Recent Articles

24 Customer Retention Marketing Tactics to Grow Your Customer Base cover

24 Customer Retention Marketing Tactics to Grow Your Customer Base

Customer retention is the strategies and actions that SaaS businesses use to build long-term relationships with their customers and encourage them to renew their subscriptions. It involves various tactics aimed at enhancing customer satisfaction and fostering customer loyalty.

A Guide to Customer Retention: Importance, Strategies & Metrics cover

A Guide to Customer Retention: Importance, Strategies & Metrics

Customer retention is vital for product success and business profitability. Why? That’s one question we discuss in the article. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies.

12 Best Customer Engagement Platforms in 2024 cover

12 Best Customer Engagement Platforms in 2024

A customer engagement platform in your toolbelt greatly increases your conversions, sales, and overall business success. Here are 12 of the best customer engagement platforms in 2024!

How to Perform User Needs Analysis For SaaS cover

How to Perform User Needs Analysis For SaaS

What’s the best way to ensure your product hits the right chord with users? A user needs analysis conducted with product analytics data lets you build products that address user pain points and exceed their expectations. In this article, we dig deeper into what user needs analysis is and how you can get started with it.