Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! Moment. In this article, we are going to define what user onboarding is, why it is important, and what exactly are SaaS onboarding tools. We will dive into how to find the gaps in your own onboarding and then look at a number of user onboarding tools with various specializations, presenting you with the best ones in their niches.
Inclusive product design is a set of principles aimed at developing products that users of different backgrounds and abilities can use to achieve their goals. In other words, it is about addressing user needs to enable them to realize the benefits of the product fully. These needs, however, don’t depend on their JTBDs but rather their unique characteristics like age, culture, gender, geo-location, language or disabilities. In SaaS, this usually means making the UI more accessible to user with such needs.
What is SaaS analytics? How you can use it to reduce churn and drive product growth? Read on to learn!
Like any playbook in sports, your marketing playbook is only as good as the coach who wrote it. In an industry as competitive as SaaS, you need an excellent and experienced ‘coach’ to create and execute a SaaS Marketing Playbook. We saved you the trouble of finding one by asking experienced marketing professionals their best plays that brought them success in the SaaS industry.
Onboarding is a complex business and customer education never ends. Rather than combine 6-7 different tools and take the best from each, it makes sense to look for one leading onboarding platform and have that do all the work for you. But which platform should you choose, and why?
Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product goals. But where do you start, how do you define it, and how do you take the steps to achieve it?
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