Software Bugs Are Expensive: How Session Replays Help You Spot and Fix Them Fast9 min read
Software bugs are a budget killer for your company and a buzzkill for your users. Even with a rigorous software testing process, one pesky bug always slips through. In 2014, a software error on Amazon caused some items to drop to just one penny. A single bug resulted in losses worth £100,000, pushing many small businesses to bankruptcy.
The real challenge here is spotting these critical bugs, reproducing them accurately, and effectively communicating the fix across departments. Luckily, session replays give you a bird’s eye view of your users’ actions, showing exactly what happened and how to fix it before it's too late.
In this article, I’ll cover:
- How software bugs impact your business and increase customer churn.
- How to use session replay tools to streamline the debugging process.
- Features to look for in a session replay tool.
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The consequences of software bugs
Software bugs might seem like minor glitches on the surface, but they can significantly damage your company’s bottom line. Here’s how such bugs result in lost revenue and increased churn:
1. Negative user experience = lost customers
Users get frustrated when they encounter functional bugs like a payment system failure, a broken feature, or a poorly functioning app. If you fail to perform these usability bug fixes on time, they lose trust in your product.
For example, a security bug can indicate your tool is unsafe, which immediately raises alarm bells for customers, and they'll consider switching to a competitor in no time.
I faced a functional bug when I recently tried purchasing a new project management tool. However, an error message kept popping up when I tried to input my details. I got annoyed and left the signup process halfway through while searching for alternatives.
2. Wasted time on bug reproduction and fixes
The software development process is lengthy. If you're in an agile development environment, you must move quickly to build a stellar product. Unfortunately, 20% of software development teams report getting stuck during the debugging or software testing phase.
Complex issues like unit-level bugs, usability bugs, or calculation errors can take hours or even days to fix. Every hour spent tracking bugs and resolving them is an hour not spent improving the product or delivering value to customers.
3. Increased Development and Support Costs
Bugs drain your resources and your teams' mental peace. When issues arise, customer support teams receive a surge in tickets. Engineering teams are pulled away from planned projects to investigate.
The ripple effects are costly:
- Support overload: Tickets pile up, requiring overtime or extra staffing.
- Engineering delays: The team is interrupted during critical points of product development.
- Customer churn: Frustrated high-value users switch to competitors.
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What Session Replays Can Do for Effective Debugging
I know what you’re thinking; “Can’t we use software development tools like bug trackers?” Sure, bug tracking tools can help you discover bugs quickly, but they don't give you the complete picture. You need context to understand why users face these issues so that you can prevent future bugs.
Session replays provide a visual playback of user interactions, helping your team uncover the core of the problem and speeding up the handoff process between customer support, engineering, product, and UX teams.
Here’s how session replays improve bug identification and streamline the fixing process:
1. Understand the root cause of user issues
When users report vague issues like “The app isn’t working,” your team is left to piece together the problem without clear details. Session replays solve this by showing exactly what users experienced: where they clicked, what actions they took, and how the system responded.
A user might report that their payment failed during checkout.
Without session replay, you might wonder whether it was a browser issue, a syntax error, or incorrect input.
With session replay, you can see that the user accidentally selected the wrong currency from a dropdown menu, triggering a backend error that wasn’t visible on the front end. This insight lets your team address the issue quickly and accurately, reducing frustration for both users and support teams.
2. Reproduce hard-to-find bugs
Some bugs only appear under specific conditions, making them incredibly difficult to reproduce without the right tools. Session replays capture every detail of a user’s environment, including browser type, device, and screen size, allowing engineers to recreate the exact scenario.
One such instance was when new users reported a dropdown glitch. Using session replay with filters, we discovered that this usability bug only occurred on Safari when the browser was resized during form submissions. Once we had precise context, our team replicated and fixed the issue in minutes instead of spending hours on trial and error.
3. Deliver actionable bug reports to engineering teams
Miscommunication between support and engineering teams often slows down bug resolution. Session replays streamline this process by allowing support teams to annotate recordings, highlight key moments, and provide context-rich insights.
When users report a recurring navigation issue, support teams can pinpoint the exact clicks and steps leading to the problem in a session replay.
Engineers then receive a detailed, visual bug report that eliminates back-and-forth clarifications. This accelerates resolutions, reduces team frustration, and ensures a seamless user experience.
Key Features of a Session Replay Tool
The best session replay tools go beyond simple recordings, offering advanced capabilities that enable teams to debug faster, collaborate seamlessly, and safeguard user trust.
Here's how Userpilot's session replay feature can help you improve customer experience and prevent future bugs:
Advanced filtering, segmentation, and event tracking
When resolving software bugs, being able to filter and segment user actions is a game-changer. Instead of going through mountains of session data, advanced filtering allows you to isolate the exact conditions under which a bug occurs.
With this precision, my team can replicate and resolve the issue faster.
Combining segmentation and event tracking gives me a clear picture of what’s happening under the hood and can address software bugs efficiently.
Cross-team collaboration with notes
Debugging is rarely a solo effort. Fixing software errors or security bugs often requires input from multiple teams: support identifies user issues, engineers dive into the code, and product managers evaluate the impact. Without clear communication, this process can be chaotic.
I use the collaboration features to annotate session replays. For instance, if a user reports a navigation error, I can flag the exact moment it occurred and add context about the issue. When this session is shared with engineering, they have all the information they need to act, eliminating the need for back-and-forth discussions.
I save time and ensure that every team works with the same data, which leads to faster fixes and a more coordinated response.
Integration with individual user profiles and reports
Understanding how an issue fits into the bigger picture often requires looking at user-specific data. Userpilot makes this easy by linking session replays directly to individual user profiles and analytics reports.
If I notice a drop-off in a funnel, I can click on the specific step where users exit and access session replays tied to that data point.
Skipping inactivity and watching key moments
Replaying an entire session can be time-consuming, especially when most recordings have idle moments. That’s why Userpilot’s ability to skip inactivity is the perfect solution. I can find the incorrect output and fix bugs without staring at my screen for hours.
Whenever I review a session, the tool automatically shows me the key moments where the user interacted with the product.
For example, if I’m investigating a cart abandonment issue, I can skip straight to the actions leading up to the drop-off, such as failed payment attempts or navigation errors. This feature saves me hours, and I can focus only on the moments that matter.
User data protection
"It’s great that we can fix bugs faster, but doesn't this violate users' privacy?"
That is why it’s important to mask sensitive data like passwords, bank details, and personal information during recording.
Userpilot’s compliance with HIPAA, GDPR, and SOC 2 Type II allows teams to debug effectively without compromising user trust or data security.
Debug smarter with Userpilot
Software bugs don’t just break your product. They drive users to competitors and disrupt your team’s momentum during the software development lifecycle.
With the right tools, you can turn these challenges into opportunities. Session replays empower you to see exactly what your users experience, reproduce even the most out-of-bound bugs, and equip your teams with the insights they need to resolve issues faster and smarter.
Userpilot is the perfect all-in-one solution that helps you understand user behavior and fix software bugs without investing in more debugging tools.
Book a demo today and see Userpilot in action!