Search Results for: customer insights

11 Product Management Fundamentals [+ Strategies & Examples]

11 Product Management Fundamentals [+ Strategies & Examples] cover
Product Management

Are you frustrated with how your users are underutilizing your product, complaining about it, and not realizing the value that it has to offer? It’s probably because you’re lacking in some of the product management fundamentals. Let’s explore the key fundamentals of product management that every product leader should master. As well as how to effectively measure and leverage them today.


Product Support: Types & Best Practices to Follow

Product Support: Types & Best Practices to Follow cover
Customer Success

Did you know that our client RecruitNow saved over 1,000 customer training hours a year by implementing a localized resource center coupled with onboarding flows? Great product support helps you cut on costs and make users happy, so in this article, we’ll look at the various in-app support types and some best practices for you to follow.


A Complete Guide to Product Analytics: Metrics, Types & Tools

A Complete Guide to Product Analytics: Metrics, Types & Tools
UX Analytics

Without product analytics, you’re just guessing at how to move the needle with your SaaS users. While it’s true that there’s an entire science and art around making the most of analytics, it’s equally true that understanding the basics can allow you to make significant performance improvements fast.


What Is Product-Led Growth? +Benefits, Models, Examples, and More

Growth Updated

Product-led growth, or PLG for short, is a business strategy that leverages the product as the main driver to acquire, activate, and retain customers. The approach is based on the idea that if the product satisfies user needs and offers a great user experience, it requires fewer sales and marketing efforts to attract customers and grow. Our ultimate guide explores what PLG is, how it differs from different growth strategies, and why product-led growth matters for SaaS businesses.