Lifecycle User Engagement: Building a Unified Customer Journey with Workflows
Natália Kimličková
Senior Product Marketing Manager, Userpilot
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About this webinar
Customer Lifecycle engagement shouldn't feel like three different tools having three different conversations. Natália Kimličková, Senior Product Marketing Manager at Userpilot, shows you how Workflows connects in-app, email, and surveys into one unified journey. You'll see the triggers that matter, the flows that convert, and how to move users from onboarding to retention — all from one place.
What you'll learn
Walk away knowing how to:
- What effective customer lifecycle engagement looks like and what it takes to get there
- Why disconnected tools create experience gaps that accelerate churn
- How to use behavior-based triggers and branching to personalize user journeys at scale — without code
- How to orchestrate in-app flows and email into a single connected user journey
- How Workflows creates a shared view of the user journey so product, marketing, and CS are finally working from the same canvas
- A live walkthrough of Userpilot Workflows and how to get started
- Answers to your customer lifecycle engagement questions in live Q&A
Agenda
Session agenda
Meet Natália and get a quick overview of why most customer lifecycle engagement strategies fall short.
Why disconnected tools create data silos, inconsistent experiences, and users who churn before they ever hit their aha moment.
What "good" lifecycle engagement looks like in practice and how Workflows is built to deliver it.
A live walkthrough of how to build behavior-triggered, omnichannel user journeys from a single visual canvas — without code or RevOps dependency.
Open floor for your questions on Workflows, customer lifecycle engagement strategy, and how to get started.