{"id":235710,"date":"2024-09-02T14:03:15","date_gmt":"2024-09-02T14:03:15","guid":{"rendered":"https:\/\/userpilot.com\/blog\/healthcare-product-metrics-benchmark-report\/"},"modified":"2026-04-08T20:07:08","modified_gmt":"2026-04-08T20:07:08","slug":"healthcare-product-metrics-benchmark-report","status":"publish","type":"post","link":"https:\/\/userpilot.com\/blog\/healthcare-product-metrics-benchmark-report\/","title":{"rendered":"Healthcare Product Metrics Benchmark Report 2024"},"content":{"rendered":"<p>Userpilot\u2019s <a href=\"https:\/\/userpilot.com\/saas-product-metrics\/\" target=\"_blank\" rel=\"noopener noreferrer\">SaaS Product Metrics Benchmark Report <\/a>has found that compared to other industries, healthcare SaaS companies perform lower across most of the 6 metrics we studied.<\/p>\n<p>What are the reasons?<\/p>\n<p>That\u2019s what we try to explain in the article. You will also learn how healthcare companies can improve their product metrics.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_a7c542ca91cb365f43ffc1606c35b4c8_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_a7c542ca91cb365f43ffc1606c35b4c8_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_a7c542ca91cb365f43ffc1606c35b4c8_800.png 1x, https:\/\/images.storychief.com\/account_6827\/image_a7c542ca91cb365f43ffc1606c35b4c8_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_a7c542ca91cb365f43ffc1606c35b4c8_800.png\" \/><\/picture><figcaption>Companies by industry analyzed in our <a href=\"https:\/\/userpilot.com\/saas-product-metrics\/\" target=\"_blank\" rel=\"noopener noreferrer\">Product Metrics Benchmark Report 2024<\/a>.<\/figcaption><\/figure>\n<h2 id=\"6eenk\">TL;DR<\/h2>\n<ul>\n<li>Userpilot\u2019s <a href=\"https:\/\/userpilot.com\/saas-product-metrics\/\" target=\"_blank\" rel=\"noopener noreferrer\">SaaS Product Metrics Benchmark Report <\/a>contains data on 6 key metrics like new user activation rate or<a href=\"https:\/\/userpilot.com\/blog\/time-to-value\/\" target=\"_blank\" rel=\"noopener noreferrer\"> time to value<\/a> from 34 SaaS companies in the healthcare niche.<\/li>\n<li>The <a href=\"https:\/\/userpilot.com\/blog\/customer-activation-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\">new user activation rate <\/a>for these companies was 23.8% (the overall average for all companies was 37.5).<\/li>\n<li>At 1 day, 7h hours, and 11 minutes, the <a href=\"https:\/\/userpilot.com\/blog\/reduce-time-to-value-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">TTV<\/a> was relatively short compared to other verticals.<\/li>\n<li>The <a href=\"https:\/\/userpilot.com\/blog\/user-onboarding-checklist-tips\/\" target=\"_blank\" rel=\"noopener noreferrer\">onboarding checklist<\/a> completion rate was one of the highest (20.5%).<\/li>\n<li>Their month 1<a href=\"https:\/\/userpilot.com\/blog\/good-retention-rate-in-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\"> retention rate<\/a> (34.5%) and<a href=\"https:\/\/userpilot.com\/blog\/improve-nps\/\" target=\"_blank\" rel=\"noopener noreferrer\"> NPS<\/a> (25.6) were also at the lower end of the spectrum.<\/li>\n<li>The two conclusions from the study: healthcare <a href=\"https:\/\/userpilot.com\/blog\/saas-products\/\">SaaS products face<\/a> challenges that other sectors don\u2019t (like strict regulation). And the only way to make meaningful comparisons is by <a href=\"https:\/\/userpilot.com\/blog\/saas-product-benchmarking\/\" target=\"_blank\" rel=\"noopener noreferrer\">benchmarking <\/a>your product against others within the <strong><em>same <\/em><\/strong>vertical.<\/li>\n<li>If you\u2019d like to boost the metrics of your healthcare SaaS product with <a href=\"https:\/\/userpilot.com\/\">Userpilot<\/a>, <a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">book the demo!<\/a><\/li>\n<\/ul>\n<h2 id=\"d22cn\">What is the Healthcare Products Metrics Benchmark Report 2024<\/h2>\n<p>Userpilot has just published its first <a href=\"https:\/\/userpilot.com\/saas-product-metrics\/\" target=\"_blank\" rel=\"noopener noreferrer\">SaaS Product Metrics Benchmark Report.<\/a> In the report, we look into 6 metrics:<\/p>\n<ul>\n<li>New user activation rate.<\/li>\n<li>Onboarding checklist completion rate.<\/li>\n<li>Time to Value.<\/li>\n<li>1 <a href=\"https:\/\/userpilot.com\/blog\/retention-rate-formula\/\">Month Retention Rate<\/a>.<\/li>\n<li>Net Promoter Score.<\/li>\n<li>Core <a href=\"https:\/\/userpilot.com\/blog\/adoption-rate\/\">Feature Adoption Rate<\/a>.<\/li>\n<\/ul>\n<p>The data comes from 547 SaaS companies across 7+ different verticals. This included 34 Healthcare companies.<\/p>\n<h2 id=\"40hr1\">Average customer activation rate<\/h2>\n<p>The average <a href=\"https:\/\/userpilot.com\/blog\/product-activation-rate-optimization\/\" target=\"_blank\" rel=\"noopener noreferrer\">activation rate<\/a> is the percentage of users who reach the activation milestone in their journey. Which is when they experience the <a href=\"https:\/\/userpilot.com\/blog\/product-value\/\" target=\"_blank\" rel=\"noopener noreferrer\">product value<\/a>.<\/p>\n<p>The average activation rate for healthcare companies in our study was 23.8%. That\u2019s considerably lower than the overall average (37.5%) and a long way behind the AI &amp; ML companies (54.8%).<\/p>\n<p>What could be the cause?<\/p>\n<p>We believe it has to do with healthcare regulations. The compliance rules, for example, regarding patient data security, add <a href=\"https:\/\/userpilot.com\/blog\/user-friction\/\" target=\"_blank\" rel=\"noopener noreferrer\">friction <\/a>to the user journey, which has an impact on their activation.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_46625efb47b758dc9993eeeaabca2d6a_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_46625efb47b758dc9993eeeaabca2d6a_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_46625efb47b758dc9993eeeaabca2d6a_800.png\" alt=\"Healthcare Product Metrics Benchmarks: customer activation rate\" \/><\/picture><figcaption>Healthcare <a href=\"https:\/\/userpilot.com\/blog\/product-analytics-metrics\/\">Product Metrics Benchmarks<\/a>: customer activation rate.<\/figcaption><\/figure>\n<h3 id=\"7au9i\">How to improve activation rate in healthcare products<\/h3>\n<p>To<a href=\"https:\/\/userpilot.com\/blog\/improve-activation-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\"> improve the activation rate<\/a> for a healthcare product, first, ensure you understand your users&#8217; problems and how your product solves them.<\/p>\n<p>Next, analyze <a href=\"https:\/\/userpilot.com\/blog\/power-users\/\" target=\"_blank\" rel=\"noopener noreferrer\">power user <\/a>interactions with your product to identify the most optimal routes to activation and design <a href=\"https:\/\/userpilot.com\/blog\/best-onboarding-experiences\/\" target=\"_blank\" rel=\"noopener noreferrer\">onboarding experiences<\/a> that help others emulate it.<\/p>\n<p>The key to onboarding success is making the experience relevant. You can do it by <a href=\"https:\/\/userpilot.com\/blog\/personalized-onboarding-for-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">personalizing <\/a>the product for different<a href=\"https:\/\/userpilot.com\/blog\/user-persona-examples-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\"> user personas<\/a> and their unique use cases.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_8b0f5d9e1d1b904af3d4c1ab87dae056_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_8b0f5d9e1d1b904af3d4c1ab87dae056_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_8b0f5d9e1d1b904af3d4c1ab87dae056_800.png\" alt=\"Yakov Carno, a PLG Adviser and Founder at Valubyl, on how to increase activation rate.\" \/><\/picture><figcaption>Yakov Carno, a PLG Adviser and Founder at Valubyl, on how to increase activation rate.<\/figcaption><\/figure>\n<h2 id=\"6lg9c\">Average time-to-value<\/h2>\n<p><a href=\"https:\/\/userpilot.com\/blog\/time-to-value\/\" target=\"_blank\" rel=\"noopener noreferrer\">Time-to-value (TTV)<\/a> is closely linked to user activation: it\u2019s the time users need to reach the activation milestone and experience how the product can solve their problems.<\/p>\n<p>The 34 companies we studied had an average TTV of 1 day, 7h hours, and 11 minutes. Which is the second best in our report.<\/p>\n<p>How does it fit into the relatively low activation rate?<\/p>\n<p>Healthcare products users often receive robust <a href=\"https:\/\/userpilot.com\/blog\/customer-training-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">training <\/a>and support during the <a href=\"https:\/\/userpilot.com\/blog\/customer-onboarding-process-flow-chart\/\" target=\"_blank\" rel=\"noopener noreferrer\">onboarding process. <\/a>So, while the activation rate might be lower, streamlined onboarding<a href=\"https:\/\/userpilot.com\/blog\/reduce-time-to-value-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\"> reduces the time<\/a> that they need to experience value.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_1b190ea3ae3e9c9397b0603372fc99bc_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_1b190ea3ae3e9c9397b0603372fc99bc_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_1b190ea3ae3e9c9397b0603372fc99bc_800.png\" alt=\"Healthcare Product Metrics Benchmarks: TTV\" \/><\/picture><figcaption>Healthcare Product Metrics Benchmarks: TTV.<\/figcaption><\/figure>\n<h3 id=\"c58s7\">How to shorten time-to-value in healthcare products<\/h3>\n<p>Just like with the activation rate, the key to success is designing purposeful and personalized <a href=\"https:\/\/userpilot.com\/blog\/bad-user-onboarding-experience\" target=\"_blank\" rel=\"noopener noreferrer\">onboarding experiences<\/a>.<\/p>\n<p>By exposing users only to relevant features, we help them reach the activation point in less time and without overwhelming them with unnecessary features.<\/p>\n<p>If your TTV is below the healthcare average, use analytics tools like funnel and <a href=\"https:\/\/userpilot.com\/blog\/conversion-path-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">path analysis<\/a> to find friction in the onboarding process. And <a href=\"https:\/\/userpilot.com\/blog\/multivariate-testing-vs-ab-testing\/\" target=\"_blank\" rel=\"noopener noreferrer\">A\/B test<\/a> various flows to find the best-performing ones.<\/p>\n<h2 id=\"acoqq\">Average onboarding checklist completion rate<\/h2>\n<p>Talking of<a href=\"https:\/\/userpilot.com\/blog\/onboarding-flow-best-practices\" target=\"_blank\" rel=\"noopener noreferrer\"> onboarding flows<\/a>: checklists could be one of the most powerful onboarding tools out there. When designed well, they exploit our natural reluctance to leave unfinished tasks to drive user activation.<\/p>\n<p>The average <a href=\"https:\/\/userpilot.com\/blog\/user-onboarding-checklist-tips\/\" target=\"_blank\" rel=\"noopener noreferrer\">onboarding checklist<\/a> completion rate among the healthcare companies was 20.5%, just after FinTech &amp; Insurance companies.<\/p>\n<p>Explanation?<\/p>\n<p>First, healthcare SaaS products, due to their <a href=\"https:\/\/userpilot.com\/blog\/plg-for-complex-products\/\" target=\"_blank\" rel=\"noopener noreferrer\">complexity<\/a>, cannot be learnt by simply jumping in and trying things out. Structured onboarding is a must.<\/p>\n<p>More importantly, patient health and well-being often depend a lot on healthcare professionals\u2019 competence. This could be why they\u2019re more conscientious when it comes to <a href=\"https:\/\/userpilot.com\/blog\/best-onboarding-software-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">software onboarding <\/a>than other professionals.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_6a7173b494b519ce1d05a9acd72dd990_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_6a7173b494b519ce1d05a9acd72dd990_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_6a7173b494b519ce1d05a9acd72dd990_800.png\" alt=\"Healthcare Product Metrics Benchmarks: checklist completion rate\" \/><\/picture><figcaption>Healthcare Product Metrics Benchmarks: checklist completion rate.<\/figcaption><\/figure>\n<h3 id=\"6l60c\">How to increase onboarding checklist completion rate in healthcare products<\/h3>\n<p>To increase the checklist completion rates in your product, make them meaningful by including the tasks that lead directly to <a href=\"https:\/\/userpilot.com\/blog\/customer-perceived-value\/\" target=\"_blank\" rel=\"noopener noreferrer\">value<\/a>.<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/yoeleilat\" target=\"_blank\" rel=\"nofollow noopener\">Yoel Eilat<\/a>, a growth and product consultant, recommends analyzing feature usage and <a href=\"https:\/\/userpilot.com\/blog\/correlation-vs-causation\/\" target=\"_blank\" rel=\"noopener noreferrer\">correlations <\/a>with user retention. That\u2019s how you can identify what to include in your checklist.<\/p>\n<p>Don\u2019t forget to add a <a href=\"https:\/\/userpilot.com\/blog\/progress-bar-psychology\/\" target=\"_blank\" rel=\"noopener noreferrer\">progress bar <\/a>to give users a sense of achievement and reinforce the Zeigarnik Effect.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_396ac472d8e26c745edf1306dc3de9c2_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_396ac472d8e26c745edf1306dc3de9c2_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_396ac472d8e26c745edf1306dc3de9c2_800.png\" alt=\"Yoel Eilat, a Growth and Product Advisor, on how to identify the checklist items.\" \/><\/picture><figcaption>Yoel Eilat, a Growth and Product Advisor, on how to identify the checklist items.<\/figcaption><\/figure>\n<h2 id=\"8225e\">Month 1 retention rate<\/h2>\n<p>Month 1 <a href=\"https:\/\/userpilot.com\/blog\/good-retention-rate-in-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">retention rate<\/a> is the percentage of sign-ups who keep using the product after a month. We included the metric in our report because it shows if users find the product valuable early in their lifecycle. It\u2019s also linked to long-term retention and <a href=\"https:\/\/userpilot.com\/blog\/saas-metrics-101-ltv-lifetime-value\/\" target=\"_blank\" rel=\"noopener noreferrer\">customer lifetime value<\/a>.<\/p>\n<p>Healthcare companies had the lowest Month 1 retention rate. At 34.5%, it was 12.4% lower than the overall average and 19.6% the average for AI &amp; ML companies, which performed the best.<\/p>\n<p>Again, we could attribute the trend to strict regulation and the need for significant product <a href=\"https:\/\/userpilot.com\/blog\/personalization-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">personalization<\/a>.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_dc76b3c4c1159085288e409b4f04904b_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_dc76b3c4c1159085288e409b4f04904b_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_dc76b3c4c1159085288e409b4f04904b_800.png\" alt=\"Healthcare Product Metrics Benchmarks: month 1 retention rate\" \/><\/picture><figcaption>Healthcare Product Metrics Benchmarks: month 1 retention rate.<\/figcaption><\/figure>\n<h3 id=\"drvb4\">How to improve month 1 retention rate in healthcare products<\/h3>\n<p>Just like with the other metrics, personalized onboarding, which reduces the <a href=\"https:\/\/userpilot.com\/blog\/time-to-value\/\">time to value and<\/a> drives user activation, is essential.<\/p>\n<p>In addition, ensure your users have access to excellent <a href=\"https:\/\/userpilot.com\/blog\/proactive-support-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">support <\/a>that helps them overcome the challenges they face. This includes <a href=\"https:\/\/userpilot.com\/blog\/high-touch-vs-low-touch\/\" target=\"_blank\" rel=\"noopener noreferrer\">high-touch support<\/a> by customer success managers as well as low-touch support with self-serve resources. Like<a href=\"https:\/\/userpilot.com\/blog\/video-tutorials\/\" target=\"_blank\" rel=\"noopener noreferrer\"> video tutorials<\/a>, knowledge bases, and how-to guides.<\/p>\n<h2 id=\"etb6b\">Average NPS<\/h2>\n<p>NPS, or <a href=\"https:\/\/userpilot.com\/blog\/product-nps\/\" target=\"_blank\" rel=\"noopener noreferrer\">Net Promoter Score<\/a>, is a metric based on a survey in which you ask customers how likely they are to recommend the product to their friends or colleagues on a scale of 1 to 10.<\/p>\n<p>A high NPS is an indication of customer satisfaction and <a href=\"https:\/\/userpilot.com\/blog\/customer-loyalty\/\" target=\"_blank\" rel=\"noopener noreferrer\">loyalty<\/a>.<\/p>\n<p>Users who offer high scores (9-10), called promoters, are also more likely to take part in referral programs and promote the product via <a href=\"https:\/\/userpilot.com\/blog\/word-of-mouth-wom\/\" target=\"_blank\" rel=\"noopener noreferrer\">WOM<\/a>. Which reduces<a href=\"https:\/\/userpilot.com\/blog\/average-customer-acquisition-cost\/\" target=\"_blank\" rel=\"noopener noreferrer\"> customer acquisition costs<\/a>.<\/p>\n<p>Healthcare companies had the 2nd lowest average NPS of all companies, 25.6, while the overall average was 35.7, and Edtech companies boast that NPS is as high as 47.5.<\/p>\n<p>The low score could be linked to issues such as service delivery problems or a lack of <a href=\"https:\/\/userpilot.com\/blog\/b2b-customer-engagement-strategies\/\" target=\"_blank\" rel=\"noopener noreferrer\">engagement <\/a>with healthcare users.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_9b7bbaa7c3f249741be8aa6549e6a7c7_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_9b7bbaa7c3f249741be8aa6549e6a7c7_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_9b7bbaa7c3f249741be8aa6549e6a7c7_800.png\" alt=\"Healthcare Product Metrics Benchmarks: NPS\" \/><\/picture><figcaption>Healthcare Product Metrics Benchmarks: NPS.<\/figcaption><\/figure>\n<h3 id=\"caral\">How to improve NPS in healthcare products<\/h3>\n<p>Start improving your NPS by identifying the reasons why your customers<a href=\"https:\/\/userpilot.com\/blog\/customer-dissatisfaction\/\" target=\"_blank\" rel=\"noopener noreferrer\"> may not be satisfied <\/a>with the product. That\u2019s how you identify areas for <a href=\"https:\/\/userpilot.com\/blog\/customer-experience-improvement\/\" target=\"_blank\" rel=\"noopener noreferrer\">improvement <\/a>that will gradually help you build a better product.<\/p>\n<p>You can do it by asking them follow-up questions in the<a href=\"https:\/\/userpilot.com\/blog\/in-app-nps-survey\/\" target=\"_blank\" rel=\"noopener noreferrer\"> NPS survey<\/a> and interviewing the detractors.<\/p>\n<p>To avoid <a href=\"https:\/\/userpilot.com\/blog\/nonresponse-bias\/\" target=\"_blank\" rel=\"noopener noreferrer\">non-response bias<\/a>, which could lead to misdiagnosis, look for the best time to send the surveys. Ashley Cheng, the Head of Growth at Usersnap, recommends<a href=\"https:\/\/userpilot.com\/blog\/user-behavioral-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\"> analyzing user behavior<\/a> in-app to identify meaningful experiences.<\/p>\n<blockquote><p>To increase the engagement rate, start by identifying meaningful experiences and timing to send the survey, for example the 5th login of new users or after 10 minutes in your web app.<\/p><\/blockquote>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_7523f8aa4ac53e88449c846aa8111f6d_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_7523f8aa4ac53e88449c846aa8111f6d_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/01\/image_7523f8aa4ac53e88449c846aa8111f6d_800.png\" alt=\"Ashley Cheng of Usersnap on increasing survey response rates\" \/><\/picture><figcaption>Ashley Cheng of Usersnap on increasing survey response rates.<\/figcaption><\/figure>\n<h2 id=\"43p07\">Conclusion<\/h2>\n<p>The healthcare vertical in SaaS faces numerous challenges, which lead to lower product metrics than in other industries. That\u2019s why, when comparing product performance, it\u2019s vital to look for benchmarks that differentiate between industries, like our SaaS Product Metrics Benchmark Report.<\/p>\n<p>If you\u2019re a healthcare company and would like to improve your product metrics,<a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\"> book the Userpilot demo!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Userpilot has just published its first SaaS Product Metrics Benchmark Report. In the report, we look into 6 metrics: New user activation rate, Onboarding checklist completion rate, Time to value, 1 Month Retention Rate, Net Promoter Score, andCore Feature Adoption Rate. The data comes from 547 SaaS companies across 7+ different verticals. This included 34 Healthcare companies.<\/p>\n","protected":false},"author":24,"featured_media":235711,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[20],"tags":[109,362,571,615,6912,170],"class_list":["post-235710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-activation-rate","tag-onboarding-checklist","tag-product-metrics","tag-retention-rate","tag-saas-product-metrics-benchmark-report","tag-time-to-value"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Healthcare Product Metrics Benchmark Report 2026<\/title>\n<meta name=\"description\" content=\"Find insights from Userpilot&#039;s recent Healthcare Product Metrics Benchmark Report. 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