Tag: Ease of Use

Good UX Inspiration \ Product Experience
Ease of use—What it means, how much it matters, and how to communicate it to attract customers [Based on data from 98 SaaS businesses]
January 28, 2021

How important is the ease of use for the success of your SaaS company? Pawel Banhegyi asked 98 SaaS businesses a bunch of questions that revealed why you should make the ease of use and good, intuitive UX an absolute priority! But before we dive into the results, let's start from what you're told never to do as a researcher - a huge piece of anecdotal evidence... Not that long ago, I had “the” conversion with one of my research friends....

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