Search Results for: customer insights

Product Experimentation Guide for Product Managers

Product Experimentation Guide for Product Managers cover
Product Management

A mindset of product experimentation is vitally important for product success and growth. If product managers can consistently apply the scientific method, analyze the effect of multiple variables changing, and gather reliable data about the future direction of the product, they’re in a strong position to improve customer outcomes.


HubSpot Analytics: Understanding its Key Features and Capabilities [+ Better Alternatives]

HubSpot Analytics: Understanding its Key Features and Capabilities [+ Better Alternatives] cover
UX Analytics

HubSpot’s analytics reports help customers interpret data collected from their sales or marketing efforts. HubSpot’s analytics capabilities focus on helping users explore reports with depth and ease to extract insights on why particular patterns or results occurred within campaigns. In this guide, we’ll go over which analytics HubSpot tracks, what its benefits are, and which features you can use!


Technical Product Manager: Exploring Their Role and Responsibilities

Technical Product Manager: Exploring Their Role and Responsibilities cover
Product Management

Technical product managers (TPMs) are professionals with advanced technical and design skills that enable them to lead technical teams and collaborate with their cross-functional colleagues to ensure the success of the technical aspects of the product. Their technical background gives them a more nuanced understanding of technical specifications and their feasibility and gives them the skills necessary to deal with technical issues and problems.