Customer Success Stories
How Cleeng Used Userpilot to Spot a UI Issue and Save Feature Adoption After a 92% Drop
Company size
Industry
Use case
Feature
Cleeng's results
Cleeng, a D2C subscription management platform, leveraged Userpilot to recover from a 92% drop in new feature usage after a UI redesign. They increased page visits by 75% in just a few days, identified the source of the problem, and found a solution that increased feature adoption even further.
75%
Increase in feature usage (from post-redesign drop)
Significant improvement of feature adoption
Streamlined user onboarding
How Cleeng Achieved These Results with Userpilot
Tooltips
Cleeng's product design team added a tooltip highlighting a new location of the feature that suffered usage drops. The page visits immediately increased even before the UI change.
Analytics
Thanks to the combination of product analytics and session replays, the team discovered that many customers missed the new feature after the initial redesign, proving that a UI fix is necessary. After the fix, the feature page became one of the top 10 most-visited pages.
Onboarding Flows
Cleeng's team implemented an interactive onboarding flow with modals and tooltips walking users through the core features, as well as a resource center for self-serve help and feedback collection. Now, new users become indepented faster and share feedback more frequently.
How Cleeng Used Userpilot to Spot a UI Issue and Save Feature Adoption After a 92% Drop
“Userpilot set me on the path to becoming a very good product designer. The platform helps me learn how to use data and make product decisions.”
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