Product Adoption School

Drive consistent Aha! moments
along the user journey.

The only framework you need to create delightful
onboarding experiences that drive user adoption.

  • The initial Aha!
    New New
  • Key feature adoption
    Activated Activated
  • Secondary feature adoption
    Advanced Advanced
  • Users become promoters
    Champions Champions

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What you will learn?

  • The building blocks of a successful user onboarding process.
  • Mapping the user journey from Aha! to activation to complete adoption.
  • Detecting dropouts in the user journey and hypothesizing effective solutions.
  • Choosing & building the right product experiences for your onboarding.