Search Results for: customer insights

Primary vs Secondary Users UX Design in SaaS

Primary vs Secondary Users UX Design in SaaS cover
Good UX Inspiration

Understanding the difference between primary vs secondary users’ UX design is the key to creating a product that everyone loves. This article explores the differences between primary and secondary users in SaaS UX design and provides strategies for identifying them for your product.


How to Use Single Ease Question (SEQ) to Measure Usability

How to Use Single Ease Question (SEQ) to Measure Usability cover
UX Analytics

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? If you want to learn about this tool for understanding feature usability and explaining any behavioral changes, let’s get into it!


How to Conduct a UX Audit in SaaS

How to Conduct a UX Audit in SaaS cover
UX Analytics

In the world of SaaS, having a seamless user experience can make or break your company’s success. This is why conducting a UX audit is so important – to understand where the user experience is lacking and why. In this article, we provide a step-by-step UX audit guide, a checklist for performing a heuristic evaluation, and various other actionable recommendations.


Research Operations: Definition, Procedure, and Tools

Research Operations: Definition, Procedure, and Tools cover
UX Analytics

Wondering what research operations is, how to do it, which tools to use, and which benefits it provides? This guide will walk you through what research operations are, what role research operations managers play, which product analytics to track, and how you can get started with the process!


11 UI/UX Tools For Product Designers

11 UI/UX Tools For Product Designers cover
UX Analytics

Looking for UI/UX tools to help you build irresistible products and deliver the best user experience and streamline your product development process? This article shows you 11 tools along with their features and pricing.