Whatfix vs Spekit: Which Is Best For Your SaaS?

Can’t decide on trying Whatfix vs Spekit? Choosing the right user onboarding software is critical for SaaS companies these days.

This article is going to dive into the Whatfix vs Spekit debate and try to answer a key question.

Which is the better tool for user onboarding, as well as other use cases? Which one offers the best value for money, and will be most appropriate for a company of your size, with your resources?

Let’s find out! In the post below, we’ve covered all the common use cases and done an in-depth analysis of the key features of Whatfix and Spekit – as well as compared it to an alternative solution that may be better in some situations.

TL;DR

  • Whatfix and Spekit are online tools that are used for user onboarding, user analytics, and user feedback.
  • Although their features are almost similar, each one has its own advantages and disadvantages at the same time.
  • Whatfix allows you to create interactive product walkthroughs and incorporate different elements into your flows, including modals, checklists, tooltips, and beacons. With its analytics functionality, you can capture actionable data and insights on user behavior inside the product. When it comes to user feedback functionality, you can collect feedback on the onboarding tours and training flows in real-time, and make improvements.
  • Spekit helps you create step-by-step walkthroughs and guide customers, as well as educate employees on third-party apps. With user analytics, you can record internal user activity and see how much time users spend in the app. With Spekit’s Knowledge checks, you can build short surveys to quiz your customers and employees.
  • If you’re looking for a better alternative to Whatfix and Spekit, then consider trying Userpilot. It allows you to create personalized onboarding flows with a wide range of UI patterns, and collect customer feedback with different types of microsurveys. All of these can be done code-free and you will get more value for your money.

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Whatfix vs Spekit – similarities and differences

Whatfix and Spekit are both applications for user onboarding, user analytics, and user feedback with several areas of overlap. Both Whatfix and Spekit are popular SaaS tools used mostly for user onboarding in SaaS companies. Both products have several similar features.

However, there are several details about the way these particular features are “executed” in both products that may make a substantial difference for the buyer.

They also have very different pricing plans. Let’s look at the details.

Whatfix vs Spekit for user onboarding – similarities and differences

In this section of the article, we’re really going to dig into the nitty-gritty of each area of product functionality. That way, we’ll be able to figure out which tool – Whatfix or Spekit – is the best option depending on your use case.

Whatfix for user onboarding

Whatfix’s digital adoption platform makes your user onboarding easier. The tool helps you create personalized walkthroughs by adopting the learning-by-doing technique.

Here are the benefits you can gain if you choose Whatfix:

  • Create interactive product walkthroughs and flows code-free with native integration options
  • Incorporate different onboarding elements into your flows, including modals, checklists, tooltips, beacons
  • With its user-level segmentation, you can set up basic contextual onboarding to differentiate user experience.

However, Whatfix targets mostly large enterprise companies and might not be the right choice for SMBs or startups. If this is the case, you should be looking for alternative tools to power up your user onboarding.

Spekit for user onboarding

Spekit is not a truly user onboarding tool. It’s built to streamline employee onboarding by guiding new employees through 3rd party tools and processes using no-code, step-by-step walkthroughs.

Here’s how Spekit helps with employee onboarding:

  • Spekit’s step-by-step walkthroughs help you build flows for guidance. You can create individual onboarding journeys for different teams. However, the variety of UI patterns is limited to tooltips and modals.
  • Spekit allows you to record your flows and edit them, or save them as a draft. You can confirm the positioning of steps looks good, make necessary edits to the texts, and delete steps that are not necessary.
  • With spotlights, you can push changes, new resources, or updates to your team the moment they need it – directly within their workflows.
  • You can use a single flow to guide employees across multiple tools.

All in all, Spekit has good functionality for employee onboarding but is lacking in collecting user sentiment throughout the onboarding process, as it doesn’t support surveys.

Better alternative for user onboarding – Userpilot

Userpilot was built specifically for SaaS product teams that want to improve their user onboarding experience and boost user activation.

You can build a huge variety of user onboarding experiences and in-app guidance flows without needing to code.

Get the best value for money and drive growth at every stage of the user journey.

Here’s what you’ll get when you start using Userpilot:

  • Forget about coding in-app experiences: Userpilot is a no-code solution and only requires your dev to install a line of javascript inside your app and for you to download a chrome extension that opens up the visual builder.
  • Build in-app flows using the largest range of UI patterns (modals, slideouts, tooltips, hotspots, banners) and in-app onboarding experiences (checklists, microsurveys, NPS surveys, in-app resource center)
  • Get access to a built-in NPS tool for collecting and analyzing user sentiment so you can improve your onboarding process based on real data.
  • Create and track combinations of in-app events like clicks, hovers and form fills, and then analyze all these interactions under your own custom events, which can be built without code or API calls.
  • Use advanced product analytics and in-app flows analytics to identify where users need help and create granular user segments to trigger in-app experiences contextually (segment based on user identification data, in-app engagement, custom events, clicks, hovers, form fills, user feedback responses, NPS scores and more)
  • Enhance the onboarding experience with in-app help by launching a Resource Center directly inside your app. Add in-app guides, and video tutorials, and give users access to search the knowledge base or reach out to support. Self-service has never been easier.

The best user onboarding is contextual and it happens right where the users need it, inside your app. There isn’t a better user onboarding tool out there that offers more value for the money than Userpilot.

Schedule a demo with our team and get ready to build the best onboarding experiences your users have seen.

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Whatfix vs Spekit for user analytics – similarities and differences

In this section of the article, we’re really going to dig into the nitty-gritty of each area of product functionality for user analytics. That way, we’ll be able to figure out which tool – Whatfix or Spekit – is the best option depending on your use case.

Whatfix for user analytics

Whatfix empowers enterprise product teams to track in-app user interactions with powerful product analytics.

Whatfix analytics consists of 3 categories: behavior analytics, guidance analytics, and feedback analytics. Now let’s see what Whatfix analytics is capable of:

  • Capture actionable data and insights on user behavior within your app.
  • Additionally, track in-app help content and user flows, like product tours, feature launches, and process walkthroughs.
  • Enable tracking features such as User Actions with the click of a button so you don’t have to rely on your development support.
  • Identify drop-off points and see where customers need extra help.

Spekit for user analytics

Spekit is a product adoption tool with the main focus on employee onboarding. When it comes to user analytics, it provides limited information regarding users and flows.

For instance, you can see the status of your flows (completed, incomplete, not started) but you can’t detect friction points in case of incomplete tasks, therefore you can’t improve user experience.

Let’s learn what insights Spekit’s user analytics provide:

  • Spekit analytics only record internal user activity. So you won’t be able to see how your external users perform in your application.
  • You can see how much time your users spend on flows and spotlights but that is pretty much it.
  • You can collect user sentiment with emoji reactions but you won’t be able to collect qualitative data.

As you can see, Spekit provides simple analytics. But in order to gain more insights into analytics, you will need to use a separate user analytics tool with it that will track user behavior and provide proper analytics.

Better alternative for user analytics: Userpilot

You can’t drive success, no matter what your goals are, without proper user analytics.

How would you know what needs to be improved?

When it comes to proper user onboarding that drives long-term product adoption, Userpilot has the right analytics to help you succeed.

Let me explain.

I’m not talking about product usage only. Analytics is about collecting customer feedback, and tracking in-app behavior but also tracking how users engage with your in-app experiences. Right?

You need all of these for a proper picture of how healthy your product is. And then you need to be able to act on those insights.

That’s where proper user segmentation capabilities come in. And Userpilot has you covered here.

Userpilot has really improved in terms of its analytics functionality in recent years, and now offers the most robust functionality from all the product adoption platforms (including Pendo, which has always taken prime in user analytics.)

In short, Userpilot analytics allows you to:

  • Track all of your user interactions with your app – without coding- with the powerful feature tagging functionality, you can simply tag your users’ actions (clicks, hovers, form fills) with a no-code, point-and-tag editor on top of your product.
  • See all your user clicks, activity trends, etc. in an easy-to-use dashboard – Userpilot also allows you to drill down into feature usage, down to the individual user level, as well as company level.
  • Analyze your user paths from up to 4 pages at a time, at a glance.
  • Create ‘user funnels’ made up of feature tags and tracked events, and see where your users are dropping out of the funnel – and act on these drop-off points instantly with in-app experiences.
  • Track feature usage by user segments with heatmaps, directly on the different pages of your product.
  • Create and track combinations of in-app events like clicks, hovers and form fills, and then analyze all these interactions under your own custom events, which you can build without code or API calls.
  • Create custom events that consist of feature tags as well – or combinations of tracked events you’ve passed through the Userpilot track script with features you have tagged with the Chrome Extension.
  • The powerful trends overview allows you to filter your events and feature tags’ usage by segments, time period, and even company. This allows you to track and analyze event usage trends and even drill down to the individual users (or companies) who engaged with specific custom events and show them the right in-app experience.
  • Apart from product usage data, Userpilot also has built-in analytics for in-app engagement with in-app flows and experiences.
  • Analyze how users engage with your checklists or resource center modules, identify trends, and A/B test different approaches to improve engagement.
  • Last but not least, Userpilot allows you to use all that data to build highly granular user segments and reach users with the right engagement flows at the right time.
  • You can even create user segments based on survey responses or NPS scores.

Now, with so much power on your hands – what are you going to do with all this data?

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Whatfix vs Spekit for user feedback – similarities and differences

Finally, most SaaS companies considering Whatfix vs Spekit want to look at their functionality for user feedback. Let’s dive into it in more detail.

Whatfix for user feedback

If you want to collect user feedback on specific interactions, Whatfix is a good tool to build micro surveys for that

Here’s how you can collect user feedback with Whatfix:

  • With user surveys, you can collect feedback on the onboarding tours and training flows, so you can continuously improve your product support.
  • Whatfix’s in-app feedback surveys make it easy to gather feedback and insights from users in real-time.
  • Add a follow-up question to enable open-minded feedback
  • Send push reminders to customers so they don’t forget about providing feedback

However, if you want to build traditional NPS surveys with response tagging capabilities, then segment customers based on their feedback, Whatfix might not be the best fit for you. This is something that Userpilot offers.

Spekit for user feedback

Here’s what you can do using Spekit’s Knowledge checks:

  • Build short surveys designed to quiz your employee’s knowledge about the platform they are using.
  • Trigger those surveys in-app to specific user segments.
  • Determine who passes based on your selected answers and required completion.

Not exactly user feedback, but the surveys you can build with Spekit are interactive and accessible in-app, which increases engagement with them. If you want to collect true user feedback in various stages of the journey you should look at a different tool.

Better alternative for user feedback – Userpilot

There are two types of feedback you should be focusing on collecting to better understand the health of your product and users.

First, you have user sentiment which looks at user satisfaction and effort scores or loyalty (using NPS surveys). Then you may also want to collect feedback on the functionality of the product or specific features.

You can do all these with Userpilot. In short, you can:

  • Collect and track (NPS) in-app with a built-in NPS widget that allows you to fully customize the survey look and feel, and set the trigger frequency and specific targeting.
  • Analyze NPS scores, tag responses, and use the data to create specific user segments.
  • Build and trigger in-app micro surveys like the classic PMF survey, or similar ones and mix multi-choice and open-ended types of questions to collect specific insights.
  • Be in charge of who gets which survey type and when with advanced segmentation capabilities, and of course, you can use the answers to segment your audience.

The advantage of using Userpilot for collecting feedback over other survey tools is that you can better control who sees the surveys but also you can instantly use the data collected to segment your user base and trigger the right experience for them.

For instance, if your users give you a low NPS score because they think you’re missing a critical feature (that you actually have already), you can push an interactive walkthrough guiding them to find and explore this feature.

Conclusion – which tool is better for your SaaS, Whatfix or Spekit?

Hopefully, this post helped you decide whether Spekit or Whatfix is more appropriate for your company. As you can see – both have many upsides and downsides.

Undeniably, Userpilot provides a better value for money and is a better choice for a mid-market SaaS, especially when it comes to user onboarding and user feedback.

If you’re interested in finding more book a demo with our team here!

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