Userpilot vs HelpHero: Which is Better for User Analysis?
Is Userpilot or HelpHero the best tool for user analytics? And is there a better software that would better fit your needs?
With so many alternatives on review sites, it’s a bit tricky to choose one.
You need to consider your priorities and what functionality you’ll need from the tool to get the job done. Then there’s also the price that needs to match your budget. Right?
In this post, we’ll discuss exactly that – what the perfect tool for performing user analysis should deliver and which will be the best choice for your company’s needs.
Let’s dive in!
TL;DR
- Let’s explore how Userpilot, and HelpHero compare when it comes to performing user analysis.
- Userpilot is a product growth platform that drives user activation, feature adoption, and expansion revenue. It also helps product teams collect user feedback, streamline onboarding, and gather actionable insights from analytics.
- HelpHero has a built-in analytics solution that automatically tracks the amount of tours started, tours completed, and how far users are getting through your tours.
- Per review analytics on G2, reviewers felt that Userpilot meets the needs of their business better than HelpHero. For feature updates and roadmaps, our reviewers preferred the direction of HelpHero over Userpilot.
- Advanced Analytics: Userpilot offers powerful analytics functionality of its own. You can carry out funnel analysis to identify friction and drop-off points. Trend analysis allows you to track how certain metrics are performing over time. With the cohort retention analysis feature, you can extract granular insights into user retention and view the retention curve.
- Enhanced Flexibility and Customization: Userpilot provides more extensive customization options, allowing businesses to tailor user onboarding experiences.
- More User-Friendly Setup and Administration: While HelpHero was easier to use, Userpilot might offer a smoother and more user-friendly setup and administration process, simplifying the onboarding experience.
- Get a Userpilot demo and drive your product growth code-free.
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What is user analysis?
User analytics is the process of capturing and analyzing user behavior within your product. This helps to understand how different segments act in-app, identify friction and drop-off points, and make data-driven decisions.
Must have features for user analytics tools
Choosing the right user analytics tool is important for understanding your customers’ behavior and optimizing their journey. Here’s what you should look for:
- Event tracking: The chosen tool should come with the ability to set up events for monitoring in-app behavior. It should be capable of tracking both client and server-side events so you can have a better understanding of how users interact with your product.
- Analytics dashboards: These include no-code reports and dashboards that you can easily build to draw meaningful insights from collected data. It’s also highly recommended that these dashboards have advanced segmentation filters so you can filter data for a better understanding of specific user groups.
- Surveys: In addition to behavioral data, it’s also necessary that the chosen tool is capable of collecting and analyzing feedback. Such direct data from customers can help you understand customer expectations and work on improving your product.
Userpilot for user analytics
User analytics lets you track and analyze the behavior of users within your product. Userpilot lets you filter through customers from a unified dashboard, extract insights from specific segments or time periods, and create custom segments for all users who meet certain conditions. Here’s an overview of Userpilot’s analytics features:
- Users dashboard: Userpilot’s users dashboard gives you an overview of all user data in one place. You’ll be able to filter by segments, which companies users are from, or when they were last seen active. You can also export data in bulk as a CSV or perform actions on individual users.
- User and company profiles: Here you can view data related to a certain user/company to gain insights into their behavior i.e. Top events, Top pages, Sessions, Sentiment – user’s feedback (NPS & Survey), etc. With such granular insights, you can go one step further with your personalization efforts.
User profile with top event data.
- Audience insights: Much like the overview dashboard, the Insights section lets you filter metrics by segment, company, and time period. You’ll be able to choose between a daily, weekly, or monthly view and then compare data between the current and previous time periods.
- Conditional segmentation: Practical use cases for user analytics include creating segments for all users that meet certain conditions. For instance, you could reach out to companies in a certain country when creating a new flow or target customers who have tried certain features.
- Saved reports: With Userpilot, you can create funnels, trends, retention tables, and path reports. The saved reports dashboard lets you view, edit, duplicate, or delete any trend and funnel reports you’ve created. You’ll also be able to sort by report type, filter by the teammate who created the report, or export in bulk if you need a CSV of your user analytics.
- Dashboards: Once you log in to Userpilot, you will see a collection of dashboards that collects all your key product metrics like product usage, user activation, feature engagement, etc. These dashboards are automatically available without you having to set anything up.
Types of analytics dashboards available in Userpilot currently.
In-app events in Userpilot
Tracking and analyzing event data gives you a better understanding of user behavior so you can capitalize on opportunities to improve the in-app experience.
Here are the ways you can use Userpilot as an event-tracking tool:
- Event tracking: The Userpilot flow builder lets you track custom events by tagging individual features (Feature Tag), by API (called Tracked Events) or by setting them up using a combination of feature tags and tracked events (Custom Events).
- Feature tags: Userpilot’s no-code feature tagger lets you track important features/elements based on different interaction types (clicks, hovers, and text inputs). You can then display the engagement and performance of different features through heatmaps.
- Data integrations: Userpilot has native integrations with popular analytics tools like Amplitude, Mixpanel, Google Analytics, and more. This makes it possible to sync your event data across multiple tools within your tech stack.
In-app surveys in Userpilot
In-app surveys are an effective way to collect direct feedback from users without being at the whim of their email inboxes. Userpilot’s built-in functionality lets you create surveys, translate them, and track granular survey analytics that offer additional user insights.
Here are the Userpilot features you can use when building in-app surveys:
- Survey templates: Userpilot’s no-code survey builder has 14 templates to choose from. These include NPS, CSAT, and CES surveys among others for collecting quantitative and qualitative feedback from users. You can add a series of questions to gather valuable insights.
- Survey translation: Userpilot’s AI localization feature lets you translate surveys in a matter of minutes. All you need to do is add the desired locale and leave the rest to Userpilot. You can also make manual tweaks to translations if needed.
- Advanced analytics: Userpilot has detailed analytics that shows what percentage of users chose a specific option, summarizes the most popular choices, and lets you browse through open-ended responses to extract insights from qualitative feedback.
HelpHero for user analytics
HelpHero’s user analytics helps you understand how viewers are interacting with your tours, so you can identify opportunities for improving user experience.
HelpHero has a built-in analytics solution that automatically tracks the amount of tours started, tours completed, and how far users are getting through your tours.
HelpHero User Analytics dashboard.
- Optimize Your Tours: Ensure you get the best possible tour success rate by tweaking your tours and measuring the results in real time.
- Drill-Down Analysis: Track completion rates for each step in your tours so you can pinpoint exactly where users are dropping off and what to improve.
In-app events in HelpHero
Event tracking is vital for a nuanced understanding of how users interact with your digital products. From button clicks to form submissions, tracking these events provides data that can inform UI improvements and feature development
Does HelpHero help you track events? Yes! How? Let’s take a look at two vital features:
- Funnel setup: You can track each event as a user property, so you can set up a tour to only show if the user has visited the page more than 3 times. In the HelpHero Editor, edit your tour and make sure you add a new funnel step after the first URL match.
- Coding/scripting: You can code your event tracking the way you want it. For example, you can add a script to the checkout page that will call HelpHero.update() after your HelpHero installation scripts. This example checks to see if the user already has a checkoutVisits property; if so, the script will add 1 to the visit count; otherwise, it will start the count from 1.
The drawback of HelpHero in event tracking is it’s not exactly code-free.
Alternatives like Userpilot offer no-code trackings, such as tracking user clicks, hovers, and form infills to understand the impact of your in-app flows on your growth goals and feature adoption.
In-app surveys in HelpHero
In-app surveys are short questionnaires used for collecting feedback from users. They allow you to gather large amounts of specific and targeted feedback.
Unfortunately, HelpHero doesn’t support in-app surveys. So, if you are looking for a solution that helps you gather and analyze customer feedback, check other alternatives, such as Userpilot.
Pros and cons of Userpilot
While Userpilot’s versatile feature set and relatively affordable entry-level plan make it an attractive option for most SaaS companies, there are bound to be certain scenarios where it simply isn’t the right tool for the job.
Here are a few scenarios where you should look for a different tool other than Userpilot:
- Tight budgets: Userpilot is the best option for mid-market SaaS companies who want to get the most bang for their buck with plans including unlimited feature usage, fully interactive walkthroughs, advanced analytics, integrations, and a wide array of feedback collection mechanisms — all starting at $249/month. However, early-stage startups with sub-$100 budgets may want to look into options like Intercom, UserGuiding, and Product Fruits.
- Employee onboarding: Userpilot’s Chrome extension and no-code flow builder only works with your product, meaning it can’t be used to onboard employees to third-party apps. For onboarding internal teams, WalkMe is a viable solution that you should consider.
- Mobile apps: Userpilot is only compatible with responsive web apps as a narrow focus is essential to providing the best functionality needed to onboard users. As such, those looking to onboard users to mobile apps should check out platforms like Appcues and Pendo.
Pros of Userpilot
As a full-suite digital adoption platform, Userpilot has all the features you need to onboard users, track analytics, and gather feedback from customers without writing a single line of code. Here are a few pros of using Userpilot as your product growth solution:
- No-code builder: Userpilot’s Chrome extension lets you build flows, add UI elements, and tag features without writing a single line of code.
- UI patterns: There are plenty of UI patterns to choose from when using Userpilot, such as hotspots, tooltips, banners, slideouts, modals, and more!
- Startup-friendly: Userpilot’s entry-level plan gives you access to all available UI patterns so you can hit the ground running.
- Walkthroughs and flows: Build engaging interactive walkthroughs and personalized onboarding flows that target specific segments of your user base.
- Self-service support: Build an in-app resource center to help users solve problems, customize its appearance to align it with your brand, and insert various types of content (videos, flows, or chatbots) to keep your customers satisfied.
- A/B testing: Userpilot’s built-in A/B testing capabilities will help you split-test flows, iterate on the best-performing variants, and continually optimize based on user behavior.
- Feedback collection: Userpilot has built-in NPS surveys with its own unified analytics dashboard and response tagging to help you retarget users. There are other survey types to choose from and you can even create your own custom survey.
- Survey templates: There are 14 survey templates to choose from so you can gather feedback on specific features or run customer satisfaction benchmarking surveys like CSAT and CES.
- Advanced analytics: Userpilot lets you analyze product usage data, monitor engagement on all in-app flows, and use the data to create user segments that are based on behaviors instead of demographics.
- Event tracking: Userpilot’s no-code event tracking lets you tag UI interactions (hovers, clicks, or form fills) and group them into a custom event that reflects feature usage.
- Third-party integrations: Userpilot has built-in integrations with tools like Amplitude, Mixpanel, Kissmetrics, Segment, Heap, HubSpot, Intercom, Google Analytics, and Google Tag Manager so you can share data between all the solutions in your tech stack.
Cons of Userpilot
Of course, no tool is perfect and there are a few cons to consider before choosing Userpilot as your user onboarding or product growth solution:
- Employee onboarding: Currently, Userpilot only supports in-app customer onboarding.
- Mobile apps: Userpilot doesn’t have any mobile compatibility which could make it difficult for developers with cross-platform applications to create a consistent user experience for both versions of their product.
- Freemium plan: There’s no freemium Userpilot plan so those bootstrapping their startup and need sub-$100 solutions should consider more affordable onboarding platforms like UserGuiding or Product Fruits.
Pros and cons of HelpHero
Let’s look at the most common limitations of HelpHero and why you might need HelpHero’s alternatives:
- You want flexible user onboarding flows: HelpHero’s user onboarding features primarily support linear paths with minimal branching capabilities. This limitation can hinder the creation of more sophisticated and adaptable onboarding experiences, which is crucial for addressing the diverse needs of users.
- You want advanced interactivity options: HelpHero’s onboarding tools are somewhat restricted when creating interactive elements beyond basic text copy and buttons. To engage users effectively, especially in complex or feature-rich applications, a lack of interactive components can be a significant drawback.
- Inability to address specific user queries: HelpHero’s onboarding flow doesn’t allow users to drill into specific issues or questions they may have during the onboarding process. This limitation can make it challenging to provide real-time assistance and guidance to users, potentially leading to frustration or increased support requests.
Pros of HelpHero
HelpHero is an effective tool in the world of user onboarding and product adoption. Let’s dive into the pros of using HelpHero:
- Intuitive No-Code Product Tour Builder: HelpHero provides an easy-to-use, no-code builder that simplifies creating onboarding and product adoption flows.
- Diverse UI Patterns: With HelpHero, you have many UI patterns. Whether you prefer banners, tooltips, hotspots, or checklists, you can customize your user engagement just as you want. Regardless of your plan, you’ll have access to all UI patterns, ensuring you get value right from the entry-level plan.
- Engaging Walkthroughs: Create interactive walkthroughs tailored to specific user segments, making onboarding a breeze and driving product adoption.
- In-App Help: HelpHero enables you to build a resource center with self-service support, which can be customized to match your branding. You can choose from various help options, including videos, in-app flows, chat, and more.
- Easy & Affordable: HelpHero is a powerful and easy-to-use onboarding tool that is also cost-effective.
- Advanced Customer Support: With a comprehensive system, you can give users the guidance they need before they ask for it with contextual product tours.
- Onboarding Analytics and Segmentation: Analyze product usage and in-app flow engagement with HelpHero’s advanced analytics. You can also create user segments based on this data, allowing for highly targeted user interactions and improvements in the user experience.
Cons of HelpHero
Overall, HelpHero is a good customer onboarding software, but it has a few limitations that make it less than ideal for some businesses.
- Limited Features: HelpHero does not offer all of the features that some businesses need for customer onboarding, such as the ability to create custom onboarding flows or to track customer progress in real-time.
- Limited Customization Options: HelpHero’s customization capabilities are limited, which may not suit businesses with unique branding or design needs.
- A/B Testing is only available to technical users who can code.
- Integration Challenges: Integrating HelpHero with certain software and systems can be more complex and less seamless than some alternatives.
Userpilot vs HelpHero: Which one fits your budget?
Understanding the cost implications is paramount when selecting the right solution for user analysis, so here’s a detailed pricing comparison of Userpilot and HelpHero.
Pricing of Userpilot
Userpilot’s transparent pricing ranges from $249/month on the entry-level end to an Enterprise tier for larger companies.
Furthermore, Userpilot’s entry-level plan includes access to all UI patterns and should include everything that most mid-market SaaS businesses need to get started.
Userpilot has three paid plans to choose from:
- Starter: The entry-level Starter plan starts at $249/month and includes features like segmentation, product analytics, reporting, user engagement, NPS feedback, and customization.
- Growth: The Growth plan starts at $749/month and includes features like resource centers, advanced event-based triggers, unlimited feature tagging, AI-powered content localization, EU hosting options, and a dedicated customer success manager.
- Enterprise: The Enterprise plan uses custom pricing and includes all the features from Starter + Growth plus custom roles/permissions, access to premium integrations, priority support, custom contract, SLA, SAML SSO, activity logs, security audit, and compliance (SOC 2/GDPR).
Pricing of HelpHero
HelpHero’s pricing plan is based on the number of Monthly Active Users (MAUs). Here’s an overview of the different pricing plans, including the free trial:
- HelpHero free trial: free 14-day trial, no credit card required.
- Up to 1000 MAU — $55
- Up to 2500 MAU — $115
- Up to 5000 MAU — $179
- Up to 10000 MAU — $249
- Up to 20000 MAU — $299
- If you have more than 20,000 Monthly Active Users, you have to contact them.
Userpilot vs HelpHero – Why Userpilot might be a better choice?
Per review analytics on G2, reviewers felt that Userpilot meets the needs of their business better than HelpHero. For feature updates and roadmaps, our reviewers preferred the direction of HelpHero over Userpilot.
- Advanced Analytics: Userpilot offers powerful analytics functionality of its own. You can carry out funnel analysis to identify friction and drop-off points. Trend analysis allows you to track how certain metrics are performing over time. With the cohort retention analysis feature, you can extract granular insights into user retention and view the retention curve.
- Enhanced Flexibility and Customization: Userpilot provides more extensive customization options, allowing businesses to tailor user onboarding experiences.
- More User-Friendly Setup and Administration: While HelpHero was easier to use, Userpilot might offer a smoother and more user-friendly setup and administration process, simplifying the onboarding experience.
What do users say about Userpilot?
Most users laud Userpilot for its versatile feature set, ease of use, and responsive support team:
I recently had the pleasure of using Userpilot, and I must say it exceeded all my expectations. As a product manager, I’m always on the lookout for tools that can enhance user onboarding and improve overall user experience. Userpilot not only delivered on these fronts but also went above and beyond with its impressive new features, unparalleled ease of use, and truly exceptional customer support.
What truly sets Userpilot apart is its outstanding customer support. Throughout my journey with Userpilot, the support team has been responsive, knowledgeable, and genuinely dedicated to helping me succeed. Whenever I had a question or encountered an issue, their support team was always there to assist promptly, going above and beyond to ensure my concerns were addressed effectively.
Source: G2.
Of course, other users are also kind enough to share constructive criticism regarding specific features like event tracking filters:
“The filtration while analyzing specific events is a little confusing. Understanding of custom properties and data management configuration could have been more organised.”
Source: G2.
Conclusion
This is the end of our thorough comparison between Userpilot and HelpHero. You should be able to make a confident decision by now. If you’re looking for a solid tool for user analytics that promises great value for money, give Userpilot a go. Book a demo today.
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