{"id":7357,"date":"2024-11-27T22:00:49","date_gmt":"2024-11-27T22:00:49","guid":{"rendered":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/"},"modified":"2026-04-08T20:51:00","modified_gmt":"2026-04-08T20:51:00","slug":"saas-analytics-software","status":"publish","type":"post","link":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/","title":{"rendered":"The 7 Best SaaS Analytics Software of 2026"},"content":{"rendered":"<p data-block-id=\"4f2l3\">Harnessing the power of <a href=\"https:\/\/userpilot.com\/product\/product-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">product analytics<\/a> is pivotal for SaaS businesses seeking actionable insights from the data they collect.<\/p>\n<p data-block-id=\"f17vs\">But what data should you analyze and how?<\/p>\n<p data-block-id=\"7fu0h\">In this post, we will break down the analytics software each SaaS business needs to understand its buyer and user personas, prospects, users, revenue metrics, and company health.<\/p>\n<p data-block-id=\"8ql6g\">We&#8217;ll also tell you which data points and metrics you should pay particular attention to and how to track them using the SaaS analytics software listed here!<\/p>\n<h2 id=\"23up3\" data-block-id=\"23up3\">What is SaaS analytics?<\/h2>\n<p data-block-id=\"9shn3\">SaaS companies use SaaS analytics to <a href=\"https:\/\/userpilot.com\/blog\/tracking-user-activity-in-web-applications\/\" target=\"_blank\" rel=\"noopener noreferrer\">track customer data<\/a> across the entire customer journey and make smarter, data-driven decisions.<\/p>\n<p data-block-id=\"5u3pu\">SaaS analytics helps companies <a href=\"https:\/\/userpilot.com\/blog\/user-behavior-analytics-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">understand user behavior<\/a>, <a href=\"https:\/\/userpilot.com\/blog\/reduce-churn-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\">reduce churn<\/a> by understanding the reasons behind <a href=\"https:\/\/userpilot.com\/blog\/customer-churn-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">customer churn<\/a>, <a href=\"https:\/\/userpilot.com\/blog\/increase-user-engagement\/\">increase user engagement<\/a> at every touchpoint, and ultimately grow retention rates.<\/p>\n<p data-block-id=\"3oi6v\"><strong>What it measures:<\/strong><\/p>\n<ul>\n<li>Monthly recurring revenue (how much money comes in each month)<\/li>\n<li>Customer lifetime value (total money a customer will pay over time)<\/li>\n<li>Churn rate (how many customers cancel)<\/li>\n<li>Customer acquisition cost (how much it costs to get a new customer)<\/li>\n<\/ul>\n<p data-block-id=\"81prj\"><strong>Why it matters:<\/strong><\/p>\n<p data-block-id=\"dn43d\">SaaS analytics helps companies figure out which customers are most valuable, predict when customers might cancel, and make smart decisions about pricing and product features. It&#8217;s essential for growing a healthy subscription business.<\/p>\n<h2 id=\"5isuj\" data-block-id=\"5isuj\">What types of SaaS analytics software do SaaS companies need?<\/h2>\n<p data-block-id=\"ej9md\">There is no one-size-fits-all SaaS analytics software. Selecting the right SaaS analytics tool depends on your specific business needs and the insights you&#8217;re seeking.<\/p>\n<p data-block-id=\"ej9md\">You can find specific software specialized for uncovering specific data points in the subscription business, including:<\/p>\n<ul>\n<li><a href=\"https:\/\/userpilot.com\/blog\/product-analytics-tools-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">Product analytics tools.<\/a><\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/user-behavior-analytics-software\/\" target=\"_blank\" rel=\"noopener noreferrer\">User behavior<\/a> analytics tools.<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/growth-analytics\/\">Growth analytics<\/a> tools for tracking growth and financial metrics.<\/li>\n<\/ul>\n<p data-block-id=\"71m7b\">SaaS companies need product and <a href=\"https:\/\/userpilot.com\/blog\/user-behaviour-analytics\/\">user behavior analytics<\/a> tools to <a href=\"https:\/\/userpilot.com\/blog\/user-journey-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">track user journeys<\/a>, UX issues, and more.<\/p>\n<p data-block-id=\"d5vqo\">In addition, if you need to measure the financial impact and feasibility of your SaaS business decisions, revenue analytics tools come in handy.<\/p>\n<p data-block-id=\"8h8dg\">Let&#8217;s explore different SaaS analytics tools in more detail:<\/p>\n<div class=\"scrollable-table-container\">\n<figure class=\"strchf-table\">\n<table>\n<thead>\n<tr>\n<th>Feature<\/th>\n<th><a href=\"https:\/\/userpilot.com\/\">Userpilot<\/a><\/th>\n<th>Heap<\/th>\n<th>Amplitude<\/th>\n<th>Mixpanel<\/th>\n<th>FullStory<\/th>\n<th>Coupler.io<\/th>\n<th>ChartMogul<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Primary Focus<\/strong><\/td>\n<td>Product analytics + User engagement<\/td>\n<td>User behavior insights<\/td>\n<td>User journey tracking<\/td>\n<td>Product analytics<\/td>\n<td>Qualitative data + Session recordings<\/td>\n<td>Automated reporting<\/td>\n<td>Revenue analytics<\/td>\n<\/tr>\n<tr>\n<td><strong>Auto-Capture<\/strong><\/td>\n<td>\u2705 Automatic event tracking<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u274c N\/A<\/td>\n<\/tr>\n<tr>\n<td><strong>Session Recordings<\/strong><\/td>\n<td>\u2705 Standard feature<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Core feature<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u274c N\/A<\/td>\n<\/tr>\n<tr>\n<td><strong>Funnel Analysis<\/strong><\/td>\n<td>\u2705 Built-in<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u274c N\/A<\/td>\n<\/tr>\n<tr>\n<td><strong>Cohort Analysis<\/strong><\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u274c No<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u2705 Yes<\/td>\n<\/tr>\n<tr>\n<td><strong>User Segmentation<\/strong><\/td>\n<td>\u2705 Behavior-based<\/td>\n<td>\u2705 Advanced<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Basic<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u2705 Yes<\/td>\n<\/tr>\n<tr>\n<td><strong>Path Analysis<\/strong><\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 <a href=\"https:\/\/userpilot.com\/blog\/journey-mapping\/\">Journey mapping<\/a><\/td>\n<td>\u2705 Pathfinder<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u274c No<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u274c N\/A<\/td>\n<\/tr>\n<tr>\n<td><strong>Heatmaps<\/strong><\/td>\n<td>\u274c No<\/td>\n<td>\u2705 Clickmaps, Scroll depth<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u274c N\/A<\/td>\n<\/tr>\n<tr>\n<td><strong>A\/B Testing<\/strong><\/td>\n<td>\u2705 Built-in<\/td>\n<td>\u274c No<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u274c N\/A<\/td>\n<\/tr>\n<tr>\n<td><strong>Custom Dashboards<\/strong><\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Limited<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<\/tr>\n<tr>\n<td><strong>Mobile Analytics<\/strong><\/td>\n<td>\u2705 Cross-channel<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Limited<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<\/tr>\n<tr>\n<td><strong>Email Analytics<\/strong><\/td>\n<td>\u2705 Unified cross-channel<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<\/tr>\n<tr>\n<td><strong>In-App Messaging<\/strong><\/td>\n<td>\u2705 Core feature<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u274c N\/A<\/td>\n<\/tr>\n<tr>\n<td><strong>Predictive Analytics<\/strong><\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u274c No<\/td>\n<td>\u2705 AI-powered<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<\/tr>\n<tr>\n<td><strong>Retention Analysis<\/strong><\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u2705 Yes<\/td>\n<td>\u274c No<\/td>\n<td>\u274c N\/A<\/td>\n<td>\u2705 Yes<\/td>\n<\/tr>\n<tr>\n<td><strong>Revenue Tracking<\/strong><\/td>\n<td>\u274c Basic<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u274c No<\/td>\n<td>\u2705 Basic<\/td>\n<td>\u2705 Core feature<\/td>\n<\/tr>\n<tr>\n<td><strong>Data Integrations<\/strong><\/td>\n<td>\u2705 Amplitude, Mixpanel, GA, HubSpot<\/td>\n<td>\u2705 Multiple<\/td>\n<td>\u2705 Extensive<\/td>\n<td>\u2705 Extensive<\/td>\n<td>\u2705 Slack + others<\/td>\n<td>\u2705 50+ sources<\/td>\n<td>\u2705 Multiple<\/td>\n<\/tr>\n<tr>\n<td><strong>Learning Curve<\/strong><\/td>\n<td>\ud83d\udfe2 Easy<\/td>\n<td>\ud83d\udfe1 Moderate (technical)<\/td>\n<td>\ud83d\udfe1 Moderate<\/td>\n<td>\ud83d\udfe2 Easy<\/td>\n<td>\ud83d\udfe2 Easy<\/td>\n<td>\ud83d\udfe1 Moderate<\/td>\n<td>\ud83d\udfe2 Easy<\/td>\n<\/tr>\n<tr>\n<td><strong>Best For<\/strong><\/td>\n<td>Product-led companies<\/td>\n<td>Technical teams<\/td>\n<td>Advanced analytics<\/td>\n<td>Product teams<\/td>\n<td>UX optimization<\/td>\n<td>Reporting automation<\/td>\n<td>Revenue tracking<\/td>\n<\/tr>\n<tr>\n<td><strong>Target Company Size<\/strong><\/td>\n<td>SMB to Enterprise<\/td>\n<td>Mid-market+<\/td>\n<td>Enterprise<\/td>\n<td>All sizes<\/td>\n<td>Mid-market+<\/td>\n<td>SMB to Mid-market<\/td>\n<td>All sizes<\/td>\n<\/tr>\n<tr>\n<td><strong>Pricing<\/strong><\/td>\n<td>$299\/month+<\/td>\n<td>Custom (est. $3,600\/year)<\/td>\n<td>Free \u2013 Custom<\/td>\n<td>Starts at $0 (usage-based)<\/td>\n<td>Custom pricing<\/td>\n<td>$49\/month+<\/td>\n<td>Free (&lt;$10K MRR) \u2013 Custom<\/td>\n<\/tr>\n<tr>\n<td><strong>Free Plan<\/strong><\/td>\n<td>\u274c No<\/td>\n<td>\u2705 10K sessions\/month<\/td>\n<td>\u2705 Starter plan<\/td>\n<td>\u2705 1M events\/month<\/td>\n<td>\u2705 Free plan<\/td>\n<td>\u2705 Free plan<\/td>\n<td>\u2705 Free (&lt;$10K MRR)<\/td>\n<\/tr>\n<tr>\n<td><strong>Implementation Time<\/strong><\/td>\n<td>\ud83d\udfe2 1 day<\/td>\n<td>\ud83d\udfe1 Few days<\/td>\n<td>\ud83d\udfe1 1-2 weeks<\/td>\n<td>\ud83d\udfe1 Few days<\/td>\n<td>\ud83d\udfe1 Few days<\/td>\n<td>\ud83d\udfe2 Quick<\/td>\n<td>\ud83d\udfe2 Quick<\/td>\n<\/tr>\n<tr>\n<td><strong>Technical Expertise Required<\/strong><\/td>\n<td>\ud83d\udfe2 Low<\/td>\n<td>\ud83d\udd34 High<\/td>\n<td>\ud83d\udfe1 Medium<\/td>\n<td>\ud83d\udfe2 Low<\/td>\n<td>\ud83d\udfe2 Low<\/td>\n<td>\ud83d\udfe1 Medium<\/td>\n<td>\ud83d\udfe2 Low<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<\/div>\n<h2 id=\"57ua4\" data-block-id=\"57ua4\">Product and user behavior SaaS analytics software for SaaS<\/h2>\n<p data-block-id=\"vait\">Product and user behavior SaaS analytics tools provide you with insights that can help you monitor a user&#8217;s journey to conversion, identify bottlenecks and <a href=\"https:\/\/userpilot.com\/blog\/reengage-inactive-users-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">disengaged users<\/a>, and track the customer experience and health scores for each of the segments.<\/p>\n<p data-block-id=\"ee235\">To help you decide which one is the right fit for your business, we&#8217;ll go into each SaaS analytics software&#8217;s main analytics features and pricing.<\/p>\n<h3 id=\"a240q\" data-block-id=\"a240q\">1. Userpilot: SaaS analytics tool for advanced analytics and product adoption<\/h3>\n<p data-block-id=\"16onu\">Userpilot is a SaaS analytics platform that <a href=\"https:\/\/userpilot.com\/blog\/user-activation-for-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">drives user activation<\/a>, <a href=\"https:\/\/userpilot.com\/blog\/feature-adoption-101\/\">feature adoption<\/a>, and expansion revenue. It also helps product teams collect user feedback, streamline onboarding, and <a href=\"https:\/\/userpilot.com\/blog\/userpilot-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">gather actionable insights<\/a> from analytics.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/userpilot-event-tracking_4587a33fc2ee5c6e06fd8526d0646e10_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/userpilot-event-tracking_4587a33fc2ee5c6e06fd8526d0646e10_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/userpilot-event-tracking_4587a33fc2ee5c6e06fd8526d0646e10_800.png\" alt=\"Userpilot as a saas analytics software\" \/><\/picture><figcaption>Userpilot\u2018s <a href=\"https:\/\/userpilot.com\/blog\/event-analytics\/\">event analytics<\/a><\/figcaption><\/figure>\n<p data-block-id=\"3gfas\">With Userpilot, you can track <a href=\"https:\/\/userpilot.com\/blog\/product-usage-analytics-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">product usage<\/a> and collect user behavior data to get a holistic view of how customers use your product, which will <a href=\"https:\/\/userpilot.com\/blog\/product-development-process\" target=\"_blank\" rel=\"noopener noreferrer\">guide future development<\/a>, improve the user experience, and inform your growth efforts.<\/p>\n<h4 data-pm-slice=\"1 2 []\"><strong>How Userpilot helps your teams as a SaaS analytics software<\/strong><\/h4>\n<p>When teams evaluate analytics software, the real question isn&#8217;t about features; it&#8217;s how fast you can move from data to decisions.<\/p>\n<p>Here&#8217;s how we built Userpilot to help you do that:<\/p>\n<ul>\n<li><strong>Cross-platform analytics<\/strong>. We built Userpilot to track behavior across platforms so you don\u2019t lose context when users switch devices or environments. Instead of fragmented data streams, you get a single, continuous view of each user\u2019s journey. For example, you will know if your re-engagement emails help bring back churn or inactive users.<\/li>\n<\/ul>\n<p data-block-id=\"3gfas\"><img decoding=\"async\" class=\"alignnone size-full wp-image-561764\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/user-profiles-in-userpilot.jpeg\" alt=\"user profiles in userpilot \" width=\"1578\" height=\"850\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/user-profiles-in-userpilot.jpeg 1578w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/user-profiles-in-userpilot-450x242.jpeg 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/user-profiles-in-userpilot-1024x552.jpeg 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/user-profiles-in-userpilot-768x414.jpeg 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/user-profiles-in-userpilot-1536x827.jpeg 1536w\" sizes=\"(max-width: 1578px) 100vw, 1578px\" \/><\/p>\n<ul>\n<li><strong>Understand users at a granular level. <\/strong>Every data point ties back to a user, so you can keep tabs on your users, especially the high-value ones. Autocapture collects interaction data with minimal setup, user profiles give you behavioral context, and session replay shows you how those moments actually unfolded.<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-561781\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-session-replay-scaled.png\" alt=\"userpilot session replay\" width=\"2560\" height=\"1390\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-session-replay-scaled.png 2560w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-session-replay-450x244.png 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-session-replay-1024x556.png 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-session-replay-768x417.png 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-session-replay-1536x834.png 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-session-replay-2048x1112.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><br \/>\nThis structure exists so you can:<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>Go from a metric drop to the specific users behind it<\/li>\n<li>Understand behavior patterns and feature usage by role, plan, lifecycle stage, or segment<\/li>\n<li>Validate assumptions by watching how users experience your product<\/li>\n<\/ul>\n<\/li>\n<li><strong>Track all SaaS metrics in one place. <\/strong>We provide 4 pre-built dashboards covering product usage, feature adoption, activation, and retention. You can also build custom dashboards with our funnel, path, trend, and cohort analysis tools. Everything updates in real-time without needing SQL or engineering support.<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-560917\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2026\/02\/product-usage-dashboard-userpilot_72d395f8e923b9967f6054f1d485b7bc.gif\" alt=\"Userpilot analytics dashboard displaying activation and retention metrics\" width=\"1470\" height=\"832\" \/><\/p>\n<ul>\n<li><strong>Debug UX issues with a complete workflow<\/strong>. You can investigate UX issues without leaving your analytics workflow. Reports, user lists, session replay, and surveys all work together by design.For example, you want to understand why new users drop off. You can start by running a path analysis.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-561798\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-path-analysis-scaled.webp\" alt=\" userpilot path analysis\" width=\"2560\" height=\"1411\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-path-analysis-scaled.webp 2560w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-path-analysis-450x248.webp 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-path-analysis-1024x565.webp 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-path-analysis-768x423.webp 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-path-analysis-1536x847.webp 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/userpilot-path-analysis-2048x1129.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p>As you spot the drop-off path, you can pull up the user list, watch 5-10 session recordings to identify common friction points. Then, you can even go as far as triggering a targeted microsurvey at that exact step, asking other users for more insights.<\/p>\n<h4>Why SaaS product teams choose Userpilot<\/h4>\n<p>You choose Userpilot for analytics when you\u2019re tired of seeing product data split across tools, teams, and dashboards that never agree.<\/p>\n<p>We built Userpilot to be an all-in-one product insights hub, so you can centralize product behavior data, reduce guesswork, and move faster without depending on engineering for every tracking request.<\/p>\n<p>For example, before switching to Userpilot, <a href=\"https:\/\/userpilot.com\/blog\/amplemarket-case-study\/\" target=\"_blank\" rel=\"noopener\">teams at Amplemarket<\/a> dealt with fragmented tooling and slow, unscalable tracking, where \u201cit took at least two weeks\u201d to get event tracking delivered by engineering. Now, it just takes 5-10 minutes.<\/p>\n<blockquote><p><strong><em>\u201cThe no-code event tracking was a huge \u201caha! moment\u201d for the whole product team. It was almost unbelievable how we could have a new event live in 5-10 minutes without a single line of code.\u201d \u2014 Awni Shamah, Staff Product Manager at Amplemarket<\/em><\/strong><\/p><\/blockquote>\n<p>The benefit also comes from how Userpilot helps you uncover insights that numbers alone can\u2019t explain.<\/p>\n<p>That\u2019s how Amplemarket uses Userpilot after every launch. Their team pairs adoption data with session replays to validate whether new features work as intended.<\/p>\n<blockquote><p><strong><em>\u201cWe release a lot of new features and improvements every week. Without a way to see what\u2019s happening with the product, things simply break. Session replays are a huge lifesaver. Whenever a new feature is released, we watch 10-15 session replays to understand how it works. It made our product designers 80-90% more confident in developing new solutions.\u201d \u2014 Awni Shamah, Staff Product Manager at Amplemarket<\/em><\/strong><\/p><\/blockquote>\n<h4 id=\"41dr5\" data-block-id=\"41dr5\">Pricing<\/h4>\n<p data-block-id=\"5p2ud\"><a href=\"https:\/\/userpilot.com\/pricing\/\" target=\"_blank\" rel=\"noopener\">Userpilot\u2019s pricing<\/a> ranges from $299\/month (billed annually) on the entry-level end to an <a href=\"https:\/\/userpilot.com\/blog\/plg-for-enterprise\/\" target=\"_blank\" rel=\"noopener noreferrer\">Enterprise tier<\/a> for larger companies.<\/p>\n<p data-block-id=\"62afm\">Furthermore, Userpilot\u2019s entry-level plan includes access to all UI patterns and everything that most mid-market SaaS businesses need to get started.<\/p>\n<p data-block-id=\"as4sb\">Userpilot has three paid plans to choose from:<\/p>\n<figure class=\"video strchf-type-video regular strchf-size-regular strchf-align-center\">\n<div class=\"embed-container\">\n<div class=\"bookmark-container\" style=\"display: flex;\">\n<p>&nbsp;<\/p>\n<div class=\"bookmark-focusable\" style=\"user-select: none; transition: background 20ms ease-in 0s; cursor: pointer; width: 100%; display: flex; flex-wrap: wrap-reverse; align-items: stretch; text-align: left; overflow: hidden; border: 1px solid rgba(55, 53, 47, 0.16); border-radius: 3px; position: relative; color: inherit;\">\n<div style=\"flex: 4 1 180px; padding: 12px 14px 14px; overflow: hidden; text-align: left;\">\n<div class=\"bookmark-title\" style=\"font-size: 14px; line-height: 20px; color: #37352f; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; min-height: 24px; margin-bottom: 2px;\">Pricing &#8211; Userpilot<\/div>\n<div class=\"bookmark-description\" style=\"font-size: 12px; line-height: 16px; color: rgba(55, 53, 47, 0.6); height: 32px; overflow: hidden;\">Learn more about Userpilot\u2019s features and pricing. We&#8217;ve got the perfect plan for you, book a demo today to learn more!<\/div>\n<div class=\"bookmark-domain\" style=\"display: flex; margin-top: 6px;\">\n<div style=\"font-size: 12px; line-height: 16px; color: #37352f; white-space: nowrap; overflow: hidden; text-overflow: ellipsis;\">userpilot.com<\/div>\n<\/div>\n<\/div>\n<div class=\"bookmark-image\" style=\"flex: 1 1 180px; display: block; position: relative;\">\n<div style=\"position: absolute; top: 0; left: 0; right: 0; bottom: 0;\">\n<div style=\"width: 100%; height: 100%;\"><img decoding=\"async\" style=\"display: block; object-fit: cover; border-radius: 1px; background: white; width: 100%; height: 100%;\" role=\"presentation\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/pricing-userpilot-preview-25.png\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div><figcaption><a href=\"https:\/\/userpilot.com\/pricing\/\" target=\"_blank\" rel=\"noopener\">Check out our pricing<\/a> and choose the one that works for you!<\/figcaption><\/figure>\n<h3 id=\"8cmth\" data-block-id=\"8cmth\">2. Heap: SaaS analytics tool for user behavior insights<\/h3>\n<p data-block-id=\"ft13f\">Heap is a robust SaaS analytics software that provides users with a plethora of in-depth insights into customer behavior and needs. <a href=\"https:\/\/userpilot.com\/blog\/heap-user-behavior-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">Insights from Heap<\/a> help you dig deeper into the paths users take when navigating your product and identify precise points of friction.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/heap_ecb48791400f7a05228ffc3aeddead52_800.jpg 1x, https:\/\/images.storychief.com\/account_6827\/heap_ecb48791400f7a05228ffc3aeddead52_1600.jpg 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/heap_ecb48791400f7a05228ffc3aeddead52_800.jpg 1x, https:\/\/images.storychief.com\/account_6827\/heap_ecb48791400f7a05228ffc3aeddead52_1600.jpg 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/heap_ecb48791400f7a05228ffc3aeddead52_800.jpg\" alt=\"Heap as a saas analytics software\" \/><\/picture><figcaption>Heap journey mapping<\/figcaption><\/figure>\n<h4 id=\"h9ch\" data-block-id=\"h9ch\">Main features for SaaS analytics<\/h4>\n<p data-block-id=\"13ps2\">Heap offers several features to help you track user actions, behavior, and properties. It lets you dig deeper into how users navigate your product and interact with <a href=\"https:\/\/pages.userpilot.com\/userpilot-videos\/how-to-detect-the-right-element\/\" target=\"_blank\" rel=\"noopener noreferrer\">different elements<\/a> on a page.<\/p>\n<p data-block-id=\"8qs49\">The particularly useful features include:<\/p>\n<ul>\n<li>Tracking various user sessions and filtering the data based on date range and other parameters. It\u2019s also possible to export the data into a CSV file or Google Sheets.<\/li>\n<li>Heatmaps (Clickmaps, Scroll Depth, and Attention Maps) to understand user intent, <a href=\"https:\/\/userpilot.com\/blog\/friction-points\/\" target=\"_blank\" rel=\"noopener noreferrer\">identify points of friction<\/a>, and improve UI.<\/li>\n<li>Funnels, Journey Maps, Engagement, and <a href=\"https:\/\/userpilot.com\/blog\/retention-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">Retention analysis<\/a> features for a more detailed look at user behavior.<\/li>\n<li>Segmenting users into different groups and filtering all kinds of data for each segment. Loads of segment criteria are offered by Heap too.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/heap-segmentation_8acf5dfddc30882727cf6109c71de899_800.png 1x, https:\/\/images.storychief.com\/account_6827\/heap-segmentation_8acf5dfddc30882727cf6109c71de899_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/heap-segmentation_8acf5dfddc30882727cf6109c71de899_800.png 1x, https:\/\/images.storychief.com\/account_6827\/heap-segmentation_8acf5dfddc30882727cf6109c71de899_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/heap-segmentation_8acf5dfddc30882727cf6109c71de899_800.png\" alt=\"heap as a saas analytics software\" \/><\/picture><figcaption>Heap&#8217;s segmentation<\/figcaption><\/figure>\n<p data-block-id=\"9q3pt\">However, while it\u2019s easy to install the tracking code and configure Heap, navigating its features requires a bit of technical expertise. If your team members come from non-technical backgrounds, they might struggle to use Heap to the fullest.<\/p>\n<p data-block-id=\"18uqp\">Unlike Userpilot, Heap doesn\u2019t have features that allow you to act on data, i.e., triggering <a href=\"https:\/\/userpilot.com\/blog\/in-app-help\" target=\"_blank\" rel=\"noopener noreferrer\">in-app help<\/a> for churning users.<\/p>\n<h4 id=\"3ekcq\" data-block-id=\"3ekcq\">Pricing<\/h4>\n<p data-block-id=\"fn3jh\">Pricing for Heap is available on request. You\u2019ll have to contact the sales team for a quote. The final price will depend on various factors, including the number of sessions and integrations you need.<\/p>\n<p data-block-id=\"1hsbh\">That said, Heap offers a free plan that lets you track up to 10,000 user sessions per month and stores your data for 6 months. Review platforms like G2 say that paid plans start at $3,600 per year. All paid plans come with a 14-day free trial, too.<\/p>\n<h3 id=\"d7538\" data-block-id=\"d7538\">3. Amplitude: SaaS analytics tool for user journey behavior tracking<\/h3>\n<p data-block-id=\"2dae7\">With Amplitude, you can take a deep dive into <a href=\"https:\/\/userpilot.com\/blog\/user-behaviour-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">user activity and behavior<\/a>. You can generate relevant reports to identify patterns and actionable insights based on user data.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude_ebc34cef6103a692951ddb3ecc5ca83b_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude_ebc34cef6103a692951ddb3ecc5ca83b_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude_ebc34cef6103a692951ddb3ecc5ca83b_800.png\" alt=\"Amplitude as a saas analytics software\" \/><\/picture><figcaption>Amplitude&#8217;s dashboard<\/figcaption><\/figure>\n<h4 id=\"bdcmt\" data-block-id=\"bdcmt\">Main features for SaaS analytics<\/h4>\n<p data-block-id=\"blnc5\">The Journeys dashboard on Amplitude packs a few useful features that facilitate <a href=\"https:\/\/userpilot.com\/blog\/conversion-path\/\" target=\"_blank\" rel=\"noopener noreferrer\">conversion path<\/a> analysis. These include:<\/p>\n<ul>\n<li>Pathfinder \u2013 It provides a glimpse of the <a href=\"https:\/\/userpilot.com\/blog\/user-path-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">paths users take<\/a> within your product leading up to a conversion.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude-pathfinder_8966f8cc2184b63ecf4fee15adfa95f8_800.png 1x, https:\/\/images.storychief.com\/account_6827\/amplitude-pathfinder_8966f8cc2184b63ecf4fee15adfa95f8_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude-pathfinder_8966f8cc2184b63ecf4fee15adfa95f8_800.png 1x, https:\/\/images.storychief.com\/account_6827\/amplitude-pathfinder_8966f8cc2184b63ecf4fee15adfa95f8_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude-pathfinder_8966f8cc2184b63ecf4fee15adfa95f8_800.png\" alt=\"Amplitude's path finder\" \/><\/picture><figcaption>Amplitude pathfinder feature<\/figcaption><\/figure>\n<ul>\n<li>Top user paths \u2013 It lets you identify the paths users are most likely to take. This insight can help optimize user interactions at <a href=\"https:\/\/userpilot.com\/blog\/customer-touchpoints\/\" target=\"_blank\" rel=\"noopener noreferrer\">key touchpoints<\/a> <a href=\"https:\/\/userpilot.com\/blog\/drive-retention\/\">and drive retention<\/a>.<\/li>\n<li>Journey map \u2013 Available in the premium tiers, this feature offers a detailed overview of <a href=\"https:\/\/userpilot.com\/blog\/conversion-path-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">common user paths<\/a>. You can track metrics like the average time taken to complete a path or the number of times users took a path to find the most commonly used paths by users.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude-product-analytics-examples_d27b5cdaa4ea40c08bd89c1d1c279a4a_800.jpg 1x, https:\/\/images.storychief.com\/account_6827\/amplitude-product-analytics-examples_d27b5cdaa4ea40c08bd89c1d1c279a4a_1600.jpg 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude-product-analytics-examples_d27b5cdaa4ea40c08bd89c1d1c279a4a_800.jpg 1x, https:\/\/images.storychief.com\/account_6827\/amplitude-product-analytics-examples_d27b5cdaa4ea40c08bd89c1d1c279a4a_1600.jpg 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/amplitude-product-analytics-examples_d27b5cdaa4ea40c08bd89c1d1c279a4a_800.jpg\" alt=\"Amplitude's journeys\" \/><\/picture><figcaption>Journey map feature on Amplitude<\/figcaption><\/figure>\n<p data-block-id=\"cit07\">Besides tracking user journey activity, the following functionalities of Amplitude help you conduct advanced <a href=\"https:\/\/userpilot.com\/blog\/customer-behavior-analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">behavioral analytics<\/a>:<\/p>\n<ul>\n<li>Retention and stickiness analysis<\/li>\n<li>Predictive analytics<\/li>\n<li>A\/B testing<\/li>\n<li>Funnel analysis<\/li>\n<\/ul>\n<p data-block-id=\"8qfig\">With detailed reports available for each, you can understand your users better and provide them with exactly what they want, leading to a better user experience.<\/p>\n<h4 id=\"caqvv\" data-block-id=\"caqvv\">Pricing<\/h4>\n<p data-block-id=\"5p0uq\">The <a href=\"https:\/\/userpilot.com\/blog\/amplitude-pricing\/\">Amplitude pricing<\/a> structure is as follows:<\/p>\n<ul>\n<li>Starter \u2013 Free plan.<\/li>\n<li>Plus \u2013 $49 per month.<\/li>\n<li>Growth \u2013 Custom pricing.<\/li>\n<li>Enterprise \u2013 Custom pricing.<\/li>\n<\/ul>\n<h3 id=\"3cprb\" data-block-id=\"3cprb\">4. Mixpanel: tool for tracking product analytics metrics<\/h3>\n<p data-block-id=\"b4p72\">Mixpanel is a simple and powerful product analytics tool that allows product teams to track and analyze in-app product engagement.<\/p>\n<p data-block-id=\"f4tn\">In addition, it lets you explore data freely without using SQL. Set up your metrics to measure growth and retention. Slice and dice data to <a href=\"https:\/\/userpilot.com\/blog\/trend-analysis-reports\/\" target=\"_blank\" rel=\"noopener noreferrer\">uncover trends<\/a> and see live updates on how people use your app.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/mixpanel-dashboard_60ae990e1400a5672afe029c10e75196_800.jpg 1x, https:\/\/images.storychief.com\/account_6827\/mixpanel-dashboard_60ae990e1400a5672afe029c10e75196_1600.jpg 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/mixpanel-dashboard_60ae990e1400a5672afe029c10e75196_800.jpg 1x, https:\/\/images.storychief.com\/account_6827\/mixpanel-dashboard_60ae990e1400a5672afe029c10e75196_1600.jpg 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/mixpanel-dashboard_60ae990e1400a5672afe029c10e75196_800.jpg\" alt=\"Mixpanel's dashboard as a saas analytics software\" \/><\/picture><figcaption>Mixpanel dashboards<\/figcaption><\/figure>\n<h4 id=\"4m444\" data-block-id=\"4m444\">Main features for SaaS analytics<\/h4>\n<p data-block-id=\"f0g19\">Mixpanel supports both mobile and web apps, and it\u2019s an analytics tool of choice for product teams across the globe, regardless of the company size.<\/p>\n<p data-block-id=\"3ptc3\">Its product analytics functionalities work based on:<\/p>\n<ul>\n<li>User segmentation: <a href=\"https:\/\/userpilot.com\/blog\/user-segmentation\/\" target=\"_blank\" rel=\"noopener noreferrer\">User segmentation<\/a> is the bedrock of effective product analytics in Mixpanel. You can divide your user base into distinct groups based on attributes, behaviors, or properties and uncover meaningful trends and preferences among various user groups.<\/li>\n<li>Funnel analysis: Mixpanel\u2019s <a href=\"https:\/\/userpilot.com\/blog\/funnel-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">funnel analysis<\/a> feature allows you to create sequences of events that users should ideally complete. This helps you gain insights into where users drop off and where they progress.<\/li>\n<\/ul>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/mixpanel-funnels-drop-off-chart_93efd1d03e4084d1228542e1ce4b320f_800.png 1x, https:\/\/images.storychief.com\/account_6827\/mixpanel-funnels-drop-off-chart_93efd1d03e4084d1228542e1ce4b320f_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/mixpanel-funnels-drop-off-chart_93efd1d03e4084d1228542e1ce4b320f_800.png 1x, https:\/\/images.storychief.com\/account_6827\/mixpanel-funnels-drop-off-chart_93efd1d03e4084d1228542e1ce4b320f_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/mixpanel-funnels-drop-off-chart_93efd1d03e4084d1228542e1ce4b320f_800.png\" alt=\"Funnel analysis in Mixpanel\" \/><\/picture><figcaption>Funnel analysis in Mixpanel<\/figcaption><\/figure>\n<ul>\n<li>Retention analysis: With the <a href=\"https:\/\/userpilot.com\/blog\/retention-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">retention analysis<\/a> feature, you are able to track how often users return to your application after their initial interaction.<\/li>\n<\/ul>\n<p data-block-id=\"b2ktm\">Mixpanel offers a free plan with very advanced product analytics functionality but no engagement layer or <a href=\"https:\/\/userpilot.com\/product\/user-feedback\/\" target=\"_blank\" rel=\"noopener noreferrer\">feedback features<\/a> like that of Userpilot.<\/p>\n<h4 id=\"arau3\" data-block-id=\"arau3\">Pricing<\/h4>\n<p data-block-id=\"nit0\"><a href=\"https:\/\/userpilot.com\/blog\/mixpanel-pricing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mixpanel\u2019s pricing plan<\/a> is divided into 3 plans; the starter plan, the enterprise plan, and the growth plan.<\/p>\n<p data-block-id=\"7ctc1\">Here\u2019s an overview of the pricing plans and features of each plan:<\/p>\n<ul>\n<li>Starter plan: This plan features essentials to <a href=\"https:\/\/userpilot.com\/blog\/product-market-fit-framework\/\" target=\"_blank\" rel=\"noopener noreferrer\">find product-market fit<\/a>. It is free and allows up to 20M monthly events.<\/li>\n<li>Growth plan: This plan costs $24 per month for up to 100M monthly events. You get all features in the starter plan plus unlimited saved reports to monitor, update, and iterate on KPIs, Mixpanel modeling layer, and group analytics and data pipeline add-ons.<\/li>\n<li>Enterprise plan: This plan has custom pricing.<\/li>\n<\/ul>\n<h3 id=\"a1idl\" data-block-id=\"a1idl\">5. FullStory: SaaS analytics tool for collecting qualitative data<\/h3>\n<p data-block-id=\"ep8b3\">Measuring clicks and creating segments help you answer the question \u201cwhat\u201d, but it doesn\u2019t tell you <em>why<\/em>.<\/p>\n<p data-block-id=\"d0nd9\">If you want to go deeper into the reasons behind every action your user takes, you have to witness it firsthand. This is where session recording tools like FullStory prove their worth.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/fullstory-user-analytics_ba9dec5a30676c1bbdddb404b748ab8a_800.png 1x, https:\/\/images.storychief.com\/account_6827\/fullstory-user-analytics_ba9dec5a30676c1bbdddb404b748ab8a_1600.jpg 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/fullstory-user-analytics_ba9dec5a30676c1bbdddb404b748ab8a_800.png 1x, https:\/\/images.storychief.com\/account_6827\/fullstory-user-analytics_ba9dec5a30676c1bbdddb404b748ab8a_1600.jpg 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/fullstory-user-analytics_ba9dec5a30676c1bbdddb404b748ab8a_800.png\" alt=\"FullStory as a saas analytics software\" \/><\/picture><figcaption>FullStory dashboards<\/figcaption><\/figure>\n<h4 id=\"32mlr\" data-block-id=\"32mlr\">Main features for SaaS analytics<\/h4>\n<p data-block-id=\"1vrvh\">With FullStory, you can track user interactions and create funnels. You can then observe how your users behave in each funnel.<\/p>\n<p data-pm-slice=\"1 1 []\">FullStory combines qualitative and quantitative data sources, including session recordings and product analytics. This gives you more <a href=\"https:\/\/userpilot.com\/blog\/customer-experience-insights\/\" target=\"_blank\" rel=\"noopener noreferrer\">valuable insights<\/a> into understanding the causes behind specific user actions when compared to standalone <a href=\"https:\/\/userpilot.com\/blog\/quantitative-data-analysis\/\">quantitative data analysis<\/a>.<\/p>\n<p data-block-id=\"19mqg\">It records page views and visitor clicks, as well as incorporates user data to give you the most accurate representation possible while recreating user sessions.<\/p>\n<p data-block-id=\"cvtnl\">FullStory\u2019s AI and machine learning features make extracting accurate insights from your data much easier. It also offers <a href=\"https:\/\/userpilot.com\/blog\/analytics-dashboard\/\" target=\"_blank\" rel=\"noopener noreferrer\">dashboards<\/a> that you can use for visualizing KPIs like conversion rates after tracking and calculation.<\/p>\n<p data-block-id=\"98egm\">If you\u2019re collaborating with your team on a project, you can use FullStory\u2019s Slack integration to easily share user sessions with your teammates.<\/p>\n<h4 id=\"a6ot9\" data-block-id=\"a6ot9\">Pricing<\/h4>\n<p data-block-id=\"69aci\">FullStory doesn\u2019t disclose its pricing information on its website. It does have 3 price plans: Enterprise, Advanced, and Business (free trial available). You can get a quote for these plans by contacting their sales team.<\/p>\n<h2 id=\"5440h\" data-block-id=\"5440h\">SaaS analytics software for revenue and reporting<\/h2>\n<p data-block-id=\"26l2k\">All of the analytics tools discussed so far help you track user activity and marketing channels.<\/p>\n<p data-block-id=\"2hqo\">But what about your finances and company health?<\/p>\n<p data-block-id=\"dvr3f\">At the end of the day, all the customer segmentation, funnels, <a href=\"https:\/\/userpilot.com\/blog\/user-feedback\/\" target=\"_blank\" rel=\"noopener noreferrer\">user feedback<\/a>, and <a href=\"https:\/\/userpilot.com\/blog\/ux-trends\/\" target=\"_blank\" rel=\"noopener noreferrer\">UX improvements<\/a> boil down to one question: Is it bringing in more revenue?<\/p>\n<p data-block-id=\"9338s\">Reporting and revenue analytics tools like Coupler.io and ProfitWell can help you gauge the impact your product and <a href=\"https:\/\/userpilot.com\/blog\/personalized-retention-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">marketing activities<\/a> have on your finances.<\/p>\n<h3 id=\"fulet\" data-block-id=\"fulet\">6. Coupler.io: for automated SaaS reporting<\/h3>\n<p data-block-id=\"e8d3b\">Continuously tracking your SaaS metrics and analytics is the key to implementing data-driven marketing approaches.<\/p>\n<p data-block-id=\"crdct\">To promptly identify issues when metrics decline, having all the essential data within your reach is important. This is when automated <a href=\"https:\/\/userpilot.com\/blog\/performance-reporting-software\/\" target=\"_blank\" rel=\"noopener noreferrer\">SaaS reporting<\/a> comes in handy.<\/p>\n<p data-block-id=\"5vhjo\">Coupler.io is an all-in-one data analytics and automation platform that allows you to visualize your SaaS metrics and create custom <a href=\"https:\/\/userpilot.com\/blog\/analytics-dashboard-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">dashboards<\/a> and reports.<\/p>\n<h4 id=\"b2t24\" data-block-id=\"b2t24\">Main features for SaaS analytics<\/h4>\n<p data-block-id=\"fq6q6\">This tool helps you gather data from various channels and apps, such as <a href=\"https:\/\/userpilot.com\/blog\/best-hubspot-integration\/\" target=\"_blank\" rel=\"noopener noreferrer\">HubSpot<\/a>, Facebook Ads, Trello, Google Analytics, and more. Then, you can fetch it into spreadsheets, business intelligence tools, data warehouse, or other destinations of your choice.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/coupler-omnichannel-analytics_f4b9856a14f32d7e464cd1f530e64b9c_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/coupler-omnichannel-analytics_f4b9856a14f32d7e464cd1f530e64b9c_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/coupler-omnichannel-analytics_f4b9856a14f32d7e464cd1f530e64b9c_800.png\" alt=\"Reporting dashboard template from Coupler.io\" \/><\/picture><figcaption>Reporting dashboard template from Coupler.io<\/figcaption><\/figure>\n<p data-block-id=\"i81p\">The reports are easy to share and can be delivered to your email or Slack notifications on your schedule. You can also set trigger alerts to get notified when any of your metrics change.<\/p>\n<p data-block-id=\"bh139\">It allows you to be flexible and tailor your dashboards and reports. You can also start with one of the available templates or reporting dashboard examples.<\/p>\n<h4 id=\"bgqvo\" data-block-id=\"bgqvo\">Pricing<\/h4>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Coupler.io offers 5 pricing tiers based on the number of accounts, users, data destinations, and data refresh frequency. Paid plans range from $32 to $259\/month, plus a custom Business plan.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">The platform offers a free plan with limited features (1 account, 1 user, manual refresh). There&#8217;s also a 7-day free trial with full access to test the tool&#8217;s advanced features.<\/p>\n<h3 data-pm-slice=\"1 1 []\"><strong>7. ChartMogul: Software for subscription revenue analytics<\/strong><\/h3>\n<p>ChartMogul is a comprehensive subscription analytics platform that allows you to track your recurring revenue, customer metrics, and many common <a href=\"https:\/\/userpilot.com\/blog\/b2b-saas-metrics\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong><u>SaaS metrics<\/u><\/strong><\/a>.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-561668\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/chatmogul-dashboard.webp\" alt=\"chatmogul dashboard for saas analytics\" width=\"2122\" height=\"1376\" srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/chatmogul-dashboard.webp 2122w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/chatmogul-dashboard-450x292.webp 450w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/chatmogul-dashboard-1024x664.webp 1024w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/chatmogul-dashboard-768x498.webp 768w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/chatmogul-dashboard-1536x996.webp 1536w, https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/chatmogul-dashboard-2048x1328.webp 2048w\" sizes=\"(max-width: 2122px) 100vw, 2122px\" \/><\/p>\n<h4 data-pm-slice=\"1 1 []\"><strong>Main features for SaaS analytics<\/strong><\/h4>\n<p>ChartMogul&#8217;s real-time analytics and reporting tools allow you to keep track of essential subscription metrics with high data accuracy.<\/p>\n<p>The platform automatically calculates key metrics including:<\/p>\n<ul>\n<li>Monthly Recurring Revenue (MRR) and all MRR movements (new, expansion, contraction, churn)<\/li>\n<li>Annual Recurring Revenue (ARR) and customer lifetime value (LTV)<\/li>\n<li>Customer, revenue, and quantity churn rates<\/li>\n<li><a href=\"https:\/\/userpilot.com\/blog\/retention-analysis\/\">Retention cohort analysis<\/a> and customer growth metrics<\/li>\n<li>Average Revenue Per Account (ARPA) and Average Sale Price (ASP)<\/li>\n<\/ul>\n<p>ChartMogul integrates seamlessly with major billing platforms including Stripe, Chargebee, Recurly, PayPal, Braintree, and GoCardless, ensuring data accuracy through automated synchronization. This eliminates manual data entry and provides a single source of truth for your subscription metrics.<\/p>\n<h4><strong>Pricing<\/strong><\/h4>\n<div data-test-render-count=\"1\">\n<div class=\"group\">\n<div class=\"contents\">\n<div class=\"group relative relative pb-3\" data-is-streaming=\"false\">\n<div class=\"font-claude-response relative leading-[1.65rem] [&amp;_pre&gt;div]:bg-bg-000\/50 [&amp;_pre&gt;div]:border-0.5 [&amp;_pre&gt;div]:border-border-400 [&amp;_.ignore-pre-bg&gt;div]:bg-transparent [&amp;_.standard-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&amp;_.standard-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8 [&amp;_.progressive-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&amp;_.progressive-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8\">\n<div>\n<div class=\"standard-markdown grid-cols-1 grid [&amp;_&gt;_*]:min-w-0 gap-3 standard-markdown\">\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">ChartMogul offers pricing based on your Annual Recurring Revenue (ARR). Free plan for businesses with less than $10K MRR, Scale plan starting at $100\/month, and custom Volume plan pricing for larger businesses.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2 id=\"cv6hi\" data-block-id=\"cv6hi\">Key SaaS metrics and KPIs to track through your SaaS analytics<\/h2>\n<p data-block-id=\"e6mjg\">Now that we\u2019ve covered different types of web analytics tools, their main functionality, and analytics features, let\u2019s talk about the key performance indicators that every SaaS business should be tracking to <a href=\"https:\/\/userpilot.com\/blog\/user-retention\/\" target=\"_blank\" rel=\"noopener noreferrer\">increase customer retention<\/a>.<\/p>\n<h3 id=\"2mc08\" data-block-id=\"2mc08\">Average Revenue Per User (ARPU)<\/h3>\n<p data-block-id=\"8klq4\">The Average Revenue Per User (ARPU) or Average Revenue Per Account (ARPA) denotes the amount of <a href=\"https:\/\/userpilot.com\/blog\/revenue-growth-formula\/\" target=\"_blank\" rel=\"noopener noreferrer\">revenue<\/a> a paying user generates during a specific period.<\/p>\n<p data-block-id=\"ajo9m\">Like the number of users, revenue generated by each user is an important metric of customer success in SaaS. The goal of product marketing is not only user acquisition but also increasing <a href=\"https:\/\/userpilot.com\/blog\/account-expansion-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">account expansion<\/a>, which is measured using ARPU.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/arpu_29baccab6245c0affb9cb1a98c71d1ea_800.png 1x, https:\/\/images.storychief.com\/account_6827\/arpu_29baccab6245c0affb9cb1a98c71d1ea_1600.png 2x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/arpu_29baccab6245c0affb9cb1a98c71d1ea_800.png 1x, https:\/\/images.storychief.com\/account_6827\/arpu_29baccab6245c0affb9cb1a98c71d1ea_1600.png 2x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/arpu_29baccab6245c0affb9cb1a98c71d1ea_800.png\" alt=\"Average Revenue Per User (ARPU) calculation\" \/><\/picture><figcaption>Average Revenue Per User (ARPU) calculation<\/figcaption><\/figure>\n<h3 id=\"fcvep\" data-block-id=\"fcvep\">Monthly Recurring Revenue (MRR)<\/h3>\n<p data-block-id=\"db5ee\">Monthly Recurring Revenue (MRR) is calculated by multiplying the average revenue per account by the number of accounts in a given month.<\/p>\n<p data-block-id=\"4rl3u\">MRR is the first step to understanding whether your <a href=\"https:\/\/userpilot.com\/blog\/what-is-product-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">product marketing<\/a> is driving growth or not.<\/p>\n<h3 id=\"cj3v8\" data-block-id=\"cj3v8\">Annual Recurring Revenue (ARR)<\/h3>\n<p data-block-id=\"51cgt\">Annual Recurring Revenue (ARR) is similar to MRR, except it considers a year instead of a monthly interval.<\/p>\n<p data-block-id=\"4cg7\">Keeping an eye on both MRR and ARR helps you understand whether or not your efforts are generating sustainable results.<\/p>\n<h3 id=\"9lshj\" data-block-id=\"9lshj\">Expansion MRR rate<\/h3>\n<p data-block-id=\"a43bo\"><a href=\"https:\/\/userpilot.com\/blog\/expansion-mrr\/\">Expansion MRR<\/a> rate tells you at what rate you\u2019re growing through <a href=\"https:\/\/userpilot.com\/blog\/upsell-opportunities-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">account expansion.<\/a><\/p>\n<p data-block-id=\"42sqk\">The formula for the Expansion MRR rate is:<\/p>\n<p data-block-id=\"epq5u\">(Expansion MRR at the end of the month \u2013 Expansion MRR at the beginning of the month) \/ Expansion MRR at the beginning of the month x 100<\/p>\n<p data-block-id=\"21t2d\">Where expansion MRR = revenue from <a href=\"https:\/\/userpilot.com\/blog\/upsell-opportunities-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">upgrades<\/a> in the month + revenue from add-ons in the month.<\/p>\n<h3 id=\"ffb4e\" data-block-id=\"ffb4e\">Churn MRR rate<\/h3>\n<p data-block-id=\"f8ihc\">The churn MRR rate denotes how much revenue you have lost in a range of time because of <a href=\"https:\/\/userpilot.com\/blog\/customer-churn-analysis\/\" target=\"_blank\" rel=\"noopener noreferrer\">churn<\/a>.<\/p>\n<p data-block-id=\"3vbk6\">The formula for the Churn MRR Rate is:<\/p>\n<p data-block-id=\"b826e\">(Churned MRR- Expansion MRR) \/ starting MRR x 100<\/p>\n<p data-block-id=\"apnle\">Where Churned MRR = revenue lost due to churn in a given period.<\/p>\n<h3 id=\"a84d7\" data-block-id=\"a84d7\">Customer Lifetime Value (CLV or LTV)<\/h3>\n<p data-block-id=\"a790f\">Customer Lifetime Value (CLV or LTV) is the amount of money a business earns from one customer over the duration they stay your customer. It represents how profitable it is to invest in <a href=\"https:\/\/userpilot.com\/blog\/customer-acquisition\/\" target=\"_blank\" rel=\"noopener noreferrer\">acquiring a customer<\/a>.<\/p>\n<p data-block-id=\"660ok\">You can calculate LTV in multiple ways.<\/p>\n<p data-block-id=\"6628h\">One way to calculate it is by dividing your average revenue per account by your <a href=\"https:\/\/userpilot.com\/blog\/average-churn-rate-for-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">churn rate<\/a>.<\/p>\n<h3 id=\"60qmm\" data-block-id=\"60qmm\">Customer Lifetime Value (LTV) to Customer Acquisition Cost (CAC) ratio<\/h3>\n<p data-block-id=\"594le\">The Customer Lifetime Value (LTV) to Customer Acquisition Cost (CAC) ratio shows how efficient your product marketing is at acquiring customers.<\/p>\n<p data-block-id=\"f57cd\">An <a href=\"https:\/\/userpilot.com\/blog\/ltv-cac-ratio-saas\/\" target=\"_blank\" rel=\"noopener noreferrer\">LTV to CAC ratio<\/a> below 1 means you are spending more money to acquire customers than the revenue you get from them. This is unsustainable, and no business can support this long-term.<\/p>\n<p data-block-id=\"f3aa0\">Although there is no magic number, a healthy LTV to CAC ratio in SaaS can be considered as one that is 3 times or more than your <a href=\"https:\/\/userpilot.com\/blog\/average-customer-acquisition-cost\/\" target=\"_blank\" rel=\"noopener noreferrer\">cost of acquiring a customer<\/a>.<\/p>\n<figure class=\"image strchf-type-image regular strchf-size-regular strchf-align-center\"><picture><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/ltv-to-cac-ratio_e6f0efc463d449c54bcd26117700944c_800.png 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/ltv-to-cac-ratio_e6f0efc463d449c54bcd26117700944c_800.png 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2025\/09\/ltv-to-cac-ratio_e6f0efc463d449c54bcd26117700944c_800.png\" alt=\"Customer Lifetime Value (LTV) to Customer Acquisition Cost (CAC) calculation\" \/><\/picture><figcaption>Customer Lifetime Value (LTV) to Customer Acquisition Cost (CAC) calculation<\/figcaption><\/figure>\n<h3 id=\"4d4d5\" data-block-id=\"4d4d5\">Customer Retention Rate (CRR)<\/h3>\n<p data-block-id=\"ccjb\">You need to look at user retention rates at different intervals. There are multiple ways of <a href=\"https:\/\/userpilot.com\/blog\/retention-calculation\/\" target=\"_blank\" rel=\"noopener noreferrer\">calculating user retention rates<\/a>. Some of these are:<\/p>\n<ul>\n<li>Day 0 retention rate<\/li>\n<li>Week 1 retention rate<\/li>\n<li>7 days range retention rate<\/li>\n<\/ul>\n<h2 id=\"em7jj\" data-block-id=\"em7jj\">Conclusion<\/h2>\n<p data-block-id=\"dlbs3\">Winning your niche requires you to make the best use of the data you collect. This makes SaaS data analytics tools more valuable than ever.<\/p>\n<p data-block-id=\"fn72v\">With the tools we\u2019ve compiled, you can track user footprints at every step of their journey and understand how they are engaging with your product.<\/p>\n<p data-block-id=\"9tacf\">To learn more about how you can get started with insights on user activity, <a href=\"https:\/\/userpilot.com\/userpilot-demo\" target=\"_blank\" rel=\"noopener noreferrer\">book a free demo with Userpilot today<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Find the right analytics tools for your SaaS business that can help you make informed and data-driven product and marketing decisions. In this post, we will break down the analytics software each SaaS business needs to understand their buyer and user personas, prospects, users, and revenue metrics &#038; company health.<\/p>\n","protected":false},"author":55,"featured_media":558680,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[289],"tags":[354,1395,347,216,143,631,85,453,577,455,355,391],"class_list":["post-7357","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-saas","tag-adoption-metrics","tag-kpi","tag-product-analytics-software","tag-product-management","tag-product-marketing","tag-product-marketing-metrics","tag-saas","tag-saas-analytics-software","tag-saas-growth-strategies","tag-saas-kpis","tag-saas-metrics","tag-user-engagement-metrics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The 7 Best SaaS Analytics Software of 2026<\/title>\n<meta name=\"description\" content=\"Find the right analytics tools for your SaaS business is essential. In this post, we&#039;re breaking down the best SaaS analytics software\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The 7 Best SaaS Analytics Software of 2026\" \/>\n<meta property=\"og:description\" content=\"Find the right analytics tools for your SaaS business is essential. In this post, we&#039;re breaking down the best SaaS analytics software\" \/>\n<meta property=\"og:url\" content=\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/\" \/>\n<meta property=\"og:site_name\" content=\"Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-27T22:00:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-08T20:51:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1876\" \/>\n\t<meta property=\"og:image:height\" content=\"1228\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Linh Khanh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Linh Khanh\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"20 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/\"},\"author\":{\"name\":\"Linh Khanh\",\"@id\":\"https:\/\/userpilot.com\/blog\/#\/schema\/person\/837ad6c051bf4373e42a8e0091d3d691\"},\"headline\":\"The 7 Best SaaS Analytics Software of 2026\",\"datePublished\":\"2024-11-27T22:00:49+00:00\",\"dateModified\":\"2026-04-08T20:51:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/\"},\"wordCount\":3689,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png\",\"keywords\":[\"adoption metrics\",\"KPI\",\"product analytics software\",\"Product Management\",\"product marketing\",\"product marketing metrics\",\"SaaS\",\"saas analytics software\",\"saas growth strategies\",\"saas kpis\",\"saas metrics\",\"user engagement metrics\"],\"articleSection\":[\"SaaS\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/\",\"url\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/\",\"name\":\"The 7 Best SaaS Analytics Software of 2026\",\"isPartOf\":{\"@id\":\"https:\/\/userpilot.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png\",\"datePublished\":\"2024-11-27T22:00:49+00:00\",\"dateModified\":\"2026-04-08T20:51:00+00:00\",\"author\":{\"@id\":\"https:\/\/userpilot.com\/blog\/#\/schema\/person\/837ad6c051bf4373e42a8e0091d3d691\"},\"description\":\"Find the right analytics tools for your SaaS business is essential. In this post, we're breaking down the best SaaS analytics software\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#primaryimage\",\"url\":\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png\",\"contentUrl\":\"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png\",\"width\":1876,\"height\":1228,\"caption\":\"The 7 Best SaaS Analytics Software of 2026\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/userpilot.com\/blog\/#website\",\"url\":\"https:\/\/userpilot.com\/blog\/\",\"name\":\"Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/userpilot.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/userpilot.com\/blog\/#\/schema\/person\/837ad6c051bf4373e42a8e0091d3d691\",\"name\":\"Linh Khanh\",\"description\":\"I have a knack for content development and SEO copywriting. My experience expands to managing social media coordination and branding campaigns while working with micro-influencers for better brand promotion.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/khanhlinhle1306?\"],\"url\":\"https:\/\/userpilot.com\/blog\/author\/linh\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The 7 Best SaaS Analytics Software of 2026","description":"Find the right analytics tools for your SaaS business is essential. In this post, we're breaking down the best SaaS analytics software","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/","og_locale":"en_US","og_type":"article","og_title":"The 7 Best SaaS Analytics Software of 2026","og_description":"Find the right analytics tools for your SaaS business is essential. In this post, we're breaking down the best SaaS analytics software","og_url":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/","og_site_name":"Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog","article_published_time":"2024-11-27T22:00:49+00:00","article_modified_time":"2026-04-08T20:51:00+00:00","og_image":[{"width":1876,"height":1228,"url":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png","type":"image\/png"}],"author":"Linh Khanh","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Linh Khanh","Est. reading time":"20 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#article","isPartOf":{"@id":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/"},"author":{"name":"Linh Khanh","@id":"https:\/\/userpilot.com\/blog\/#\/schema\/person\/837ad6c051bf4373e42a8e0091d3d691"},"headline":"The 7 Best SaaS Analytics Software of 2026","datePublished":"2024-11-27T22:00:49+00:00","dateModified":"2026-04-08T20:51:00+00:00","mainEntityOfPage":{"@id":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/"},"wordCount":3689,"commentCount":0,"image":{"@id":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#primaryimage"},"thumbnailUrl":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png","keywords":["adoption metrics","KPI","product analytics software","Product Management","product marketing","product marketing metrics","SaaS","saas analytics software","saas growth strategies","saas kpis","saas metrics","user engagement metrics"],"articleSection":["SaaS"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/userpilot.com\/blog\/saas-analytics-software\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/","url":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/","name":"The 7 Best SaaS Analytics Software of 2026","isPartOf":{"@id":"https:\/\/userpilot.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#primaryimage"},"image":{"@id":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#primaryimage"},"thumbnailUrl":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png","datePublished":"2024-11-27T22:00:49+00:00","dateModified":"2026-04-08T20:51:00+00:00","author":{"@id":"https:\/\/userpilot.com\/blog\/#\/schema\/person\/837ad6c051bf4373e42a8e0091d3d691"},"description":"Find the right analytics tools for your SaaS business is essential. In this post, we're breaking down the best SaaS analytics software","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/userpilot.com\/blog\/saas-analytics-software\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/userpilot.com\/blog\/saas-analytics-software\/#primaryimage","url":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png","contentUrl":"https:\/\/blog-static.userpilot.com\/blog\/wp-content\/uploads\/2024\/11\/The-7-Best-SaaS-Analytics-Software-of-2026.png","width":1876,"height":1228,"caption":"The 7 Best SaaS Analytics Software of 2026"},{"@type":"WebSite","@id":"https:\/\/userpilot.com\/blog\/#website","url":"https:\/\/userpilot.com\/blog\/","name":"Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/userpilot.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/userpilot.com\/blog\/#\/schema\/person\/837ad6c051bf4373e42a8e0091d3d691","name":"Linh Khanh","description":"I have a knack for content development and SEO copywriting. My experience expands to managing social media coordination and branding campaigns while working with micro-influencers for better brand promotion.","sameAs":["https:\/\/www.linkedin.com\/in\/khanhlinhle1306?"],"url":"https:\/\/userpilot.com\/blog\/author\/linh\/"}]}},"_links":{"self":[{"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/posts\/7357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/comments?post=7357"}],"version-history":[{"count":21,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/posts\/7357\/revisions"}],"predecessor-version":[{"id":635739,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/posts\/7357\/revisions\/635739"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/media\/558680"}],"wp:attachment":[{"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/media?parent=7357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/categories?post=7357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/userpilot.com\/blog\/wp-json\/wp\/v2\/tags?post=7357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}