Author: Aazar Ali Shad

User Onboarding
7 User Onboarding Best Practices for 2021 + Bonus Tips
March 15, 2021

I’m going to start this user onboarding best practices article with a strong statement: User onboarding is the difference between a successful SaaS company and a failing one. Yeah I know. Shocking, right? But bear with me. This year has seen some huge growth when it comes to user onboarding. SaaS companies are finally waking up to the idea that successful onboarding for their users is critical to success. Good onboarding doesn’t...

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Growth
Adjacent Users Theory: How to Apply It & Leverage It to Grow Your Business?
August 27, 2020

This post in an implementation guide inspired by the Adjacent User Theory post by the wildly-successful Bangaly Kaba (EIR @ Reforge, Former VP Growth @ Instacart, Instagram). We wanted our readers to see how they can use Userpilot to turn their adjacent users into activated users similar to what Bangaly Kaba did in Instagram. Adjacent Users? Huh? Maybe you’ve never heard the term before, but these people are the key to achieving rapid,...

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Customer Success \ Growth \ Product Experience
7 Customer Retention Management Strategies to Stop Churn
February 27, 2019

If you had to focus on one strategy to help your SaaS grow faster, what would you choose? A new marketing campaign focused on customer acquisition or efforts to retain and maintain your relationship with your current customers? A lot of businesses often choose the former. Who doesn’t love new customers, right? Businesses often see marketing as being synonymous with customer acquisition - to boost their bottom line, increase revenue, so on....

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Good UX Inspiration \ User Onboarding
The Ultimate In-depth Onboarding UX Resource[Guide]
February 26, 2019

No matter how good your product looks, it won't be revolutionary unless the onboarding experience captures users' attention and immediately shows the value that you provide. Softletter's SaaS University Reports show that as many as 75% of the users who sign up for a free trial don't convert into paying customers. The good news is that you can reduce that number through an engaging onboarding UX that demonstrates the value of the product. You...

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Comparison
We've Tried 5 WalkMe Alternatives (Here's Our Feedback)
January 29, 2019

Are you searching for WalkMe alternatives? We're here to save you some time! If you want some more affordable and easier-to-use solutions for your business, you've come to the right place! We've tried 5 of the biggest WalkMe alternatives over the last couple of weeks, and we wanted to share our in-depth feedback. Important Note: WalkMe, Userlane, and Whatfix are suitable for employee onboarding use case when you're onboarding on a third-party tool...

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Good UX Inspiration \ User Onboarding
8 Companies with the Best SaaS Onboarding Experiences
November 15, 2018

UX or CS teams who are trying to improve their SaaS user onboarding experience often ask us: Which software companies have the best user onboarding experiences? Who can we turn to for some inspiration? The answer isn't always so straightforward. When it comes to onboarding a new user, the experience must be obsessively aligned with providing that first moment of value.  The problem is that every SaaS is unique, each with their own Aha! Moment....

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