Customer Success Stories

How Doppler Grew Customer Lifetime Value by 36% With Userpilot

company_size iconCompany size
Midsize
industry iconIndustry
MarTech
use_case iconUse case
Product AdoptionProduct AnalyticsUser FeedbackUser Onboarding
feature iconFeature
AnalyticsIn-App EngagementIn-App Surveys

Doppler Results

Doppler replaced a single-purpose changelog tool with Userpilot to use no-code product analytics and in-app engagement in one platform. By independently tagging events, building onboarding flows and checklists, and acting on real-time adoption data, the product team grew customer lifetime value by 36%, extended session duration, and lifted retention (all with around 90% less reliance on engineering).

36%

Increase in customer lifetime value

2-3 min

Increase in average session duration

90%

Reduction in reliance on developers

How Doppler Achieved These Results With Userpilot

Event Tracking & Product Analytics

Event Tracking & Product Analytics

Using Userpilot's visual labeler, Dopppler team tags product events no-code. They monitor activation dashboards and built 10-15 custom reports and funnels to see how users move from free to paid. This allows the team to start adoption the same day a feature ships and quickly respond to dips.

Onboarding Flows

Onboarding Flows

Doppler built onboarding checklists that walk new customers down the shortest path to value, plus separate flows that introduce new functionality with short explainer videos. The team credits these flows and checklists as a major driver behind extending customer lifetime value from 11 to 15 months and lengthening session duration.

NPS Surveys

Doppler's customer success team runs NPS surveys to gather feedback and close the loop with customers. Diego pairs this with behavior-based segments, such as customers who started a 30-day add-on trial but didn't buy, which the commercial team uses to reach out, understand objections, and protect lifetime value.

NPS Surveys

How Doppler Grew Customer Lifetime Value by 36% With Userpilot

Diego Noya
quote-icon

“Userpilot is a really good tool to understand how your customers use your product, which sections work best, and which features they take advantage of. It’s very easy to measure impact and see what’s going on.”

Diego Noya

Chief Product and Technology Officer

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From startups to enterprises, companies rely on Userpilot to create seamless user journeys and maximize impact.

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Really like Userpilot. It is helping us drive feature adoption and it is very intuitive to use.

“What I love most about Userpilot is its no-code builder that lets our team create engaging onboarding flows and in-app messages without bothering our developers. The segmentation tools allow us to target specific user groups with pinpoint accuracy.“

Xevi F. Product Manager Insurance
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A Powerful and Intuitive Tool for Driving Product Adoption

“Userpilot makes it incredibly easy to create in-app experiences that guide users seamlessly through our platform. The no-code editor is intuitive, so our team can quickly build and test onboarding flows, tooltips, and feature announcements without relying on engineering. The level of customization is great, and the ability to segment users based on behavior helps us deliver the right message at the right time.“

Jeeda M. Operations Manager
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Incredibly easy, very informative and great customer service"

“My experience with user was greatly positive and it has significantly improved onboarding process and guidance for users through the product that we have.I can only highlight the variety of UI elements which help to create interactive workflows, and the function of previewing product tours in real live.”

Adam S. Customer Success Manager
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Enhancing Product team autonomy with Userpilot

“As a Product Manager, Userpilot has significantly enhanced my autonomy in configuring surveys, NPS measurements, user flows, and banners without relying on development resources. Userpilot intuitive interface and no-code builder facilitate quick setup and deployment of in-app experiences, allowing for rapid iteration and optimization. Additionally, the seamless integration with our development environment has streamlined our processes, enabling efficient implementation of user engagement tools.“

Chiara C. Product Manager Insurance
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