0f\uff0c\u9996\u5148\u8981\u627e\u51fa\u5728\u6307\u5b9a\u65f6\u95f4\u5185\u8d2d\u4e70\u8fc7\u4e00\u6b21\u4ee5\u4e0a\u7684\u5ba2\u6237\u6570\u91cf\u548c\u5ba2\u6237\u603b\u6570\u3002 \u7136\u540e\uff0c\u5c06\u5b83\u4eec\u5206\u5f00\u3002<\/p>\n<figure style=\"width: 800px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.storychief.com\/account_6827\/Repeat-Purchase-Rate-1_f08943cccf29f14f33eb2a292355b6e7_800.png\" alt=\"\u91cd\u590d\u8d2d\u4e70\u7387\" width=\"800\" height=\"431\" \/><figcaption class=\"wp-caption-text\">\u91cd\u590d\u8d2d\u4e70\u7387\u3002<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u91cd\u590d\u8d2d\u4e70\u7387<\/strong><\/h4>\n<p>\u4e3a\u9f13\u52b1\u91cd\u590d\u8d2d\u4e70\uff0c\u60a8\u53ef\u4ee5\u63d0\u4f9b\u6fc0\u52b1\u3001\u6298\u6263\u548c\u5c0f\u989d\u5956\u52b1\uff0c\u4ee5<a href=\"https:\/\/userpilot.com\/blog\/how-to-build-customer-loyalty\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5efa\u7acb\u5fe0\u8bda\u5ea6<\/a>\uff0c\u5c06\u4ed6\u4eec\u53d8\u6210<a href=\"https:\/\/userpilot.com\/blog\/how-to-build-customer-loyalty\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5fe0\u5b9e<\/a>\u5ba2\u6237\u3002<\/p>\n<p>&nbsp;<\/p>\n<figure style=\"width: 1306px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/wp-content\/uploads\/2022\/07\/loyalty-program-modal-retention-kpis.png\" alt=\"\u4f7f\u7528 USerpilot \u521b\u5efa\u7684\u6a21\u6001\" width=\"1306\" height=\"927\" \/><figcaption class=\"wp-caption-text\">\u4f7f\u7528 Userpilot \u521b\u5efa\u7684\u6a21\u6001<\/figcaption><\/figure>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 6\uff1a\u6269\u5c55 MRR<\/strong><\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/account-expansion-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6269\u5c55 MRR<\/a>\u662f\u6307\u4ea7\u54c1\u901a\u8fc7\u4ea4\u53c9\u9500\u552e\u3001\u8ffd\u52a0\u9500\u552e\u6216\u9644\u52a0\u4ea7\u54c1\u4ece\u73b0\u6709\u5ba2\u6237\u90a3\u91cc\u83b7\u5f97\u7684\u989d\u5916\u6536\u5165\u3002<\/p>\n<p>\u63d0\u9ad8\u8fd9\u4e00\u5173\u952e\u7ee9\u6548\u6307\u6807\u975e\u5e38\u91cd\u8981\uff0c\u56e0\u4e3a\u63d0\u9ad8\u73b0\u6709\u7528\u6237\u7684\u5ba2\u6237\u7ec8\u751f\u4ef7\u503c\u6bd4\u83b7\u53d6\u65b0\u7528\u6237\u66f4\u5177\u6210\u672c\u6548\u76ca\uff0c\u4ece\u800c\u63d0\u9ad8<a href=\"https:\/\/userpilot.com\/blog\/ltv-cac-ratio-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">LTV\uff1aCAC \u6bd4\u7387<\/a>\u3002<\/p>\n<p>\u8981\u8ba1\u7b97\u8fd9\u4e00\u70b9\uff0c\u9996\u5148\u9700\u8981\u627e\u51fa\u6708\u521d\u548c\u6708\u672b\u7684\u6269\u5f20 MRR\uff0c\u7136\u540e\u8ba1\u7b97\u5b83\u4eec\u7684\u5dee\u989d\u3002 \u7136\u540e\u5c06\u8be5\u503c\u9664\u4ee5\u6708\u521d\u7684\u6269\u5efa MRR\u3002<\/p>\n<figure style=\"width: 1824px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/d8710868-66cd-494b-9ed5-7d4b76add991.png\" alt=\"\u6269\u5c55 MRR\u3002\" width=\"1824\" height=\"1438\" \/><figcaption class=\"wp-caption-text\">\u6269\u5c55 MRR\u3002<\/figcaption><\/figure>\n<p>\u4f8b\u5982\uff0c\u5982\u679c\u60a8\u7684\u6269\u5145 MRR \u989d\u5916\u6536\u5165\u5728\u6708\u521d\u4e3a 14,000 \u7f8e\u5143\uff0c\u5728\u6708\u5e95\u4e3a 19,500 \u7f8e\u5143\uff0c\u90a3\u4e48\u60a8\u7684\u6269\u5145 MRR \u6bd4\u7387\u5c06\u662f<\/p>\n<p>(19,500 &#8211; 14,000)\/14,000 x 100 = 39.29%<\/p>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u6269\u5c55\u7684 MRR\uff1f<\/strong><\/h4>\n<p>\u63d0\u9ad8\u6269\u5c55 MRR \u7684\u6700\u4f73\u65b9\u6cd5\u662f\u4f7f\u7528\u5de5\u5177\u63d0\u793a\u3001\u6a21\u5f0f\u3001\u6a2a\u5e45\u6216\u7535\u5b50\u90ae\u4ef6\u63d0\u793a\u5ba2\u6237\u5347\u7ea7\u8d26\u6237\u3002<\/p>\n<p>\u4e0b\u9762\u662f Miro \u4e0e\u7528\u6237\u6c9f\u901a\u5e76\u9080\u8bf7\u4ed6\u4eec\u5347\u7ea7\u7684\u65b9\u5f0f\u3002<\/p>\n<figure style=\"width: 800px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.storychief.com\/account_6827\/miro-revenue-expansion-tooltip_88be9b020bdbc37b6b481068d661a623_800.png\" alt=\"\u8d26\u6237\u6269\u5c55\u5de5\u5177\u63d0\u793a\" width=\"800\" height=\"493\" \/><figcaption class=\"wp-caption-text\">\u7c73\u7f57\u8d26\u6237\u6269\u5c55\u5de5\u5177\u63d0\u793a\u3002<\/figcaption><\/figure>\n<p>\u901a\u8fc7<a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">Userpilot<\/a>\uff0c\u60a8\u65e0\u9700\u7f16\u5199\u4efb\u4f55\u4ee3\u7801\u5373\u53ef\u521b\u5efa\u8fd9\u4e9b\u529f\u80fd\u5e76\u5f00\u53d1\u5411\u4e0a\u9500\u552e\u7684\u673a\u4f1a\u3002 \u4e0e\u6211\u4eec\u7684\u4ea7\u54c1\u4e13\u5bb6\u9884\u7ea6\u514d\u8d39<a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">\u6f14\u793a<\/a>\uff0c\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u3002<\/p>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 7\uff1a\u5ba2\u6237\u6ee1\u610f\u5ea6\u5f97\u5206<\/strong><\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/customer-satisfaction-survey-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u6ee1\u610f\u5ea6\u5f97\u5206\uff08CSAT\uff09<\/a>\u662f\u6700\u6709\u6548\u7684\u5ba2\u6237\u6ee1\u610f\u5ea6\u8861\u91cf\u6807\u51c6\u4e4b\u4e00\u3002<\/p>\n<p>\u901a\u8fc7\u5b83\uff0c\u60a8\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u5ba2\u6237\u5bf9\u4ea7\u54c1\u5404\u65b9\u9762\u7684\u6ee1\u610f\u5ea6\uff0c\u4ece\u4ea7\u54c1\u529f\u80fd\u5230\u5ba2\u6237\u652f\u6301\u7684\u6709\u7528\u6027\u3002<\/p>\n<p>\u8981\u8ba1\u7b97\u51fa\u8fd9\u4e00\u70b9\uff0c\u53ef\u4ee5\u5236\u4f5c\u4e00\u4efd<a href=\"https:\/\/userpilot.com\/blog\/customer-satisfaction-survey-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u8c03\u67e5\u95ee\u5377<\/a>\uff0c\u8be2\u95ee\u5ba2\u6237\u7684\u6ee1\u610f\u5ea6\u3002 \u60a8\u53ef\u4ee5\u5728\u4e0e\u5ba2\u6237\u670d\u52a1\u4ee3\u8868\u4ea4\u8c08\u540e\u8be2\u95ee\u5ba2\u6237\uff1a&#8221;\u60a8\u5bf9\u8fd9\u6b21\u4ea4\u8c08\u7684\u6ee1\u610f\u5ea6\u5982\u4f55\uff1f<\/p>\n<p>\u7136\u540e\uff0c\u7528 &#8220;\u6ee1\u610f &#8220;\u5ba2\u6237\u7684\u6570\u91cf\u9664\u4ee5\u88ab\u95ee\u53ca\u7684\u5ba2\u6237\u603b\u6570\uff0c\u8ba1\u7b97\u51fa CSAT \u5206\u6570\u3002 \u5ba2\u6237\u6ee1\u610f\u5ea6\u5f97\u5206\u8d8a\u9ad8\uff0c\u8bf4\u660e\u5ba2\u6237\u5bf9\u60a8\u7684\u4ea7\u54c1\u8d8a\u6ee1\u610f\uff0c\u5e76\u4f1a\u7ee7\u7eed\u4f7f\u7528\u3002<\/p>\n<figure style=\"width: 1824px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/a1e3c21d-7ee8-4344-8434-4dec784578cf.png\" alt=\"CSAT \u5206\u6570\" width=\"1824\" height=\"1200\" \/><figcaption class=\"wp-caption-text\">CSAT \u5206\u6570<\/figcaption><\/figure>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\uff1f<\/strong><\/h4>\n<p>\u60a8\u53ef\u4ee5\u901a\u8fc7\u6536\u96c6\u7528\u6237\u7684\u76f4\u63a5\u53cd\u9988\u6765<a href=\"https:\/\/userpilot.com\/blog\/improve-customer-experience-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6539\u5584\u5ba2\u6237\u4f53\u9a8c<\/a>\uff0c\u56e0\u4e3a\u60a8\u77e5\u9053\u4ea7\u54c1\u7684\u54ea\u4e9b\u65b9\u9762\u9700\u8981\u6539\u8fdb\u3002<\/p>\n<p>\u60a8\u8fd8\u53ef\u4ee5\u8861\u91cf\u5ba2\u6237\u5bf9\u4ea7\u54c1\u67d0\u4e2a\u90e8\u5206\u7684\u6ee1\u610f\u5ea6\uff1a\u529f\u80fd\u3001\u8d44\u6e90\u4e2d\u5fc3\u3001\u6559\u80b2\u8d44\u6e90\u7b49\u3002<\/p>\n<figure style=\"width: 457px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/fd09a9d3-0d15-415e-a2fe-4ac39ea735b7.png\" alt=\"CSAT \u8c03\u67e5\" width=\"457\" height=\"201\" \/><figcaption class=\"wp-caption-text\">CSAT \u8c03\u67e5<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 8\uff1a\u51c0\u4fc3\u8fdb\u8005\u5f97\u5206\uff08NPS\uff09<\/strong><\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/net-promoter-score-nps-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u51c0\u4fc3\u8fdb\u8005\u5f97\u5206\uff08NPS\uff09<\/a>\u8861\u91cf\u5ba2\u6237\u63a8\u5e7f\u4ea7\u54c1\u7684\u53ef\u80fd\u6027\u3002 \u8fd9\u4e5f\u662f\u8861\u91cf\u5ba2\u6237\u5fe0\u8bda\u5ea6\u7684\u4e00\u4e2a\u6807\u51c6\u3002<\/p>\n<p>\u8981\u8ba1\u7b97\u51c0\u4fc3\u8fdb\u8005\u5f97\u5206\uff0c\u9700\u8981\u8fdb\u884c\u8c03\u67e5\u3002 \u5728\u8fd9\u91cc\uff0c\u60a8\u53ef\u4ee5\u7528 1 \u5230 10 \u5206\u5411\u5ba2\u6237\u63d0\u95ee\uff1a\u60a8\u6709\u591a\u5927\u53ef\u80fd\u5411\u670b\u53cb\u6216\u5bb6\u4eba\u63a8\u8350\u6211\u4eec\uff1f<\/p>\n<figure style=\"width: 1917px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/731cd71d-5cc9-43b5-aecf-aa43936fe688.png\" alt=\"\u51c0\u4fc3\u8fdb\u8005\u5f97\u5206 (NPS)\u3002\" width=\"1917\" height=\"928\" \/><figcaption class=\"wp-caption-text\">\u51c0\u4fc3\u8fdb\u8005\u5f97\u5206 (NPS)\u3002<\/figcaption><\/figure>\n<p>\u60a8\u7684NPS\u5206\u6570\u662f\u8d5e\u6210\u8005\u548c\u53cd\u5bf9\u8005\u7684\u767e\u5206\u6bd4\u4e4b\u5dee\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u5728\u60a8\u7684\u8c03\u67e5\u4e2d\uff0c60% \u7684\u53d7\u8bbf\u8005\u9009\u62e9\u4e86 9 \u5206\u6216 10 \u5206\uff0c\u800c 30% \u7684\u53d7\u8bbf\u8005\u9009\u62e9\u4e86 6 \u5206\u6216\u4ee5\u4e0b\u3002 \u56e0\u6b64\uff0c\u60a8\u7684 NPS \u5f97\u5206\u4e3a 30%\u3002<\/p>\n<p>\u9ad8 NPS \u5f97\u5206\u53ef\u4ee5\u9f13\u52b1\u5ba2\u6237\u5ba3\u4f20\u3002<\/p>\n<figure style=\"width: 923px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/aec29d7c-c70c-45f4-9ea1-b168c2c5e7d6.png\" alt=\"\u5982\u4f55\u8ba1\u7b97 NPS\" width=\"923\" height=\"554\" \/><figcaption class=\"wp-caption-text\">\u5982\u4f55\u8ba1\u7b97 NPS<\/figcaption><\/figure>\n<p>\u8fd9\u8868\u660e\u5ba2\u6237\u5bf9\u4ea7\u54c1\u975e\u5e38\u6ee1\u610f\uff0c\u5e76\u613f\u610f\u79ef\u6781\u63a8\u5e7f\u4ea7\u54c1\u3002<\/p>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u51c0\u5ba3\u4f20\u5458\u5f97\u5206\uff1f<\/strong><\/h4>\n<p>\u4e3a\u4e86\u63d0\u9ad8\u51c0\u63a8\u8350\u503c\uff0c\u60a8\u53ef\u4ee5\u5728\u8c03\u67e5\u4e2d\u589e\u52a0\u4e00\u4e2a\u5b9a\u6027\u95ee\u9898\uff0c\u4e86\u89e3\u7528\u6237\u6253\u5206\u80cc\u540e\u7684\u903b\u8f91\u3002 \u8fd9\u53ef\u4ee5\u5e2e\u52a9\u60a8\u51c6\u786e\u8bc6\u522b\u5ba2\u6237\u53ef\u80fd\u4f1a\u6216\u53ef\u80fd\u4e0d\u4f1a\u63a8\u5e7f\u4ea7\u54c1\u7684\u539f\u56e0\u3002<\/p>\n<figure style=\"width: 1578px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/dfddf167-fc2c-4d5a-81f8-be10ff24f58c.png\" alt=\"NPS \u8c03\u67e5\u7684\u540e\u7eed\u95ee\u9898\u3002\" width=\"1578\" height=\"805\" \/><figcaption class=\"wp-caption-text\">NPS \u8c03\u67e5\u7684\u540e\u7eed\u95ee\u9898\u3002<\/figcaption><\/figure>\n<p>\u5f97\u5230\u8fd9\u4e9b\u7b54\u6848\u540e\uff0c\u60a8\u751a\u81f3\u53ef\u4ee5\u5bf9\u53d7\u8bbf\u8005\u8fdb\u884c\u8ddf\u8e2a\u8c03\u67e5\u3002 \u60a8\u53ef\u4ee5\u901a\u8fc7\u7535\u5b50\u90ae\u4ef6\u4e0e\u4ed6\u4eec\u8054\u7cfb\uff0c\u6216\u9080\u8bf7\u4ed6\u4eec\u81f4\u7535\u4e86\u89e3\u4ed6\u4eec\u7684\u95ee\u9898\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 9\uff1a\u5ba2\u6237\u5065\u5eb7\u5f97\u5206<\/strong><\/h3>\n<p><a href=\"https:\/\/userpilot.com\/blog\/customer-health-score\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5ba2\u6237\u5065\u5eb7\u8bc4\u5206<\/a>\u662f\u7528\u4e8e\u786e\u5b9a\u5ba2\u6237\u662f\u5426\u53ef\u80fd\u589e\u957f\u3001\u4fdd\u6301\u5fe0\u8bda\u5ea6\u6216\u79bb\u5f00\u7684\u6307\u6807\u3002 \u8ddf\u8e2a\u8fd9\u4e9b\u4fe1\u606f\u53ef\u4ee5\u8ba9\u60a8\u8bc6\u522b\u6f5c\u5728\u7684\u6d41\u5931\u5ba2\u6237\u3001\u9ad8\u7ea7\u7528\u6237\u3001\u8d26\u6237\u6269\u5c55\u673a\u4f1a\u4ee5\u53ca\u5ba2\u6237\u7684\u6210\u529f\u548c\u5931\u8d25\u6a21\u5f0f\u3002<\/p>\n<figure style=\"width: 1824px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/wp-content\/uploads\/2023\/08\/Customer-Health-Score-retention-kpis.png\" alt=\"\u5ba2\u6237\u5065\u5eb7\u8bc4\u5206\" width=\"1824\" height=\"1200\" \/><figcaption class=\"wp-caption-text\">\u5ba2\u6237\u5065\u5eb7\u8bc4\u5206\u3002<\/figcaption><\/figure>\n<p>\u8981\u8ba1\u7b97\u5ba2\u6237\u5065\u5eb7\u5f97\u5206\uff0c\u5c31\u5fc5\u987b\u786e\u5b9a\u5f71\u54cd\u5065\u5eb7\u5f97\u5206\u7684\u5ba2\u6237\u884c\u4e3a\uff0c\u5e76\u4e3a\u6bcf\u4e2a\u884c\u4e3a\u5206\u914d\u5f71\u54cd\u5f97\u5206\u3002 \u8fd9\u4e9b\u88ab\u79f0\u4e3a\u884c\u52a8\u503c\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u60a8\u53ef\u4ee5\u8861\u91cf\u5ba2\u6237\u6b63\u5728\u4f7f\u7528\u7684\u529f\u80fd\u3001\u4e00\u5929\u5185\u5df2\u89e3\u51b3\u6216\u672a\u89e3\u51b3\u7684\u7968\u5355\u6570\u91cf\uff0c\u6216\u5ba2\u6237\u4f7f\u7528\u5e94\u7528\u7a0b\u5e8f\u5185\u5e2e\u52a9\u4e2d\u5fc3\u7684\u9891\u7387\uff0c\u5e76\u4e3a\u8fd9\u4e9b\u8981\u7d20\u5206\u914d\u6570\u5b57\u5206\u6570\u3002<\/p>\n<p>\u6700\u540e\uff0c\u5c06\u5404\u4e2a\u884c\u52a8\u503c\u76f8\u52a0\uff0c\u5f97\u51fa\u5ba2\u6237\u5065\u5eb7\u72b6\u51b5\u5f97\u5206\u3002<\/p>\n<h4><strong>\u5982\u4f55\u63d0\u9ad8\u5ba2\u6237\u5065\u5eb7\u8bc4\u5206\uff1f<\/strong><\/h4>\n<p>\u60a8\u53ef\u4ee5\u901a\u8fc7\u63d0\u4f9b\u5e94\u7528\u5185\u6307\u5bfc\u548c<a href=\"https:\/\/userpilot.com\/blog\/help-center-widget\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5e94\u7528\u5185\u5e2e\u52a9\u4e2d\u5fc3<\/a>\u6765\u63d0\u9ad8\u5ba2\u6237\u5065\u5eb7\u5f97\u5206\uff0c\u8fd9\u6837\u5ba2\u6237\u5c31\u53ef\u4ee5\u6309\u9700\u83b7\u5f97\u652f\u6301\u5e76\u81ea\u884c\u514b\u670d\u6469\u64e6\u70b9\u3002<\/p>\n<figure style=\"width: 1898px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/64de5773-9f61-43d5-a849-ef90b0f4867d.png\" alt=\"\u7528\u6237\u8bd5\u70b9\u8d44\u6e90\u4e2d\u5fc3\" width=\"1898\" height=\"926\" \/><figcaption class=\"wp-caption-text\">\u901a\u8fc7\u5e94\u7528\u7a0b\u5e8f\u5185\u7684\u8d44\u6e90\u4e2d\u5fc3\u63a8\u52a8\u81ea\u52a9\u670d\u52a1\u652f\u6301<\/figcaption><\/figure>\n<p>\u60f3\u8981\u514d\u4ee3\u7801\u5efa\u7acb\u5e94\u7528\u7a0b\u5e8f\u5185\u7684\u8d44\u6e90\u4e2d\u5fc3\uff1f \u9884\u8ba2<a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">\u6f14\u793a<\/a>\uff0c\u5f00\u59cb\u4f53\u9a8c\uff01<\/p>\n<p>\u5e38\u89c1\u95ee\u9898\u3001<a href=\"https:\/\/userpilot.com\/blog\/knowledge-base\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u77e5\u8bc6\u5e93<\/a>\u3001\u5373\u65f6\u804a\u5929\u7b49\u652f\u6301\u529f\u80fd\u53ef\u8ba9\u7528\u6237\u5728\u9700\u8981\u65f6\u83b7\u5f97<a href=\"https:\/\/userpilot.com\/blog\/self-service-support-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u652f\u6301<\/a>\uff0c\u800c\u4e0d\u662f\u7b49\u5f85\u5ba2\u6237\u670d\u52a1\u4ee3\u8868\u3002<\/p>\n<h3><strong>\u5ba2\u6237\u7ef4\u7cfb\u5173\u952e\u7ee9\u6548\u6307\u6807 #10\uff1a\u6536\u5165\u6d41\u5931\u7387<\/strong><\/h3>\n<p>\u60a8\u7684\u4ea7\u54c1\u5728\u4e00\u5b9a\u65f6\u95f4\u5185\u4ece\u73b0\u6709\u5ba2\u6237\u90a3\u91cc\u635f\u5931\u7684\u6bcf\u6708\u7ecf\u5e38\u6027\u6536\u5165\u88ab\u79f0\u4e3a<a href=\"https:\/\/userpilot.com\/blog\/revenue-churn-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6536\u5165\u6d41\u5931<\/a>\u3002<\/p>\n<p>\u60a8\u7684\u4ea7\u54c1\u5bf9\u5ba2\u6237\u4e0d\u518d\u6709\u4ef7\u503c\uff0c\u56e0\u6b64\u4ed6\u4eec\u8f6c\u800c\u4f7f\u7528\u514d\u8d39\u8ba1\u5212\u6216\u505c\u6b62\u4f7f\u7528\u3002<\/p>\n<p>\u8981\u8ba1\u7b97\u6536\u5165\u6d41\u5931\u7387\uff0c\u9996\u5148\u9700\u8981\u786e\u5b9a\u7279\u5b9a\u65f6\u671f\u5f00\u59cb\u548c\u7ed3\u675f\u65f6\u7684 MRR\u3002 \u8fd9\u4e00\u5dee\u989d\u5c31\u662f\u60a8\u7684\u51c0\u6536\u5165\u6d41\u5931\u7387\u3002 \u7136\u540e\uff0c\u5c06\u5176\u9664\u4ee5\u671f\u521d\u7684\u5e02\u9762\u6c47\u7387\u3002<\/p>\n<figure style=\"width: 1824px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/a9d7d50a-2e08-40de-89d1-e634c146a1bf.png\" alt=\"\u6536\u5165\u6d41\u5931\u7387\" width=\"1824\" height=\"1200\" \/><figcaption class=\"wp-caption-text\">\u6536\u5165\u6d41\u5931\u7387<\/figcaption><\/figure>\n<p>\u4f8b\u5982\uff0c1 \u6708\u521d\u7684 MRR \u4e3a 17,000 \u7f8e\u5143\u3002 \u5230\u6708\u5e95\uff0c\u60a8\u7684 MRR \u5df2\u964d\u81f3 14 600 \u7f8e\u5143\u3002 \u4e00\u4e2a\u6708\u5185\uff0c\u60a8\u7684\u6536\u5165\u6d41\u5931\u7387\u4e3a<\/p>\n<p>(17,000 &#8211; 14,600) \/ 17,000 * 100% = 14.12%<\/p>\n<h4><strong>\u5982\u4f55\u964d\u4f4e\u6536\u5165\u6d41\u5931\u7387<\/strong><\/h4>\n<p>\u8981<a href=\"https:\/\/userpilot.com\/blog\/reduce-churn-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u964d\u4f4e\u4ea7\u54c1\u7684\u6536\u5165\u6d41\u5931\u7387<\/a>\uff0c\u9996\u5148\u8981\u4e86\u89e3\u5176\u80cc\u540e\u7684\u539f\u56e0\u3002 \u8fd9\u5c31\u662f<a href=\"https:\/\/userpilot.com\/blog\/churn-surveys-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6d41\u5931\u7387\u8c03\u67e5<\/a>\u53d1\u6325\u4f5c\u7528\u7684\u5730\u65b9\u3002<\/p>\n<figure style=\"width: 456px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/92098c87-7b8a-44cb-a535-6b2eb3cdbef5.png\" alt=\"\u4f7f\u7528 Userpilot \u5236\u4f5c\u7684\u6d41\u5931\u7387\u8c03\u67e5\" width=\"456\" height=\"302\" \/><figcaption class=\"wp-caption-text\">\u4f7f\u7528 Userpilot \u5236\u4f5c\u7684\u6d41\u5931\u7387\u8c03\u67e5\u3002<\/figcaption><\/figure>\n<p>\u901a\u8fc7\u6d41\u5931\u7387\u8c03\u67e5\uff0c\u60a8\u53ef\u4ee5\u8be2\u95ee\u5ba2\u6237\u53d6\u6d88\u8ba2\u9605\u7684\u539f\u56e0\u3002 \u8fd9\u5c06\u5e2e\u52a9\u60a8\u627e\u51fa\u6469\u64e6\u70b9\uff0c\u4ee5\u4fbf\u5728\u5ba2\u6237\u6d41\u5931\u7387\u4e0a\u5347\u4e4b\u524d\u89e3\u51b3\u8fd9\u4e9b\u95ee\u9898\u3002<\/p>\n<h2><strong>4 \u79cd\u6700\u4f73\u5ba2\u6237\u7ef4\u7cfb\u5de5\u5177\uff0c\u53ef\u51cf\u5c11\u5ba2\u6237\u6d41\u5931\u5e76\u57f9\u517b\u5fe0\u8bda\u5ba2\u6237<\/strong><\/h2>\n<p>\u73b0\u5728\uff0c\u8ba9\u6211\u4eec\u770b\u770b\u6709\u54ea\u4e9b\u5de5\u5177\u53ef\u4ee5\u7528\u6765\u51cf\u5c11\u5ba2\u6237\u6d41\u5931\u548c\u63d0\u9ad8\u5ba2\u6237\u5fe0\u8bda\u5ea6\u3002<\/p>\n<p>\u51c6\u5907\u597d\u4e86\u5417\uff1f<\/p>\n<h3><strong>Userpilot &#8211; \u7528\u4e8e\u7528\u6237\u5165\u804c<\/strong><\/h3>\n<p>\u4f7f\u7528 Userpilot \u63d0\u9ad8\u5ba2\u6237\u4fdd\u7559\u7387\u6307\u6807\u3002<\/p>\n<p>Userpilot \u662f\u4e00\u4e2a\u4ea7\u54c1\u6210\u957f\u5e73\u53f0\uff0c\u81f4\u529b\u4e8e\u901a\u8fc7\u6b22\u8fce\u5c4f\u5e55\u3001\u6838\u5bf9\u8868\u3001\u5de5\u5177\u63d0\u793a\u3001\u4e92\u52a8\u6f14\u7ec3\u3001\u6a2a\u5e45\u5e7f\u544a\u548c\u5e94\u7528\u5185<a href=\"https:\/\/userpilot.com\/blog\/resource-center-editor-userpilot\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u8d44\u6e90\u4e2d\u5fc3<\/a>\u6539\u5584\u7528\u6237\u5165\u804c\u4f53\u9a8c\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/a2c80689-a9df-4687-aee0-385a1613d1f0.png\" \/><\/p>\n<p>\u5165\u95e8\u975e\u5e38\u7b80\u5355\uff0c\u65e0\u9700\u4e86\u89e3\u5982\u4f55\u7f16\u5199\u4ee3\u7801\u3002 \u5b83\u53ef\u4ee5\u5728\u51e0\u5206\u949f\u5185\u5b8c\u6210\u8bbe\u7f6e\uff0c\u800c\u4e14\u901f\u5ea6\u6781\u5feb\u3002<\/p>\n<h3><strong>Zendesk &#8211; \u5b9e\u73b0\u5ba2\u6237\u652f\u6301\u81ea\u52a8\u5316<\/strong><\/h3>\n<figure style=\"width: 750px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.storychief.com\/account_6827\/zendesk-customer-service-automation-tool_f7d005e5affb7ff55ca5bf048cb3c00d_800.png\" alt=\"zendesk \u5ba2\u6237\u670d\u52a1\u81ea\u52a8\u5316\" width=\"750\" height=\"373\" \/><figcaption class=\"wp-caption-text\">Zendesk \u5ba2\u6237\u670d\u52a1\u81ea\u52a8\u5316\u3002<\/figcaption><\/figure>\n<p>Zendesk \u662f\u4e00\u6b3e\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u8f6f\u4ef6\uff0c\u65e8\u5728\u521b\u5efa\u66f4\u597d\u7684\u5ba2\u6237\u5173\u7cfb\u3002<\/p>\n<p>\u5b83\u63d0\u4f9b\u7684\u529f\u80fd\u5305\u62ec\u8fc7\u5f80\u7968\u52a1\u4fe1\u606f\u3001\u667a\u80fd\u7968\u52a1\u7ba1\u7406\u548c\u81ea\u5b9a\u4e49\u901a\u77e5\u8bbe\u7f6e\uff0c\u4ee5\u63d0\u9192\u60a8\u672a\u5904\u7406\u7684\u7968\u52a1\u3002<\/p>\n<p>Zendesk \u9500\u552e\u548c\u670d\u52a1\u7684\u4ef7\u683c\u5206\u522b\u4ece 19 \u7f8e\u5143\u5230 99 \u7f8e\u5143\u4e0d\u7b49\u3002<\/p>\n<h3><strong>Amplitude &#8211; \u7528\u4e8e\u4ea7\u54c1\u5206\u6790<\/strong><\/h3>\n<figure style=\"width: 800px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.storychief.com\/account_6827\/amplitude-product-analytics-tool_83e890b8f01c0a2fa9c9c8055dd45f55_800.png\" alt=\"\u632f\u5e45\u4ea7\u54c1\u5206\u6790\u5de5\u5177\" width=\"800\" height=\"504\" \/><figcaption class=\"wp-caption-text\">Amplitude \u4ea7\u54c1\u5206\u6790\u5de5\u5177\u3002<\/figcaption><\/figure>\n<p>Amplitude \u662f\u4e00\u4e2a\u5168\u9762\u7684\u4ea7\u54c1\u5206\u6790\u5e73\u53f0\uff0c\u4f7f\u60a8\u80fd\u591f\u5229\u7528\u4ea7\u54c1\u548c\u6570\u5b57\u8425\u9500\u884c\u4e3a\u6d1e\u5bdf\u3002<\/p>\n<p>\u901a\u8fc7\u5927\u91cf\u56fe\u8868\uff0c\u60a8\u53ef\u4ee5\u4e86\u89e3\u5ba2\u6237\u7684\u884c\u4e3a\u6570\u636e\u3002 \u4e8b\u4ef6\u7ec6\u5206\u529f\u80fd\u53ef\u5b8c\u5168\u81ea\u5b9a\u4e49\uff0c\u5141\u8bb8\u60a8\u8bbe\u7f6e\u5404\u79cd\u4e0d\u540c\u7684\u7b5b\u9009\u5668\u3002<\/p>\n<p>Amplitude \u6709\u4e09\u79cd\u8ba1\u5212\u53ef\u4f9b\u9009\u62e9\u3002 Starter \u514d\u8d39\uff0c\u800c Growth \u548c Enterprise \u5219\u9700\u8981\u76f4\u63a5\u8054\u7cfb\u624d\u80fd\u83b7\u5f97\u62a5\u4ef7\u3002<\/p>\n<h3><strong>Qualaroo &#8211; \u7528\u4e8e\u6536\u96c6\u53cd\u9988<\/strong><\/h3>\n<figure style=\"width: 796px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/images.storychief.com\/account_6827\/qualaroo-customer-feedback-tool_1042f6bb93f729928549ddee2fcdcb6f_800.png\" alt=\"Qualaroo-\u5ba2\u6237\u53cd\u9988\u5de5\u5177\" width=\"796\" height=\"537\" \/><figcaption class=\"wp-caption-text\">Qualaroo \u5ba2\u6237\u53cd\u9988\u5de5\u5177<\/figcaption><\/figure>\n<p>Qualaroo \u662f\u4e00\u6b3e\u6536\u96c6\u5ba2\u6237\u53cd\u9988\u7684\u4fbf\u6377\u5de5\u5177\u3002 \u6709\u591a\u79cd\u8c03\u67e5\u95ee\u5377\u6a21\u677f\u53ef\u4f9b\u9009\u62e9\uff0c\u4f7f\u60a8\u80fd\u591f\u5feb\u901f\u542f\u52a8\u53cd\u9988\u8c03\u67e5\u3002<\/p>\n<p>\u901a\u8fc7\u7ec6\u5206\u53cd\u9988\u548c\u5206\u6790\u60c5\u611f\uff0c\u60a8\u53ef\u4ee5\u8be6\u7ec6\u4e86\u89e3\u5ba2\u6237\u7684\u559c\u597d\u3002 \u5b83\u53ef\u7528\u4e8e\u521b\u5efa\u9000\u51fa\u610f\u5411\u8c03\u67e5\u3001NPS \u8c03\u67e5\u548c\u7528\u6237\u4f53\u9a8c\u53cd\u9988\u8c03\u67e5\u3002<\/p>\n<p>Qualaroo \u7684\u8d77\u4ef7\u4e3a\u6bcf\u6708 80 \u7f8e\u5143\u3002 \u6839\u636e\u60a8\u9009\u62e9\u7684\u5957\u9910\u548c\u4ea7\u54c1\u7684\u6708\u6d4f\u89c8\u91cf\uff0c\u4ef7\u683c\u53ef\u80fd\u8d85\u8fc7 200 \u7f8e\u5143\u3002<\/p>\n<h2><strong>\u603b\u7ed3<\/strong><\/h2>\n<p>\u4ea7\u54c1\u62e5\u6709\u591a\u5c11\u5fe0\u5b9e\u5ba2\u6237\uff0c\u51b3\u5b9a\u4e86\u4ea7\u54c1\u7684\u5065\u5eb7\u72b6\u51b5\u548c\u76c8\u5229\u80fd\u529b\u3002 \u56e0\u6b64\uff0c\u627e\u51fa\u5ba2\u6237\u65c5\u7a0b\u4e2d\u7684\u95ee\u9898\u5e76\u5173\u6ce8\u5ba2\u6237\u7ef4\u7cfb\u81f3\u5173\u91cd\u8981\u3002<\/p>\n<p>\u60f3\u8981\u8ddf\u8e2a\u5e76\u6539\u8fdb\u60a8\u7684 KPI\uff1f<a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">\u83b7\u53d6 Userpilot \u6f14\u793a <\/a>\uff0c\u4e86\u89e3\u5982\u4f55\u51cf\u5c11\u6d41\u5931\u5ba2\u6237\u6570\u91cf\u5e76\u6269\u5927\u5ba2\u6237\u7fa4\u3002<\/p>\n<div class=\"container-wrap-cta-cs p-fix\" style=\"border: 1px solid 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