What is a product management funnel? What are the different funnels that PMs should track? Why do they matter? If you’re after the answers to these questions, you’re in luck, because that’s exactly what we explore in our article.
In the article, we’re looking at how to build effective product manager dashboards and the key metrics we may want to populate them with at different stages of the product lifecycle. We also explore tools for building product dashboards and data analysis.
Analytics for product managers is a must if you want to make decisions based on data. Learn how to collect and act on your data.
Funnel analytics is a research method that helps you understand how users navigate their way through a series of steps or stages in a website or application. Its main purpose is to help marketers, product managers, and UX designers understand where users drop off in their journey before completing a desired action, like booking a product demo, signing up for a free trial, or upgrading to the premium plan.
Product analytics dashboards help you visualize user behavior, so you can make informed decisions on how to improve product engagement. In this article, we show you why you need an analytics dashboard, and the types of metrics to track in your dashboard. Plus, the most common analytics dashboards in SaaS and an easy two-step process to build an analytics dashboard.
Product usage describes the interactions of users with the product, service or feature. It consists of quantitative data about how the customer uses the product, how long for and when.
