Tag: User Onboarding Experience

Product Experience
Onboarding Gamification - a 4 Step Formula to Gamify Your User Onboarding and Double Your Activation Without Coding
January 7, 2021

Have you ever used a product that you just couldn't put down? Ok, smartphones don’t count. Think of digital products. Something you could spend hours using. If social media and video games spring to your mind - this is no coincidence. Both use the same, very basic psychological principles to get you hooked (remember that eponymous book by Nir Eyal?). Social media and video games often reward you for using them regularly and...

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Product Experience
Want Shorter Time to Value and 2x Activation? Here’s What You Need to Replace
January 5, 2021

Remember that time in an art class when you were given a blank piece of paper and told to draw whatever you want? If you weren't a creative genius (or that one classmate always trying to impress) you probably sat for a couple of minutes, pondering to great lengths: “Where do I start?” A similar experience happens in many SaaS products. And it makes nearly a third of your users drop out before they have even started! Shiv Patel,...

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User Onboarding
What is Secondary and Tertiary Onboarding, and Why You Should See Onboarding As a Continuous Education Loop
September 18, 2020

Learn why you should ditch your product tours, embrace primary, secondary and tertiary onboarding instead, and love onboarding experiments. TL;DR? Try my bite-sized post summary 🍔 The whole point of onboarding is to push someone down the user journey, which means you shouldn’t stop at new user activation. You should implement ‘onboardings’ at every stage of the user journey: hence secondary, tertiary, and further onboarding...

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Product Experience
How to Make Your Product Experience 5-Star
June 19, 2020

As more and more SaaS companies wake up to the fact that we live in a product-led era, improving product experience is becoming a top priority. Nowadays, SaaS companies need to let their products do the talking. That means providing the best possible product experience. That's what keeps customers coming back for more. In fact, product experience is arguably the single biggest factor when it comes to increasing retention. After all - your...

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Good UX Inspiration
StoryChief Onboarding Teardown - (removing) the complexity out of simplicity
January 29, 2020

If you have a complex tool that combines the features of several alternative tools, you know the pain of trying to convince your potential user that using your tool is better than using B + C +D + E. People are creatures of habit. And even if your tool is simplifying their work and thus saving them tons of time and effort on switching between/ zapping different tools, they may still choose to do it 'their own (inefficient) way' - just out of...

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User Onboarding
5 Key Steps to Successful User Onboarding
December 11, 2018

As a SaaS Startup, chances are your team doesn't have enough time to spend 100s of hours analyzing user data to fine-tune that perfect user onboarding flow. The good news is, even by just designing the fundamentals of your onboarding process, you will see significant improvements in user activation and reduced churn. This playbook is used by dozens of SaaS companies that we work with and is guaranteed to help you: Identify user success...

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Product \ User Onboarding
The Ultimate Guide to Hack Your Free Trial Conversion Rate
December 4, 2018

Today, I'll give you some guidance on how to hack your free trial conversion rate. This will help you convert more of your trial users into your most loyal customers. But before you can convert free users into paying customers, there’s one unspoken rule. You need to do whatever it takes to help your users become badass in your product. Only then, you can optimize for conversions to your heart's content, but please don’t skip the first...

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Good UX Inspiration \ User Onboarding
8 SaaS Companies With The Best User Onboarding Experiences
November 15, 2018

One of the most frequent questions we get from UX and customer success teams trying to improve their SaaS user onboarding experience is: Which software companies have the best user onboarding experiences? Who can we turn to for some inspiration when it comes to providing a delightful user onboarding experience? The answer isn't always so straightforward. When it comes to onboarding a new user the experience must be obsessively aligned with providing...

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