Search Results for: customer insights

How to Predict Customer Needs in SaaS

How to Predict Customer Needs in SaaS cover
UX Analytics

Customer needs are the wants and desires that motivate a customer to use a specific product or service. In this article, we’re going to explore what customer needs are, how you can analyze customer behavior to extrapolate them, and ultimately how you can use your findings to predict the future.


12 Strategic Customer Engagement Tactics [+ Examples]

12 Strategic Customer Engagement Tactics [+ Examples] cover
Growth User Engagement

A customer engagement strategy combines activities and tactics to drive customer engagement and build stronger customer relationships. In this article, we will delve into the top 12 strategic customer engagement tactics and then look at some of the leading customer engagement examples in the SaaS industry.