{"id":149612,"date":"2024-10-03T09:00:19","date_gmt":"2024-10-03T09:00:19","guid":{"rendered":"https:\/\/userpilot.com\/blog\/weighted-scoring-model\/"},"modified":"2026-04-06T23:44:02","modified_gmt":"2026-04-06T23:44:02","slug":"weighted-scoring-model","status":"publish","type":"post","link":"https:\/\/userpilot.com\/blog\/weighted-scoring-model\/","title":{"rendered":"Weighted Scoring Model: What It is &#038; How to Create It"},"content":{"rendered":"<h2 data-pm-slice=\"1 1 []\"><strong>What is the weighted scoring model?<\/strong><\/h2>\n<p>A weighted scoring model is a decision-making technique that helps product and <a href=\"https:\/\/userpilot.com\/blog\/what-is-a-project-manager\/\" rel=\"noopener noreferrer\">project managers<\/a> prioritize options by assigning different levels of importance (weights) to specific criteria and then scoring them. For instance, when using data from <a href=\"https:\/\/userpilot.com\/blog\/in-app-feedback\/\" target=\"_blank\" rel=\"noopener\">in-app feedback<\/a>.<\/p>\n<p>Each option is evaluated based on how well it meets each criterion, and the scores are multiplied by the assigned weights. The total score for each option is then calculated by summing the weighted scores, making it easier to identify the best choice.<\/p>\n<p>For example, you can do a cost-benefit analysis by assigning weights to the costs and benefits of each option.<\/p>\n<h2><strong>What is the difference between the unweighted and weighted scoring framework?<\/strong><\/h2>\n<p>In both weighted and unweighted scoring models,\u00a0teams\u00a0assign values according to each of the criteria.<\/p>\n<p>However, in the unweighted frameworks, each of the criteria is worth the same. In the weighted scoring model, some of the categories are more important than others \u2013 they get more weight.<\/p>\n<p>For example, in the weighted model, the benefit and cost categories may have a 66\/33 ratio, while in an unweighted model, these two would be equally important, so the ratio would be 1\/1.<\/p>\n<h2><strong>When to use the weighted scoring method in product and project management<\/strong><\/h2>\n<p><a href=\"https:\/\/userpilot.com\/blog\/product-manager-vs-project-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Product and project managers<\/a>\u00a0use the weighted scoring model for:<\/p>\n<ul>\n<li>Evaluating ideas<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/feature-prioritization-matrix\/\" target=\"_blank\" rel=\"noopener noreferrer\">Prioritizing features<\/a><\/li>\n<li>Selecting a\u00a0tool<\/li>\n<li>Assessing risks<\/li>\n<li>Allocating resources<\/li>\n<li>Prioritizing outstanding tasks or\u00a0<a href=\"https:\/\/userpilot.com\/blog\/backlog-grooming\/\" target=\"_blank\" rel=\"noopener noreferrer\">backlog\u00a0<\/a>items<\/li>\n<\/ul>\n<p>Overall, the weighted scoring model is preferred for complex and high-stakes decisions.<!-- Weighted Scoring Model Interactive Quiz HTML --><\/p>\n<div id=\"wsm-quiz-container\">\n<div id=\"wsm-progress-container\"><\/div>\n<\/div>\n<h2><strong>Benefits of the weighted scoring matrix<\/strong><\/h2>\n<p>There are a number of pros of using a weighted scoring framework, such as:<\/p>\n<ul>\n<li><a href=\"https:\/\/userpilot.com\/blog\/key-product-prioritization-frameworks\/\" rel=\"noopener noreferrer\"><strong>Prioritization of criteria<\/strong><\/a> \u2013 the weighted factor analysis allows teams to assign different importance levels to various criteria, providing a more nuanced evaluation.<\/li>\n<li><strong>Comparison of alternatives <\/strong>\u2013 the weighted score calculation provides a clear framework for comparing multiple options against the same set of criteria, which makes it easier to see which option scores higher overall and make informed decisions.<\/li>\n<li><strong>Transparency <\/strong>\u2013 weighted decision-making fosters transparency by allowing stakeholders to see how decisions are made, which criteria were considered, and how each option was evaluated.<\/li>\n<li><strong>Flexibility <\/strong>\u2013 you can adapt the weighted scoring models to various contexts, making them applicable for different types of decisions, such as selecting vendors, evaluations project proposals, or choosing tools.<\/li>\n<li><strong>Cross-functional alignment <\/strong>\u2013 by involving the key stakeholders and members of other teams to select the criteria and weights, you build a shared understanding of your <a href=\"https:\/\/userpilot.com\/blog\/product-goals\/\" rel=\"noopener noreferrer\">product goals<\/a> and priorities.<\/li>\n<\/ul>\n<h2><strong>Drawbacks of the weighted scoring matrix<\/strong><\/h2>\n<p>Despite its strengths, weighted scoring does come with a few downsides:<\/p>\n<ul>\n<li><strong>Subjective scoring <\/strong>\u2013 even if the criteria are clear, it&#8217;s not easy to assign specific values to score features or tasks objectively.<\/li>\n<li><strong>Weighted scale<\/strong> \u2013 the matrix may oversimplify complex decisions by reducing them to numerical scores. This reduction can overlook <a href=\"https:\/\/userpilot.com\/blog\/qualitative-data-analysis\/\" rel=\"noopener noreferrer\">qualitative factors<\/a>, nuances, or interdependencies between criteria that are not easily quantified.<\/li>\n<\/ul>\n<h2><strong>How to create a weighted scoring model in 6 steps<\/strong><\/h2>\n<p>Let&#8217;s imagine that you&#8217;re building a mobile health and wellness app and currently working on a major\u00a0<a href=\"https:\/\/userpilot.com\/blog\/product-updates-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">product update<\/a>. As a product manager, you need to prioritize the features to include in the update, so you decide to use the weighted scoring model.<\/p>\n<p>Here&#8217;s how you can apply the framework, step by step.<\/p>\n<h3><strong>1. Identify and list down all possible options<\/strong><\/h3>\n<p>The first step is identifying all the possible features you may want to include in the update.<\/p>\n<p>This normally includes\u00a0customer research<a href=\"https:\/\/userpilot.com\/blog\/customer-discovery-susan-stavitzki\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u00a0<\/a>to discover their\u00a0<a href=\"https:\/\/userpilot.com\/blog\/customer-wants-and-needs-analysis\" target=\"_blank\" rel=\"noopener noreferrer\">needs, wants,<\/a>\u00a0and\u00a0<a href=\"https:\/\/userpilot.com\/blog\/customer-pain-points\/\" target=\"_blank\" rel=\"noopener noreferrer\">pain points.<\/a><\/p>\n<p>Once you do this, it&#8217;s time to\u00a0work out how you address the problems. In this hypothetical scenario, your team has come up with 5 possible features, some of which have been <a href=\"https:\/\/userpilot.com\/blog\/customer-requests\/\" target=\"_blank\" rel=\"noopener noreferrer\">requested by your current users<\/a>:<\/p>\n<ul>\n<li>Enhanced exercise tracker<\/li>\n<li>Nutrition planner<\/li>\n<li>Meditation guide<\/li>\n<li>Sleep tracker<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/how-to-build-a-successful-community-for-your-product\/\" rel=\"noopener noreferrer\">Community<\/a> feature for user interaction<\/li>\n<\/ul>\n<h3><strong>2. Define criteria relevant to your decision<\/strong><\/h3>\n<p>Once you have identified the features, it&#8217;s time to select prioritization criteria.<\/p>\n<p>You can do it in two ways. One option is to use a ready<a href=\"https:\/\/userpilot.com\/blog\/key-product-prioritization-frameworks\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u00a0prioritization framework<\/a>\u00a0like RICE, ICE, or Value vs. Effort. If you choose RICE, your criteria will be Reach, Impact, Confidence, and\u00a0<a href=\"https:\/\/userpilot.com\/blog\/level-of-effort\/\" target=\"_blank\" rel=\"noopener noreferrer\">Effort<\/a>. If ICE, it would be Impact, Confidence, and Ease, and so on.<\/p>\n<p>Alternatively, you can choose bespoke criteria reflecting your\u00a0<a href=\"https:\/\/userpilot.com\/blog\/product-goals\/\" target=\"_blank\" rel=\"noopener noreferrer\">goals<\/a>\u00a0or values.<\/p>\n<p>If we take the latter approach, your criteria can be:<\/p>\n<ul>\n<li>User demand<\/li>\n<li>Market competitiveness<\/li>\n<li>Potential for revenue generation<\/li>\n<li>The development cost<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/how-does-userpilot-implementation-work\/\" rel=\"noopener noreferrer\">Implementation<\/a> complexity<\/li>\n<\/ul>\n<h3><strong>3. Assign a numeric weighting value to each criterion<\/strong><\/h3>\n<p>Having identified the scoring criteria, you now need to assign each of them a numerical value.<\/p>\n<p>There are two things to remember here:<\/p>\n<p>First, group the criteria in terms of their <a href=\"https:\/\/userpilot.com\/blog\/impact-analysis\/\" rel=\"noopener noreferrer\">impact<\/a>, either positive or negative.<\/p>\n<p>Out of the 5 criteria you&#8217;ve identified, user demand, market competitiveness, and potential for revenue generation are all positive, and the development cost and implementation complexity are negative.<\/p>\n<p>Second, the weighted values you allocate to features in each group should make up the total of 100%.<\/p>\n<p>This is our allocation:<\/p>\n<ul>\n<li>User demand (50%)<\/li>\n<li>Market competitiveness (20%)<\/li>\n<li>Potential for revenue generation (30%)<\/li>\n<\/ul>\n<p>On the other side, you have:<\/p>\n<ul>\n<li>Development cost (70%)<\/li>\n<li>Implementation complexity (30%)<\/li>\n<\/ul>\n<h3><strong>4. Score each option and calculate their weighted score<\/strong><\/h3>\n<p>After assigning the weights to each of the criteria, you&#8217;re ready to score them. How is weighted scoring calculated?<\/p>\n<p>Start by selecting a scale, for example, 1-5 or 1-10. In our case, we&#8217;ll use 1-5.<\/p>\n<p>Next, score each feature according to each criterion.<\/p>\n<p>For example, these are the scores for the enhanced <a href=\"https:\/\/userpilot.com\/blog\/tracking-user-activity-in-web-applications\/\" rel=\"noopener noreferrer\">activity tracker<\/a> feature:<\/p>\n<ul>\n<li>User demand \u2013 3<\/li>\n<li>Market competitiveness \u2013 5<\/li>\n<li>Potential for revenue generation \u2013 3<\/li>\n<li>The development cost \u2013 5<\/li>\n<li>Implementation complexity \u2013 4<\/li>\n<\/ul>\n<p>Next, calculate the weighted scores by multiplying the assigned weights and scores.<\/p>\n<ul>\n<li>User demand (3 x 50% = 1.5)<\/li>\n<li>Market competitiveness (5 x 20% = 1)<\/li>\n<li>Potential for revenue generation (3 x 30% = 0.9)<\/li>\n<li>Development cost (5 x 70% = 3.5)<\/li>\n<li>Implementation complexity (30% x 4= 1.2)<\/li>\n<\/ul>\n<p><strong>Pro tip:\u00a0<\/strong>To make the scoring easier, use a spreadsheet to create a weighted scoring chart.<\/p>\n<p>In the rows, list all the features, while in the columns \u2013 the criteria. Under each of the criteria, write the weighting value for easy reference and to automate the calculations later on.<\/p>\n<figure id=\"attachment_246404\" aria-describedby=\"caption-attachment-246404\" style=\"width: 877px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-246404\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w1.png\" alt=\"Weighted scoring model chart\" width=\"877\" height=\"175\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w1.png 877w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w1-450x90.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w1-768x153.png 768w\" sizes=\"(max-width: 877px) 100vw, 877px\" \/><figcaption id=\"caption-attachment-246404\" class=\"wp-caption-text\">Weighted scoring model chart<\/figcaption><\/figure>\n<h3><strong>5. Sum up the total score for each option<\/strong><\/h3>\n<p>To calculate the overall score for each feature, add the weighted scores for all the positive features and divide them by the sum of the weighted scores for all the negative ones.<\/p>\n<p>So in the case of the enhanced exercise tracker, this is (1.5+1+0.9)\/(3.5+1.2)=0.72<\/p>\n<h3><strong>6. Compare the scores and make a decision<\/strong><\/h3>\n<p>We&#8217;re nearly there. All you have to do now is compare the scores and <a href=\"https:\/\/userpilot.com\/blog\/data-product-management\" rel=\"noopener noreferrer\">use the\u00a0data<\/a>\u00a0to make a decision on what goes into the update.<\/p>\n<p>Here they are:<\/p>\n<ul>\n<li>Enhanced exercise tracker \u2013\u00a0<strong>0.72<\/strong><\/li>\n<li>Nutrition planner \u2013\u00a0<strong>1.04<\/strong><\/li>\n<li>Meditation guide \u2013\u00a0<strong>0.5<\/strong><\/li>\n<li>Sleep tracker \u2013\u00a0<strong>1.69<\/strong><\/li>\n<li>Community feature \u2013\u00a0<strong>3.36<\/strong><\/li>\n<\/ul>\n<figure id=\"attachment_246421\" aria-describedby=\"caption-attachment-246421\" style=\"width: 774px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-246421 size-full\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w2.png\" alt=\"Weighted scoring model: Total scores\" width=\"774\" height=\"497\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w2.png 774w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w2-450x289.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w2-768x493.png 768w\" sizes=\"(max-width: 774px) 100vw, 774px\" \/><figcaption id=\"caption-attachment-246421\" class=\"wp-caption-text\">Total weighted scoring results for all features<\/figcaption><\/figure>\n<p>You can see that the community feature and sleep tracker have the highest scores, so that&#8217;s what you decide to develop.<\/p>\n<h2><strong>Next steps: What should product teams do after analyzing weighted scores?<\/strong><\/h2>\n<p>Nearly there! All the features are prioritized so you only have a couple more things to do.<\/p>\n<h3><strong>Carry out concept testing to validate ideas<\/strong><\/h3>\n<p>Before starting to build the features, make sure to\u00a0<a href=\"https:\/\/userpilot.com\/blog\/product-idea-validation\" target=\"_blank\" rel=\"noopener noreferrer\">validate\u00a0<\/a>them through\u00a0<a href=\"https:\/\/userpilot.com\/blog\/concept-testing-ux\/\" target=\"_blank\" rel=\"noopener noreferrer\">concept testing.<\/a><\/p>\n<p>This basically means double-checking if users actually want the feature and are\u00a0<a href=\"https:\/\/userpilot.com\/blog\/willingness-to-pay\/\" target=\"_blank\" rel=\"noopener noreferrer\">willing to pay\u00a0<\/a>for it. In this way, you avoid investing resources into functionality that nobody uses.<\/p>\n<p>Useful <a href=\"https:\/\/userpilot.com\/blog\/new-feature-validation-framework\/\" rel=\"noopener noreferrer\">validation techniques<\/a> include:<\/p>\n<ul>\n<li>User interviews and focus groups \u2013 with <a href=\"https:\/\/userpilot.com\/\">Userpilot<\/a>, you can launch <a href=\"https:\/\/userpilot.com\/blog\/ui-modal-examples\/\">in-app modals<\/a> incentivizing users to participate.<\/li>\n<\/ul>\n<figure id=\"attachment_246455\" aria-describedby=\"caption-attachment-246455\" style=\"width: 541px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-246455\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/user-interview-1.png\" alt=\"User interview modal created with Userpilot\" width=\"541\" height=\"350\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/user-interview-1.png 541w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/user-interview-1-450x291.png 450w\" sizes=\"(max-width: 541px) 100vw, 541px\" \/><figcaption id=\"caption-attachment-246455\" class=\"wp-caption-text\">User interview modal created with <a href=\"https:\/\/userpilot.com\/userpilot-demo\">Userpilot<\/a><\/figcaption><\/figure>\n<ul>\n<li><a href=\"https:\/\/userpilot.com\/blog\/in-app-survey-design-best-practices\">In-app surveys<\/a> \u2013 Userpilot allows you to choose from a variety of templates or build your own custom surveys in minutes and trigger them to the right customer segments.<\/li>\n<\/ul>\n<figure id=\"attachment_246472\" aria-describedby=\"caption-attachment-246472\" style=\"width: 2880px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-246472\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/feature-request-survey.png\" alt=\"Feature request survey in Userpilot\" width=\"2880\" height=\"1620\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/feature-request-survey.png 2880w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/feature-request-survey-450x253.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/feature-request-survey-1024x576.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/feature-request-survey-768x432.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/feature-request-survey-1536x864.png 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/feature-request-survey-2048x1152.png 2048w\" sizes=\"(max-width: 2880px) 100vw, 2880px\" \/><figcaption id=\"caption-attachment-246472\" class=\"wp-caption-text\"><a href=\"https:\/\/userpilot.com\/blog\/feature-request-template\/\">Feature request survey<\/a> in <a href=\"https:\/\/userpilot.com\/userpilot-demo\">Userpilot<\/a><\/figcaption><\/figure>\n<ul>\n<li><a href=\"https:\/\/userpilot.com\/blog\/fake-door-testing\/\">Fake door testing<\/a> \u2013 You can track user interactions with the fake door to test their interest in specific features and identify which customer groups are most interested.<\/li>\n<\/ul>\n<figure id=\"attachment_246573\" aria-describedby=\"caption-attachment-246573\" style=\"width: 1350px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-246573\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/10\/fake-door-testing1.png\" alt=\"Fake door testing in Userpilot\" width=\"1350\" height=\"638\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/10\/fake-door-testing1.png 1350w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/10\/fake-door-testing1-450x213.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/10\/fake-door-testing1-1024x484.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/10\/fake-door-testing1-768x363.png 768w\" sizes=\"(max-width: 1350px) 100vw, 1350px\" \/><figcaption id=\"caption-attachment-246573\" class=\"wp-caption-text\"><a href=\"https:\/\/userpilot.com\/blog\/fake-door-testing\/\">Fake door testing<\/a> in <a href=\"https:\/\/userpilot.com\/userpilot-demo\">Userpilot<\/a><\/figcaption><\/figure>\n<h3><strong>Create a product roadmap<\/strong><\/h3>\n<p>If your validation research reveals that there is genuine demand for the functionality, add the feature to your\u00a0<a href=\"https:\/\/userpilot.com\/blog\/outcome-based-product-roadmaps\" target=\"_blank\" rel=\"noopener noreferrer\">roadmap<\/a>. That&#8217;s assuming you already have a roadmap.<\/p>\n<p>If not, there are a bunch of tools for creating them. These range from universal design solutions like Miro to dedicated\u00a0<a href=\"https:\/\/userpilot.com\/blog\/free-and-best-product-roadmap-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\">roadmapping and product management tools<\/a>\u00a0like Airfocus or Dragonboat.<\/p>\n<p>It&#8217;s also a good idea to create a<a href=\"https:\/\/userpilot.com\/blog\/customer-facing-roadmap\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u00a0public roadmap<\/a>\u00a0to keep your customers in the\u00a0<a href=\"https:\/\/userpilot.com\/blog\/customer-feedback-loop\" target=\"_blank\" rel=\"noopener noreferrer\">loop<\/a>.<\/p>\n<figure id=\"attachment_246438\" aria-describedby=\"caption-attachment-246438\" style=\"width: 877px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-246438\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w3.png\" alt=\"Miro product roadmap\" width=\"877\" height=\"411\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w3.png 877w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w3-450x211.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2023\/11\/w3-768x360.png 768w\" sizes=\"(max-width: 877px) 100vw, 877px\" \/><figcaption id=\"caption-attachment-246438\" class=\"wp-caption-text\">Miro product roadmap<\/figcaption><\/figure>\n<h2><strong>Conclusion<\/strong><\/h2>\n<p>A weighted scoring model is an effective tool for making informed prioritization decisions.<\/p>\n<p>However, developing your scoring matrix may be complicated. To facilitate the process, it&#8217;s best to collect feedback from customers and analyze their behavior before deciding on the criteria.<\/p>\n<p>If you want to see how Userpilot can help you collect feature requests, conduct surveys, and run fake door tests,\u00a0<a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">book the demo<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A weighted scoring model is a technique that enables product and project managers to make informed and objective prioritization decisions. It\u2019s based on the multiple-criteria decision-making mathematical model, and it involves assigning numerical values to features and initiatives based on predefined criteria, like value and effort. We talk about weighted scoring when each of the criteria has a different value.<\/p>\n","protected":false},"author":56,"featured_media":246386,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[214],"tags":[5465,1668,5075,1770,949,292,216],"class_list":["post-149612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-management","tag-customer-needs","tag-customer-surveys","tag-fake-door-tests","tag-feature-requests","tag-prioritization-techniques","tag-product-growth","tag-product-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Weighted Scoring Model: What It is &amp; How to Create It<\/title>\n<meta name=\"description\" content=\"A weighted scoring model enables product managers to make informed prioritization decisions. 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