HubSpot + Userpilot

Create granular segments & personalized in-app experiences within Userpilot.

Improve lead scoring, create better lists, and see in-app activity of your leads within HubSpot.

  • 2-way native integration
  • Available on Growth & Enterprise plans

Sending Userpilot data to HubSpot

Send Userpilot data such as survey responses, events, and engagement with product tours & checklists. 

Sample use cases:

  • Trigger email campaigns for users who skip an onboarding flow
  • Improve lead scoring and assign high-activity leads (PQLs) to the right sales reps
  • Trigger email campaigns for users who gave an NPS score below 7
  • Offer help to enterprise prospects who interact with the same product tour multiple times

Sending HubSpot data to Userpilot

Send Contact/Account properties to Userpilot to create personalized in-app guides and better segments.

Sample use cases:

  • Create in-app guides and segments based on any HubSpot attribute — such as revenue, plan, and renewal date
  • Trigger in-app content in real-time based on changes in HubSpot company/contact properties, e.g., congratulating users on an upgrade and showing new features they have unlocked

Integrate HubSpot with Userpilot