Is your customer success platform up to scratch for 2023? SaaS is evolving and users today expect more value, more quickly, with less effort than ever before.In this blog, we’ll look at what you should expect from a platform, and give you our honest opinions on what the best customer success tools available right now are.
Marketing analytics tools are a product marketing manager’s best friend. They help you track performance and get better results. In this article, we cover what marketing analytics tools are and key features to look for when shopping around for marketing tools.
Have you ever wondered how to collect customer feedback efficiently and which voice of the customer best practices to follow? Taking the voice of the customer (VOC) into account is essential when trying to maximize customer satisfaction, improve user sentiment, and get the most out of your marketing efforts.
This article breaks down all there is to know about customer retention and how to calculate your customer retention rate. It also dives into twelve strategies to help you retain customers long-term.
How can you use net promoter score surveys to improve every customer interaction and boost engagement? In this article, we’ll cover: What the net promoter score is and how the net promoter system works? How to calculate net promoter score with a simple formula. How to build an NPS program to measure customer experience. Ways to improve the customer experience for promoters, passives, and detractors.
Have you ever calculated the cost of scaling customer support and wondered if it was even worth it? Well, there are actually a few key reasons why you should invest generously in your support team — not the least of which is the risk of user churn. In this guide, we’re going to go over the signs that it’s time to start scaling and the tangible steps you need to deliver a great customer service experience that retains users.
