The people who answer 9-10 are your Promoters
They love your products!
They are still getting to know your product.
The people who answer 0-6 are your Detractors
They might be having some issues.
Is your score going up or down? Understanding its trajectory and what influences it can help your organization focus on the areas that matter most to your customers.
When customers are successful, so are you. For example, Gartner discovered that 80% of an organization’s future revenue growth comes from only 20% of current customers.