Search Results for: customer insights

Building Your Customer Engagement Framework: All You Need to Know

Building Your Customer Engagement Framework: All You Need to Know cover
User Engagement

A customer engagement framework is an approach that SaaS businesses use to engage customers and build stronger relationships with them. In this article, we’ll show you what a customer engagement framework looks like, go over the five stages of customer engagement, and look at a few customer engagement strategies you should use for your own SaaS products!


What is Omnichannel Customer Engagement & How to Improve It

What is Omnichannel Customer Engagement & How to Improve It cover
User Engagement

Omnichannel customer engagement is a marketing strategy that focuses on delivering unified messaging and interactions to customers across multiple channels and touchpoints and throughout the customer lifecycle. In this article, we’ll examine the omnichannel customer engagement strategy in detail, highlighting the benefits and challenges of the strategy and discussing how you can create one for your SaaS business.