We’re a small team (4 ppl) and honestly productfruits is kinda killing our budget rn. paying $250/mo already and now they want us to jump to the $500 tier cause we hit 4k MAU…” — a Reddit user

That’s usually how it starts. Product Fruits works well in the beginning; it’s simple, affordable (at first), and gets basic onboarding up and running. But as your product grows, and you want deeper user insights, things change.

The tool that once felt good enough starts holding you back.

Consider this: Only 19.2% of users complete onboarding, with most dropping off before they hit their “Aha!” moment. If your onboarding tool can’t help your product management teams guide, personalize, and measure the user experience, you’re waving a big red flag.

If any of that sounds familiar, here are the 8 best Product Fruits alternatives I’ve handpicked after reviewing them from a product-led growth perspective.

What is Product Fruits?

Product Fruits is a no-code, AI-powered product adoption platform that lets you build interactive onboarding experiences like tours, tooltips, and checklists directly inside your app, without developer support. It gives product teams a single toolkit to guide users from signup to activation, reduce support load, and keep users engaged over time.

Product Fruits tour overview

Trusted by over 1,300 teams, including KPMG, Rakuten, and Docplanner, the platform combines engagement tools, an AI copilot, and built-in user analytics into a unified platform.

  • Product tours: Step-by-step interactive walkthroughs that guide users through your app without any developer involvement.
  • AI copilot (Elvin): An AI assistant that answers user questions and guides them contextually inside the product.
  • In-app announcements: Pop-ups, banners, and a newsfeed to announce new features or updates directly inside the product for better user engagement.
  • Localization support: Delivers onboarding experiences in multiple languages to support a global user base and ensure user satisfaction.
  • Hints and tooltips: Lightweight UI elements that surface relevant information without interrupting the user flow.
  • User segmentation: Delivers a personalized experience by grouping users based on in-app actions, user attributes, and custom properties.
  • Feedback widget: Users can report bugs or submit ideas with a screenshot and recording support without leaving the app.

Why do SaaS teams look for alternatives to Product Fruits?

Product Fruits works well when you need basic onboarding. But once you start personalizing workflows and optimizing user behavior at scale, its limitations become harder to ignore. Here’s where it starts to fall short:

1. Can’t really personalize much here….

You can apply custom CSS, but the default customization options are rigid. It’s hard to tailor onboarding experiences based on user behavior or context. A G2 reviewer says:

“Secondly, while the product excels in customization, it doesn’t seem possible to customize the screen size for when tours are displayed on mobile devices. Having customizable segments for screen sizes would be a valuable addition.”

2. The analytics are fairly basic…

Product Fruits tells you if someone clicked a material, but it lacks deep paths, funnels, and goal-tracking features. From a G2 review:

“The analytics could be stronger—basic engagement metrics are helpful, but having more detailed insights like deeper funnel analysis or user segmentation would really help in measuring the real impact.”

3. Has a learning curve and feels expensive….

It takes time to get comfortable with the tool, and with extra charges per AI resolution, costs can spike if you’re handling a high volume of support tickets. One G2 reviewer mentioned:

“For smaller teams or startups, the pricing can feel slightly high, especially if you only need a few features. There can be a learning curve at the beginning, as there are many features and settings to understand before using it fully.”

TL;DR: 8 Best Product Fruits alternatives

Below is a snapshot of the 8 Product Fruits alternatives:

Tools

G2 rating

Standout features

Pricing

UserGuiding 4.7/5
  • Hotspots and tooltips
  • Onboarding checklists
  • Resource center
Starts at $174/month
Userpilot 4.6/5
  • Product tours
  • Session replay
  • In-app surveys
Starts at $299/month
Whatfix 4.6/5
  • Task Lists
  • Segmentation
  • Beacons
Custom pricing
Chameleon 4.4/5
  • CMD+K Search
  • Copilot
  • In-line banners
From $279/month
Userflow 4.8/5
  • Kanban-style flow builder
  • FlowAI assistant
  • Feature announcements
Starts at $240/month
WalkMe 4.5/5
  • Smart Walk-Thrus
  • Conversational interface
  • WalkMe Menu
Custom pricing
Pendo 4.4/5 Custom pricing
Appcues 4.6/5
  • Banners
  • Flows
  • Launchpads
Start at $750/month

How I evaluated Product Fruits alternatives for this review:

As a product manager, I work closely with SaaS teams focused on product-led growth. To put this list together, I evaluated each tool against five criteria that matter most for choosing a Product Fruits alternative:

Criteria

What I looked for

Usability Can PMs and product teams use it without constant developer support or maintenance?
Behavioral targeting Can you create interactive flows based on real user actions, attributes, and in-app behavior?
Product analytics Does it offer visibility into funnels, drop-offs, and feature adoption, or basic engagement metrics?
Pricing Does pricing remain predictable as you scale, without hidden costs?
Security and compliance Does it meet standards like GDPR, SOC 2, and other regulatory requirements?

I excluded the tools that didn’t allow flexible targeting for specific user segments, provided only surface-level data, and required heavy developer involvement.

My final 8 Product Fruits alternatives

Here’s my detailed breakdown of each Product Fruits alternative: what they do well, where they fall short, how they’re priced, and what real users actually think.

1. UserGuiding: Best for small SaaS teams wanting fast, no-code onboarding

UserGuiding is an all-in-one no-code product adoption platform that combines in-app guidance, feedback tools, and basic analytics to help teams drive product adoption.

UserGuiding tooltips dashboard

Standout features for user onboarding and in-app engagement:

  1. Hotspots and tooltips: Highlight new or underused features contextually without interrupting the user’s flow. Particularly useful for secondary onboarding, where the goal is the adoption of features users haven’t discovered yet.
  2. Onboarding checklists: Guide users through key activation steps with progress-tracked checklists to reduce confusion and maintain momentum until they reach the ‘Aha!’ moment.
  3. Resource center: A self-serve in-app widget that consolidates your tours, knowledge base, and AI assistant in one place. New users can help themselves without leaving the product or opening a support ticket.

What real users say about UserGuiding:

UserGuiding pros:

  • Broad features: “I really appreciate the wide range of features it offers, which enables me to deliver product updates, interactive tours, promotions, hotspots, help articles, FAQs, and banners.” (G2)
  • Ease of use: “UserGuiding makes it incredibly easy to create product tours and onboarding flows without needing engineering resources.” (G2)

UserGuiding cons:

  • Customization limitations: “The customization options for design could be more flexible, as they sometimes feel limited compared to custom-coded solutions.” (G2)
  • API issues: “There is no API endpoint available to pull or submit articles to the knowledge hub. Additionally, there is no API endpoint to manage notifications or to add articles to the sidebar.” (G2)

UserGuiding pricing:

UserGuiding uses a monthly active users (MAU)-based pricing model and offers a 14-day free trial. The pricing suits small to mid-sized SaaS teams with transparent tiered pricing that scales as your user base grows.

  • Support Essentials: Free forever.
  • Starter: Starts at $174/month, all adoption features + AI assistant.
  • Growth: Starts at $349/month, premium integrations, and A/B testing.
  • Enterprise: Custom pricing, full feature access.

2. Userpilot: Best for SaaS teams connecting user behavior to targeted in-app engagement

Userpilot is a product growth platform that combines in-app engagement, behavioral analytics, and user feedback to help SaaS teams and PMs drive product adoption and retention.

The platform is also gearing up to launch Lia AI, your product growth teammate designed to mine data-driven insights from product signals and automate personalized in-app experiences. You can join the waitlist to be among the first to try it.

Standout features for user onboarding and in-app engagement:

  1. Product tours: Build product walkthroughs using a no-code tour builder, without needing CSS or developer support. Guide users through personalized onboarding workflows at their own pace with in-app messaging, helping them reach their Aha moment faster.
  2. Session replay: Unlike Product Fruits, which offers basic engagement metrics, Userpilot offers actual session recordings to see exactly what happened at friction points and drop-off moments. These sessions pair with detailed analytics to answer the “where” and the “what” behind user behavior.Userpilot session replay
  3. Granular segmentation: Segment users by role, behavior, sign-up date, or any custom event to trigger the most relevant experience for each group. This avoids showing the same generic flow to every user.Userpilot segmentation dashboard
  4. In-app surveys (NPS, CSAT, CES, and custom): Deploy targeted surveys in the user journey to capture qualitative feedback at scale, and use responses to segment users for follow-up actions.Userpilot NPS dashboard
  5. Analytics dashboards: Monitor signups, activation rates, trial-to-paid conversion time, and track user interactions from a single built-in dashboard. Catch onboarding issues before they compound and reduce churn rate.

What real users say about Userpilot:

Userpilot pros:

  • Advanced segmentation capabilities: “The platform also offers strong segmentation and event tracking, enabling teams to target the right users at the right time, and its analytics provide clear ideas into feature adoption and user behavior.” (G2)
  • Strong onboarding: “I use Userpilot to improve user onboarding and enhance the overall product experience by creating in-app guidance, product tours, and targeted messages. It helps us reduce user confusion during onboarding, improve feature adoption, and gather valuable user feedback.” (G2)

Userpilot cons:

  • Learning curve: “Additionally, there’s a bit of a learning curve when exploring advanced features, though the documentation and support make it manageable.” (G2)
  • May be expensive for lean teams: “The pricing is a bit expensive; other than that, everything is good.” (G2)

Userpilot pricing:

Userpilot offers MAU-based pricing and a 14-day free trial (no credit card required), making it well-suited for mid-market to enterprise SaaS companies looking for product adoption features.

  • Starter: Starts at $299/month, up to 2,000 MAUs.
  • Growth: Custom pricing, starts from 5,000 MAUs.
  • Enterprise: Custom pricing, full feature access.

Read how ClearCalcs reduced drop-offs using Userpilot:

ClearCalcs, a SaaS platform for engineering calculations, was facing a drop-off problem right after signup. Users were entering the product but struggling to quickly find the specific calculators they needed, which meant they weren’t reaching value early enough to stick around. Chris Borzillo, the CEO and co-founder of ClearCalcs, explained:

Chris explains the drop-off issue

To fix this, the team turned to Userpilot to improve onboarding and get better visibility into user behavior. They started guiding users with in-app flows and segmenting them based on role and intent, so each user saw a more relevant path instead of a generic experience.

With Userpilot in place, they began analyzing user behavior more deeply using cohort-level insights. They even experimented with the best in-app experiences for improving activation. This helped them uncover patterns they hadn’t seen before and find effective ways to improve activation.

ClearCalcs implements Uerpilot's experimentation framework

The result was a more structured and data-driven onboarding process. ClearCalcs was able to reduce friction, guide users to the right features faster, and continuously improve the experience, relying on real usage patterns.

Broadly speaking, this is what teams aim to achieve with Userpilot. When onboarding is paired with behavioral data and in-app support, teams report a 100%+ increase in user activation, 2x faster time-to-value, and 35%+ higher trial conversion rates.

3. Whatfix: Best for enterprises driving feature adoption across ERP, CRM, and legacy apps

Whatfix is an AI-led digital adoption platform designed to overlay contextual in-app guidance, flows, and self-serve support inside enterprise applications. It helps enterprises onboard users, improve user productivity, and analyze how users interact.

Whatfix analytics dashboard

Standout features for user onboarding and in-app engagement:

  1. Task Lists: Assignable checklists that give users a clear sequence of steps to complete as part of their onboarding or training. Progress is tracked in real time, so users always know where they are and what comes next.
  2. Segmentation: Creates user groups based on role, behavior, and SSO attributes. Also, the AI-powered “Visibility Rules” let you describe segmentation conditions in plain language. This means a first-time user and a power user can have entirely different in-app experiences.
  3. Beacons: Customizable attention markers that highlight new or underused features directly on the UI without interrupting the user’s current task. Ideal for feature adoption campaigns that don’t need a full guided tour.

What real users say about Whatfix:

Whatfix pros:

  • Responsive customer support: “What I value most about Whatfix is the Support and Customer Success team. They are attentive, proactive, and genuinely eager to assist.” (G2)
  • Interactive guidance: “I really appreciate how Whatfix excels at providing interactive, in-app guidance with step-by-step flows, smart tips, overlays, and contextual pop-ups.” (G2)

Whatfix cons:

  • Learning curve: “While Whatfix is a powerful platform, initial setup and configuration can feel complex for first-time users and may require some learning time.” (G2)
  • Performance delays: “The main point for me is the exact element capturing, which doesn’t work for me many times. I have to manually input CSS selectors often, which is time-consuming and not very user-friendly.” (G2)

Whatfix pricing:

Whatfix pricing uses a custom, quote-based model that focuses on enterprise teams. While there are no publicly listed prices, you can sign up and request a demo to explore the platform and access a free trial.

Note: If you run a customer-facing SaaS, you’re better off looking at Whatfix alternatives.

4. Chameleon: Best for SaaS teams that want behavior-triggered nudges

Chameleon is an AI-powered product adoption platform that helps SaaS and product teams deliver targeted, non-disruptive in-app nudges through tours, checklists, and surveys that blend natively into the product experience.

Chameleon onboarding tours

Standout features for user onboarding and in-app engagement:

  1. CMD+K search: Chameleon offers a powerful in-app search bar that lets users find help docs and navigate the app instantly. Think of it as giving every user a shortcut to whatever they are looking for.
  2. Copilot: Chameleon’s AI agent helps you plan and build entire in-app campaigns through a simple chat interface. It takes the heavy lifting out of creating and optimizing experiences from scratch.
  3. In-line banners: Unlike traditional banners, Chameleon’s banners embed natively between page elements to grab the user’s attention. You can target them at specific user segments, control how often they appear, and A/B test the copy, all without any developer involvement.

What real users say about Chameleon:

Chameleon pros:

  • Customization options: “Chameleon is a light and flexible tool that makes it incredibly easy to notify our customers in the product experience. It offers a variety of custom options, and their support team is always available to assist when we need a hand.” (G2)
  • Strong customer support: “The support team is incredibly fast. They usually reach out within minutes via email and Slack.” (G2)

Chameleon cons:

  • Prone to bugs: “THERE CAN BE SOFTWARE BUGS THAT AFFECT THE PLATFORM’S USABILITY.” (G2)
  • Limited functionality: “Segmentation and company property filtering could be more robust, as it sometimes feels limiting when creating very specific targeting rules.” (G2)

Chameleon pricing:

Chameleon pricing uses a tiered, usage-based model with three main plans, suitable for product teams that want deep, pixel-perfect control over their onboarding elements.

  • Startup: From $279/month.
  • Growth: From $15K /year.
  • Enterprise: Custom pricing.

5. Userflow: Best for product-led SaaS teams building logic-driven onboarding flows

Userflow is a no-code product adoption platform that lets teams build logic-driven onboarding flows, checklists, and in-app guidance using a visual builder, with built-in A/B testing and event tracking to optimize customer journeys.

Userflow announcement builder

Standout features for user onboarding and in-app engagement:

  1. Kanban-style flow builder: Userflow offers a visual, drag-and-drop builder for creating multi-step onboarding flows with logic, triggers, and tooltips without writing a single line of code.
  2. FlowAI assistant: An AI-powered in-app help layer that gives users instant, context-aware answers within the product, without support tickets. It learns from your knowledge base, website content, and onboarding flows to deliver accurate, automated responses.
  3. Feature announcements: Spotlights new features of SaaS products through launchers, hotspots, and interactive in-app guides, automatically triggered based on user behavior and attributes, so users see what’s new at exactly the right moment.

What real users say about Userflow:

Userflow pros:

  • Easy to use: “I find Userflow really easy to learn, especially when it comes to building flows or launchers. It’s still early days for us, but I love how we can put this in front of our less-technical support staff and get them up and running really fast, building content.” (G2)
  • Constant improvements: “The product is constantly improving and providing more beneficial features to create the best experience for our users.” (G2)

Userflow cons:

  • Lacks analytics: “Lack of analytics. Userflow is focused on showing tooltips to users, not on figuring out what cohort liked the new brand color.” (G2)
  • Limited customization options: “Would only encourage them to continue adding customization/flexibility in all aspects of the flow design, which they have been seemingly taking steps to do so.” (G2)

Userflow pricing:

Userflow’s usage-based pricing and 14-day free trial make it a natural fit for SaaS startups and growing product teams.

  • Startup: $240/month, up to 3,000 MAUs.
  • Pro: $680/month, up to 10,000 MAUs.
  • Enterprise: Custom pricing.

6. WalkMe: Best for large teams needing omnichannel in-app guidance

WalkMe is an enterprise digital adoption platform that works across your entire software stack. It uses AI-powered DeepUI technology to identify workflow friction and deliver personalized in-app guidance and automation.

WalkMe custom dashboard

Standout features for user onboarding and in-app engagement:

  1. Smart Walk-Thrus: These provide real-time, step-by-step interactive walkthroughs with balloons guiding users through workflows. They auto-trigger based on user behavior, actions, and rule-based logic like splits or page changes.
  2. Conversational interface: Allows users to type commands in natural language, which WalkMe then translates into in-app actions, automating multi-step processes that would otherwise require manual navigation.
  3. WalkMe Menu: This menu is a customizable access point for instant access to AI chat, in-app guidance, onboarding checklists, company knowledge, and resources, along with custom dashboards that give teams a centralized view of customer engagement metrics.

What real users say about WalkMe:

WalkMe pros:

  • Easy to use: “It is easy to use and implement. Helps the users to get training on any system without the hassle to go back and forth to the documents. It saves time of the users through automation.” (G2)
  • Intuitive guidance: “From its intuitive step-by-step guidance to its powerful automation capabilities, it has significantly improved productivity, reduced errors, and fostered seamless software adoption.” (G2)

WalkMe cons:

  • Customization constraints: “Customizing complex workflows may require extra effort or support, especially for large-scale deployments and teams may need dedicated training to use all features effectively.” (G2)
  • Time-consuming: “Sometimes WalkMe struggles with dynamic elements in the SAP system, making selector configuration time-consuming.” (G2)

WalkMe pricing:

WalkMe pricing is entirely custom and best suited for large enterprises.

7. Pendo: Best for connecting feature adoption metrics to ARR growth

Pendo is a product analytics and engagement platform that connects user behavior data directly to in-app guidance, feedback, and revenue outcomes.

Pendo NPS settings

Standout features for user onboarding and in-app engagement:

  1. Pendo Orchestrate: Connects in-app guides and email into a behavior-triggered cross-channel journey. Teams can see exactly how each message contributes to product adoption and engagement.
  2. Pendo Predict: Runs detailed analytics on historical usage patterns and behavioral signals to generate churn risk scores, giving teams the data they need to intervene in-app before users disengage.
  3. NPS surveys and Sentiment: Collects how users feel at specific moments in the product journey. Unlike standalone NPS tools, Pendo ties those responses directly to behavioral data, enabling analysis of user actions before and after submission.

What real users say about Pendo:

Pendo pros:

  • Intuitive UI: “Pendo provides an intuitive, well-organized UI that makes it easy to handle analytics and application integrations, such as in-app messaging, in a straightforward way.” (G2)
  • Strong segmentation: “We can target/segment users for specific communication to obtain specific feedback or provide additional information, all without making code changes in our product.” (G2)

Pendo cons:

  • Lacks advanced customization: “One aspect that occasionally poses a challenge is the limited customization options when building dashboards.” (G2)
  • Inconsistent data: “Pendo does provide tracking on several data points and event properties but it’s often inconsistent where you can apply and access those within their dashboards and reporting tools.” (G2)

Pendo pricing:

Pendo pricing is based on monthly active users (MAUs) and is ideal for mid-market to enterprise SaaS teams.

  • Free: Free forever for up to 500 MAUs, offers product analytics, in-app guides, and NPS.
  • Base: Custom pricing, offers core analytics and in-app guidance.
  • Core: Custom pricing, adds session replay and detailed product analytics.
  • Ultimate: Custom pricing, complete advanced feature access.

8. Appcues: Best for teams running omnichannel engagement

Appcues is a behavior-driven engagement platform that lets non-technical teams build personalized experiences across in-app, email, and mobile to drive product adoption and trial conversion rate.

Appcues flow library

Standout features for user onboarding and in-app engagement:

  1. Banners: Non-intrusive announcement bars placed at the top or bottom of the screen for feature launches and time-sensitive messages. They work alongside push notifications to reach users both inside the app and when they’ve stepped away.
  2. Flows: Step-by-step in-app experiences that guide users through critical actions and reduce friction points. You can build modals, slideouts, and tooltips without writing code, and run A/B tests on different flow variations.
  3. Launchpads: A lightweight self-help widget that gives users on-demand access to tours, announcements, and resources from anywhere in the app. It acts as a self-serve portal without needing a full knowledge base setup.

What real users say about Appcues:

Appcues pros:

  • Customer support: “The product is so flexible and their team is really responsive.” (G2)
  • Flow creation: “Appcues has made it really easy for our Product Marketing team to build onboarding flows and in-app messages without needing developer support.” (G2)

Appcues cons:

  • Limited customization: “While Appcues provides a solid set of templates, having more design flexibility and customization options would be a welcome improvement.” (G2)
  • Expensive: “Pricing can be expensive especially for companies with large monthly active user base.” (G2)

Appcues pricing:

Appcues offers a full-featured 14-day free trial and is suitable for growing teams and large-scale SaaS companies. Plans start at:

  • Grow: Start at $750/month, up to 100 published experiences.
  • Enterprise: Custom pricing.

Which Product Fruits alternative should you trial first?

The honest answer is: it depends on where you are right now. Let me help you narrow down your first trial:

  • For quick, budget-friendly onboarding UserGuiding
  • For multi-channel onboarding and experimentation Appcues
  • For design control and UI customization → Chameleon
  • For enterprise analytics and internal enablement → Pendo, Whatfix, or WalkMe

But if your goal is to drive product adoption and not just launch onboarding flows, Userpilot naturally stands out by striking a balance between no-code onboarding and deep product insights.

It brings together no-code onboarding flows, behavioral analytics, and in-app engagement tools in a way that guides users to their ‘Aha!’ moment contextually. If that’s the direction you’re heading in, sign up for Userpilot’s free trial today!



Userpilot strives to provide accurate information to help businesses determine the best solution
for their particular needs. Due to the dynamic nature of the industry, the features offered by
Userpilot and others often change over time. The statements made in this article are accurate
to the best of Userpilot’s knowledge as of its publication/most recent update on April 1,
2026.

FAQ

What are cheaper alternatives to Product Fruits for small teams?

If budget is a constraint, Userflow and UserGuiding are both worth considering. They offer core onboarding features like tours, checklists, and tooltips at a lower price point than Product Fruits. Appcues has entry-level plans that work well for smaller teams getting started with in-app onboarding.

What are the best product tour software you can use for your SaaS?

The “best” tool depends on your use case:

  • Userpilot: Strong mix of onboarding, analytics, and personalization.
  • Appcues: Good for multi-channel onboarding and testing.
  • Chameleon: Ideal for design-heavy, customizable experiences.

Choose based on whether your focus is simplicity, experimentation, or deeper product insights.

What are some legit Appcues alternatives?

Userpilot is a common alternative. Where Appcues focuses primarily on onboarding UX, Userpilot brings a full advanced analytics suite, built-in session replay, A/B testing, and behavioral segmentation into one platform.

It’s particularly strong for teams that want to make data-backed decisions about onboarding, with funnel analysis, goal tracking, and user feedback-based segmentation that Appcues doesn’t natively offer. Other alternatives include UserGuiding for simpler, more affordable onboarding, and Chameleon, offering more control over UI customization.

About the author
Natália Kimličková

Natália Kimličková

Sr. Product Marketing Manager

I'm a B2B SaaS marketer who's passionate about a PLG (Product-Led Growth). Which means I'm always looking for creative ways to get our product in front of more users. Let's connect and chat about how we can make our products shine.

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