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Product analytics is the process of collecting, measuring, and analyzing data about how users interact with your product. This article shows how they differ and lists some of the best product and marketing analytics tools.
Feature adoption is the rate at which users adopt/use your product’s features. This is a comprehensive guide that covers what it is, how you can improve yours and much more.
Product-led growth is rapidly becoming one of the most important concepts in the SaaS world: but what exactly does a product growth manager do? Sure, it seems obvious their role is to maximize growth, but you want to know what product growth managers spend their time on from one day to the next. In this […]
The build-measure-learn cycle is an iterative process used in product development. It involves creating a product, measuring its performance, and using the insights gained to make informed adjustments, ultimately leading to continuous improvement. Read on to see how to apply this framework at every stage of your product development cycle and drive product growth.
Marketing experiments show you how effective your marketing strategy is. We listed different experiment ideas to try in your SaaS and how to conduct them.
Data democratization is the process of making data easier to access and understand for non-tech users across the organization. This reduces their dependence on IT teams and data analysts and helps them make better-informed decisions.
