10 Best WalkMe Alternatives and Competitors in 202415 min read
WalkMe is a highly-rated digital adoption platform (DAP) for employee and user training. It’s helped well-known brands such as Deloitte to reduce support tickets by 30%. So, why would one be looking for WalkMe alternatives?
Well, you may need a more affordable and easier-to-use solution. Or you might prefer a tool focused on user guidance.
As user onboarding experts, we’ve tested the top WalkMe competitors on the market and are ready to share our insights with you in this article!
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What is WalkMe?
WalkMe is a low-code DAP that integrates with third-party software and allows you to build automated workflows for employee training. This simplifies process adoption and guides employees through their onboarding process or daily tasks.
WalkMe uses AI-powered DeepUI technology to analyze and understand how users behave and how applications work. So, even if the tools go through updates, WalkMe can show an accurate workflow to employees.
Although WalkMe is more suited for internal company use, it also offers some customer onboarding features such as:
- Interactive Walkthroughs: Use Smart Walk-Thrus to help users navigate applications and understand their key functionalities.
- In-App Messaging: You can utilize SmartTips and ShoutOuts to deliver contextual tooltips and announcements.
- Onboarding Checklists: Create Onboarding Tasks that compile Smart Walk-Thrus and resources into a checklist format, allowing users to track their progress.
- Self-Service Support: Implement the WalkMe Menu Player to embed help resources, such as videos and articles, within the application, enabling users to access assistance without disrupting their workflows.
Reasons to look for WalkMe alternatives
As mentioned, WalkMe is a powerful tool with great core features for improving employee and user onboarding. However, you may be looking for alternatives due to its:
- Expensive pricing. WalkMe positions itself as a premium enterprise-level solution, and its pricing reflects that status. While the company doesn’t disclose its prices publicly, according to Vendr, the SaaS negotiating service, the average WalkMe contract costs around $79,000 a year. This base price only covers basics; for advanced features like deeper customization and comprehensive analytics, you need to purchase add-ons. Additionally, contracts are only offered on an annual basis, leaving no room for flexible monthly billing options.
- Intensive implementation. Although integrating WalkMe with the third-party software you use is simple, setting up WalkMe requires coding knowledge, time, and full dedication. You’ll need a specialized team to build and customize the different workflows.
- Steep learning curve. WalkMe has many features, which makes it hard to get fully adjusted to the platform. On top of the implementation time, you may find yourself needing extra help to understand each functionality. “It takes time to become a proficient WalkMe builder. JQuery code can be cumbersome,” says a verified WalkMe user.
- Product depth. WalkMe offers a ton of features, but that wide focus can be a drawback. It’s a jack-of-all-trades, meaning it doesn’t always excel in specific areas. For teams that need specialized tools, finding a more focused platform could be a better fit.
Top 10 WalkMe alternatives worth considering
Let’s take a look at these digital adoption platforms that can help you achieve your needs faster or at a more affordable price.
1. Userpilot: Best all-in-one solution for user onboarding
Userpilot is an all-in-one, no-code product growth tool with features for in-app engagement, analytics, and feedback collection. It’s easy to set up and use, affordable to teams of all sizes, and highly customizable to match your branding.
The most notable Userpilot features in comparison to WalkMe include:
- Truly no code beyond implementation. Userpilot only requires developers to add a line of JavaScript in the app. Then, using Userpilot requires no technical knowledge.
- Multiple UI patterns. Choose from a wide selection of available elements (modals, tooltips, slideouts, hotspots, and banners) to share standalone in-app messages or combine them into product tours.
- Auto capture. Userpilot records user actions such as Clicks, Text input changes, and Form submissions by default, which you can then label and analyze with detailed dashboards. This is especially great for conducting retroactive analysis in case you forgot to tag specific events.
- Comprehensive analytics reports. Userpilot enables product teams to visualize customer data in different ways for easier interpretation. For example, you can create funnel reports to identify drop-offs and track conversion times, use path reports to analyze user journeys, and cohort tables to track retention rates over time.
- User profiles. Userpilot gives an overview of each user’s individual in-app behavior and sentiment, allowing for a more granular-level analysis. This tool is especially useful if you are looking to run account-based marketing campaigns for high-value customers.
- In-app resource center. Offer your users 24/7, self-service support by building a robust resource center with different modules. Users can play videos within it, start interactive guides, or chat with a specialist.
- 15+ in-app survey templates. Gather user feedback by choosing one from a list of feedback survey templates ranging from CSAT to product experience, product-market fit (PMF), and user discovery. Customize colors, fonts, question types, and logic in its visual editor. Review analytics in reports or interactive dashboards.
- Advanced NPS programs. Launch contextual NPS surveys, visualize scores with a dashboard to monitor changes over time, and tag NPS responses to identify common themes. You can also use responses as segmentation criteria and run targeted product experiences for detractors and promoters alike.
Pricing:
Userpilot follows a transparent pricing model, with plans starting at $249 for businesses with up to 2,000 MAU and access to personalization features.
Comparing Userpilot vs WalkMe:
Userpilot and WalkMe both support creating in-app experiences by using tooltips, modals, and walkthroughs. However, Userpilot comes with richer features for customer onboarding, especially when it comes to user analytics. For example, Userpilot offers cohort retention reports, which is a must-have for any product-led SaaS company.
Also, when compared to WalkMe, Userpilot is much more affordable and easier to set up and use.
So what’s our final verdict? If you’re looking for an employee onboarding tool that enables third-party software adoption, then you go for WalkMe.
However, if, like Attention Insight, you need a tool to improve the user onboarding experience with minimal developer input and boost your product metrics, Userpilot is the right choice.
2. UserGuiding
UserGuiding is low-cost, entry-level user onboarding software that offers almost all the functionalities you would expect from such a tool: a visual editor for teams to design onboarding experiences, user segmentation, NPS surveys, and resource centers.
Pricing:
UserGuiding’s pricing starts at $99 per month for up to 1,000 MAU, making it one of the more affordable alternatives to WalkMe for smaller teams and startups.
Comparing UserGuiding vs WalkMe:
UserGuiding is for adding in-app experiences for end-users, whereas WalkMe is better suited for employee guidance. UserGuiding is also truly no-code, more affordable, and easier to use.
WalkMe, on the other hand, comes with more robust analytics capabilities and doesn’t only integrate with third-party tools but works on top of them.
If you’re a big enterprise looking to improve employee guidance, you can’t go wrong with WalkMe. However, if you are a small startup and want an affordable tool for in-app communication and user onboarding, UserGuiding may be a better option.
3. Appcues
Appcues is one of the earliest user onboarding tools to hit the market. It’s known for its intuitive design, easy setup, and simple analytics.
Pricing:
Appcues offers three different price points, starting at $249 per month (paid annually) for up to 2,500 MAU.
Comparing Appcues vs WalkMe:
Like with WalkMe, in Appcues you can also add in-app messages as tooltips, slideouts, and hotspots, launch in-app surveys, and view flow analytics. Among the two, WalkMe offers more in-depth analytics, with many more dashboards and visualizations.
WalkMe is better suited for employee onboarding and digital transformation in enterprise settings, while Appcues shines in offering a more flexible and affordable product for smaller businesses.
Which one to choose?
Go for Appcues if you’re looking to improve product adoption and customize customer experiences for end-users. Try WalkMe instead if you’re an enterprise-level business that wants to digitize and automate complex standard operating procedures (SOP).
4. Pendo
Pendo is a product experience platform with tools for understanding product usage, collecting user feedback, and engaging them across channels.
Amongst Pendo features, you can find in-app messaging, product walkthroughs and tours, and roadmaps for product planning.
Pendo’s product analytics capabilities are top-notch, offering deep insights into user behavior, retention, and feature usage.
Pricing:
Pendo doesn’t share pricing online. However, according to Vendr, prices for this tool range from $25,800 to $132,400 a year.
Comparing Pendo vs WalkMe:
Both Pendo and WalkMe offer AI-powered tools for creating workflows and support mobile apps. These digital adoption platforms also come with a steep learning curve and are considered expensive for smaller businesses.
The main difference between them is that WalkMe’s strength lies in improving employee onboarding and workflows across third-party platforms. Pendo, on the other hand, shines at offering advanced analytics and features to guide users through your app.
Which one to choose?
This one is tough because it feels like Pendo and WalkMe are two sides of the same coin—both suited for big enterprises with a steep learning curve and robust analytics. However, go for WalkMe if you want to improve employee onboarding and stick to Pendo to improve end-user experiences.
5. Whatfix
Whatfix is very similar to WalkMe in terms of the functionality it offers. It is a learning management system that is targeted at enterprise companies and offers a range of different tools to help you create a better in-app experience.
Whatfix allows you to build knowledge bases and access comprehensive product analytics. Plus, you can integrate it with popular third-party tools, such as Salesforce, SAP, and learning management systems (LMS).
Pricing:
Whatfix’s pricing is accessible through a custom quote. However, you can get Whatfix Web DAP from the Azure marketplace starting at $57,937. Product analytics are charged separately.
Comparing Whatfix vs WalkMe:
Both WalkMe and Whatfix support employee in-app guidance and customer onboarding. These two also aim at large businesses. However, Whatfix is slightly more affordable than WalkMe and supports sandbox environments for product testing. With Whatfix you can also build self-service knowledge bases, which you can’t with WalkMe.
Which one to choose?
Go for WalkMe if you need to automate and guide employees through tasks and have a large budget and dedicated technical team to handle the installation. But, choose Whatfix as an alternative with a shorter learning curve.
Also, if you need in-depth customization options for workflows and access to analytics, stick with WalkMe. However, if you want access to offer sandbox testing as part of your training or selling process, consider Whatfix.
6. SAP Enable Now
SAP Enable Now is a content management platform for simplifying SAP product learning.
SAP products play a huge role in big companies’ processes. From hiring to running payroll, requesting vacation days, and managing procurement, SAP products can touch every aspect of a business operation. Since these products can be complex, SAP Enable Now offers features for admins to build personalized learning paths and offer employee guidance. These include in-app messaging, a news portal, and direct support.
The tool also includes content creation capabilities like simulations, guides, and tutorials, making it a valuable asset for enterprises focused on digital transformation. It also enables e-learning collaboration and AI-powered learning documentation.
Pricing:
The basic cloud-based SAP Enable NOW plan is $216 per user per year, with a minimum commitment of 50 users ($10,800 a year).
Comparing SAP Enable Now vs WalkMe:
Both WalkMe and SAP Enable Now are strong solutions for employee training. However, when comparing WalkMe vs SAP Enable Now, the main difference is that the latter only works on top of SAP solutions, while WalkMe integrates with multiple third-party software solutions.
Which one to choose?
If you’re a heavy SAP user, SAP Enable Now may be a better solution. But if you’re only using one or two SAP tools and rely heavily on other third-party tools like Salesforce, WalkMe may be more suitable as it offers more versatile in-app features.
In any case, SAP Enable Now and WalkMe may have overlapping features in the future due to the recent WalkMe SAP acquisition.
7. Lemon Learning
Lemon Learning is a software adoption platform for creating and managing content to train and onboard employees properly.
Building AI-powered assistants, designing step-by-step guides, and launching predetermined push notifications are some of Lemon Learning’s features.
This tool comes with a no-code content editor for admins to organize, edit, repurpose, add variables, and translate product documentation, and LMS content.
Pricing:
Lemon Learning offers a custom pricing model.
Comparing Lemon Learning vs WalkMe:
Lemon Learning is easier to implement and use. Although it doesn’t share prices online, it’s advertised as an affordable option with no hidden fees.
WalkMe offers customer and employee in-app experiences, while Lemon Learning is dedicated to employee training. WalkMe has advanced features like workflow automation, but Lemon Learning offers unlimited in-app support.
Which one to choose?
Lemon Learning is best suited for small and mid-sized companies seeking an affordable, easy-to-use employee onboarding tool for third-party or in-house software. For larger enterprises with more complex requirements, WalkMe can be a better choice.
8. Toonimo
Toonimo works on mobile and web apps and lets you review your app analytics. The user onboarding tool is mostly focused on industries like healthcare, finance, insurance, and utility providers.
Pricing:
Toonimo’s pricing is accessible through a custom quote. However, according to the AWS marketplace, prices start at $78,750 a year for 5 use cases and 50K users.
Comparing Toonimo vs WalkMe:
Toonimo and WalkMe both offer solutions to improve the user or employee experience and integrate with major enterprise-level software. However, Toonimo takes it one step further as it lets you come up with voice-guided tours in multiple languages.
Which one to choose?
Go for Toonimo if you want to build more accessible walkthroughs that support users in their preferred learning method. Choose WalkMe, if you want access to a wealth of features and customization options—and have the technical knowledge to set it up.
9. Scribe
Scribe is a documentation tool that captures step-by-step processes based on user actions and turns them into a doc-based SOP. While it’s not a specialized adoption tool, you can use Scribe to capture user-facing processes or generate employee training materials.
You can share SOPs by downloading them as PDFs, creating a link, or embedding them in other apps. It works on web, desktop, and mobile apps. Other features include turning videos into gifs, using generative AI to write titles and descriptions, and viewing analytics of who used and completed the process.
Pricing:
Scribe offers a free plan with limited features. Paid plans start at $15 per user per month, with a minimum of 5 seats for teams.
Comparing Scribe vs WalkMe:
Unlike WalkMe, which focuses on in-app guidance and onboarding flows, Scribe is a dedicated tool for process documentation. Scribe doesn’t offer interactive in-app guidance in the form of tooltips and models, instead, it simplifies SOP creation and storing. Both let you review usage analytics.
Which one to choose?
Scribe is perfect for teams looking for a quick and easy way to generate process documentation. If you need extra in-app guidance with interactive (but harder to set up) features, you may be better off with WalkMe.
10. Intro.js: Best open-source library for product walkthroughs
Intro.js is an open-source JavaScript library for developers to design and develop step-by-step user onboarding experiences directly within their applications’ code base. It uses CSS to edit the design.
This is a lightweight library that offers designers full customization freedom when creating user onboarding tours. Intro.js allows development teams to build in-product guides that match the exact UI’s design. However, it requires coding knowledge to implement and maintain, making it less user-friendly for non-technical teams.
Pricing:
As Intro.js is an open-source software, it’s free to download and use for personal projects. The commercial license of Intro.js starts at $9.99, it’s a one-time payment.
Comparing Intro.js vs WalkMe:
Intro.js is a developer-centric tool. It offers full customization freedom through code, whereas WalkMe is a low-code platform that can be used with fewer coding requirements.
WalkMe offers more features beyond product and employee onboarding, it comes with detailed usage analytics and solutions for in-app messages for guidance. The amount of features you can access with Intro.js depends on how much you want to code.
Which one to choose?
For companies looking for a more hands-on, fully integrated, code-based solution, Intro.js may be a good choice. However, if you want a less-code-dependent solution with powerful analytics and options to deliver messages, WalkMe.
Conclusion
Choosing the right WalkMe alternative depends on your specific needs. For instance, if you’re looking for a tool with most of its features and capabilities but at a lower price, try Lemon Learning or Toonimo.
If you want to simplify SAP product adoption, go for SAP Enable Now. However, to improve user onboarding, track in-app user behavior, collect user feedback, and review user analytics, Userpilot is the only choice. Get a demo.